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Delhi, well known for its love for North Indian and international cuisines, has a vibrant <keyword id="6181" type="COMPANY" weightage="20" keywordseo="Food">food</keyword> culture and Uber, today added to that craze by launching its <keyword id="2960214" type="UNKNOWN" weightage="20" keywordseo="ubereats">UberEATS</keyword> service to Delhi, NCR starting with Gurugram. Partnering with over 300 restaurants, UberEATS will give local restaurants in Delhi-NCR another reliable <keyword id="6355447" type="UNKNOWN" weightage="20" keywordseo="delivery">delivery</keyword> option. According to Redseer Consulting, Partners Satisfaction with growth in business from food tech players has improved from the last quarter primarily driven by: 1.Sustained growth in the order volume 2.The emergence of the delivery source as an additional revenue source.

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In the midst of many restaurants already partnering with companies like Swiggy, Foodpanda and Zomato alongside their own delivery boys, it’s questionable whether UberEATS is going to make an impact. The food business for Uber can be profitable in India as they rely on charging service fees and providing restaurant management tools to their partners for revenue. Uber has already turned profitable in some markets, according to the company. UberEATS was started in 2014 as a small delivery pilot in Los Angeles and launched as a separate application in Toronto in December 2015. In the past 18 months, it has grown incredibly fast, and is now a stand-alone app available in 29 countries and in 97 cities around the globe, including India. 

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The UberEATS app is separate to the Uber app people use to request a ride and has been built specifically to make food delivery as seamless as possible. Starting today, consumers can download the new app for iOS and Android from the iTunes/Google play store or go online at ubereats.com to order anywhere in Gurugram. 

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How is the app different: <ol> <li>Only Bike-delivery: The company will only deliver through their delivery partners who are using the two-wheeler to deliver the order.</li> <li>Track the progress of the delivery - Get updates as your order is prepared and watch in realtime as the meals is delivered to your destination</li> <li>Get Personalized Recommendations- The app picks up on ordering style as you order from the app frequently. It predicts if you prefer healthy food, or vegetarian food on some days of the week and gives recommendations accordingly.</li> </ol>

Uber launched UberEATS in Delhi-NCR and this is why it’s different

<keyword id="2678378" type="UNKNOWN" weightage="100" keywordseo="Yumist">Yumist</keyword> is another <keyword id="2827884" type="UNKNOWN" weightage="20" keywordseo="food-tech">food-tech</keyword> startup but with a twist; their business formula compared to others is a little different and that’s what might just make it work. 
 They don’t just call themselves an online restaurant. The company which currently serves <keyword id="6181" type="COMPANY" weightage="20" keywordseo="Food">food</keyword> in Delhi NCR had expanded to Bengaluru but shut down that vertical under a year. 
 
<a href="http://www.businessinsider.in/hyperloop-one-launches-vision-for-india-where-travel-time-from-bengaluru-to-chennai-could-become-20-mins-if-executed/articleshow/57391546.cms">ALSO READ: Hyperloop One launches 'Vision for India' where travel time from Bengaluru to Chennai could become 20 mins if executed</a> 
 <keyword id="499896" type="PERSON" weightage="20" keywordseo="Alok-Jain">Alok Jain</keyword>, CEO, and Founder, Yumist told Business Insider, “The thought process was to make one city profitable and then expand from there to Bengaluru or Mumbai. We expect to be profitable by end of this year.’’ 
 Food-<keyword id="6355447" type="UNKNOWN" weightage="20" keywordseo="delivery">delivery</keyword> could be a marketplace or a brand. What worked for Yumist that they make their own food and deep technology integration to reduce costs not just in delivery but also in production. 
 
<a href="http://www.businessinsider.in/this-startup-can-tell-students-exactly-where-their-academic-strengths-lie/articleshow/57312146.cms">ALSO READ: This startup can tell students exactly where their academic strengths lie</a> 
 
To sell food at INR 100, you need to get innovative. From making their own large oven at just INR 60000 compared to imported ovens at lakhs to creating a supply chain that has reduced costs, they’ve cut corners and how. 
 
The company thinks that their differentiating factor is the kitchen, which helps them make affordable, hygienic and quality controlled food in large batches. 
 
Another quirky factor is that 20% of the Yumist audience sees a personalized menu which is changing the game for them. 
Personalized Subscription based model is also something Yumist is looking into, offering meals on a weekly, bi-weekly or monthly basis. 
 
It just boils to one thing in one hour; the algorithm and machine learning work for them as one delivery boy does up to 20 orders a day which requires extensive planning. 
 
<a href="http://www.businessinsider.in/attend-this-quirky-wedding-to-rent-some-cool-furniture-for-your-house/articleshow/57310922.cms">ALSO READ: Attend this quirky wedding to rent some cool furniture for your house</a> 
 As they keep scaling up, their delivery costs have reduced significantly and <keyword id="19142" type="PERSON" weightage="20" keywordseo="alok">Alok</keyword> thinks that it will go lower than INR 30 per order. 
 
