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2 mins read

It's the first day for Nike's new CEO. He has a long road ahead.

Elliott Hill spent his entire career at Nike. Now, he's come out of retirement to fix the sneaker a…

Alex Bitter,Jordan Hart   


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2 mins read

Nike's new CEO can't rest on retro styles and must innovate to turn the company around, analyst says

With Nike's new incoming CEO Elliott Hill, Nike needs to re-focus on innovation and selling great s…

Lloyd Lee   


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2 mins read

See Michael Jordan's new private jet, a $65 million Gulfstream G650ER with a flamboyant custom paint job

Michael Jordan's new private jet has a uniquely patterned paint job that includes the Jumpman logo.…

Pete Syme   


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5 mins read

Netflix airing NFL games on Christmas will be the streaming giant's biggest test for its next area of growth

Netflix's earnings report is crucial as Wall Street questions its ability to maintain its dominance…

Dan DeFrancesco   


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1 min read

Michael Jordan's championship sneakers sold for a record-breaking $8m

The six individual sneakers were all worn by basketball superstar Michael Jordan during the game-c…

Rebecca Rommen   


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3 mins read

Nike is shuffling executives and searching for its next 'breakthrough innovation' as unwanted Air Maxes and Air Jordans pile up

Nike is working to develop the next "breakthrough innovation" as analysts say its product line has …

Matthew Kish,Danni Santana   


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4 mins read

Meet Sonny Vaccaro, the executive credited with signing Michael Jordan in Ben Affleck's new movie 'Air' and the self-proclaimed 'savior of Nike'

At times controversial, Vaccaro also pioneered all-school collegiate apparel deals. In retirement, …

Matthew Kish   


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5 mins read

How Nike's Air Jordan 1 became — and remained — the most prized lifestyle sneaker

Nike has maintained demand for the iconic silhouette for nearly four decades. The infamous Chicago …

Matthew Kish   


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2 mins read

Fake Jordans are all over Temu even after the knockoffs were removed from Shein

The knockoff sneakers were listed for less than $50 and came in several colorways including the con…

Jennifer Ortakales Dawkins   


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4 mins read

7 fun details that you might miss in the trailer for 'Air,' the Ben Affleck and Matt Damon movie about Nike signing Michael Jordan

The movie, which releases April 5, includes several nods at Nike's rich corporate history, includin…

Matthew Kish   


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4 mins read

Matthew Kish   


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3 mins read

The lucky breaks that built Nike, from signing Jordan to the rise of jogging

Nike is set to release an Air Jordan in"lucky green."The movie "Air" has renewed attention to Nike'…

Matthew Kish   


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3 mins read

Nike is putting its SNKRS app and fans' patience to the test again with this popular Jordan 1 restock

A "Lost & Found" restock does not guarantee the thousands of people who missed out in November will…

Danni Santana   


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2 mins read

'SNKRS app really pulling a Ticketmaster right now': Nike botches new Air Jordan 1 'Lost and Found' drop and infuriates sneakerheads

Frustrated collectors took to Twitter on Saturday to compare the sneaker drop to Ticketmaster's cha…

Bethany Biron   


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3 mins read

Larry Miller, the chairman of Nike's Jordan brand, says he killed an 18-year-old after a gang fight in 1965

Larry Miller said he was drunk and seeking revenge with a gang when he shot Edward White. He kept i…

Grace Dean   


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2 mins read

Trump uses Matt Damon dialogue from Michael Jordan biopic 'Air' in campaign video

"You're going to be remembered forever because some things are eternal," Damon's character tells Mi…

Taylor Berman   


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2 mins read

Zadeh Kicks boss Michael Malekzadeh, who made millions taking payments for Nike Air Jordans he failed to deliver, faces multiple fraud charges

Zadeh Kicks founder Michael Malekzadeh is facing fraud charges over a preorder scheme that led to $…

Ryan Hogg   


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3 mins read

Peter Moore, designer of the Air Jordan 1 and Nike's iconic Jumpman logo, dies

Moore, an industry pioneer, was a driving force behind the creation of Nike's Jordan line and serve…

Matthew Kish   


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2 mins read

A pair of sneakers worn by Michael Jordan just sold for $2.2 million, setting a new world record for the most expensive shoes ever purchased

A pair of sneakers worn by Michael Jordan during the 1998 NBA Finals has sold for $2.2 million. The…

Matthew Kish   


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2 mins read

6 sneakers Michael Jordan wore during game-clinching NBA Finals games are about to go on sale — and the price could set a record

The auction house on Tuesday will offer for sale a collection of six sneakers that Michael Jordan w…

Matthew Kish