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For an industry that has already faced the brunt of <a href="http://www.businessinsider.in/marutisuzuki-swift-2017-has-been-creatively-copied-from-at-least-5-different-cars-heres-the-proof/articleshow/56315268.cms">demonetization</a> and now facing ban on sale of 2000+ cc powered cars, it’s not easy to pull up its socks and perform out of the blue overnight. <keyword id="51958" type="ENTERTAINMENT" weightage="20" keywordseo="YES">Yes</keyword>, we are talking about India’s automobile industry. The importance of this industry cannot just be overlooked. Based on present statistics, this sector contributes 7.1% of overall GDP and almost 49% of the manufacturing sector GDP. One of the most important employment generators in India, <a href="http://www.businessinsider.in/marutisuzuki-swift-2017-has-been-creatively-copied-from-at-least-5-different-cars-heres-the-proof/articleshow/56315268.cms">automobile sector</a> already has 32 million people working directly or indirectly. There are numerous factors that tend to be speed breakers of the growth of this industry. Among those are India’s stretched monsoon season, limited rural consumption, commodity prices and t<a href="http://www.businessinsider.in/marutisuzuki-swift-2017-has-been-creatively-copied-from-at-least-5-different-cars-heres-the-proof/articleshow/56315268.cms">ax and regulatory policies of the government.</a> 
 
Will the Budget of 2017 will be able to address the major bumps on the growth path? 
 <keyword id="4075000" type="UNKNOWN" weightage="20" keywordseo="dinesh-supekar">Dinesh Supekar</keyword> of <keyword id="148915" type="COMPANY" weightage="20" keywordseo="PWC-India">PwC India</keyword>, a multinational professional services network, told <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword>, “Since the government wants to keep a check on pollution along with the growth of the sector, it will be better if some regulations can be made to scrap off old vehicles plying on the road. An incentive based regulation is best for it. This will curb pollution drastically. New cars are mostly fitted with technologies that are at par with emission norms. Putting an end to plying of old cars will benefit in two ways. Firstly pollution will come down and along with that demand for new cars created. This will boost sell of new cars keeping a check on environment.” 
 “The shadow of demonetisation has affected car sales, much more so in the premium and luxury segments than the mass market ones. The upcoming budget can bring in relief for the automotive sector with further rationalisation of income taxes which would increase the disposable income in the hands of tax payers, especially the middle class. Also continued investment into road and city infrastructure is much needed, which will not only help car owners but is also a massive employment generator. Clarity on GST implementation and overall stable policy outlook will bring in the much needed optimism and positivity into the economy in general. People will be more prone to spending on larger items like cars when they have faith in long-term sustainable growth rather than on-the-spot announcements like the demonetisation one,” said <keyword id="3054707" type="UNKNOWN" weightage="20" keywordseo="Dhruv-Chopra">Dhruv Chopra</keyword>, Chief Marketing officer, <keyword id="817470" type="COMPANY" weightage="20" keywordseo="Carwale">Carwale</keyword>, an authoritative source of new car pricing. 
 
Another issue that this year’s budget needs to address is car hike. Already <a href="http://www.businessinsider.in/marutisuzuki-swift-2017-has-been-creatively-copied-from-at-least-5-different-cars-heres-the-proof/articleshow/56315268.cms">Maruti Suzuki</a> and <keyword id="596" type="CITY" weightage="20" keywordseo="Hyundai">Hyundai</keyword> have announced that they would be increasing the price of cars produced this year. “India is the third largest automobile market in the world, yet only 4% of the households have a car and 25% of the households have a two-wheeler and local public transportation is limited only to the metros. I really hope the budget actually paves way for millions of Indians to achieve the dream of owning a vehicle, going to a good school for education and facilitates transport independence,” said <keyword id="195858" type="PERSON" weightage="20" keywordseo="Sandeep-Aggarwal">Sandeep Aggarwal</keyword>, founder &amp; CEO of Droom that deals in old as well as new car. 
 Shubh Bansal, Co-founder of <keyword id="2877989" type="UNKNOWN" weightage="20" keywordseo="Truebil">Truebil</keyword>, a marketplace for pre-owned cars told Business Insider, “Scheme for the exchange of cars older than 10 years will be good. Apart from that implementation of GST and low tax slabs, tax rebate not just for consumers but also for <a href="http://www.businessinsider.in/marutisuzuki-swift-2017-has-been-creatively-copied-from-at-least-5-different-cars-heres-the-proof/articleshow/56315268.cms">NBFC</a>s providing loans to car buyers, increase in disposable income, excise duty reduction would boost the automobile sector.”