He says that they plan to find more find more ways to reduce costs by maybe changing the mode of transportation from rickshaws to an electric bike. 
 
Yumist currently has 6 delivery centers. 
​ 
We checked out their head kitchen and decided to give you guys a glimpse into what goes on behind making your food. Take a look!

Exclusive: Check out the
inside of Yumist’s Kitchen from where delicious meals are delivered to you

Look inside Yumist's kitchen to find out how how your food is prepared

<keyword id="16032" type="COMPANY" weightage="20" keywordseo="Guess">Guess</keyword> where are the chefs of renowned eateries heading? Well, they are shifting kitchens for technologically enriched ones. Food-tech companies like Yumist, ChefSutra, Cook Gourmet, Petoo, and <keyword id="2874548" type="UNKNOWN" weightage="20" keywordseo="Bueno-Foods">Bueno Foods</keyword> have in renowned and upcoming chefs from leading hospitality brands to head kitchen operations and curate menus, informs a news report by The Economic Times. 
 
What did the chefs gain? Of course, creative freedom. Besides, they get to build their own kitchen teams and develop menu items based on individual expertise. 
 As per the news report by the ET, Rohan Arora cofounded Gurgaon based Bueno Foods, which offers seven types of international cuisine, withVipul Arora(unrelatedto Rohan) and <keyword id="357931" type="PERSON" weightage="20" keywordseo="Puneet-Jain">Puneet Jain</keyword>, who came with 20 years of experience between them, from top brands including Olive Bar and Kitchen, Intercontinental in Delhi, TheOberoi and McDonalds. 
 "We are not outsourcing or subcontracting core aspects of our business, which is food," Rohan Arora, founder and <keyword id="5645" type="POSITION" weightage="20" keywordseo="CEO">CEO</keyword> of <keyword id="2874549" type="UNKNOWN" weightage="20" keywordseo="BuenoFoods">BuenoFoods</keyword> told the financial daily."WhenVipul came on board we had 80% of our menu ready and he changed nearly everything." On a cash basis, <keyword id="2762082" type="UNKNOWN" weightage="20" keywordseo="Vipul-Arora">Vipul Arora</keyword> and Puneet Jain get 40-50% lower compensation than the industry average, but the duo has been offered a stake in the company and the two run the entire show at the back-end from kitchen and supply-chain operations including sourcing ingredients. 
 
They were responsible for trialling 2,500 dishes that was narrowed down to 30 items for the company's deliverymenuand400 for its catering and bulk ordering menu, based on demand, customer feed back and operational efficiencies of items that would survive delivery transits. 
 
"I didn't want to work for someone else anymore and I wanted to do things myself. I have freedom here. Money was not a constraint, for me my passion is more important," said Vipul Arora. 
 Similarly, Amit Tyagi, who joined Yumist in March this year, doubled the food-tech company's menu from 20 and continues to add two-three dishes every week. For Tyagi, who has 10 years of experience across Taj Delhi, Pind Balluchi and <keyword id="115321" type="COMPANY" weightage="20" keywordseo="Michelin">Michelin</keyword> Star restaurants in <keyword id="6354968" type="COMPANY" weightage="20" keywordseo="London">London</keyword>, the challenge of curating quality daily food under strict cost controls was an attractive proposition. "I don't want a monotonous role for myself," said Tyagi, who also built up a kitchen team of 12. His zeal is reflected on social media, evident in an upswing of people raving about the quality and variety of food ever since the company got Tyagi on board, <keyword id="499896" type="PERSON" weightage="20" keywordseo="Alok-Jain">Alok Jain</keyword>, <keyword id="2874713" type="UNKNOWN" weightage="20" keywordseo="founderand-CEO">founderand CEO</keyword> of Yumist told the ET. 
 (Image: <keyword id="173701" type="COMPANY" weightage="20" keywordseo="Huffington-Post">Huffington Post</keyword>)

Luring away the talented chefs with creative freedom, food tech companies are the new Pied Pipers

In today’s Internet age, <a href="http://www.businessinsider.in/Social-is-dead-What-146-startup-pitches-showed-me-about-the-next-wave-of-tech-companies/articleshow/48690592.cms">Indian start ups</a> are focussing largely on the needs of aam admi. Be it affordable food to budget hotel rooms and the availability of day-to-day products at affordable rates, start ups have brought about a drastic change in the middle-class lifestyle. Seeing this trend, even venture capital investors have tweaked their funding strategies. 
 
Take for instance Orios Venture Partners, which is planning to invest in companies that cater to this vast demographic. 
 
Besides these factors, the growth of the startups will also be driven by 200-300 million people who will be ready to shop online in next 2-3 years due to easy access to smartphone and reasonable data charges. 
 
