You Searched For "adidas sports" and got 20 results
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6 mins read
Paris 2024 Olympics: What to know about the athletes and sports at the summer games
The 2024 Summer Olympics will kick off in Paris on July 26, and run until August 11. Here's what to…
Samantha Grindell
7 mins read
Women's sports merchandise is an estimated $4 billion industry but fans still can't find the items they're looking for
A new report found that women's sports merchandise has the potential to be a $4 billion industry. B…
Mykenna Maniece
2 mins read
Adidas is banning the number '44' on German soccer team jerseys over concerns that the design looks like the Nazi SS flag
The design of the digit "4" on the jersey prompted some to believe it looked like a lightning bolt …
Matthew Loh
2 mins read
Nike stock plunges and takes rivals like Under Armour and Adidas with it
Nike's stock plunged after the company announced $2 billion in cuts and potential layoffs.
Gloria Dawson
2 mins read
Adidas says it plans to sell its remaining Yeezy sneakers – and it doesn't want to make a loss
Adidas says it plans to sell its remaining stocks of Kanye West's Yeezy sneakers worth nearly $300 …
Grace Dean
2 mins read
Adidas' CEO says he gave his cell number to 60,000 employees and was slammed with 200 messages a week, report says
Adidas was in the midst of a difficult period when Gulden, a former professional soccer player, too…
Polly Thompson
2 mins read
Nike-sponsored LeBron James and DeMar DeRozan taped over the Adidas logo on their Drew League jerseys
The Nike-backed NBA superstars also wore visible swooshes and sneakers from the rival brand while c…
Meredith Cash
3 mins read
Adidas' sports bra ads featuring exposed breasts have been banned in the UK
Some complainants told the Advertising Standards Authority the ads "objectified women by sexualizin…
Grace Dean
2 mins read
Fanatics will make NHL jerseys after Adidas contract expires, marking the e-commerce company's first branded uniforms for a major sports league
Fanatics has been making MLB uniforms since 2017, but this is the first time their logo will appear…
Cork Gaines
2 mins read
Adidas' bare breast campaign to promote its sports bras sparks heated debate online
Some social media users described the image as "distasteful" and "explicit." Others celebrated the …
Mary Hanbury
2 mins read
The Adidas team working with Kanye West was given subscriptions to a meditation app and regularly had group-therapy-like sessions to deal with the stress
Kanye West was so difficult to deal with that it took a toll on the Adidas team working with him, t…
Alex Bitter,Grace Eliza Goodwin
2 mins read
Meet the typical Adidas US customer, a 20-something who earns just under $100,000 and looks to Adidas for fashion and fitness apparel
The largest target market for Adidas is adults aged between 20 and 29, a period when fitness is typ…
Danni Santana
1 min read
Adidas wants to move on from the Kanye West scandal, but investors are angry and suing
In a new lawsuit, investors claimed Adidas "ignored serious issues" with regard to his "extreme beh…
Matthew Kish
1 min read
A major Adidas shareholder is demanding answers over the company's tumultuous relationship with Kanye West
Kanye West showed Yeezy staff explicit images of his then-wife, Kim Kardashian, and said his work w…
Pete Syme
1 min read
Adidas will finally start to move its $1.3 billion mountain of unsold Yeezy sneakers within days
The sportswear company said it will donate proceeds to nonprofits including one run by the sister o…
Ryan Hogg
5 mins read
Nike and Adidas veterans reveal how to get your foot in the door in the sneaker industry
The sneaker business is highly competitive, but it's possible to get in the door by knowing the ind…
Matthew Kish
4 mins read
Meet Thom Browne, the stripe-obsessed designer who took on Adidas and won
Born in Allentown, Pennsylvania, Browne opened his first store in New York City in 2003 with five m…
Danni Santana
1 min read
Lionel Messi is reportedly close to deal to join MLS — and getting a historic profit-sharing deal with Adidas and Apple to make it happen
Lionel Messi, soccer's biggest superstar, is reportedly coming to the MLS, turning down a massive d…
Paul Squire,Cork Gaines
5 mins read
How the 28-year-old CEO of a sports company backed by Adidas' venture fund spends her day
A full slate of meetings keeps Trisha Goyal in touch with her team and her customers. Several cups …
Dominic-Madori Davis
2 mins read
Adidas encourages women of all ages to participate in sports
adidas aims to encourage increased participation of women in sport.