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2 mins read

Substantiate green claims with data, ASCI tells advertisers

Greenwashing was in the news last year when fashion brand H&M got embroiled in a scandal. It was al…

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3 mins read

Facebook parent Meta’s systems fail to block anti-Muslim propaganda advertisements amid ongoing Lok Sabha elections, claims report

These ads contained violent rhetoric anywhere from targeting Muslim minorities, spreading disinform…

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5 mins read

The big business of the Super Bowl, from competing advertisers to the ultrawealthy networking

In today's big story, we're looking at the big business of the Super Bowl, from advertisers to the …

Dan DeFrancesco   


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1 min read

Google's new Gemini AI model says the company has a 'virtual monopoly' on digital advertising

The company is being sued right now by the Department of Justice, which alleges Google illegally ma…

Alistair Barr   


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1 min read

Tesla is so desperate for sales it's started advertising, something Elon Musk famously said he 'hates'

Tesla is having a bad year so far, so the company has turned to advertising to boost its sales &mda…

Katie Balevic   


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2 mins read

Advertisers slashed spending on X by more than 55% ahead of this year's Super Bowl

Top advertisers including NFL Enterprises, McDonald's, and YouTube, spent $48.4 million on X ads in…

Katherine Tangalakis-Lippert   


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1 min read

$110 billion is wiped off Alphabet's valuation after Google owner's advertising revenues disappoint

Alphabet shares slid 6% Wednesday after the Google parent's advertising revenues fell short of Wall…

George Glover   


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1 min read

Meta asks advertisers to disclose use of AI in political, social ads

Advertisers will now have to disclose whenever political ads contain a photorealistic image or v…

Business Insider Latest Story Image
1 min read

Advertisement 'camouflaged' to look like a headline: PCI sends notices to newspapers

The Press Council of India has sent notices to editors of several newspapers over the publication o…

PTI   


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3 mins read

X is left with advertisers pushing dubious cryptocurrency and AI 'undressing' apps, users say after Musk's outburst

Experts in social media and advertising say an advertiser exodus has left X reliant on smaller, les…

Tom Carter   


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2 mins read

Walmart joins the growing list of major companies to suspend advertising on Elon Musk's X

"We aren't advertising on X as we've found other platforms to better reach our customers," a Walmar…

Polly Thompson   


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2 mins read

Elon Musk just used very foul language to tell X advertisers to go away

Elon Musk had strong words after being questioned about his recent comments on X during an intervie…

Lloyd Lee,Madeline Berg   


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2 mins read

Elon Musk just served a lesson in free advertisement for the Tesla Cybertruck

Musk's surprise appearance at the F1 race venue drew crowds of onlookers, with event personnel seen…

Kai Xiang Teo   


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1 min read

One lucky person will get everything advertised during the Super Bowl, from a car to a 30-pound bucket of mayo

DoorDash's massive Super Bowl prize includes items like 1,000 Popeyes chicken wings, 720 Reese's pe…

Sarah Jackson   


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2 mins read

The Cybertruck achieved less than 80% of Tesla's advertised range in a YouTuber's highway test during Texas winter

In a YouTuber's range test, a Cybertruck clocked in at 254 miles — around 79% of Tesla's advertised…

Grace Kay   


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1 min read

X is worth 71% less now after Elon Musk took over and burned its bridges with advertisers: Fidelity

Elon Musk bought Twitter for $44 billion in October 2022. He later renamed to company to X.

Kwan Wei Kevin Tan   


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2 mins read

Elon Musk faces sales staff exodus after chaotic month and daring advertisers to pull their spending

Many of the sales team at Elon Musk's X reportedly resigned in the past month after getting bonuses.

Grace Kay   


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4 mins read

Online ads most problematic, influencers too caught breaching guidelines

Complaints about various violations of Indian advertisements surged by 34% in April to September of…

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1 min read

Linda Yaccarino is asking X staffers to be 'as fiscally responsible as possible' as advertisers bail from the site

According to Fortune, Yaccarino told staff to "be as fiscally responsible as possible."

Kwan Wei Kevin Tan   


Business Insider Latest Story Image
3 mins read

Politicians, particularly Democrats, continue to spend a fortune on Twitter ads even as advertisers leave the platform in droves

Ad buyers have spent more than $1.7 million on X posts promoting a candidate's account in 2023, lea…

Madison Hall