"It's not just about the 70-80 million of the Indian population that are currently online. It's about the 200-300 million strong middle-class population that will be (online) in two-three years and will need a slew of products built for them," Rehan Yar Khan, general partner at Orios Venture, told The Economic Times. 
Indian venture capital firms are getting inspired by Chinese and the US startups that cater to the mass market. <a href="http://www.businessinsider.in/Heres-how-the-investors-and-startups-are-arguing-over-valuation/articleshow/48681008.cms">Startups</a> such as <a href="http://www.businessinsider.in/searchresult.cms?query=oyo">OYO Rooms</a> and Zo Rooms offer budget hotel stays beginning at less than Rs 1,000 a night, and food-tech venture Yumist offers meals at less than Rs 100. 
 
Orios, <a href="http://www.businessinsider.in/searchresult.cms?query=Matrix+Partners+">Matrix Partners</a> India and Lightspeed Venture Partners are already injecting money in startups that serve a broader demographic than just the affluent urban population, seeking investment opportunities in sectors as diverse as bus aggregators, loan providers, online used two-wheeler retailers and refurbishment startups. 
 
"Entrepreneurs have begun to understand the Indian online audience, and if you want to build a large company, you have to offer a product that caters to every single consumer segment," Tarun Davda, director at Matrix Partners, told the financial daily. 
Orios has backed food-tech venture Yumist, which began operations in October, and online accommodation marketplace Zo Rooms that launched this year. In June, Matrix Partners led a $6-million series-A round of funding in affordable hotel chain Treebo that started operationing in March. 
 
While such business models are still evolving, investors nonetheless want to pick stakes early to avail benefits of lower valuations, as well as to be among the first to back potential winners in various categories. 
 
(Image: India Times) 
 
<a href="http://www.businessinsider.in/Top-10-Indian-cities-to-launch-your-startup/articleshow/48683673.cms">Also Read: Top 10 cities to launch your start ups</a>

Serving the aam admi is key to funding your start up

<keyword id="205081" type="CITY" weightage="20" keywordseo="Meru">Meru</keyword> has announced major reduction its Radio Taxi category fares to Rs. 16 per km on all NOW category rides booked via <keyword id="1975048" type="UNKNOWN" weightage="20" keywordseo="Meru-app">Meru App</keyword> in Delhi NCR from the existing government-approved rates of Rs. 23 per Km for day time and Rs. 28.75 per Km during night time. 
The new price, available exclusively on Meru’s mobile application comes with no surge price, no ride time charge, no base fare and no night time charge. 
 
<a href="http://www.businessinsider.in/bi-investigation-business-models-akin-to-amazon-and-ubers-arent-working-for-indian-startups/articleshow/57287190.cms">ALSO READ: BI Investigation: Business models akin to Amazon and Uber’s aren’t working for Indian startups</a> 
 
With the latest reduction in fares without surge price, ride time charges, base fare and night time charges, Meru becomes the most competitive cab service in Delhi-NCR in the category. 
 
<a href="http://www.businessinsider.in/exclusive-check-out-the-inside-of-yumists-kitchen-from-where-delicious-meals-are-delivered-to-you/articleshow/57409991.cms">ALSO READ: Exclusive: Check out the inside of Yumist’s Kitchen from where delicious meals are delivered to you</a> 
 
This is how fares will look like now for different cab aggregators: (without surge-pricing) 
 
1) Airport- Terminal 3, Delhi to <keyword id="90899" type="UNKNOWN" weightage="20" keywordseo="Connaught-Place">Connaught Place</keyword>: Distance 22.2 Kms 
Time: 51 mins 
Fares: (In INR) 
Meru Hatchback: 460 <keyword id="6354720" type="PERSON" weightage="100" keywordseo="Ola">Ola</keyword> Micro: 409 
Uber Go: 458 
​ 
2) Connaught Place to <keyword id="6362997" type="CITY" weightage="20" keywordseo="DLF">DLF</keyword> Cyberhub, Gurugram: Distance22.3 Kms 
Time: 47 mins 
Fares: (In INR) 
Meru Hatchback: 314 
Ola Micro: 359 
Uber GO: 300 
 
<a href="http://www.businessinsider.in/attend-this-quirky-wedding-to-rent-some-cool-furniture-for-your-house/articleshow/57310922.cms">ALSO READ: Attend this quirky wedding to rent some cool furniture for your house</a> 
 
3) Noida to GK 1: Distance: 21.6 Kms 
Time: 34 mins 
Fares: (In INR) 
Meru Hatchback: 289 
Ola Micro: 352 
Uber GO: 368 
 
As the Uber, Ola prices are subject to surge pricing, Meru might be the best taxi option in some cases.

