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<keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword> today announced the launch of the ‘<a href="https://play.google.com/store/apps/details?id=com.linkedin.android.lite&amp;hl=en">LinkedIn Lite</a>’ Android app, a faster and lighter version of its flagship app. With mobile fast becoming the first screen in India, the Lite app offers a seamless and intuitive experience of LinkedIn to users on Android’s operating system, that reportedly accounts for 97% of India’s smartphone market. Developed by LinkedIn’s R&amp;D team in <keyword id="6354321" type="CITY" weightage="20" keywordseo="Bengaluru">Bengaluru</keyword>, <keyword id="3644734" type="UNKNOWN" weightage="20" keywordseo="linkedin-lite">LinkedIn Lite</keyword> app is first being rolled out to members in India. The Lite app was inspired by the success of the lightweight mobile website, which was launched in September 2016. LinkedIn plans to roll out the mobile web version and the Android app in over 60+ countries in the near future. 

 

 

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How does it work To help overcome the challenges of unpredictable internet connectivity, LinkedIn designed Lite to make the platform more easily accessible to the growing population of mobile internet users. Built to run smoothly and offer faster access even on lower end smartphones, the app loads extremely fast – in under five seconds, even on 2G network. The app size is only 1MB and reduces data usage by 80 percent. It also offers all key features like news feed, jobs, profile, network, messaging, notifications, and search. 

 

 

 <div type="embedgroup"> <div type="Article" hostid="261" msid="59580601" title="This internship programme offers B-school students INR 1.5L as reward" rank="1.0" kind="RELATED" publishDate="Jul 13, 2017, 7:11 PM" mstype="2" mssubtype="0"></div></div> Akshay <keyword id="5893" type="PERSON" weightage="20" keywordseo="Kothari">Kothari</keyword>, LinkedIn’s Country Manager for India told Business Insider, “We hope that the LinkedIn Lite app will democratize access to economic opportunity for millions of Indians. We saw traffic doubling after the launch of our Lite site and saw increased traction from Tier-2 and Tier-3 cities of India. This app is to provide them with an immersive LinkedIn experience and put jobs on the forefront. We are leveling the playing field for all LinkedIn members so they can get closer to their dream jobs, grow their networks and become more successful." 

 

 

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Kothari also mentioned how with even the rise of data usage, there are many parts of India that do not have the bandwidth to download and browse a 30 Mb size app. With LinkedIn Lite App, Kothari hopes to make it easier for companies to not just find talent in smaller cities and towns but also fill positions quickly. The LinkedIn Lite app is available on <a href="https://play.google.com/store/apps/details?id=com.linkedin.android.lite&amp;hl=en">Play Store</a> for all Android users in India.

LinkedIn’s new Android App is targeted at the 'Real India' struggling to find jobs

In the era of increasing automation, the demand for skilled workers remains at an all time high across sectors in the country. <keyword id="28120" type="ORGANIZATION" weightage="20" keywordseo="linkedin">LinkedIn</keyword> has announced its partnership with <keyword id="5277690" type="ORGANIZATION" weightage="20" keywordseo="ilfs-skills-development-corporation-limited">IL&amp;FS Skills Development Corporation Limited</keyword> to help up skill blue-collar workers and job seekers in the sector. IL&amp;FS Skills is India’s leading vocational and employability training company whose aim is to train four million people by 2022 in manufacturing, agriculture, services, engineering and construction sectors. The company currently has a placements network of 1000+ employers and provides Sector Skills Councils (SSC) certification.The Indian government has a target to train over 400 million people in India in different skills by 2022. With LinkedIn, IL&amp;FS has devised a digital vocational training program that provides a vocational skilling ecosystem which includes the LinkedIn platform and helps bring the offline blue-collar workers online enabling them to access opportunities and training courses simultaneously.

 

 

 

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Skill with LinkedIn India This partnership is an initiative by LinkedIn to support the Indian government’s ‘Skill India’ mission and also expand its growing Indian member-base. India is the second biggest market for LinkedIn after the U.S. In India, some states have labour shortages and others have labour surplus which makes job placements challenging. <keyword id="1770138" type="ORGANIZATION" weightage="20" keywordseo="allen-blue">Allen Blue</keyword>, Co-founder, LinkedIn told Business Insider, “Employers on the LinkedIn platform hire across management levels and while LinkedIn is known for discovering great white-collar jobs, there is a need for high skilled blue collar workers. This is also an opportunity for us to work with employers who are hiring across the skills spectrum. ” <keyword id="323918" type="PERSON" weightage="20" keywordseo="akshay-kothari">Akshay Kothari</keyword>, Country Manager and Head of Product, LinkedIn India said that this was an attempt to expand the LinkedIn Placements platform and as they expand across the employment sector, they will incorporate local languages starting with Hindi. <div type="embedgroup"> <div type="Article" hostid="261" msid="59887416" title="Entry-level jobs could soon pay Rs. 18000 all across India and that could be a problem" rank="1.0" kind="RELATED" publishDate="Aug 02, 2017, 11:14 PM" mstype="2" mssubtype="0"></div></div>








 The course of time Under this partnership, IL&amp;FS will design and provide the skilling modules and training while LinkedIn will help the students cover the last mile from up-skilling to getting a job using the platform. LinkedIn has designed a separate interface for the students where they are able to create a profile, access learning content, build their network by connecting with classmates, seniors and instructors and get a job and the instruction is in a Hindi voice-over. The program starts this month at IL&amp;FS Skills Development Centres across India with the initial batch of 400 job-seekers looking for careers in hospitality. A single batch will undergo 45 days of training and LinkedIn aims to expand it to ten batches in 120 days.

