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India's manufacturing sector growth falls to 18-month low in December on softer rise in orders, output
India's manufacturing sector growth fell to an 18-month low in December amid softer increase in fac…
PTI
The rising affluence of small town consumers driving demand for premium products
India’s small towns have been running behind big cities for a long time — but that’s no longer true…
India's services sector growth surges to 13-yr high in Sep: S&P survey
India's services sector grew at a robust pace in September, as a positive demand environment booste…
Asia Pacific advertising spend is expected to grow by 5.9% to reach US$255 billion in 2022: dentsu report
India is the fastest-growing market globally at 14.6%
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share
India’s internet retail growth is tapering but shopper base is maturing: Redseer
India's e-tailing or electronic retailing, grew 22% in FY23 to $60 billion in gross merchandise val…
SIMPLY PUT: What’s with all “Unbossing” talks? Are Indian companies also embracing this global trend?
The corporate trend of 'Unbossing' is gaining traction globally, including in India. Major companie…
Top 11 trends that would shape the advertising industry in 2022: GroupM TYNY report
Content creation as a vocation will move towards Decentralized Autonomous Organizations
Unveiling the impact of Flipkart on innovation and growth in seller success stories
Let’s dive into the captivating world of these entrepreneurs who have achieved soaring success, pro…
Adex is expected to grow by 20% in 2022 and reach Rs 90,000 crore: Madison report
In 2021 Digital grew by 50% and in 2022 is expected to pip Television to become the largest contrib…
India FMCG sector profits may be weighed by ad spend hikes, price cuts: BNP Paribas
Consumer goods majors have been hit hard by inflation over the last few quarters, with volume…
Here’s how Paytm built a scalable, revenue-generating UPI model with focus on merchant payments
Paytm’s focus on subscription services to create additional payment monetization continues to ex…
India is the fastest-growing Internet Advertising market in the world at a CAGR of 18.8% during 2020-2025: PwC Report
TV advertising has continued to expand in 2020, despite COVID, reaching Rs 35015 crore
Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report
India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…
Marico's revenue from operations grew by 31% YoY to ₹2,525 crores in Q1FY22; advertising and sales promotion sees a growth of 27% YoY
There has been a 21% constant currency growth in Marico’s International Business
Digital media is expected to grow at 29.5% CAGR to reach a market size of Rs 35,809 crore by 2023: dentsu report
In 2021, television claimed the largest share of media spending at 42%