Meru reduced prices in Delhi NCR to compete with Uber and Ola and this is how much it will cost to travel from Airport to Connaught place

With a slow season expected on recruitment and appraisals, employees in IT sector are looking at upskilling or reskilling themselves by gaining new skills in emerging fields like <keyword id="6355645" type="COMPANY" weightage="20" keywordseo="android">Android</keyword> <keyword id="6355210" type="ORGANIZATION" weightage="20" keywordseo="Development">Development</keyword>, Machine Learning, etc. There has been a high search coming in from across IT cities like Pune, Bangalore and Delhi/NCR. 
 <keyword id="1539393" type="COMPANY" weightage="20" keywordseo="Udacity">Udacity</keyword>, with its unique courses ahead of time and technology, is helping the professionals in IT sector to upskill themselves and in turn bridge the skill gap in the country. 
 
<a href="http://www.businessinsider.in/exclusive-check-out-the-inside-of-yumists-kitchen-from-where-delicious-meals-are-delivered-to-you/articleshow/57409991.cms">ALSO READ: Exclusive: Check out the inside of Yumist’s Kitchen from where delicious meals are delivered to you</a> 
 
Here are the top 3 courses which see the highest demand in the country are: 
 
1. Android Development 
2. Machine Learning 
3. Deep Learning 
 
With this, Udacity is strengthening its courses in Android given that there is extensive demand from across the country. 
 
<a href="http://www.businessinsider.in/hyperloop-one-launches-vision-for-india-where-travel-time-from-bengaluru-to-chennai-could-become-20-mins-if-executed/articleshow/57391546.cms">ALSO READ: Hyperloop One launches 'Vision for India' where travel time from Bengaluru to Chennai could become 20 mins if executed</a> 
 This has led to the launch of <keyword id="4237444" type="UNKNOWN" weightage="20" keywordseo="android-developer-fast-track-program">Android Developer Fast Track Program</keyword> to strengthen the pool of Android Courses and bridge the skill gap. In fact, if you take this course, you could land a job at the likes of <keyword id="6357120" type="UNKNOWN" weightage="20" keywordseo="PayTM">Paytm</keyword> and Zomato. 
 Here’s a broader explanation- The Associate Android Developer Fast Track program is a model of efficiency, designed to teach the students the essentials to successfully pass the exam and earn certification from <keyword id="6355629" type="CITY" weightage="20" keywordseo="Google">Google</keyword>. It focuses on specific skills, which are calibrated to align with an entry-level Android Developer role. The program includes three courses, three projects, and the Google certification exam fee. A scholarship of Rs. 5000 will be given by Udacity on successful completion of the course if the student enrolls in the month of February. 
 
<a href="http://www.businessinsider.in/this-startup-can-tell-students-exactly-where-their-academic-strengths-lie/articleshow/57312146.cms">ALSO READ: This startup can tell students exactly where their academic strengths lie</a> 
 
Candidates who successfully complete the course will be connected with the hiring partners - Paytm, 1MG, Haptik, Urbanclap, Zomato, Digitribe, Dailyhunt, Headout, and Inshorts, based on the needs of the hiring partners. With this, candidates will get a direct and privileged exposure to jobs in this sector.

Upskill yourself with this course and you can land a job with Paytm, Zomato

When we think of fast food, the first thing that comes to our mind is greasy food like Pizza and burgers that cater to our need for junk food. But companies like <keyword id="6366667" type="COMPANY" weightage="20" keywordseo="Subway">Subway</keyword> changed that with healthy, well-rounded meals on-the-go. In India, food start-ups like Freshmenu, Yumist etc. are trying to change our diet with fresh food. 
 
<a href="http://www.businessinsider.in/exclusive-swiggy-helping-small-restaurants-to-get-upto-50-of-their-orders/articleshow/56645399.cms">ALSO READ: Exclusive: Swiggy helping small restaurants, to get </a><a href="http://www.businessinsider.in/exclusive-swiggy-helping-small-restaurants-to-get-upto-50-of-their-orders/articleshow/56645399.cms">up to</a><a href="http://www.businessinsider.in/exclusive-swiggy-helping-small-restaurants-to-get-upto-50-of-their-orders/articleshow/56645399.cms"> 50% of their orders 
​</a> <keyword id="3123041" type="UNKNOWN" weightage="20" keywordseo="Twigly">Twigly</keyword> is an online food brand whose aim is to set up a modern fresh food supply chain and provide customers with meals made from high quality locally sourced produce. The menu is fresh, limited and changes on a weekly basis to introduce more and more cuisines to the customers. This is something that his unheard of. 
 <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword> talked to <keyword id="4082008" type="UNKNOWN" weightage="20" keywordseo="sonal-minhas">Sonal Minhas</keyword>, Co-founder Twigly who share insights on using new technologies, equipment and approaches to find the mix of success in the food industry. 
 
‘’We have an internal technology platform that enforces processes to ensure fresh ingredients, and set up a delivery process that ensures the time from thinking of ordering to getting food in your hand is minimized’’ he says, when asked about what differentiates them from their competitors. 
 
Twigly has also built in a recommender system into the app using machine learning, this suggests the items you are most likely to order, based on user ordering patterns. The algorithm currently has a 75% hit-rate and its accuracy is improving every day. 
 
