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You Searched For "VR and marketing" and got 20 results


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2 mins read

Apple just hit another record high ahead of the launch of a VR headset Wall Street says could 'dominate' the market

"Consensus opinion is the headset would cost $3,000. Apple could surprise positively with a lower p…

Matthew Fox   


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4 mins read

Movers are betting big on the Las Vegas real-estate market

While many have jetted to Sin City for the Super Bowl, others are making a more permanent move to L…

Matt Turner,Jordan Parker Erb   


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2 mins read

Meta is returning to China 14 years after Facebook was blocked by striking a deal with Tencent to sell its VR headsets

Meta sells ads to Chinese companies but it isn't allowed to operate its platforms in the country.

Jyoti Mann   


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3 mins read

Explained: Why Apple's new VR headset is the talk of the town despite being priced 3X more than Meta Quest Pro

At Apple's highly anticipated WWDC 2023 conference, the company unveiled Vision Pro, an augmented r…

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2 mins read

Move over teenage gamers – women wanting to get fit are the new frontier for VR headsets

Women over 35 are loving VR fitness apps, the creator of FitXR told The Washington Post, and Apple …

Jordan Hart   


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1 min read

Apple reportedly hires Meta's AR communications lead for marketing of its unannounced AR/VR headset

In the latest edition of 'Power On' newsletter Mark Gurman said Apple is building out parts of i…

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2 mins read

Beauty is in the detail: How tailor-made products are taking over the market

Gone are the days when every second home housed the same popular shampoo, face cream and soap brand…

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2 mins read

Meta CTO: We didn't rush Quest 3 VR headset because we were worried about Apple Vision Pro

Meta announced its Quest 3 VR headset just days before Apple unveiled its own $3,500 "mixed reality…

Sarah Jackson   


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3 mins read

Apple needs another hit product. But the rumored new AR/VR glasses will not be it.

Michael Gartenberg, a former Apple exec and Gartner analyst, doesn't think Apple will succeed with …

Michael Gartenberg   


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Zuckerberg sets for 'Meta Connect' amid quality issues with VR project

Meta CEO Mark Zuckerberg is set to announce the company's progress towards building the $10 billion…

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2 mins read

Meta's metaverse app has several quality issues, admits head

The flagship metaverse product of Meta (formerly Facebook) is reportedly inundated with several qua…

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2 mins read

Apple reportedly shows off its mixed-reality headset to board, hinting development has reached advanced stage

Rumours hints that the headset can feature an advanced processor equivalent in terms of perf…

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1 min read

Apple VR/MR headset tipped for January 2023 launch, says analyst Ming-Chi Kuo

Apple will release its augmented reality (AR)-mixed reality (MR) headset in January next year, as …

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2 mins read

Apple’s new patent may use ultrasonic haptic technology to make virtual reality more realistic

AR/ VR headsets available in the market do not provide haptic feedback, which is an element th…

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1 min read

Meta's VR division is reportedly under investigation by the FTC

Investigators are looking into whether Oculus uses its market position to squash competition, sourc…

Isobel Asher Hamilton   


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2 mins read

Meta will charge creators fees of up to 47.5% to sell virtual wares in its metaverse

Meta and its CEO Mark Zuckerberg have previously criticised Apple for charging developers a 30% fee…

Isobel Asher Hamilton   


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3 mins read

Mark Zuckerberg is creating a future that looks like a worse version of the world we already have

Silicon Valley is buying into the hype for "the metaverse" Zuckerberg ushered in when he announced …

Ben Gilbert   


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1 min read

Apple planning to launch AR/VR headset next year

In the latest edition of Power On newsletter, Mark Gurman claims Apple is planning to unleash it…

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1 min read

Apple reportedly acquired VR startup Spaces as it continues its buying spree and foray into virtual and augmented reality

Apple has purchased at least seven companies this year, including another in the virtual reality sp…

Tyler Sonnemaker   


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3 mins read

Technology: Helping take culture and heritage to the next generation

'The need of the hour is for well-crafted digital and digital-cum-physical games that are built aro…