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Many women on TikTok are turning to cough medicine to help get pregnant. Here’s why!
TikTok's 'Mucinex method' claims guaifenesin in cough medication helps fertility by thinning cervic…
Trump's election victory put TikTok's astrology community into a meltdown
Astrologers on TikTok, who foresaw a Harris victory, face backlash and trust issues after Trump's r…
Lindsay Dodgson
A TikTok creator doubled her income with a 50-part post about her husband. She keeps her day job for stability.
Reesa Tessa's TikTok series "Who TF Did I Marry" was a viral success, making her famous overnight. …
Julia Pugachevsky
TikTok's innovative new idea: printing books on paper
TikTok's publishing company, 8th Note Press, is teaming up with independent publisher Zando to prin…
Kenneth Niemeyer
Twitter and TikTok users' election projections are completely warped. Here's why.
Social media users are deploying a classic defense mechanism for their election anxiety.
Amanda Hoover
TikTok could be banned from the US in months. TikTok doesn't seem worried.
TikTok faces a January deadline to find a new US owner, or to shut down. But TikTok employees, user…
Peter Kafka
Even high school interns were able to use common AI tools to bypass security and launch bots on X, Facebook and other social media: report
Social media platforms like X and Facebook are facing increasing scrutiny over their ineffective bo…
TikTok star Claudia Conway talks navigating political disagreements with mom Kellyanne Conway
Claudia Conway, who posted a TikTok showing her voting with her mom, told BI it's "important to sit…
Talia Lakritz
Gen Z folk are showing off their deformed ‘smartphone pinkies’ — and the images are horrifying
Many people are flaunting their bent pinkies online, a modern issue that is the direct result of ex…
'The Penguin' showrunner on the 'dread' on set while filming the horrifying finale, and the TikTok mafiosos that inspired the show.
"The Penguin" showrunner Lauren LeFranc told Business Insider that the show's ending is part of Oz …
Eammon Jacobs
A popular TikTok travel hack recommends using VPNs to find cheaper flights, but other strategies work better
Social media rumors suggest using a VPN to search for lower priced flights. Our research didn't fin…
Alberto Riva
TikTok heads to court to fight for its life
TikTok is headed to federal court in Washington, DC on Monday to fight a law that would ban it nati…
Geoff Weiss
TikTok and its owner ramped up their hiring of Chinese employees, even as Congress raised national security concerns
TikTok and its owner ByteDance sought to hire 669 Chinese employees in the US through the H-1B prog…
Dan Whateley
Gen Z turns to TikTok to find the perfect school. Some college students are cashing in.
TikTok has emerged as a way for Gen Zs to scrutinize prospective colleges from the eyes of other st…
Erin Liam
Watching TikTok videos with my teen keeps us connected. We've had thoughtful conversations thanks to social media.
My son is 15, and we have a really open communication. Part of it is thanks to social media. We sha…
Nina McCollum
Brat summer is over. Here's what Gen Z's wearing to the office this fall.
These Gen Z workers are returning to work and leaning into fall fashion trends like vests, maxi ski…
Jordan Hart
New lawsuits against TikTok mirror those against Big Tobacco and Purdue Pharma
14 state lawsuits filed last week accused TikTok of creating an algorithm that is harmful to childr…
Kenneth Niemeyer
TikTok knew its algorithm harmed kids, accidentally revealed internal documents show
Officials across 14 states are suing TikTok for what they say is an addictive algorithm that endang…
Kenneth Niemeyer,Laura Italia…
The hottest TikTok makeup trend right now is Moo Deng blush
The baby pygmy hippo, with its glassy skin and pink cheeks, has become a new muse for beauty conten…
Aditi Bharade
TikTok once planned to use content posted by its users to influence Mitch McConnell, lawsuit reveals
Documents found in a lawsuit reveal how TikTok planned to influence lawmakers during the congressio…