<a href="http://www.businessinsider.in/flipkart-ranked-number-1-amongst-indias-most-trusted-e-tailing-brands/articleshow/56660932.cms">ALSO READ: Flipkart is Number 1 amongst India’s Most Trusted E-Tailing Brands</a> 
 
The company is also planning to deploy Artificial Intelligence to automate basic customer handling and order taking procedures. 
In the long term, Twigly aims to predict when a user will be hungry and reach out to them with the perfect dish suggestion, machine learning plays a huge role in this. The company believes that the restaurant of the future is where the people want it to be, in their homes, offices or public places, and they get the food they want to be served to them. 
 
<a href="http://www.businessinsider.in/this-is-how-flipkart-is-ensuring-safety-of-their-delivery-boys/articleshow/56650124.cms">ALSO READ: This is how Flipkart is ensuring safety of their delivery boys</a> 
 The app which is seeing 350 orders per day and is just limited to Gurgaon and <keyword id="6361054" type="CITY" weightage="20" keywordseo="South-Delhi">South Delhi</keyword>, is planning to expand to <keyword id="6354321" type="CITY" weightage="20" keywordseo="Bengaluru">Bengaluru</keyword> by the end of this year. 
Is this the perfect recipe for a food startup? Only time will tell.

Exclusive: This food startup is giving competition to
Subway with its changing organic menu

Travel is no longer a luxury spend for Indians as increased willingness to spend and the rise of on-arrival visas has led to Indian consumers vacationing more frequently and spending more on travel as a reward for their families. 
 
This is resulting in healthy growth of international &amp; domestic trips as well as expenditure on leisure. 
 
According to the Criteo report, CAGR of consumer expenditure on leisure would be 9.9% from 2017 to 2020. 
 
<a href="http://www.businessinsider.in/sachin-tendulkar-is-the-first-cricketer-in-the-world-to-become-a-linkedin-influencer/articleshow/57431087.cms">ALSO READ: Sachin Tendulkar is the first cricketer in the world to become a LinkedIn Influencer</a> 
 With the rise of <keyword id="592246" type="UNKNOWN" weightage="20" keywordseo="Online-travel-agencies">Online Travel Agencies</keyword> (OTAs), an increase in domestic flights and mid-budget segment hotels, Indian <keyword id="6397291" type="ORGANIZATION" weightage="20" keywordseo="Travelers">travelers</keyword> have started spending on leisure and travel heavily. Thus, the trend of weekend trips and seasonal travel has become popular among Indians. Tech-savvy millennials primarily browse for best travel packages and in-destination activities through their mobile phones. 
 
The report further maps the evolving pattern of the Indian digital traveler and states that ownership of digital devices, accessibility to the internet, the convenience of online booking, various payment modes and favourable pricing are the key driving forces for online travel shopping. 
 
<a href="http://www.businessinsider.in/shervin-pishevar-talks-about-indian-startups-and-hyperloop-one-which-propel-india-to-become-the-next-superpower/articleshow/57428216.cms">ALSO READ: Shervin Pishevar talks about Indian startups and Hyperloop One, which propel India to become the next superpower</a> 
 
Some of the interesting findings of the report are: 
 
Indian travelers do intensive research for their travel plan 
The price conscious, smart Indian traveler does intensive research and compares prices before buying a travel package online. Therefore, about 59% people browse travel websites over the weekend, according to the survey. About 80% of people from all age groups prefer to browse and search for travel products and services when they are at home. 
 
Indians prefer mobiles for browsing and booking Millennials (54%) and <keyword id="144622" type="UNKNOWN" weightage="20" keywordseo="Baby-boomers">baby boomers</keyword> (44%) most often use the smartphone for online browsing of travel products and services, while <keyword id="3114982" type="UNKNOWN" weightage="20" keywordseo="Gen-Xers">Gen Xers</keyword> (49%) use laptops. 
 
Millennials and Baby Boomers browse for travel products online mostly because of convenience, however, Gen Xers look for accessibility. The survey further highlighted that on average, a person took 6.7 trips in the past 12 months with an average spending on a leisure trip of Rs 55,176 while debit and credit cards are the most popular modes of payment. 
 
Travelers these days prefer booking online directly with airlines or hotels, or through OTAs mainly because it’s easier to change and cancel their bookings. Also, the user-friendly interface and cheap deals attract their attention. 
 
<a href="http://www.businessinsider.in/exclusive-check-out-the-inside-of-yumists-kitchen-from-where-delicious-meals-are-delivered-to-you/articleshow/57409991.cms">ALSO READ: Exclusive: Check out the inside of Yumist’s Kitchen from where delicious meals are delivered to you</a> 
 
Travel website reviews and internet advertisements inspire travel plans 
According to the report, 57% of Indian digital travelers are most influenced by travel website reviews, posts and forums, especially in the case of Millennials. However, they are also influenced by experience from their last trip (50%), as well as internet advertisements of the destination and travel services (56%), respectively. 
 
