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I visited American Eagle's NYC concept store, which showcases lesser-known brands like Aerie, Offline, and AE77 jeans. Now I get why the company is drawing in teens and moms alike.
Most recently, I noticed my mom wearing a pair of green corduroy cargo pants from American Eagle, a…
Jennifer Ortakales Dawkins
Technology: Helping take culture and heritage to the next generation
'The need of the hour is for well-crafted digital and digital-cum-physical games that are built aro…
I tried everyday bike shorts from Aerie and Everlane, and the best pair is worth the extra $8
I compared Aerie bike shorts to a pair from Everlane.Celia Fernandez/Insider
Celia Fernandez
Aerie is homing in on Victoria's Secret's biggest weakness
Meanwhile, rival Victoria's Secret has struggled in recent years as it has come under scrutiny for …
Mary Hanbury
Aerie's new loungewear and activewear collection is perfect for working from home — here are our favorite pieces
Offline by Aerie is a new sub-brand with a collection of comfortable loungewear and activewear. Her…
Remi Rosmarin
We went shopping at Victoria's Secret, Pink, and Aerie and saw the huge divide in the lingerie market firsthand
The women's underwear market is going through a period of rapid change, and longtime industry leade…
Mary Hanbury
Aerie and Hollister are running laps around their parent brands, and Wall Street is doubling down on their huge potential
Lejuez, who covers the retail space, was similarly optimistic about the lingerie brand Aerie's show…
Rebecca Ungarino
The president of American Eagle's explosive Aerie brand says it is defying the retail apocalypse and 'opening stores as fast as we can'
The store has become somewhat of an anomaly in an otherwise fairly gloomy retail sector when it com…
Mary Hanbury
We went shopping at Victoria's Secret and Aerie, and 4 key differences revealed why one is winning while the other is flailing
Victoria's Secret is the longtime leader of the underwear market in the United States, but it is in…
Mary Hanbury
These photos reveal why women are abandoning Victoria's Secret for American Eagle's Aerie underwear brand
"It is basically pornography that everyone (children and teens) are subjected to viewing because th…
Mary Hanbury
We shopped at American Eagle's Aerie store and saw why it's achieved explosive success while Victoria's Secret has struggled
Meanwhile, its main competitor, Victoria's Secret, continues to come under pressure. Critics have s…
Mary Hanbury,Jessica Tyler
Budget 2017 expectations from tech sector by Dr Rishi Bhatnagar, President, Aeris India
Budget 2017 expectations from tech sector by Dr Rishi Bhatnagar, President, Aeris India
APRIL FOOLS: Aerie drops the bomb that its viral body positive campaign was a joke
Many websites had responded to the fake campaign; Mic, for example, praised it. The Huffington Post…
Mallory Schlossberg
First Gen Z came for skinny jeans. Now they want you to get rid of your leggings.
Millennials love leggings, but Gen Z wants nothing to do with them. Instead, they prefer yoga pants…
Amanda Krause
American Eagle says that no one is wearing bras anymore
Items like bralettes and crop tops have become popular as outerwear in recent years, removing the n…
Grace Dean
Parade the inclusive underwear brand beloved by Gen Z and self-styled as 'the internet's favorite' — is coming to Target
Cofounders Cami Téllez and Jack DeFuria, who are Gen Zers themselves, were intent on creating a bra…
Mary Hanbury
Victoria's Secret is resurrecting its famous fashion show in 2023 after a 4-year hiatus and a total brand revamp
Victoria's Secret hasn't aired a fashion show since 2019 following scandals and criticisms of the l…