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Activewear and luxury brands are pushing ahead with Web3 innovation, while other marketers are still on the sidelines
Some activewear and luxury brands are leveraging NFTs and the metaverse in ways other marketers can…
Julia Hood
Campus Activewear shares debuts at 21% premium despite weak market trends
Footwear brand Campus Activewear made a strong debut on the Nifty and Sensex despite weak market tr…
Campus Activewear IPO: Here’s how you can check the allotment status
Footwear brand Campus Activewear is likely to announce the allotment status of its initial public o…
Campus Activewear IPO allotment to start tomorrow; grey market premium falls to ₹95
Footwear brand Campus Activewear has received strong demand from investors in its initial public of…
Footwear brand Campus Activewear to open its IPO next week; GMP at ₹60 per share
Footwear brand Campus Activewear is all set to open its initial public offering (IPO) next week fro…
Last day to subscribe to Campus Activewear IPO; GMP at ₹105
Today, April 28, is the last day to subscribe to Footwear brand Campus Activewear that is looking t…
IPOs are here again — Campus Activewear and Rainbow Children’s Medicare open this week
After a long pause in the launch of new initial public offering (IPOs) because of extreme market vo…
Some yoga pants contain toxic chemicals linked to cancer, report says
Activewear made by brands like Old Navy and Lululemon tested positive for toxic chemicals called PF…
Gabby Landsverk
I tried a new line of weighted workout clothes backed by a former Nike exec and was surprised how light they felt while exercising — but I got a few stares at the gym for the clothes' odd design
Omorpho's weighted tank top and leggings gave me a fun challenge during my run, as I had to work sl…
Allana Akhtar
ThirdLove is aiming to become a lifestyle brand. Its CEO reveals how its activewear line can compete against Lululemon and Outdoor voices in the $172 billion market.
After debuting lounge and sleep apparel earlier this year, ThirdLove is launching activewear in an …
Bethany Biron
An activewear startup backed by Michael Jordan's son hit its first fundraising goal. Here's how Äktiiv plans to take on Lululemon and Nike.
Äktiiv's performance products, including leggings, are made from a proprietary thread that doesn't …
Matthew Kish
A clothing brand was fined $3.7 million for claiming its clothes stopped the spread of COVID-19 thanks to a special 'shield' spray
Activewear brand Lorna Jane, which described itself as the Lululemon of Australia in 2014, claimed …
Mary Hanbury
Three new IPOs to hit the markets next week, while Campus Activewear and Rainbow Children's Medicare will list on exchanges
Initial public offering (IPOs) are back in town and next week will be one of the busiest weeks for …
I tried the new trend for workout onesies, and it was so practical and fun I never want to go back to leggings
Senior Lifestyle Reporter Rachel Hosie found working out in a onesie amusing at first, but it was a…
Rachel Hosie
Aerie's new loungewear and activewear collection is perfect for working from home — here are our favorite pieces
Offline by Aerie is a new sub-brand with a collection of comfortable loungewear and activewear. Her…
Remi Rosmarin
Patagonia CEO Rose Marcario is stepping down
Rose Marcario is stepping down from her role as CEO of Patagonia. While CEO, she led the company in…
Madeline Stone
13 great deals on women's activewear and workout clothes from the Nordstrom Anniversary Sale
If you're looking for activewear, this sale won't disappoint. With great deals on pieces from Alo Y…
Remi Rosmarin
Target's new activewear brand generated $1 billion in just one year, cashing in on Americans' pandemic-driven shift to athleisure
All in Motion launched at the perfect time to capture the work-from-home market, but its success ma…
Avery Hartmans
American Eagle Outfitters is launching a comfort-focused activewear brand with 2 stores dedicated to selling athleisure only
American Eagle's new brand, Offline, will be sold online and at two stores that will open by the en…
Madeline Stone
Kohl's CEO says the company will 'lean further' on its status as a casual destination after activewear sales jump 70% online
Kohl's will continue to double down on existing activewear brands sold in its stores, and introduce…