Consumers are drawn to the fact that online shopping can help them save time, compare prices easily, and provide best deals. These are also among the key drivers of online travel sales.

Indians, on an average took 6.7 trips in
the past year with an average spending on a leisure being Rs 55,176

A variety of Indian brew, which was grown in the hills of the Western Ghats in <keyword id="6363217" type="CITY" weightage="20" keywordseo="Coorg">Coorg</keyword>, quietly made its way to the caffeine connoisseurs at <keyword id="6377922" type="CITY" weightage="20" keywordseo="Starbucks">Starbucks</keyword>’ Reserve in <keyword id="64863" type="COMPANY" weightage="20" keywordseo="Seattle">Seattle</keyword>, a first for any <keyword id="613718" type="UNKNOWN" weightage="20" keywordseo="Indian-coffee">Indian coffee</keyword>. 
 Last year, this single-origin Arabica coffee grown in <keyword id="6354780" type="ENTERTAINMENT" weightage="20" keywordseo="Karnataka">Karnataka</keyword>’s <keyword id="65856" type="COMPANY" weightage="20" keywordseo="Kodagu">Kodagu</keyword> district was shipped around 8,000 miles to the <keyword id="3448642" type="UNKNOWN" weightage="20" keywordseo="starbucks-reserve-roastery">Starbucks Reserve Roastery</keyword> and Tasting Room in Seattle, <keyword id="6355055" type="COUNTRY" weightage="20" keywordseo="USA">USA</keyword>, where it was roasted to perfection. 
 The <keyword id="4328137" type="UNKNOWN" weightage="20" keywordseo="starbucks-reserve-programme">Starbucks Reserve Programme</keyword> is an ongoing series of the rarest and most exotic coffees which are unique, small-lot coffees that the company selects from all over the world. 
 Located at around 3,000 feet above sea level, <keyword id="4110132" type="UNKNOWN" weightage="20" keywordseo="nullore-estate">Nullore estate</keyword> is the largest Arabica plantation owned by the Tata—Starbucks’ joint venture partnership in India. 
 
<a href="http://www.businessinsider.in/exclusive-check-out-the-inside-of-yumists-kitchen-from-where-delicious-meals-are-delivered-to-you/articleshow/57409991.cms">ALSO READ: Exclusive: Check out the inside of Yumist’s Kitchen from where delicious meals are delivered to you</a> 
 
The 394-hectare estate produces over 500 tonnes of coffee every year. 
 
To put things into perspective, the first official ‘Indian coffee’ to be available through the brand: Starbucks was introduced in 2013, to celebrate the Tata-Starbucks first anniversary in the market. 
 
Starbucks had created a special India-sourced coffee, called ‘India Estates Blend’, as a tribute but it was sourced, roasted, packaged, and sold only in India. 
 But that was sourced from multiple coffee lots, unlike <keyword id="3694540" type="UNKNOWN" weightage="20" keywordseo="nullore">Nullore</keyword> Estate coffee which was is a 'Microlot coffee'. A Microlot is a small quantity coffee usually to about 40 bags, from a single estate that has been deliberately set aside from other coffee because it has a high 'cupping score which means better quality. 
 
<a href="http://www.businessinsider.in/starbucks-app-just-launched-in-india-and-heres-why-its-convenient/articleshow/57652881.cms">ALSO READ: Starbucks App just launched in India and here's why it's convenient</a> 
 <keyword id="150271" type="PERSON" weightage="20" keywordseo="Chacko">Chacko</keyword> P Thomas, Deputy CEO and Executive Director, <keyword id="176328" type="COMPANY" weightage="20" keywordseo="Tata-Coffee">Tata Coffee</keyword> Ltd told <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword> that for the company the approach to Indian Coffee has changed from one for the masses to specialty coffee such as the one from Nullore estate, ’’We always thought that the buck lies in volumes which led to profitability but then we found gems in our estates. Ms. <keyword id="17256" type="PERSON" weightage="20" keywordseo="Menon">Menon</keyword> made us realize that some of our coffees need to be marketed as a brand as they are a great quality produce.” 
 
What makes ‘Block 19’special? 
 
For starters, this Arabica coffee is grown under a unique two-tier shade system under local and fruit bearing trees. 
 
The shade is carefully controlled, which helps the coffee bean mature slowly, allowing it to absorb its environment which gives it the special smell and taste. 
 
 
 
The Taste 
 
The coffee is intensely fragrant and aromatic, with notes of red apple, caramel, citrus, toasted nuts, and milk chocolate. 
This taste and smell is attributed to the flora and fauna that surrounds this 8-hectares estate. 
 
Trees like Ficus, Jackfruit, and Silver Oak surround the coffee plants giving the earthiness to the coffee. 
Block 19 is home to a colony of ‘fruit bats’ and migratory birds which are the main reason behind the coffee’s fruity persona. 
The estate also plays host to the honey bee. 
 
