You Searched For "WPP group" and got 20 results
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2 mins read
WPP's former dealmaker is joining investment bank Canaccord Genuity — a sign advertising M&A could heat up
Lance Maerov oversaw WPP's investment and acquisition strategy for over 20 years. This year, he bra…
Lara O'Reilly
2 mins read
Inside WPP's volatile 2023
The company has been undergoing a massive transformation that has involved merging agencies.
Lara O'Reilly
1 min read
WPP acquires Cloud Commerce Group
CCG is a leader in multi-channel e-commerce software
2 mins read
WPP's consolidation spree continues
Business Insider's top advertising and media stories for November 17.
Lauren Johnson
3 mins read
WPP merges 103-year-old Grey with AKQA to form a new network model, AKQA Group
The move follows the successful combination of other WPP agencies like Wunderman Thompson, VMLY&R a…
2 mins read
WPP won $1.6 billion worth of new business in Q3
WPP is on track to be towards the upper end of £700-800 million cost reduction target
6 mins read
Brands that demonstrate they care for consumers, communities and the environment will find favor with today’s and tomorrow’s consumers: Preeti Reddy, Kantar
Preeti Reddy, CEO - South Asia, Insights Division, Kantar analyses the 2020 BrandZ Top 75 Most Valu…
2 mins read
Geometry Encompass launches Pro.digi, a virtual experience platform
Pro.digi creates virtual experiences by leveraging technology.
4 mins read
How Geometry Encompass is transforming its model, to become future-ready
The agency is on a transformation journey where its becoming a data-driven, digitally charged, crea…
4 mins read
How technology is changing the face of the advertising business
The crackdown on ad tracking and changing consumer habits are upending how advertisers market and t…
Business Insider
4 mins read
Age discrimination is the biggest hidden bias in advertising - and it's gotten worse during the pandemic
The industry has addressed matters of gender and racial equality, but age is still a blind spot.
Patrick Coffee
3 mins read
Ogilvy names Piyush Pandey as Chairman of Global Creative, Liz Taylor named Global Chief Creative Officer
Pandey will continue to serve as Chairman of Ogilvy India
2 mins read
How ad agencies are planning to return to the office
Insider's top advertising and media stories for April 8.
Lauren Johnson
3 mins read
The CEO of $4 billion Kantar explains why it plans to acquire e-commerce and other data companies after being spun off from ad giant WPP
Salama said Kantar also planned to expand its existing products geared at making it easier and chea…
Lauren Johnson
3 mins read
S4's Sir Martin Sorrell is calling time on the ad agency holding company model, and thinks that big players like WPP and Publicis should go private
"We focus purely on digital, which is the growth segment of the business, and continues to grow at …
Tanya Dua
5 mins read
Business Insider's 20 biggest advertising and media stories of the year
Our top stories spanned ad agencies, publishers, influencers, and brands.
Lauren Johnson
4 mins read
WPP feels strong impact of COVID-19 in March as revenues fall by 7.9%
WPP has initiated voluntary salary sacrifice from over 3,000 senior roles
2 mins read
Advertising's winners and losers of 2020
Business Insider's top advertising and media stories for December 8.
Lauren Johnson
2 mins read
WPP is spending $70 million on Snapchat ads
The figure is just a pinch of the money it spends on other digital platforms - in October Sorrell s…
Hannah Roberts
1 min read
WPP acquires data science firm Sandtable
WPP announces today that GroupM has acquired Sandtable, the data science company that specialises i…