Zenith predicts telecoms adspend will grow 4.7% in 2021, 4.4% in 2022 and 4.3% in 2023

These forecasts assume that the global economy will start a sustained recovery as COVID-19 vaccines…

Television ad spends will rise from US$171bn to US$178bn over the same period

Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion

Rising audiences and investment in e-commerce to drive 7% annual growth in FMCG digital ad spend

The travel ad market won’t return to pre-pandemic levels of spending until 2023

Cognizant has announced its first acquisition under the leadership of the new Chief Executive Offic…

Tanmay Mohanty will now assume the newly created role of CEO Media Services, Publicis Groupe India

"As we begin to write a bold new chapter in Rolls-Royce history, I am delighted to present a Bespok…

Beauty and personal luxury ad spend fell roughly in line with the market in 2020

But the internet wasn't too far behind, with an average of 140 minutes per day. Zenith thinks the t…

But search is facing a huge challenge. The paid search business was built on a desktop browser mode…

To be clear, yes, Schroepfer's comment is accurate. Facebook made $40.65 billion in revenue during …

The invention of various social media platforms, the availability of shows on mobile, faster intern…

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Though Rolls-Royce said in a press release that all 50 cars have already been "commissioned," the c…

In fact, according to Kantar Media, Google spent about 78% of its $569 million U.S. ad budget on te…

The hack was based on the insight that Amazon Alexa is only likely to recommend two brands in a cat…