<a href="http://www.businessinsider.in/heres-my-experience-at-the-tata-coffee-plantation-bungalows-that-are-over-140-years-old/articleshow/57496157.cms">ALSO READ: Here’s my experience at the Tata Coffee Plantation bungalows that are over 140 years old</a> 
 
Sunalini Menon, Asia’s first woman coffee expert has been credited for the experiential of deconstructing the Nullore Microlot. She closely worked on this micro lot that has put Indian coffee on the global map. 
 
She says that this coffee has opened up opportunities for the quality coffee that India produces now, ‘To nurture every particular bean to reach the best quality, the processing takes up the entire year. From the soil, to the climate to even pesticides, can affect the coffee bean and we took extra care to send out 2 tonnes of the Nullore estate coffee of which each bean was tested for quality before being shipped out to the US," she proudly exclaims.

The tale of Tata Nullore Estate
coffee that made it to the Starbucks Reserve in Seattle

If you’re a car connoisseur, you’re bound to be obsessed with <keyword id="6411897" type="PERSON" weightage="20" keywordseo="Vintage">vintage</keyword> cars as they not just make up a proud purchase but also carry a little bit of the old-school charm with them. 
 
The word “Vintage’’ denotes to something of great value from the past, something that best represents its kind, and motor-heads are very well aware of the exciting piece of history they own in the form of a vintage car. 
 
A real vintage car is not a run-of-the-mill purchase; it is treasured machine that embodies a lifestyle that calls for regular investments for its upkeep. Therefore, just like any other beloved piece of antique, your vintage car also needs to be preserved, not only with its beauty but also with its functionality. 
 
<a href="http://www.businessinsider.in/exclusive-check-out-the-inside-of-yumists-kitchen-from-where-delicious-meals-are-delivered-to-you/articleshow/57409991.cms">ALSO READ: Exclusive: Check out the inside of Yumist’s Kitchen from where delicious meals are delivered to you</a> 
 We have compiled a list of few guidelines you can follow to preserve that ancient beast you own with inputs from <keyword id="3132456" type="UNKNOWN" weightage="20" keywordseo="Rishab-Malik">Rishab Malik</keyword>, Co-founder, <keyword id="2947589" type="UNKNOWN" weightage="20" keywordseo="Droom">Droom</keyword>.: 
 
Keep it garbed and sheltered: To begin with, direct sunlight causes excessive heat and can impact negatively on various aspects of the vehicle. Likewise, when not garbed properly, the wind can blow foreign object into the car that could not only contaminate the car from inside but also leave scratch marks and dents. Prolonged exposure to water evokes development of rust. This rust has the capacity to eat your car away, which could lead to hunting for various scarce spare parts for your car. 
 
Get it professionally checked on a regular basis: Owning a vintage car and its maintenance could be a hobby in itself. While performing regular chores for its upkeep by you is a good practice, getting it checked by professional mechanics at regular intervals is even better. It is easy to overlook simple repairs and adjustments, which could later result in more critical problems. 
 
Pump the Breaks: Pulling up to a red light with a beautiful car and loud engine will get people asking questions and swooning but once the breaks squeal, it may receive more laughs. That's why it's important to maintain the breaks and pump them whenever possible to keep them as smooth as possible. 
 
<a href="http://www.businessinsider.in/meru-reduced-prices-in-delhi-ncr-to-compete-with-uber-and-ola/articleshow/57493028.cms">ALSO READ: Meru reduced prices in Delhi NCR to compete with Uber and Ola and this is how much it will cost to travel from Airport to Connaught place</a> 
 
Deep cleaning for good maintenance: Cleaning your priced possession from every nook and cranny at regular intervals, keeps damages caused by dirt buildup at bay. Damages such as rusted parts, chipping paint and poor performance could dim the shine of the antiquity. However, while cleaning please ensure to rinse and dry the car to remove any residual soap. You might also want to consider adding a coat of wax for protection and to keep it classy. 
 
Protect the Interior: When riding around town, showing off the interior to friends, and passengers is just as important. That's why protecting the leather and vinyl from sun damage and stains becomes vital with Simple leather creams, vinyl cleaners, and UV blockers. 
 
<a href="http://www.businessinsider.in/bi-investigation-business-models-akin-to-amazon-and-ubers-arent-working-for-indian-startups/articleshow/57287190.cms">ALSO READ: BI Investigation: Business models akin to Amazon and Uber’s aren’t working for Indian startups</a> 
 
Take it out for a drive often: While a lot of vintage car owners might be inclined towards safeguarding and protecting their cars, keeping it completely locked up in the garage does no good to your car. Apart from the thrill of showing your car off on the roads, taking it out on a drive keeps it up and running. Not driving a car for prolonged period of time increases the risks of corrosion and rust and prevents it from staying in a running condition. Additionally, driving it around in your neighborhood also keeps you in the know of potential problems the car might be faced with.

