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Modelling has always been a well-defined route to <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword>. Walking the ramps for well-known designers, appearing in music videos and brand commercials has time and again proven to be useful in bringing yourself in the eyes of Bollywood’s producers on the lookout of fresh talent. This is the reason why several of Bollywood’s A-listed celebrities can boast of modelling as their background. 
 
Today, we present to you some photographs of popular Bollywood celebrities, back from their modelling days. See how different they used to look in comparison of today. 
 
Have a look! 
 
<a href="http://i1.whatsmovingindia.com/sites/default/files/b2_opt_1.jpg">Image Source</a>

This is what famous Bollywood actors looked like in their modelling days

<keyword id="6374015" type="PERSON" weightage="20" keywordseo="Dabboo-Ratnani">Dabboo Ratnani</keyword> is the most coveted celebrity photographer and people wait for his calendar photoshoots. For his 2017 calendar, Ratnani had managed to capture top Bollywood celebrities such as <keyword id="6366471" type="PERSON" weightage="20" keywordseo="Aishwarya-Rai">Aishwarya Rai</keyword> Bachchan, <keyword id="2823" type="PERSON" weightage="20" keywordseo="Akshay-Kumar">Akshay Kumar</keyword>, <keyword id="1655" type="PERSON" weightage="20" keywordseo="Priyanka-Chopra">Priyanka Chopra</keyword>, etc. He also celebrated young blood in the film fraternity and captured many young celebs such as Disha Patani, etc. Few days back, Ratnani revealed few pictures of Bollywood actress who went topless for him. <keyword id="6354526" type="UNKNOWN" weightage="20" keywordseo="Alia-Bhatt">Alia Bhatt</keyword>, <keyword id="6354417" type="PERSON" weightage="20" keywordseo="Jacqueline-Fernandez">Jacqueline Fernandez</keyword>, etc are looking sizzling in the photoshoot. Here’s a sneak peek

Alia Bhatt, Jacqueline set the temperature soaring with their shoot for Dabboo Ratnani

When love is in the air, it only makes sense to take cues from <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword> and make this Valentine’s Day all the more special. After all, Bollywood boasts some of the most passionate love stories that not only deserve a toast this season but can also teach you a thing or two when romance prevails over all. So plan a Valentine’s Day @ home this year, snuggle in a blanket with your beloved and embark upon a movie marathon featuring these celebrated love stories. 
 
1. <keyword id="37927" type="ENTERTAINMENT" weightage="100" keywordseo="Dilwale-Dulhaniya-Le-Jayenge">Dilwale Dulhaniya Le Jayenge</keyword> 
This is not a fairy tale romance but a story that is plausible. A rich, spoilt brat falls in love with a reserved, morally strong girl. <keyword id="3858" type="ORGANIZATION" weightage="100" keywordseo="DDLJ">DDLJ</keyword>, as we love to call it, is one of the classic love stories churned out by Brand Bollywood. And how we love it! It established <keyword id="6359862" type="ORGANIZATION" weightage="100" keywordseo="SRK">SRK</keyword> as the king of romance and his chemistry with <keyword id="6354713" type="PERSON" weightage="100" keywordseo="kajol">Kajol</keyword> became a benchmark. Don’t you say… palat (look back, if you love) every time you watch this movie? That’s the magic of love! 
 
2. <keyword id="25822" type="ENTERTAINMENT" weightage="100" keywordseo="Mughal-e-azam">Mughal-e-Azam</keyword> 
Talk about those classic love stories that still grip us and this epic saga will top the list. K Asif’s magnum opus Mughal-e-Azam, which relates the passionate tale of romance between a prince and a courtesan, is the kind of stuff dreams are made of. What more? Watch out for the regal <keyword id="1687" type="PERSON" weightage="100" keywordseo="Dilip-Kumar">Dilip Kumar</keyword> and the stunning <keyword id="27717" type="PERSON" weightage="100" keywordseo="Madhubala">Madhubala</keyword> taking passion to new heights with something as simple as the touch of a feather. 
 
