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Viral Sensation Upworthy Gets Crushed
It looks bad, but there's a silver lining. If you back up and really look at the traffic, November …
The Science Behind Upworthy's Miraculous Virality [Slide Deck]
Most people associate the site's growth with headlines like "Imagine Trying To Pay Bills On Little …
Kyle Russell  Â
CHART: The Most Mindblowing Statistic About Upworthy, The Viral Site That's Driving Everyone Crazy
The site is driving folks crazy for a few reasons. One is that out of nowhere it's become one of th…
CHART OF THE DAY: The Mind Melting Explosion In Upworthy's Traffic
Upworthy said that it tries to find highly shareable content, which means it emphasizes quality ove…
The World's Most Controversial Viral Site Posted A Great Defense Of It Gets So Much Traffic
"Clickbait" - overselling content with outrageous headlines in order to get people onto a website -…
Upworthy Clones Are Everywhere, Clickbaiting Articles To Millions Of Readers
"Even though the 1 million uniques is a great early milestone, the thing that has me really excited…
This 20-Year-Old Is The Mastermind Behind Distractify, A Fast-Growing Media Startup
But Upworthy is still a force to be wreckoned with. Today, Upworthy is touting 46.7 million monthly…
Megan Rose Dickey  Â
Here's More Proof That Upworthy Is One Of The Fastest-Growing Media Startups
"September monthly uniques were 39.8 million, October's were 46.7 million, and November is off to a…
Megan Rose Dickey  Â
Upworthy, the site that made clickbait popular, is going to use its viral data to make original stories
When Upworthy first began, it was known for aggregating stories with its insanely viral headlines. …
Cale Guthrie Weissman  Â
The Brilliant, Unusual Way Media Startup Upworthy Grew To 10.4 Million Monthly Readers In Its First Year
The in-with-the-old, out-with-the-new strategy is working for Upworthy. It recently raised $4 milli…
Alyson Shontell  Â
Facebook Changed How The News Feed Works - And Huge Website Upworthy Suddenly Shrank In Half
If that's the reason, then the message Facebook is sending isn't so much that it wants "high qualit…
Upworthy co-founder Peter Koechley apologizes for the clickbait 'monster' his site unleashed on the internet
Speaking at The Guardian's Changing Media Summit in London on Thursday, Koechley apologized for wha…
Lara O'Reilly  Â
Super-Viral Site Upworthy Is About To Fill Up With Ads Thanks To Unilever [THE BRIEF]
Danish travel company Spies Rejser has an interesting campaign to get people to travel more. Citing…
Aaron Taube  Â
This former MSNBC anchor says you can't build a $1 billion new media business on advertising
Watson says Ozy is for people who like something different, who welcome change, and have an open, c…
Nathan McAlone  Â
Facebook is changing its News Feed to try to stomp out 'clickbait'
To figure out what was clickbait and what wasn't, a Facebook team categorized tens of thousands of …
Facebook wants to free your News Feed from so many terrible 'viral' stories
Facebook says that hoaxes are the perfect example of the kind of viral post that people don't actua…
This guy taught a robot to write clickbait and the results are beautiful jibberish
And as well they might: A recurring neural network (RNN) learns by analysing a data set and trying …
Rob Price  Â
How an entrepreneur turned his pet food startup into a viral website with more than a million visitors a day
"Because we solely focus on feel-good content, people know it's a safe environment where they can c…
Maya Kosoff  Â
One guy launched a website and made millions without hiring a single employee - now he's sold it for $100 million
But eight months after launching ViralNova, in January 2014, the stress of running a one-person sta…
This one stat is the whole reason Facebook says it's getting into native content
A lot of publishers believe it's because Facebook is greedy. They think Facebook wants to steal the…