Here’s how you should be taking care of your vintage car

Senior managers, working at startups like <a href="http://www.businessinsider.in/searchresult.cms?query=Flipkart%2C+Snapdeal+and+Amazon">Flipkart, Snapdeal</a> and Ola, are no more interested in these top consumer Internet companies in India. They are heading for the exit door, with many citing a mixture of low job satisfaction and poor work-life balance. 
 
This change is seen at a time when <a href="http://www.businessinsider.in/searchresult.cms?query=Indian+startups">Indian startups</a>, boosted by soaring valuations, are on an aggressive spree to hire new talents. So are these mangers hungry to start their own companies? Lets’ read and know! 
 <keyword id="3019928" type="UNKNOWN" weightage="60" keywordseo="Swaminathan-Seetharaman">Swaminathan Seetharaman</keyword>, who earlier worked as the vice-president for engineering at taxi app firm <a href="http://www.businessinsider.in/searchresult.cms?query=Ola+">Ola</a> and quit after about a year at the company, said: "There are multiple levels of decision-making as an organisation grows and individual contributions to make impact get diluted." 
 The 41-year-old Seetharaman, who led the development of consumer mobile interfaces while at Ola, teamed up with former colleagues <keyword id="2047443" type="UNKNOWN" weightage="60" keywordseo="Ganesh-Subramanian">Ganesh Subramanian</keyword> and <keyword id="576027" type="PERSON" weightage="60" keywordseo="Nitin-Agarwal">Nitin Agarwal</keyword> to launch an on-demand services marketplace Pianta. 
 
Termed unicorns — or companies valued upwards of a billion dollars — Flipkart, Snapdeal and Ola have all witnessed exits of senior managers in recent months. 
 The latest exit was of <keyword id="843670" type="PERSON" weightage="60" keywordseo="Ravi-Vora">Ravi Vora</keyword>, the head of strategic initiatives at Flipkart, who quit this week. Others to have quit the country's largest <a href="http://www.businessinsider.in/searchresult.cms?query=online+retailer+">online retailer</a> include engineering head <keyword id="6518849" type="PERSON" weightage="60" keywordseo="Sameer-Nigam">Sameer Nigam</keyword>, who left in July. 
 Chief Technology Officer <keyword id="1937803" type="UNKNOWN" weightage="60" keywordseo="Amod-Malviya">Amod Malviya</keyword> transited to an advisory role in July. In February, Delhi-based Snapdeal saw its then CTO <keyword id="2049459" type="UNKNOWN" weightage="60" keywordseo="Amitabh-Misra">Amitabh Misra</keyword> leave to start his own firm. 
 
Restaurant listing guide <a href="http://www.businessinsider.in/searchresult.cms?query=Zomato+">Zomato</a> has seen the exits of marketing heads <keyword id="499896" type="PERSON" weightage="60" keywordseo="Alok-Jain">Alok Jain</keyword>, and subsequently <keyword id="584823" type="PERSON" weightage="60" keywordseo="Rameet-Arora">Rameet Arora</keyword>, who quit within 10 months. Jain has started an ondemand food venture Yumist. 
 The Gurgaon-based company's chief product officer <keyword id="3019927" type="UNKNOWN" weightage="60" keywordseo="Namita-Arora">Namita Arora</keyword> left within a year of joining the firm. 
 
Let’s know the reasons behind leaving the billion dollars companies. 
 
Seniors being relegated: Experts tasked with finding fresh talent for these high-growth startups say several exits stem from seniors being relegated when hierarchies alter. "Shrinking interactions with the founders coupled with decreased influence on impactful decisions are two most frequently cited reasons for individuals to move out of startups," Harish Kumar, founder of headhunting firm Wenger &amp; Watson, told ET. 
 
Volatile work environment, long working hours, and high levels of stress are also wearing out several senior executives at startups. "The culture of having beds for technology teams in offices can backfire and hurt emotional health," said a senior technology executive who quit a Delhi-based startup. 
 
Bid to lock in talent: Dissatisfaction with compensation is also leading to exits in several cases. Startups typically offer employee stock options aimed at locking in talent from a year to four years. Often, employees can cash in about a quarter of their holding after a year. "After that, shares can be redeemed on a pro rata basis every month or quarter, depending on the contract," said Seetharaman. 
 
However, this is only at an ideal startup. At several others, founders allow only a tenth of promised stock to be sold at the end of a year, with vesting periods rising incrementally to 40% at the end of four years. "There can be additional harsh lock-ins, which make the packages unfair," said the Delhi-based founder of an executive search firm who works with companies such as Flipkart, Zomato and Snapdeal. 
 
Senior employees are realising that they too have a chance of making big returns from India's unprecedented startup boom where the top Internet companies have between themselves soaked up some $6 bn of funding so far. 
 
(Image: Indiatimes)

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