Here’s why LinkedIn is training blue collar workers in India

Today, <keyword id="299066" type="PERSON" weightage="20" keywordseo="Jeff-Weiner">Jeff Weiner</keyword> along with India Manager, <keyword id="323918" type="PERSON" weightage="20" keywordseo="Akshay-Kothari">Akshay Kothari</keyword> launched three new features that will change the way we use <keyword id="28120" type="CITY" weightage="100" keywordseo="Linkedin">LinkedIn</keyword>. 
 
Business insider met up with the team and found out that LinkedIn is not just going to be a professional network but a platform where one and all can explore learning as a means to get the career opportunity they have been waiting for. 
 First of all, all the three products launched today are unique but interdependent in thought; whether it's <keyword id="3644734" type="UNKNOWN" weightage="20" keywordseo="linkedin-lite">LinkedIn Lite</keyword>, LinkedIn Placements or LinkedIn Starter Pack. 
 
They all address different problems for different LinkedIn members whether it is low connectivity, low corporate reach or low-quality talent. 
 
ALSO READ: <a href="http://www.businessinsider.in/Jeff-Weiner-alongside-Indian-Linkedin-team-announces-three-new-offerings-for-India/articleshow/54289587.cms">Jeff Weiner alongside Indian Linkedin team announces three new offerings for India</a> 
 
Akshay Kothari, India manager and India product head, LinkedIn said -'Startups &amp; SME are unable to find the right talent within a price range. With LinkedIn starter pack we are trying to give them high quality products to find the exact kind of talent they need to innovate. We want to scale with startups and innovate this product as we go.' 
 
The LinkedIn starter pack is available for ₹99,000 and is now live at <a href="https://business.linkedin.com/talent-solutions/cx/2016/9/linkedinstarterpack#!">https://www.linkedin.com/starterpack</a> and open for applications. This package will be provided to 100 promising SMBs and<a href="http://www.businessinsider.in/After-the-AskMe-fiasco-What-you-should-do-if-your-startup-suddenly-shuts-shop-/articleshow/54017530.cms"> startups</a>, on a first-come, first serve basis, in the initial pilot launch phase which is RIGHT NOW! 
 
While all these three products are made by India, in India and for India, Akshay feels that this can work well with emerging markets in the future and can even later, go global. 
 
He even feels that placements at LinkedIn.com will accelerate due to LinkedIn Lite. 
'Placements during college in tier-2 or tier-3 cities are almost unheard of. What we are trying to do through <keyword id="6355118" type="ENTERTAINMENT" weightage="20" keywordseo="technology">technology</keyword> is create a level playing field where companies go online and pick up the best candidate for the job by capability and not because of his brand.' 
 
He feels that the assessment tests that will be on LinkedIn as a part of Linkedin placements will first find the best person for a job profile and then his credentials will be looked at, instead of the norm, which is other way around. 'It is important to find the best learned even if he was self-learned.' He signs off. 
 
While Akshay's Indian concerns are on point, Jeff also commented during the briefing that even though surveys about U.S employability were discouraging this year, there are 5.5 million job vacancies in the U.S., currently. There has to be a gap in skills, which is why people are not getting the jobs they vie for. 'The problem is that people are under-skilled for a job which makes them unemployable.' laments Akshay. 
 To solve this problem, LinkedIn is integrating <keyword id="4705" type="UNKNOWN" weightage="20" keywordseo="Lynda">Lynda</keyword> (a company that LinkedIn acquired recently) in its offerings which is an online learning company that helps anyone learn business, technology and creative skills to achieve personal and professional goals. It has more than 5,700 courses and 255,000 video tutorials across mobile and desktop which makes it one of the biggest content libraries in the world. 
 
These innovations can prove convenient and fool-proof for <a href="http://www.businessinsider.in/Corporate-America-is-going-to-have-to-retool-itself/articleshow/53625299.cms">corporates</a> looking for quality talent, sitting online. LinkedIn India which also used to go to colleges for placements has decided to use these tools for all its hiring purposes giving a fair chance to all bright hopefuls out there. 
 
Looks like LinkedIn is going to be liked-in a lot of places all over the world, especially where opportunity is not only lacking but seems impossible.

LinkedIn wants you to get your dream job, no matter what your circumstances are

Today, <keyword id="278010" type="COMPANY" weightage="20" keywordseo="LinkedIn-India">LinkedIn India</keyword> announced the newest entrant in the <keyword id="3824443" type="UNKNOWN" weightage="20" keywordseo="linkedin-influencers">LinkedIn Influencers</keyword> program, <keyword id="1655" type="PERSON" weightage="100" keywordseo="Priyanka-Chopra">Priyanka Chopra</keyword>. 
 <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword> caught up with <keyword id="323918" type="PERSON" weightage="20" keywordseo="Akshay-Kothari">Akshay Kothari</keyword>, Country Manager- India and VP-product, <keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword> to find out why <keyword id="6358582" type="PERSON" weightage="20" keywordseo="Priyanka">Priyanka</keyword> was chosen to be a part of this program. ‘Priyanka is an inspiring Indian to a lot of people who look up to her as someone who has created her own career path, not just in India but also abroad.’ 
 
