The film draws an interesting correlation between cricket and education yet again

Karan Shroff on what has helped Unacademy woo consumers onto its platform

Th new campaign is called ‘Cracking the Game'

Storyline endeavors to decode what storytelling stands for today and how marketers and advertisers …

The film celebrates the ‘never give up’ spirit by commemorating some of the most challenging times …

Here are a few ads from IPL this year that won our hearts

Disney+ Hotstar onboards sponsors for VIVO IPL 2021

CSK’s brand value has reduced from INR 732 crore to INR 611 crore

Virat Kohli, as expected, did well on recall too, and came third in the recall rankings.

IPL 2020 sponsorship crossed the ₹500 crore mark last season

Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…

The brand value of the Indian Premier League (IPL) went down for the first time in six years - by 3…

India’s homegrown news app Dailyhunt has confirmed that it has signed on as an associate sponsor wi…

Every second street corner has an ad for a Number One private tuition. A few others claim to have s…

Indian e-commerce player Snapdeal has launched eight new logistics centres in India. This is in add…

Baskar Subramanian, Co-founder and CEO, Amagi writes about India's OTT revolution