3. <keyword id="37972" type="ENTERTAINMENT" weightage="100" keywordseo="Pyaasa">Pyaasa</keyword> A delicate bond between a disheartened poet and a sympathetic prostitute flourishing in a hostile society lies at the core of this masterpiece by the legendary <keyword id="20722" type="PERSON" weightage="100" keywordseo="Guru-Dutt">Guru Dutt</keyword>. Starring <keyword id="6442163" type="PERSON" weightage="100" keywordseo="Waheeda-Rehman">Waheeda Rehman</keyword>, this tale of love’s triumph inspires every lover. 
 
4. <keyword id="404112" type="ENTERTAINMENT" weightage="100" keywordseo="Kabhie-Kabhie">Kabhie Kabhie</keyword> Late film-maker <keyword id="2238" type="PERSON" weightage="100" keywordseo="Yash-Chopra">Yash Chopra</keyword> wasn’t called the ‘Pasha of Romance’ for nothing. How deeply he did understand the ramblings of the <keyword id="24479" type="ORGANIZATION" weightage="100" keywordseo="heart">heart</keyword> became evident from the way he handled this delicate story of love that transcended generations. Be it Amitabh-Rakhi’s failed love or Shahi-Rakhi’s lovely marriage, Amitabh-Waheeda’s compromised love or Rishi-Neetu’s young romance – Yash Chopra presented each relationship with perfect finesse, making it one of the most popular romantic movies of Bollywood. 
 
5. <keyword id="3596" type="PERSON" weightage="100" keywordseo="Bobby">Bobby</keyword> 
This love story between the bubby Dimple and young Rishi proves that love knows no barrier. Pyaar mein sauda nahi… there’s nothing worldly or selfish in love… declares this rebellious teenage love story that was a rage in its time and launched two of the most successful superstars of Bollywood. 
 
6. <keyword id="167989" type="ENTERTAINMENT" weightage="100" keywordseo="Aandhi">Aandhi</keyword> 
Who says romance is only for the young? Watch Aandhi, Gulzar’s take on love between an estranged couple who rediscovered their feelings after parting ways years ago. <keyword id="55364" type="PERSON" weightage="100" keywordseo="Sanjeev-Kumar">Sanjeev Kumar</keyword> and <keyword id="112471" type="PERSON" weightage="100" keywordseo="Suchitra-Sen">Suchitra Sen</keyword> were remarkable in lead roles – balanced, breathtaking and serene. 
 
7. <keyword id="38574" type="ENTERTAINMENT" weightage="100" keywordseo="Lamhe">Lamhe</keyword> 
This love story made by Yash Chopra was far ahead of its time. One of the finest romantic movies ever made in Bollywood, Lamhe dared to challenge the traditional perception of love. A man falling for both the mother and the daughter was enough to raise many eyebrows. But Chopra’s sensitivity and <keyword id="6354700" type="PERSON" weightage="100" keywordseo="Anil-Kapoor">Anil Kapoor</keyword> and <keyword id="6354580" type="PERSON" weightage="100" keywordseo="Sridevi">Sridevi</keyword>’s top-notch performance made it look perfect. 
 
8. <keyword id="6391814" type="ENTERTAINMENT" weightage="100" keywordseo="Kuch-Kuch-Hota-Hai">Kuch Kuch Hota Hai</keyword> 
This modern-day flick is a tribute to all who have found true love in best friends. Pyar dosti hai… is the simple message even as director <keyword id="3778" type="PERSON" weightage="100" keywordseo="Karan-Johar">Karan Johar</keyword> skilfully weaves a complex tale of love, passion and friendship. 
 
9. <keyword id="310845" type="ENTERTAINMENT" weightage="100" keywordseo="Silsila">Silsila</keyword> This is one of the most fiery love triangles of Bollywood and Yash Chopra managed to pull off the most memorable casting coup of the time. Add to it a plot that depicted the real life tale of this trio and the film had every bit of drama and magic to make it a classic. <keyword id="6357912" type="PERSON" weightage="100" keywordseo="amitabh-bachchan">Amitabh Bachchan</keyword> and <keyword id="182" type="PERSON" weightage="100" keywordseo="Rekha">Rekha</keyword> weaved this complex tale of infidelity with utmost sincerity (pun intended) while <keyword id="777" type="PERSON" weightage="100" keywordseo="jaya">Jaya</keyword> was perfect in her role. 
 
