You Searched For "advertising industry" and got 19 results
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3 mins read
Why does the US want Google to sell its Chrome browser?
The US Justice Department is taking on Google in two antitrust trials, demanding the tech giant sel…
4 mins read
Advertisers are scrutinizing the value of AI tools as some early efforts fall flat
Two years after OpenAI's ChatGPT and other chatbots launched, advertisers' excitement over generati…
Lucia Moses,Lara O'Reilly
3 mins read
Warner Bros. Discovery's advertising chief is leaving. Read the memo sent to staff.
Jon Steinlauf, Warner Bros. Discovery's top ad salesman, will leave at the year's end. WBD just too…
Lucia Moses
2 mins read
Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry
A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…
Lauren Johnson
2 mins read
WPP's former dealmaker is joining investment bank Canaccord Genuity — a sign advertising M&A could heat up
Lance Maerov oversaw WPP's investment and acquisition strategy for over 20 years. This year, he bra…
Lara O'Reilly
1 min read
Elon Musk is going to try courting advertisers. Again.
Elon Musk told advertisers they could go eff themselves last year. Now he's back and might want to …
Peter Kafka
13 mins read
Inside the tech industry's 'broletariat revolution' against the media
Tech elites hate the media. So they're taking a page from Fox News.
Insider Inc.
5 mins read
The tech industry is ready for robot taxis. But are the rest of us willing to go along for the ride?
Driverless cars are gaining momentum, with Tesla betting big on them. But safety concerns still rem…
Dan DeFrancesco
9 mins read
Top 11 trends that would shape the advertising industry in 2022: GroupM TYNY report
Content creation as a vocation will move towards Decentralized Autonomous Organizations
7 mins read
Here’s how Indian ad agencies are improving Diversity, Equity and Inclusion within their organisations
Creative agencies tell us all they are doing to strengthen their DEI policies
12 mins read
The advertising industry voices its enthusiasm about the government’s steps towards boosting digital ecosystem in Union Budget 2022-23
As data and digital occupy the centerpiece of the Union Budget 2022-23, advertising agencies rejoice
2 mins read
Mumbai job frenzy: 25,000 applicants show up for job interview with Rs 20,000 salary, cause stampede-like situation
Chaos erupts as 25,000 job seekers swarm Mumbai for 2,216 handyman positions, showcasing fierce com…
8 mins read
How to stay creative when you feel dejected: Advertising industry’s Creative Officers share some tips
As COVID-induced exhaustion grinds down creativity, here’s how creative agencies are coping with th…
4 mins read
A day in the life of a Creative Head
The pandemic came with some adverse effects, and has changed how we used to work. Here's how a Crea…
4 mins read
WATCH: As the retail media industry booms, experts say data collaboration and technology will be the proving ground for success for advertisers
A panel of retail media experts gathered to discuss how brands can stay ahead of the changes and ch…
Ashley Davis
7 mins read
Experts are hoping to see the advertising industry generate around Rs 7000 crore, 12-15% higher than last year’s festive season
Consumers are spending a little extra money to spruce their homes now to welcome Maa Durga and then…
2 mins read
Government ‘sitting with its eyes shut’, says Supreme Court as Patanjali’s misleading advertisement case drags on
Exaggerated claims of unbelievable results with the use of consumer products are not new in the Ind…
4 mins read
We need to hit factory reset on the factory mindset – why work-life balance plays an important role in creating good advertising
Why do creative folks care more about quantity today over quality work? Asks Jay Morzaria, Group Cr…
4 mins read
Elon Musk really wants advertisers' money. But he also wants to keep tweeting. He can't have both.
Musk says he wants advertisers' money, after all. But he's not willing to make the changes they'd n…