In her maiden video interview with the LinkedIn India editor, <a href="https://www.linkedin.com/pulse/follow-your-instincts-believe-uniqueness-never-afraid-priyanka-chopra?trk=prof-post">Priyanka Chopra</a> talked about her struggle as a struggling actor, entrepreneur, and breaking stereotypes. 
 
<a href="http://www.businessinsider.in/LinkedIn-launches-three-new-features-/articleshow/54293727.cms">ALSO READ: LinkedIn wants you to get your dream job, no matter what your circumstances are</a> 
 LinkedIn Influencer program currently has 16 Indian residents including PM Modi, Kiran Mazumdar Shaw, Mahesh Murthy, Vani Kola and <keyword id="957710" type="UNKNOWN" weightage="20" keywordseo="Naveen-Tiwari">Naveen Tiwari</keyword> from InMobi. LinkedIn Influencers are encouraged to post as often as possible or at least once a month through either a blog post, video, status update or pictures. 
 This includes the likes of <keyword id="68907" type="PERSON" weightage="20" keywordseo="Indira-Nooyi">Indira Nooyi</keyword> or <keyword id="57060" type="PERSON" weightage="20" keywordseo="Deepak-Chopra">Deepak Chopra</keyword> who are not living in India. 
 
<a href="http://www.businessinsider.in/Jeff-Weiner-alongside-Indian-Linkedin-team-announces-three-new-offerings-for-India/articleshow/54289587.cms">Jeff Weiner had reportedly said a few months back</a> that LinkedIn will never be a media company and Mr. <keyword id="5893" type="PERSON" weightage="20" keywordseo="Kothari">Kothari</keyword> mimics the same thought, ‘We want to share stories that really affect people. We work with various media houses to spread out content on our network and through different social media channels. We are a professional network first, stories and engagement come in to inspire people on the platform. They get relevant content here which they might not, elsewhere, as it comes from the people they look up to. We get such people as LinkedIn Influencers and give them this badge because people want to know what’s happening with them.’ 
 
There are around 500 LinkedIn Influencers globally and LinkedIn tries to maintain that number by adding or delisting the people, as deemed necessary.

Priyanka Chopra is
now on LinkedIn

<a href="http://www.businessinsider.in/Jeff-Weiner-alongside-Indian-Linkedin-team-announces-three-new-offerings-for-India/articleshow/54289587.cms">LinkedIn recently unveiled three new products for the Indian market. </a>While it is encouraging to see that <keyword id="28120" type="CITY" weightage="100" keywordseo="Linkedin">LinkedIn</keyword> currently has more than 37 million members in India making it the second-largest and one of the fast-growing markets for the company globally, it is more exciting to see that the country hosts the company’s only other R&amp;D center outside of the U.S. 
 <keyword id="299066" type="PERSON" weightage="100" keywordseo="Jeff-Weiner">Jeff Weiner</keyword>, CEO &amp; Co-Founder, LinkedIn, landed in <keyword id="6354321" type="CITY" weightage="60" keywordseo="Bengaluru">Bengaluru</keyword>, India’s <keyword id="6357722" type="COMPANY" weightage="60" keywordseo="silicon-valley">silicon valley</keyword> yesterday and said that after meeting his Indian employees, he wanted to take them back to the actual Silicon Valley with him, which wouldn’t have been the case some years back. 
 
Jeff thinks that <a href="http://www.businessinsider.in/Byju-opens-up-about-meeting-Chan-Zuckerberg-initiative-international-plans-and-how-he-chooses-teachers-for-the-app-/articleshow/54250709.cms">the Indian startup ecosystem is thriving</a>, ’I have been closely been following the people, stories about the <keyword id="6362513" type="ORGANIZATION" weightage="20" keywordseo="Startups">startups</keyword> here. To see the high energy here is remarkable. The government deserves a lot of credit for creating the right environment which is attracting investment from all over the world to encourage the spirit of entrepreneurship.’ 
 Both Jeff and <keyword id="323918" type="PERSON" weightage="100" keywordseo="Akshay-Kothari">Akshay Kothari</keyword>, India Manger &amp; product head <keyword id="278010" type="COMPANY" weightage="20" keywordseo="LinkedIn-India">Linkedin India</keyword> feel that the Indian government has had a huge role to play in this change of dynamics. With Startup India and Digital India, people are getting the right kind of opportunities with the help of technology. With these three new initiatives, they wish to accelerate growth for the human resources in India. 
 
<a href="http://www.businessinsider.in/LinkedIn-launches-three-new-features-/articleshow/54293727.cms">ALSO READ: LinkedIn wants you to get your dream job, no matter what your circumstances are</a> 
 
Akshay is a man whom Jeff hand-picked after acquiring his startup Pulse, in 2013. Pulse, which was a mobile application that enabled users to create personalized news feeds, now is integrated into LinkedIn. While Akshay, an Indian got an immense exposure in the Valley, many start-ups have not scaled to such heights. 
 