10. <keyword id="37793" type="ENTERTAINMENT" weightage="100" keywordseo="Hum-Dil-De-Chuke-Sanam">Hum Dil De Chuke Sanam</keyword> Sensuality, intensity, passion – every adjective linked to a high-octane love story defined the one between Nandini (<keyword id="6366471" type="PERSON" weightage="100" keywordseo="Aishwarya-Rai">Aishwarya Rai</keyword>) and Sameer (<keyword id="6354583" type="PERSON" weightage="100" keywordseo="Salman-Khan">Salman Khan</keyword>). Her willingness to walk out of her marriage to unite with the love of her life in a foreign land to announcing it to her mother that ‘usne meri aatma ko chua hai’ (he has touched my soul) was a deluge of love.

V-Day Movie Fest: Watch
These 10 Iconic Love Stories Of Bollywood

<ul><li>Fifty years ago on International Women’s Day, L'Oréal Paris revolutionized the advertising world with the phrase, ‘Because I'm Worth It,’ spreading the message of respect and recognition for women.</li><li>Pau Gruart – General Manager, L'Oréal Paris - India walks us through the campaign's evolution and shares some key highlights it has seen over the years.</li></ul> L'Oréal Paris’ iconic tagline ‘You are worth it’ completed 50 years yesterday. It was way ahead of its time as it was launched when there was almost hardly an active conversation on women empowerment, at least in India. It was as recent as 2020 when FMCG giants selling beauty and skin care products were made to realise that portraying that women with lighter skin tones have a higher acceptability in our society, is problematic. This led to them finally changing their product names and taglines. Across the world, advertising had not given a voice to women until the late 70s; their husbands were talking for them. But on the occasion of International Women’s Day, a 23-year-old copywriter came up with the tagline ‘Because you’re worth it’ 50 years ago and it revolutionised the advertising industry. The first global ad came out in 1973 featuring film actor Joanne Dusseau. It was about her preference and her review of a product. <div type="Youtube" id="6_GvlikmZzc" title="L'Oreal 'Because You're Worth It' - 1973" thumbUrl="https://i.ytimg.com/vi/6_GvlikmZzc/mqdefault.jpg"></div> In the 1980s, the tagline was changed from ‘Because I am worth it’ to ‘You are worth it’ because L'Oréal wanted to empower all women and celebrate solidarity. L'Oréal, for half a century, has encouraged women to feel a little more comfortable in their bodies, skin tones and shapes. It has nudged women to look at themselves in the mirror and remind themselves that ‘You Are Worth It.’The tagline still remains top of the mind of consumers and has been a clutter-breaking idea. Taking us back to the day when the tagline was born, Pau Gruart – General Manager, L’Oreal Paris - India said, “This tagline has been an inspiration to many and is celebrating 50 years and is still as relevant as ever! A young copywriter with McCann Erickson, Ilon Specht, created this iconic line, as part of an advertisement that was purely from the point of view of women and her self-confidence, her decision, her style. These four words have become what the brand stands for and have proven to be timeless. Today, we know that whenever anyone hears ‘Because You’re Worth It’, they instantly relate it to L’Oréal Paris. And we are working to translate this tagline into action every day in its celebration and thought for women, products, and the brand message.” The campaign started by trying to establish women as smart individuals and remind the audience that women are more than just their outer appearance. By 2006, it featured women of colour and sizes and started focusing on diversity. Hair was not just blonde anymore; it was black, brown, purple and any colour that women wanted to choose. <div type="Youtube" id="NQ8HQTcdUbY" title="Courteney Cox x L'Oréal Paris Superior Preference Hair Color" thumbUrl="https://i.ytimg.com/vi/NQ8HQTcdUbY/mqdefault.jpg"></div> They featured pregnant women, women in hijab, older women that are often neglected by beauty brands, women with disabilities, bigger women and is on a mission to keep its communication as diverse. <div type="Youtube" id="SRTC0HBRa_0" title="Our commitment to transforming self-doubt | Prince's Trust &amp; L'Oréal Paris | ALL WORTH IT" thumbUrl="https://i.ytimg.com/vi/SRTC0HBRa_0/mqdefault.jpg"></div> Walking us through the campaign's evolution, Gruart said, “Our communication has evolved along the same trajectory as what empowerment has meant for women over the course of the last 50 years, and we have tried to do so hand in hand with our spokespeople. From celebrating the freedom to make your own choices or the