You Searched For "advertising industry 2021" and got 20 results
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13 mins read
Inside the tech industry's 'broletariat revolution' against the media
Tech elites hate the media. So they're taking a page from Fox News.
Insider Inc.
5 mins read
Google and Apple's rumored partnership could upend the AI industry
A potential partnership between Google and Apple over AI features would mean big things for both co…
Dan DeFrancesco
3 mins read
The video game industry is in trouble. Here's why.
Video games have hit a rough patch: Sales are down, usage is down, and layoffs are spiking. There i…
Peter Kafka
5 mins read
Has 2021’s festive season given India’s advertising industry a big enough push to recover from the 2020 after-effect?
Cautious optimism continues to thrive in the advertising industry
2 mins read
50% of MarTech advertisers said that their marketing strategy is being driven by creativity: Report
The report is based on a survey administered by Kantar and the final insights are derived from a sa…
2 mins read
Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report
India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…
8 mins read
Lessons 2021 taught our advertising leaders
If 2020 was about self-isolation and prioritizing their physical health, 2021 taught me the importa…
6 mins read
Ad insiders are buzzing about industry power broker Michael Kassan's messy split with UTA and what it means for the future of MediaLink
News of a legal battle between Kassan and talent giant UTA has the ad world speculating about wheth…
Lara O'Reilly,Lucia Moses
4 mins read
Online ads most problematic, influencers too caught breaching guidelines
Complaints about various violations of Indian advertisements surged by 34% in April to September of…
1 min read
Online furniture brand Pepperfry registers Rs 188 cr losses in FY23
Online furniture brand Pepperfry registered Rs 188 crore in losses in FY23, down just 3 per cent fr…
5 mins read
TransUnion's $3.1 billion deal to acquire Neustar could be 2021's most intriguing ad-industry acquisition
In this week's Insider Advertising we're covering TransUnion acquiring Neustar, Jim Lanzone joining…
Lara O'Reilly
5 mins read
OOH: What 2021 has in store for the outdoor industry
Experts walk us through the key trends we can look forward to in the OOH sector in 2021
25 mins read
Here’s how the advertising and marketing industry reacted to Union Budget 2021
How the budget will impact different sectors
2 mins read
GM showed off its future electric vehicles in star-studded Super Bowl ads
GM tapped Will Ferrell, Kenan Thompson, and Awkwafina to rally viewers around the products of its $…
Tim Levin
2 mins read
August 2021 witnessed the highest number of active advertisers and brands for 2021: BARC
Th start of festive season brings cheer to TV; ad volumes during Onam week increase by 22% than pre…
1 min read
US stocks trade mixed as traders assess strongest GDP growth since 2021
The US economy grew at the fastest pace since 2021, but the data did little to change markets' expe…
Phil Rosen
1 min read
Seeking nominations for the hottest adtech companies of 2021
We're looking to spotlight the adtech companies that are driving change as well as their star emplo…
Lauren Johnson
3 mins read
Wondery CEO highlights the company's global ambitions and 'culture of taking risk' amid podcast consumption boom
Since being acquired by Amazon for around $300 million earlier this year, the company behind hit po…
Natalie Jarvey
9 mins read
Top 11 trends that would shape the advertising industry in 2022: GroupM TYNY report
Content creation as a vocation will move towards Decentralized Autonomous Organizations
5 mins read
As inter-city road travel gathers momentum, IntrCity launches its first-ever campaign to woo new consumers
Swapnil Tripathi, Chief Business Officer, IntrCity SmartBus tells us about the brand's journey