‘I miss Silicon Valley. That was my home for almost a decade. While things in India are picking up for startups, they’re still behind compared to the US in terms of administrative issues. I remember starting out my company, Pulse with all incorporation, tax-filing etc. done within 24 hours in the valley. I never had to worry about such issues afterward. Startups in India cannot say the same,” says Akshay. 
“While things have become faster and easier for Indian startups, it is important to make everything smoother to match up to developed countries,” he adds, when asked about what he misses the most about silicon valley. 
 
So while LinkedIn tries to help start-ups get the right talent, the Indian government still might have to get them to the right platform, which is in the making.

LinkedIn’s Co-Founder Jeff Weiner and India Head, Akshay
Kothari see quality talent sprouting in the country

<keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword>, which is the world’s largest professional network, today announced three strategic initiatives aimed at delivering value to broader segments of students, professionals and companies by ‘’democratizing” access to economic opportunity in India. These first-of-its-kind initiatives for LinkedIn, all designed and made in India are: LinkedIn <keyword id="65655" type="UNKNOWN" weightage="20" keywordseo="placements">Placements</keyword>, <keyword id="3644734" type="UNKNOWN" weightage="20" keywordseo="linkedin-lite">LinkedIn Lite</keyword> and LinkedIn Starter Pack. 
 
LinkedIn currently has more than 37 million members in India which makes the country the second-largest and one of the fast-growing markets for the company globally. 
 “India is a crucial market for LinkedIn, as we work towards realizing our vision of creating economic opportunity for every member of the global workforce. We are at the cusp of a new growth phase in India, where we are becoming even more relevant to the members and companies we serve. We are committed to India and to boosting our ability to deliver value to even more members and be a part of their professional growth journey, by investing and innovating locally,” said <keyword id="323918" type="PERSON" weightage="20" keywordseo="Akshay-Kothari">Akshay Kothari</keyword>, Country Manager and Head of Product, <keyword id="278010" type="COMPANY" weightage="20" keywordseo="LinkedIn-India">LinkedIn India</keyword>. 
 
The three strategic initiatives are: 
 
LinkedIn Lite: The majority of Indian members access LinkedIn via mobile devices. LinkedIn Lite empowers professionals and knowledge workers to stay connected anytime, anywhere, even in areas where connectivity signals are not to par. LinkedIn Lite is LinkedIn’s first, stripped-down mobile-website that is data-efficient and works on a 2G network too. The India team built this from scratch, with a focus on speed and efficiency of access. It loads four times faster, regardless of the mobile device and the network it is connected to, providing a seamless experience to all its features and unlocking a lot of value for people in urban as well as rural areas. This product will be available to all Indian members in the next few weeks. 
 
<a href="https://www.linkedin.com/placements">LinkedIn Placements</a>: LinkedIn is now opening up the Placements product to students at all colleges and universities in India. LinkedIn Placements now provides a level playing field for every student, regardless of their location or college, so that they can have a shot at their dream job opportunity. They wish to act like your college placement officer. 
 
Students can take an online assessment test on the site, which gives them direct access to thousands of openings in 35 top companies in India. LinkedIn is partnering with Aspiring Minds, CoCubes, HackerRank and Wheebox for the assessment tests. This product is now live and can be accessed at linkedin.com/placements or placements.com. 
 
<a href="https://business.linkedin.com/talent-solutions/cx/2016/9/linkedinstarterpack#!">LinkedIn Starter Pack</a>: The third initiative is aimed at all the <keyword id="6362513" type="ORGANIZATION" weightage="20" keywordseo="Startups">startups</keyword> and small and mid-sized businesses (SMBs). Exclusively designed for small, fast-growing companies, LinkedIn India takes its premium hiring, marketing and learning solutions and puts them into a single, easy-to-use package at a very special rate. This is "LinkedIn in a box" for SMBs and startups. This package is now live at<a href="https://business.linkedin.com/talent-solutions/cx/2016/9/linkedinstarterpack#!"> linkedin.com/starterpack </a>and open for applications. This package will be provided to 100 promising SMBs and <a href="http://www.businessinsider.in/Lets-Barter-India-lets-you-barter-anything-online-/articleshow/54186009.cms">startups</a>, on a first-come, first serve basis, in the initial pilot launch phase which is NOW! 
 
<a href="http://www.businessinsider.in/LinkedIn-launches-three-new-features/articleshow/54293727.cms">ALSO READ: LinkedIn wants you to get your dream job, no matter what your circumstances are</a> 
 
So whether you’re a student, a small business, a start-up aspirant or located in a non-metro, LinkedIn is making sure to come to each one of you and make this app work for you to find work for you.

Jeff Weiner alongside Indian Linkedin team announces
three new offerings for India

<keyword id="323918" type="PERSON" weightage="100" keywordseo="Akshay-Kothari">Akshay Kothari</keyword> will take over <keyword id="1674583" type="UNKNOWN" weightage="100" keywordseo="Nishant-Rao">Nishant Rao</keyword> as <keyword id="28120" type="CITY" weightage="100" keywordseo="Linkedin">LinkedIn</keyword> Country Manager for India. 
 