right to wear make-up the way you want to, to celebrating each other’s uniqueness and diversity, our aim is to inspire all women with our talented and diverse group of spokespeople. One of the brand’s most iconic campaigns is without a doubt the 1973 campaign of Preference where the slogan “I’m worth it” was born. If you look at some of our most recent campaigns, you will see that the spirit is the same but the way in which is expressed has been adapted to the times we live so that it stays relevant to today’s generations.” Casting for ‘You are worth it’ L’Oréal Paris has featured talented women like Beyonce, Viola Davis, Sonam Kapoor, Aishwarya Rai Bachchan, Aditi Rao Hydari, Deepika Padukone, Nidhi Sunil to name a few. On what goes behind selecting these brand ambassadors, Gruart shared, “Our products are created for women from all across the globe, therefore our spokespersons must be as diverse and inclusive as the world itself, to truly represent the women we are talking to. But they must also symbolise the empowerment we communicate. Throughout the years, women from across the world have been relating to the landmark phrase: "Because You’re Worth it". These four ageless words are an impression of a women to express themselves freely. From Aishwarya Rai Bachchan, Eva Longoria, Viola Davis, etc - this diverse and talented group of women symbolize the synergy between the brand and their outstanding personalities, each of them strong and a force to reckon in their own fields. These women have been an inspiration to the others and have shown every woman the right to be whoever she wants to be and reinvent herself in any way she wants in different ways.” Latest campaign: Stand Up In 2019, L’Oréal decided to extend its campaign and find out the most important issue women face in their daily lives. They discovered that the number one issue faced by women and girls around the world was street harassment. It later reached out to Ipsos to investigate the scale of sexual harassment in public spaces. The interntional survey found that 78% of women have experienced sexual harassment in public spaces (4 in every 5 women). And of those - only 25% say someone helped. The main reason why: because 86% of women do not know what to do when we witness harassment. The brand is now reaffirming its commitment to protecting individual self-worth through its training program, Stand Up Against Street Harassment, which was launched in India in November 2020 in partnership with NGO Breakthrough. It also launched an advertisement to encourage more people to join the movement. <div type="Youtube" id="jRB4nIKLZXI" title="StandUp Against Street Harassment" thumbUrl="https://i.ytimg.com/vi/jRB4nIKLZXI/mqdefault.jpg"></div> Sharing the thought behind Stand Up, Gruart said, “At L’Oréal Paris, our sense of purpose is to empower women. As a brand we are committed to addressing the barriers standing between women and their full ambition, to help them walk freely toward their destiny. Street harassment has no borders. It happens everywhere, every day, taking away the right to feel safe in the public space. It is an intrusion into women’s daily lives, it can make them feel powerless, and that can impact their sense of self-worth. It’s the exact opposite of the female empowerment L’Oréal Paris champions.” “Our ambition is to train 1 million people on the 5D methodology by the end of 2021, therefore empowering women and men to stand up, creating a movement of upstanders. We have seen an incredible response to this program, globally, and even more so in India,” he added. To this day, 1,50,000 people have been trained with Stand Up. Currently activated in France, Spain, Argentina, Canada, the U.S., Mexico, Italy and India with local charity partners, the Stand Up Against Street Harassment program will grow to another 10 countries starting on March 8th, 2021, in the UK, Germany, the Netherlands, Greece, Ukraine, Israel, Turkey, Indonesia, Thailand and the Caribbean region. From instilling self-confidence and polishing self-worth, L’Oréal Paris will focus on bringing more action-oriented campaigns across the world. “In my view, it is essential for brands to walk the talk. Well-known brands like L’Oréal Paris have the opportunity to leverage the respect and love they enjoy to spread awareness and education on critical issues, especially if they link with what that brand stands for. Giving back to the community gives brands a true purpose that goes beyond business,” said Gruart. L’Oréal Paris would continue focusing on three key areas - the planet, the people, its products – with multiple initiatives and day-to-day actions to achieve its goals.

