You Searched For "adtech industry" and got 20 results
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2 mins read
Private equity giant KKR is in talks to acquire the adtech company Integral Ad Science
A take-private deal by a private equity firm like KKR could help IAS grow further without the quart…
Lara O'Reilly
2 mins read
Gaming giant Take-Two is in talks to sell its Chartboost adtech division
Take-Two picked up Chartboost through its $12.7 billion acquisition of mobile gaming company Zynga …
Lara O'Reilly
5 mins read
Adtech is undergoing an exec shake-up as investors seize control and startups enter a new era
Executive turnover is on the rise at adtech startups as investors seek growth and profit. CTV and r…
Lara O'Reilly
2 mins read
Adtech company PubMatic lays off staffers as it tightens focus on growth areas like connected-TV ads
PubMatic said the layoff, which affected 1% of its overall head count, was part of a plan to stream…
Lara O'Reilly
2 mins read
Google says DOJ's 'narrow view' of the adtech market is not based on reality ahead of antitrust trial
The antitrust trial that could result in a breakup of Google officially opened in a Virginia federa…
Natalie Musumeci,Lara O'…
5 mins read
Inside the landmark Google adtech antitrust trial that could transform the $700 billion global digital ad market
Experts say the trial could result in a breakup of Google, which could boost rivals like The Trade …
Lara O'Reilly
5 mins read
Apple's event will serve as a litmus test for the wider AI industry
Apple's "Glowtime" event is kicking off today. The tech giant will unveil its newest iPhone, alongs…
Dan DeFrancesco
1 min read
Seeking nominations for the 2024 rising stars of adtech
Business Insider is looking to highlight the rising stars of advertising tech.
Lauren Johnson
2 mins read
The rise, fall, and return of adtech pioneer MediaMath
MediaMath's bankruptcy earlier this year was a stunning fall from grace. Under new ownership, it's …
Lara O'Reilly
1 min read
Seeking nominations for the hottest adtech companies of 2023
The annual adtech list honors the companies transforming digital advertising.
Lauren Johnson
5 mins read
Google and Apple's rumored partnership could upend the AI industry
A potential partnership between Google and Apple over AI features would mean big things for both co…
Dan DeFrancesco
2 mins read
Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry
A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…
Lauren Johnson
1 min read
Seeking nominations for the 2023 rising stars of adtech
We're looking to spotlight the newest up-and-comers of digital advertising.
Lauren Johnson
5 mins read
How Adtech is helping to optimize revenue streams to monetization content for media & advertising during this age of online boom post COVID-19
Keeping a razor-sharp focus on the customer’s wants is the best way to play the game
5 mins read
TransUnion's $3.1 billion deal to acquire Neustar could be 2021's most intriguing ad-industry acquisition
In this week's Insider Advertising we're covering TransUnion acquiring Neustar, Jim Lanzone joining…
Lara O'Reilly
1 min read
Seeking nominations for the top ad industry recruiters
Insider is looking to highlight the top headhunters who are helping staff up the ad industry.
Ryan Joe
3 mins read
Gaming industry to reach $2.8 billion by 2022 and contribute around 5% to Media and Entertainment's market share: DTTL Report
The gaming industry is expected to grow at a CAGR of 40% until 2022
4 mins read
A career coach shares the top industries hiring Gen Z and millennials in 2024 — and where layoffs might happen
A career coach for millennial and Gen Z workers says layoffs will continue, but the healthcare, cyb…
Elle Hardy
1 min read
Seeking nominations for the rising stars of adtech
We're looking to spotlight the up-and-comers of digital advertising.
Lauren Johnson
7 mins read
How Airtel’s AdTech platform is planning to deliver on the promise of ‘zero ad frauds’ to its clients
Bharti Airtel’s Chief Product Officer shares how Indian advertising industry can minimise its risin…