Nishant Rao, who quit the professional networking platform in October last year to join cloud-based customer support software firm Freshdesk as its Chief Operating Officer. 
 
Kothari will report to Olivier Legrand, LinkedIn's Managing Director for the Asia Pacific (APAC) region, and join the company's APAC senior management team, LinkedIn said in a statement. 
He joined LinkedIn in 2013 when Pulse, the company he co-founded and was CEO for almost 3 years, was acquired by LinkedIn. 
 
Since then, based out of LinkedIn's global headquarters in Mountain View, California, he has led several major product and content initiatives, including Pulse. 
 
Kothari also played an important role in boosting the number of members publishing on LinkedIn from 1,000 to nearly 2 million in the last two years. 
"This new role also brings me back 'full-circle' to India, a high-growth market where there are opportunities abound to create even more value for our members and clients. Ultimately, my dream for LinkedIn is to play an even more significant role in helping to transform professionals and businesses in India, and showcase their success to the rest of the world," Kothari told PTI. 
India has the second largest base of LinkedIn members globally, after the US. Over the past six years, the member base in India saw a ten-fold increase (which translates to a compound annual growth rate of 46 per cent) to more than 33 million. 
 
"India continues to be a strategic market for LinkedIn. While we have come a long way over the past six years in the country, we still have a long runway of opportunities," Legrand told PTI. 
 
(Image credits: indiatimes)

LinkedIn  appoints Akshay Kothari as India Country Manager

A few months after the release of <a href="http://www.businessinsider.in/The-Top-20-LinkedIn-Profiles-of-2016/articleshow/53669188.cms">LinkedIn’s 20 most powerful people in India</a>, it’s now time to bring you the names of the Top Voices on LinkedIn this year. 
 
Of nearly three million unique writers on the platform, LinkedIn Top Voices list puts the spotlight on professionals that have emerged as top voices by publishing compelling content. These storytellers of the year are from industries such as advertising and marketing, media, financial services and others. 
 
The Top Voices 2016 have also unveiled some interesting insights such as the top content topic for 2016. India was the most talked about, followed by management, branding, and advertising and marketing. 
 Interestingly, Indians are also reading as much as they are writing. On an average, Indian top writers garnered almost twice as many follows (96,000) compared to the global average. Indian honorees <keyword id="6354477" type="PERSON" weightage="20" keywordseo="Narendra-Modi">Narendra Modi</keyword>, Shradha Sharma, <keyword id="6413985" type="PERSON" weightage="20" keywordseo="Kiran-Mazumdar-Shaw">Kiran Mazumdar-Shaw</keyword>, Vani Kola, Santosh Desai, Ravi Venkatesan and <keyword id="42749" type="PERSON" weightage="20" keywordseo="Shashi-Tharoor">Shashi Tharoor</keyword>, who have also been featured on this list, overtook their global counterparts by publishing on an average of 44 times this year while the global average stands at 36. 
 
As LinkedIn’s team geared up to reveal the full list of names, <a href="http://www.businessinsider.in/LinkedIns-Co-Founder-Jeff-Weiner-and-Akshay-Kothari-see-quality-talent-in-India/articleshow/54310575.cms">Akshay Kothari, CEO of LinkedIn India</a>, spoke to Business Insider earlier today about the influential writers and storytellers discovered on their portal. He said - “While the Top Power Profiles focused on people who are popular, but those the general public may not know, Top Voices List on the other hand, is all about highlighting the regular, everyday life people who have emerged as terrific writers on LinkedIn.” 
 
Akshay added - “We have seen great content coming from them. These people are not just passionate about certain topics, but they have decided to go ahead and write about what they think. Moreover, their opinions have takers because people with similar interests are increasingly engaging with them.” 
 
As the young India CEO encourages more Indian users to leverage the potential of LinkedIn, here are the 15 popular writers identified by LinkedIn’s Top Voices 2016 list:

15 Top Indian Voices on LinkedIn this year

India is the second biggest market for professional networking platform LinkedIn, which is banking on it to drive innovation, while also creating localised and specific content for its 35 million Indian members. 
 ET got in touch with LinkedIn’s new country manager <keyword id="323918" type="PERSON" weightage="100" keywordseo="Akshay-Kothari">Akshay Kothari</keyword>, who applauded the research and development team at their Bengaluru office for LinkedIn’s global offerings, like spam checks and email and mobile notifications. 
 
Talking about the user base, he said that their vision is to create economic opportunities for all professionals, similar to what the country is trying to do. If that can be executed well, they would be able to impact the country both economically and socially. 
 
As of now, LinkedIn is trying to create the world's first economic graph, so that the world economy can be digitally mapped. By connecting different skills in the form of nodes, people can be connected to opportunities. 
 
Talking of the increasing graph of Indian users, which now stands 35 million strong, he said that they had 3.5 million Indian users in 2009, which means that they have grown 10 times in seven years, making it the second biggest market after the US. 
 Going further, <keyword id="278010" type="COMPANY" weightage="100" keywordseo="LinkedIn-India">LinkedIn India</keyword>, from 2009 to 2012, worked more as a sales organisation selling to customers, but it was in 2012 that an R&amp;D was built, and an amazing engineering group is now building platforms here. The Bengaluru office innovates on detecting and decreasing spam, sending email notifications etc. 
 
