You Searched For "adidas" and got 20 results
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4 mins read
Puma thinks its Palermo sneakers might be this year's Adidas Samba
The German footwear giant flagged rising demand for its Palermo shoes and said sales in the Americ…
George Glover
2 mins read
Ye is accusing Adidas of selling 'fake' Yeezys that he didn't approve of and using contract clauses to 'rape' him as an artist
Ye also claimed that Adidas was suing him for $250 million and failed to pay him royalties or the s…
Matthew Loh
2 mins read
Adidas says it plans to sell its remaining Yeezy sneakers – and it doesn't want to make a loss
Adidas says it plans to sell its remaining stocks of Kanye West's Yeezy sneakers worth nearly $300 …
Grace Dean
2 mins read
Shaquille O'Neal says the stakes are high for Reebok as it eyes a return to basketball: 'If this doesn't work, everyone's leaving'
The former LA Lakers and Miami Heat star is leading the brand's return to the court alongside fello…
Polly Thompson
2 mins read
Nike stock plunges and takes rivals like Under Armour and Adidas with it
Nike's stock plunged after the company announced $2 billion in cuts and potential layoffs.
Gloria Dawson
1 min read
Kanye West's Yeezy reveals its first shoe since Adidas dropped him over his antisemitic remarks
Ye, formerly known as Kanye West, announced that a new sock-shoe called YZY POD is going on presale…
Jyoti Mann
2 mins read
The Adidas team working with Kanye West was given subscriptions to a meditation app and regularly had group-therapy-like sessions to deal with the stress
Kanye West was so difficult to deal with that it took a toll on the Adidas team working with him, t…
Alex Bitter,Grace Eliza Goodwin
2 mins read
Kanye West drew a swastika at a Yeezy meeting with Adidas and told a Jewish manager to kiss a photo of Hitler, report says
The New York Times reported that Ye also told a Jewish member of Adidas staff to kiss a photo of Hi…
Polly Thompson
2 mins read
Adidas is banning the number '44' on German soccer team jerseys over concerns that the design looks like the Nazi SS flag
The design of the digit "4" on the jersey prompted some to believe it looked like a lightning bolt …
Matthew Loh
1 min read
It might be harder to buy your favorite pair of classic Nikes this year
Analysts called Nike's shoe lineup "stale" last year.
Shubhangi Goel
1 min read
Foot Locker reportedly refused to stock Yeezys for Adidas' relaunch of Kanye West's shoe brand over fears of a backlash
Adidas sold $437 million of Yeezys in its first batch since breaking up with Kanye West, but Foot L…
Pete Syme
2 mins read
Adidas is re-releasing a popular Yeezy from the past
The Yeezy Boost 350 "Pirate Black" was last released in 2016 during the peak of Adidas Yeezy hype. …
Danni Santana
1 min read
Adidas says Kanye West 'mishandled' $75 million of funds that were supposed to be used for marketing the Yeezy collection
Kanye West previously told a podcast he spent millions of marketing funds on his Sunday Service, be…
Pete Syme
1 min read
Beyoncé's time with Adidas is reportedly over
The Hollywood Reporter on Thursday, citing an unnamed source, said the music superstar and the spor…
Matthew Kish
2 mins read
Adidas plans to keep 'carefully' moving more Yeezy stock after making $437 million from its first post-Kanye West sale
The footwear sales helped Adidas post better than expected operating profit in its second quarter.
Polly Thompson,Jyoti Mann
2 mins read
Blake Lively attended the Super Bowl in nearly half a million dollars worth of jewelry
Blake Lively attended the Super Bowl alongside Taylor Swift. Her outfit included a Balenciaga x Adi…
Amanda Krause
How Adidas, Asics, and other shoemakers deal with waste
More than 50 billion shoes are made every year. The biggest manufacturers, like Nike, Adidas, and A…
2 mins read
Meet the typical Adidas US customer, a 20-something who earns just under $100,000 and looks to Adidas for fashion and fitness apparel
The largest target market for Adidas is adults aged between 20 and 29, a period when fitness is typ…
Danni Santana
1 min read
Adidas wants to move on from the Kanye West scandal, but investors are angry and suing
In a new lawsuit, investors claimed Adidas "ignored serious issues" with regard to his "extreme beh…
Matthew Kish
1 min read
A major Adidas shareholder is demanding answers over the company's tumultuous relationship with Kanye West
Kanye West showed Yeezy staff explicit images of his then-wife, Kim Kardashian, and said his work w…