You Searched For "advertising blitzkrieg" and got 17 results
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5 mins read
The CEO of FanDuel explains why there won't be another blitzkrieg of advertising this year
"One of our marketing guys likes to say that if I'm a nine-minute miler, I want to go in against ot…
Emmett Knowlton
2 mins read
Throwback to some memorable IPL ads created over the years
Brands that want to make the most of the league usually come up with captivating campaigns to grab …
4 mins read
'They're racing to forgive and jump back in': Advertisers are falling back in love with YouTube
"I was on a conference call last week about its recent transparency report and they really put bran…
Tanya Dua
2 mins read
Throwback to some of the best IPL ads made over the years
Some IPL ads we have loved over the years
2 mins read
What you need to know in advertising today
A new type of ad agency is catering to brands born on digital channels - and industry giants need a…
Tanya Dua
2 mins read
What you need to know in advertising today
'They're racing to forgive and jump back in': Advertisers are falling back in love with YouTube. Yo…
Tanya Dua
4 mins read
The 10 companies helping marketers with privacy, Medium taking on Apple News, Comscore recalibrates, and Quibi's high-profile exec departure
On a lighter note, Lauren also wrote about something you were all probably thinking: Not only are a…
Tanya Dua
5 mins read
Has 2021’s festive season given India’s advertising industry a big enough push to recover from the 2020 after-effect?
Cautious optimism continues to thrive in the advertising industry
6 mins read
After our IPL campaign, registrations have gone up by 4X: Ashish Singhal, CoinSwitch Kuber
After the suspension of IPL, CoinSwitch Kuber wants to focus on creating campaigns to bring get mai…
4 mins read
The Future of Mobile Marketing
But marketers beware – one size doesn’t necessarily fit all. Some formats are better suited towards…
3 mins read
White House blames Russia for 'reckless and indiscriminate' NotPetya cyberattack
In 2015, a massive cyberattack leveled against the country's power grid cut electricity to almost 2…
Sonam Sheth
4 mins read
We've seen a significant positive impact on brand recall and business metrics following our IPL campaign featuring Aamir Khan and Alia Bhatt: Richa Sharma, PhonePe
The ads have been created by Leo Burnett India
8 mins read
AI is using the Oxy marketing playbook to hook people on prescription drugs
Online pill services are using AI to turbocharge the same aggressive marketing tactics that drove t…
Albert Fox Cahn
5 mins read
'The ultimate cyberweapon for espionage': 'The 'Petya' cyberattack is exploiting a powerful NSA tool
A variation of EternalBlue was first used in May's WannaCry attack. The assault was stalled and the…
Sonam Sheth
5 mins read
'They sow chaos wherever they can': A familiar actor may be behind the massive 'Petya' cyberattack
In 2015, a massive cyberattack leveled against the country's power grid cut electricity to almost 2…
Sonam Sheth
9 mins read
Our association with Vijay Raaz and Varun Sharma will help us reach our overall target audience more efficiently: Nishant Pitti of EaseMyTrip
After surviving through complete lockdowns in 2020 to doubling its profits in 2021, EaseMyTrip is g…
11 mins read
Newcomers flocked to Zoomtowns. Now long-time residents are fighting back.
America's midsize cities exploded over the past few years. Now residents, new and old, are fighting…