He added that especially over the last four months, LinkedIn has been trying to build products and features and customise their work for Indians, like launching the new mobile app, moving from an email interface to a messaging interface. 
 
This has also increased the number of jobs available on the platform over the last year. 
 
<a href="http://economictimes.indiatimes.com/photo/50450427.cms">Image source</a>

LinkedIn is creating world's first economic graph to digitally map the global economy, says Akshay Kothari

It’s a great idea to be using <a href="http://www.businessinsider.in/LinkedIn-says-these-are-the-10-companies-Indians-will-do-anything-to-work-in/articleshow/52853112.cms">LinkedIn </a>to land yourself a job you desire, but you may not be utilizing the potential of this platform until you have started writing and expressing yourself on it <a href="http://www.businessinsider.in/15-top-indian-voices-on-linkedin-in-2016/articleshow/55938622.cms">like these writers</a>. 
 <keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword> India CEO Akshay says – “These are regular people who have emerged as terrific storytellers on LinkedIn, each one of them expressing their experiences, thoughts and opinions on things they feel passionate about.” 
 
It doesn’t take a lot for one to begin writing, every person has a voice and feels for something or the other in their daily lives. It just takes willingness to blurt it out to the world so someone else out there could become a small part of your little experience by engaging with it. Not just that, writing on Linkedin, Akshay says, can lead to interesting opportunities as well. 
 
<a href="http://www.businessinsider.in/The-Top-20-LinkedIn-Profiles-of-2016/articleshow/53669188.cms">ALSO READ: LinkedIn's 20 most powerful people in India</a> 
 
“As a writer, when you write a piece of content in your views of what's happening at a specific event or your thoughts on a specific topic, it can take you to interesting places. Sometimes, it can lead to companies coming to you to ask if you can speak at their event, or sometimes a media house could approach you for publishing the article. You never know who will get inspired,” he says. 
 
The young CEO of LinkedIn recounts his personal experience – “A few years back, I wrote a piece on Linkedin -<a href="https://www.linkedin.com/pulse/20131017224857-6488620-i-like-i-wish-i-wonder">I like, I wish, I wonder</a>. I wanted to share something very simple with my team - How we as a team could give each other feedback on products. The idea was you should start all your sentences with ‘I like’ the product, ‘I wish’ something was different or ‘I wonder’ if you would have thought of that. This simple framework which I had thought of, something that we would use to give feedback on our product, touched the lives of several teachers and parents who called me to say that they had started using it in their houses and schools.” 
 
It is this power of the platform, he says, using which writers can push their voice around topics of interest, and "they will see everyone who thinks alike or differs will automatically start engaging with that content paving way for a discussion or a debate that could lead to great, unexpected results." 
 
So, if he has got you thinking and you want to kick-start, here is Akshay’s advice for your – “Be authentic. The more authentic your pieces are in terms of your life stories and opinions, the more impact can make on our platform. People will emotionally connect with your word. Moreover, it will help you create a richer LinkedIn profile. Apart from your professional details, people will have another dimension of understanding about how you think and who you are.” 
 
So, what are you waiting for? Explore the writer in you and you may be featured on the <a href="http://www.businessinsider.in/15-top-indian-voices-on-linkedin-in-2016/articleshow/55938622.cms">LinkedIn Top Voices List</a> next year!

EXCLUSIVE: Akshay Kothari speaks about why every user should start writing on LinkedIn. Here's his personal experience

India is currently the second biggest market for LinkedIn globally. With a user-base of over 35 million, the country is of great strategic importance for the career-oriented platform. 
 
“There’s still a lot of room for us to grow. Our vision is to create economic opportunities across the world, and that vision couldn’t be truer in India. One of the biggest issues here is the skill gap”, <a href="http://www.businessinsider.in/searchresult.cms?query=LinkedIn+India&amp;sortorder=effectivedate">LinkedIn India</a> Head <a href="http://www.businessinsider.in/searchresult.cms?query=Akshay+Kothari&amp;sortorder=effectivedate">Akshay Kothari</a> says. He claims a lot of LinkedIn’s product innovation and optimization happens out of its India office in Bengaluru. 
 
“There are teams here that are building platforms to be used globally. All of the work we do around e-mail notifications, push notifications, spam and search verticals are done here”, <a href="http://www.businessinsider.in/searchresult.cms?query=Akshay+Kothari&amp;sortorder=effectivedate">Kothari</a> told Business Insider in an exclusive interview. 
 
On the India product side, the company has already started optimizing the portal to make it better suited for India. Co-founder <a href="http://www.businessinsider.in/searchresult.cms?query=Allen+Blue&amp;sortorder=effectivedate">Blue</a> says it’s not always about adding but intelligently subtracting stuff. 
 
“Our new user registration is now optimized for slower network connectivity. We’re also producing localized content. We have an India Editor who curates content. That way the overall quality has improved a lot”, <a href="http://www.businessinsider.in/searchresult.cms?query=Allen+Blue&amp;sortorder=effectivedate">Blue</a> says. 
 