From You’re Worth It to Stand up, how L’Oréal Paris’ communication has empowered women over the years

Mumbai voted and so did Delhi. Bangalore did it, too! And Kolkata was not left behind either. While the whole country seems reluctant to comment on whether there is a genuine Narendra Modi wave this time around or whether it is the handiwork of the media, no one can possibly deny a couple of poll trends which have come up this time. 
 To start with, the number of first-time voters has been the highest this time. The other trend, apparently new in the Indian context, is the emergence of the ‘<keyword id="1725157" type="UNKNOWN" weightage="80" keywordseo="Selfie">selfie</keyword> brigade’ as voters pose with index-finger-inked selfies on their respective social networking sites. 
 In a narcissistic world, anything that glorifies the self is welcomed with open arms. Err… did we say arms? We mean the hands that take the pictures, of course. Social networking sites seem to thrive on the selfie culture, helping people glorify the self, even if it means throwing privacy and caution to the wind. In that sense, being ‘social’ is more about self-promotion, rather than networking with people and meeting them. <keyword id="6354576" type="CITY" weightage="40" keywordseo="Facebook">Facebook</keyword>, <keyword id="819905" type="COMPANY" weightage="40" keywordseo="Instagram">Instagram</keyword> and Twitter are the new Page 3. 
 
When you say that all the world’s a stage, the elections must be the biggest platform to stage a great performance. So what other option was left for the 23.16 million young, peppy, cyber-savvy Gen Y, hitting the polling booths to exercise their franchise? It had to be a flood of inked selfies, expressly showing their joy and pride that come with casting the ballot. 
 
Giving into this trend were celebrities and politicians who would not lose a chance to show that they did fulfil their responsibility. Rajinikath’s fans posted a picture of the thalaiva voting; Shah Rukh posed with his inky finger outside the booth, and so did Aamir and his wife Kiran. Sachin Tendulkar also surrendered to this selfie craze. Director-actor <keyword id="5015" type="PERSON" weightage="40" keywordseo="Farhan-Akhtar">Farhan Akhtar</keyword> posted his selfie with the picture taken at his house; Rahul Bose took his selfie with a poker face; <keyword id="8145" type="PERSON" weightage="40" keywordseo="Preity-zinta">Preity Zinta</keyword> went for a selfie pose for a snapshot while Raveena Tandon looked beautiful, shooting her inky index finger inside her car. 
 
But there were even more luminaries who followed the trend. Aishwarya Rai Bachchan and Abhishek Bachchan voted without giving it a miss. Singer Kailash Kher turned to his camera soon after voting and showed the world he had performed his duty as an Indian citizen. Sonam Kapoor looked all radiant while posing with that inky finger right in front of her. And an almost forgotten Dino Morea posted his selfie soon after voting was done. English Vinglish director Gauri Shinde didn’t miss posing before her own camera after she voted. In a nutshell, the selfie frenzy took over during the polls and caught hold of everyone, almost everywhere. 
 
The ones who didn’t post their selfies were probably the most ‘tech-unabled’ people. The incessant flow of selfies were fast and furious, came in all shapes and sizes, and featured varied expressions – right from brilliant, billion-dollar smiles to haggard to merry ones. But the most disappointed lot of this season were those who went to the booth armed with their cell phones (naturally 3G-enabled ones, which would enable them to post a picture even before the ink on their fingers dried), only to find that their names were missing from the voters’ list. Their disappointment was as huge as Viswanathan Anand’s when he lost the World Championship to young Magnus Carlson. What a pity. And what a selfie-opportunity missed for life (or at least for the next five years). 
 
Just as the indelible ink has made its mark throughout the democratic process, pinpointing the serious nature of our political responsibilities, people posting selfies after voting also tells us another story – a different story altogether. It amply shows that upholding the democratic system in India has now become a heady combination of duty and exhibitionism. 
 
Now, we call that finger-lookin’ good! 
 
Image: Sachin Tendulkar/Twitter

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This is what famous Bollywood actors looked like in their modelling days

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Alia Bhatt, Jacqueline set the temperature soaring with their shoot for Dabboo Ratnani

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V-Day Movie Fest: Watch These 10 Iconic Love Stories Of Bollywood

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From You’re Worth It to Stand up, how L’Oréal Paris’ communication has empowered women over the years

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This Time Around, Polls Are Driven By Selfie Passion In India

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