You Searched For "YuMe" and got 20 results
Sort By:
1 min read
INFOGRAPHIC: Where And How People Watch Video On Their Tablets
There are common-sense reasons for the rise of the tablet, including lower costs and flexibility, b…
Sponsor Post
2 mins read
STUDY REVEALS: Pre-Roll Video Ads Are More Than Twice As Effective As Banner Ads
3. We spend our money at home. The reason is obvious. At home, we can relax while carefully conside…
Sponsor Post
2 mins read
6 Ways To Turn Your TV Commercial Into A Great Digital Ad
YuMe worked with Millward Brown Digital to study numerous campaigns made for both the TV and the We…
Sponsor Post
2 mins read
AOL's Adap.TV Deal Hides The Ugly Truth About The Video Ad Market
"The impact of their IPO will be felt well beyond the Tremor offices," [CEO Mark] Trefgarne said af…
Jim Edwards
1 min read
Video Ad Tech Company YuMe's Stock Crashes By 11%
"We continue to be very bullish on Video Reach because YuMe's capabilities are in demand at the tra…
Katie Richards
1 min read
Video Adtech Startup Yume Goes Public Today, But Insiders Already Own 84% Of The Stock
Observers will be cheered by YuMe's financial statements: The company has a bouyant income statemen…
Jim Edwards
2 mins read
You are not safe from air pollution anywhere in the world, finds a new study
Air pollution is one of the world's biggest problems, and it has reached a level wherein you are no…
3 mins read
After my dad died I was lost in grief. My tattoos brought me back.
The author shares how after her dad died, she was depressed and lost. It was getting tattoos that b…
Beatriz Silveira
1 min read
United's terminals at Houston Airport just got a $180 million upgrade. Here are 4 dazzling restaurants travelers can now check out.
George H.W. Bush Intercontinental Airport in Houston is adding four new stylish restaurants to its …
Brian Pascus
4 mins read
Putting your audience first can help overcome ad blocking
The arguments about ad blocking are fully known at this point: Content providers have the right to …
Sponsor Post,Sponsor Post
1 min read
The world's longest suspension bridge has opened in the Swiss Alps - and it looks terrifying
Measuring 1,621 feet long, it traverses the country's deepest valley in the Swiss Alps.The newly bu…
Leanna Garfield
2 mins read
This video technology is radically changing the advertising industry
With limited, high-in-demand video ad space, Outstream continues to grow in popularity. Unlike pre-…
Sponsor Post
1 min read
How Advertisers Can Stop Wasting Money On Fraud
As YuMe explains in its free downloadable white paper, the Traffic Quality Lab uses complex analysi…
Sponsor Post
1 min read
This Study Produced The First Multiscreen Reach Calculator For Advertisers
YuMe and Nielsen recently conducted an in-depth survey to find out how people who own several devic…
Sponsor Post
1 min read
Should Advertisers Be Thinking About New Metrics?
Though advertisers have always aimed to show their ads to as many people as often as possible, the …
Sponsor Post
1 min read
Where Have All The Holiday Shoppers Gone? (Hint: They're Not At The Mall)
The conclusion is that if retailers want to reach customers, they'll have to focus on where they're…
Sponsor Post
1 min read
Digital-video companies show mixed results
Leading digital video companies' revenue grew 17% year-over-year (YoY) during the second quarter, a…
Margaret Boland
1 min read
INFOGRAPHIC: Advertisers Using TV To Reach Millennial Males Are Spending Too Much
Young men between the ages of 18-24 go through a lot of changes - college, getting a job, doing the…
Sponsor Post
1 min read
INFOGRAPHIC: Millennials Watch Way More Video Than Anyone Else - But Not On TV
What does this mean for brands? Smartphones and tablets, not televisions, are the gateway to a mill…
Sponsor Post
1 min read
The 2014 World Cup Will Be The Ultimate Multi-Screen Event - What Advertisers Need To Know
The 2014 FIFA World Cup starts on June 12, 2014. Die-hard fans not lucky enough to travel to Brazil…