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5 mins read

A disturbing 2011 child-abduction horror film called 'Megan is Missing' is going viral on TikTok 9 years after its release

TikTok users are watching "Megan is Missing," the 2011 horror film by Michael Goi, and saying that …

Palmer Haasch   


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5 mins read

McDonald's is paying its new ad agency in a really unusual way, but the agency's boss explains why pay-for-performance a good thing

Some people argue this kind of model is a good thing because it incentivizes agencies to create wor…

Lara O'Reilly   


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10 mins read

Professional acting coach reviews iconic screams in horror movies

An acting coach reacts to Hollywood's best and worst horror screams, deconstructing what went right…

Meredith Geaghan-Breiner,Hail…   


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5 mins read

Why one of Coke's star female execs gave it up after 7 years to join an ad agency

DDB is one of the most famous ad agency names. Founded in 1949 by Bill Bernbach, Ned Doyle, and Mac…

Lara O'Reilly   


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3 mins read

Internal memo from McDonald's new ad agency reveals why the world's biggest fast food chain bucked industry trends to reshape its marketing strategy

A sign of the significance of W+K's win is that incumbent We Are Unlimited, a Chicago-based entity …

Patrick Coffee   


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8 mins read

Rachel Askinasi   


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3 mins read

Facebook's board needs to get a spine and fire Mark Zuckerberg, marketing guru Scott Galloway said

Facebook has been reeling from a series of scandals and fiascos over the last two years, including …

Troy Wolverton   


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2 mins read

The 10 things in advertising you need to know today

7. CBS CEO Les Moonves thinks tech companies will be bidding for NFL broadcasting rights the next t…

Julien Rath   


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2 mins read

The 10 things in advertising you need to know today

7. Former Subway pitchman Jared Fogle is suing the parents of one of his sex offense victims. In co…

Lara O'Reilly   


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2 mins read

The 10 things in advertising you need to know today

10. A look at how "the Chipping Norton set," which includes Rebekah Brooks, are back on their feet.…

Max Slater-Robins   


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5 mins read

Big marketers like McDonald's, HP and State Farm are changing the ad agency model as we know it

"The proliferation of data and touchpoints has created complexity - more data doesn't mean more ins…

Tanya Dua   


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2 mins read

The 10 things in advertising you need to know today

9. Why one of Coke's star female execs gave it up after 7 years to join an ad agency. Wendy Clark, …

Will Heilpern,Will Heilpern   


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4 mins read

Fast-food workers reveal the items you should never order

"Don't be one of those people that orders fries from McDonalds with no salt then ask us for salt pa…

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3 mins read

''Fearless Girl' really shook something loose': Why people are still talking about the Wall Street statue from a $2.5 trillion fund manager

The best ideas make us feel something deep in our bones, and Fearless Girl really shook something l…

Tanya Dua   


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2 mins read

The 10 things in advertising you need to know today

1. Two of Google's ad measurement metrics have been suspended from the Media Rating Council, an acc…

Lara O'Reilly   


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3 mins read

Here's what media and marketing execs wish they knew before they made their first trip to Cannes

Mark Read, global CEO, Wunderman Get a good dose of competitive envy. Cannes really is a celebrat…

Tanya Dua,Mike Shields   


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2 mins read

Coca-Cola's Uplifting Origin Story Leaves Out The Part About Its Morphine-Addicted Inventor

In 1884, he attempted to use his background as a pharmacist to cure this addiction by creating Fren…

Aaron Taube   


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2 mins read

The 10 things in advertising you need to know today

7. Marketing Week enlisted WPP chief Sir Martin Sorrell to interview Lord Alan Sugar, who is the st…

Lara O'Reilly   


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5 mins read

Goldman Sachs' new managing director list is out

Gregg Abramson Sanjay Acharya Khalid Albdah Amal Alibair Karthikeyan Anbalagan Rolf Andersso…

Matt Turner   


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2 mins read

JCPenney Is Hiring Someone To Do The Advertising Job From Hell

It's previous agency, from 2011, was Saatchi & Saatchi New York. Ad Age suggests the time is ri…

Jim Edwards