The company has not announced any expansion plans, but claims they’re ‘not discounting the option, and constantly evaluating opportunities.’

Exclusive: LinkedIn’s Co-Founder
Allen Blue and India Head Akshay Kothari talk about their plans for India

It seems <keyword id="6355103" type="ORGANIZATION" weightage="100" keywordseo="social">social</keyword> networking giants cannot keep their eyes off Indian innovators. Professional networking site <keyword id="28120" type="CITY" weightage="80" keywordseo="Linkedin">LinkedIn</keyword> has been acquiring Indian-origin companies for a couple of years now. And now <keyword id="2006517" type="UNKNOWN" weightage="100" keywordseo="social-media-leader">social media leader</keyword> <keyword id="6354576" type="CITY" weightage="100" keywordseo="Facebook">Facebook</keyword> has scooped up Bangalore-based tech start-up <keyword id="1959708" type="COMPANY" weightage="100" keywordseo="Little-Eye-Labs">Little Eye Labs</keyword> for an undisclosed amount. It is the first Indian company acquired by Facebook. But the takeover has not come as a surprise as media reports were rife about the proposed acquisition for over a month now. Although the financials have not been disclosed, a TechCrunch report earlier pegged it at $10-15 million. 
 So what does this Indian company do in the first place? Founded in 2012 by five tech professionals – <keyword id="2006528" type="UNKNOWN" weightage="100" keywordseo="Giridhar-Murthy">Giridhar Murthy</keyword>, <keyword id="1960854" type="UNKNOWN" weightage="100" keywordseo="Kumar-Rangarajan">Kumar Rangarajan</keyword> (also the CEO of the company), <keyword id="2006529" type="UNKNOWN" weightage="100" keywordseo="Satyam-Kandula">Satyam Kandula</keyword>, <keyword id="2006530" type="UNKNOWN" weightage="100" keywordseo="Lakshman-Kakkirala">Lakshman Kakkirala</keyword> and <keyword id="1182160" type="UNKNOWN" weightage="100" keywordseo="Aditya-Kulkarni">Aditya Kulkarni</keyword> – Little Eye Labs develops performance analysis and monitoring tools for <keyword id="6355645" type="COMPANY" weightage="100" keywordseo="android">Android</keyword> apps (2.3 or later versions). The company had released the first official version of the tool in April 2013. The tool not only provides critical insight into an <keyword id="2006532" type="UNKNOWN" weightage="100" keywordseo="Apps-key-performance">app’s key performance</keyword> (such as power usage, data usage, memory consumption, etc.), but also helps developers <keyword id="70866" type="UNKNOWN" weightage="100" keywordseo="analyse">analyse</keyword> those issues contextually – so that quick-fix and hassle-free solutions could be worked out. 
 Prior to starting up Little Eye Labs, Murthy worked with Apple; Rangarajan was at <keyword id="10875" type="CITY" weightage="60" keywordseo="IBM">IBM</keyword> and <keyword id="6367983" type="CITY" weightage="60" keywordseo="HP">HP</keyword> while Kakkirala worked with IBM and <keyword id="6363100" type="CITY" weightage="60" keywordseo="Yahoo">Yahoo</keyword>. 
 
The seven-member-strong Indian tech firm has confirmed the acquisition in a <a href="http://www.littleeye.co/transition.php">statement</a> posted on the site and says that the entire team will now move to Facebook’s headquarters in <keyword id="266145" type="CITY" weightage="100" keywordseo="MENLO-PARK">Menlo Park</keyword>, <keyword id="2379" type="CITY" weightage="100" keywordseo="California">California</keyword> from where they can “leverage Facebook’s world-class infrastructure and help improve performance of their already awesome apps. For us, this is an opportunity to make an impact on the more than 1 billion people who use Facebook.” 
 
The company has, however, assured its current customers that they won’t be left in the lurch and there will be further information on plans to offer a free version of Little Eye until June 30, 2014. 
 The start-up has already secured seed capital from <keyword id="1642294" type="UNKNOWN" weightage="100" keywordseo="GSF-Superangels">GSF Superangels</keyword> and also from <keyword id="1910025" type="UNKNOWN" weightage="100" keywordseo="Ventureeast-Tenet-Fund">VentureEast Tenet Fund</keyword>. According to an earlier report by Business Standard, the firm raised an investment between $100,000 and $200,000 from GSF. 
 Interestingly, professional networking site LinkedIn is also getting aggressive about Indian-origin companies and acquired <keyword id="1037643" type="COMPANY" weightage="80" keywordseo="SlideShare">SlideShare</keyword> in 2012 for $119 million. SlideShare is a presentation-sharing site founded by India-born <keyword id="791652" type="PERSON" weightage="80" keywordseo="Rashmi-Sinha">Rashmi Sinha</keyword>. Last year, too, LinkedIn acquired <keyword id="72069" type="COMPANY" weightage="100" keywordseo="pulse">Pulse</keyword>, the popular newsreader for Web and <keyword id="6354485" type="CITY" weightage="100" keywordseo="mobile">mobile</keyword>. The transaction was valued at $90 million in stock and cash. Interestingly, Pulse was founded in 2010 by <keyword id="323918" type="PERSON" weightage="80" keywordseo="Akshay-Kothari">Akshay Kothari</keyword> and <keyword id="276931" type="PERSON" weightage="80" keywordseo="Ankit-Gupta">Ankit Gupta</keyword> while they were still students at <keyword id="101399" type="ORGANIZATION" weightage="60" keywordseo="Stanford-University">Stanford University</keyword>. The service started out as an <keyword id="600351" type="UNKNOWN" weightage="80" keywordseo="iPad-app">iPad app</keyword>, but quickly expanded to other platforms, including the Web. Just before the acquisition, it also started to dip its toes into social by adding a number of social features to its apps. 
 
Although Facebook has acquired a purely tech company, let’s not forget that it is all about evaluating the performance of Android apps. So it may not be wrong to assume that FB is eyeing a more enhanced mobile experience at every level – a similar thing LinkedIn is trying to achieve through its Pulse app. This time, the writing is definitely on the wall – the future is going to be social and mobile.

Facebook Acquires
An Indian Start-Up For The First Time

So, a few days ago, <a href="http://www.businessinsider.in/searchresult.cms?query=linkedin&amp;sortorder=effectivedate">LinkedIn</a> very warmly invited <a href="http://www.businessinsider.in/searchresult.cms?query=quirky+offices&amp;sortorder=effectivedate">Business Insider</a> to have a dekko at their new office in Bangalore, which they said was their best workspace in India, so far. I’m a sucker for <a href="http://www.businessinsider.in/searchresult.cms?query=quirky+offices&amp;sortorder=effectivedate">new office concepts</a> and naturally didn’t waste a moment accepting their invitation. As soon as I stepped out of the lift onto the 6th Floor of the building in the Global Tech Park in Bangalore that houses <keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword>, my first reaction was of awe! 
 
READ ALSO: <a href="http://www.businessinsider.in/Exclusive-LinkedIns-Co-FounderAllen-Blue-and-India-Head-Akshay-Kothari-talk-about-their-plans-for-India/articleshow/52525248.cms">Exclusive: LinkedIn’s Co-Founder Allen Blue and India Head Akshay Kothari talk about their plans for India</a> 
 
Spread across two floors and over 2 lakh 30,000 sq ft, the office is not only massive, it’s beyond amazing. Divided into several colour and theme zones, the office houses new age design unlike anywhere else. 
 
Furniture was flown in from the US and China, and some custom built in India to suit the design requirements. Equipped with state-of-the-art work stations, meeting rooms, collaboration spaces, cafeteria, gym, yoga room, music room, shower room and a sleeping room, I was afraid they might have to hire people just to persuade their employees to return home post work hours. 
 
Warning: What you see in the slideshow, could leave you green...with envy!

LinkedIn’s new Bangalore Office is massive and beyond amazing

As the former US President John Quincy Adams once said – “Whose actions inspire others to dream more, learn more, do more and become more is a great leader”, and it is exactly this leadership spirit <a href="http://www.businessinsider.in/LinkedIns-new-Bangalore-Office-is-massive-and-beyond-amazing/articleshow/52533059.cms">LinkedIn</a> celebrates every year when it releases the names of those who exemplify great leadership basis the highest profile views on <keyword id="28120" type="CITY" weightage="20" keywordseo="Linkedin">LinkedIn</keyword>. 
 
<a href="http://www.businessinsider.in/LinkedIn-says-these-are-the-10-companies-Indians-will-do-anything-to-work-in/articleshow/52853112.cms">The company </a>uses member data to pull profile views for a particular year to arrive at the ‘LinkedIn Power Profiles’ list, and with India as its second largest market after the US, the names it releases are of exemplary professionals who are inspiring its 37 million members across India. 
 
For this year, the names featured in the list are from different industries ranging from Internet, Technology, Finance, Human Resources, Telecommunications to Marketing &amp; Advertising, and each one of them is driving real change in their area of expertise and thereby transforming the country for a better future. 
 
"As India is getting ready to celebrate its 70th Independence Day, we plan to honour the occasion by celebrating the most viewed profiles on LinkedIn. These Power Profiles have built their personal brand from the ground up, and we want to share their stories,"says Akshay Kothari, head of LinkedIn India. 
 
He further adds - "LinkedIn Power Profiles 2016 is a celebration of members who are not only great at what they do, but have also invested in their professional identity on LinkedIn, to become the most viewed professionals in their fields. Building your professional brand is a process, which only begins with your LinkedIn profile. We hope these stories can inspire India’s professionals to expand their vision of all they can achieve." 
 
Business Insider brings you the stories of the Top 20 Names from the LinkedIn Power Profiles 2016 list, which India has looked up to as their greatest leaders this year: 
 
Some of the illustrious names on the LinkedIn Power Profiles 2016 list (not covered in the slideshow) include Anant Gupta, President and CEO at HCL Technologies Ltd. and Girish Mathrubootham, Founder &amp; CEO, Freshdesk. The names of the other leaders who have made it to the list are <a href="https://members.linkedin.com/power-profiles-2016/in/home">here</a>. 
 
(Image courtesy: LinkedIn)

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