This budget may help every Indian to own a car? Here’s how

<div class="KonaFilter image-container display-table"><div><div class="image on-image">TruebillTruebill cofounder and CEO Haroon Mokhtarzada</div></div></div><ul class="summary-list"><li>Truebill, a financial management app that tracks spending, subscription charges, and credit scores, announced it raised $15 million in Series B funding on Wednesday.</li><li>Truebill cofounder and CEO Haroon Mokhtarzada wanted to improve upon <a href="https://markets.businessinsider.com/news/stocks/mint-app-intuit-review-2019-4-1028112005">Mint, a popular budgeting app acquired by Intuit</a>, when he realized he was being charged for a security service on a house he no longer lived in.</li><li>Many other <a href="https://www.businessinsider.com/brex-brex-cash-bank-account-for-startups-henrique-dubugras-2019-10">fintech startups specialize in a specific area of finances</a>, like <a href="https://www.businessinsider.com/robinhood-millennial-stock-trading-app-ignored-rules-money-safe-2019-7">investments or savings</a>, but don't offer a comprehensive overview of finances. Instead, many have focused on an "arms race" to own customers' relationships with traditional banks, Mokhtarzada said.</li><li>It remains to be seen whether customers will be receptive to new services from other startups that have built entire companies on <a href="https://www.businessinsider.com/robinhood-millennial-stock-trading-app-ignored-rules-money-safe-2019-7">very specific offerings, like Robinhood</a>, he said. Mint was a good example, but stopped innovating on its product after the Intuit acquisition, he said.</li><li>Mokhtarzada founded Truebill with his brothers and went through <a href="https://www.businessinsider.com/y-combinator-michael-seibel-startups-distance-themselves-google-facebook-2019-8">Y Combinator's notable accelerator program</a>, but has since moved the startup's headquarters to Washington, DC, to help with hiring and employee retention.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories</a>.</li></ul>Fintech startups have long dreamed of<a href="https://www.businessinsider.com/brex-brex-cash-bank-account-for-startups-henrique-dubugras-2019-10"> replacing traditional banks</a>, but a new company on the block thinks it has an even smarter solution to total financial domination.Truebill is an app that helps users monitor and manage their finances, not wholly dissimilar to the manual budgeting spreadsheets of simpler times. But in 2019, Truebill does the manual labor for you, including alerting you to recurring charges for long-forgotten subscriptions. That feature alone was worth more than $2 million, the amount Truebill raised in <a href="https://www.businessinsider.com/popsql-rahil-sondhi-seed-funding-y-combinator-demo-day-2019-8">seed funding in 2016, when the company was fresh out</a> of startup accelerator <a href="https://www.businessinsider.com/y-combinator-michael-seibel-startups-distance-themselves-google-facebook-2019-8"> Y Combinator</a>. On Wednesday, the 3-year old startup added another $15 million in Series B funding to its balance sheet. The round was led by Eldridge Industries with participation from Evolution VC, Cota Capital, Lucas Venture Group, and YouTube cofounder Jawed Karim."A lot of these startups get traction by solving specific issues, but that doesn't solve the problem of looking at your finances holistically," Truebill cofounder and CEO Haroon Mokhtarzada told Business Insider. "We wanted to find out, 'what is the Calm for your finances?' Read More: <a href="https://www.businessinsider.com/galileo-accel-best-kept-secret-in-fintech-startup-series-a-2019-10">Galileo, the profitable 'best-kept secret in fintech,' is raising $77 million in its first-ever venture-capital deal after 19 years of bootstrapping</a>As Mokhtarzada tells it, budgeting app <a href="https://markets.businessinsider.com/news/stocks/mint-app-intuit-review-2019-4-1028112005">Mint was a user-favorite that was almost, but not quite, the solution</a> long before Truebill entered the scene. But after the app was<a href="https://www.businessinsider.com/what-intuit-knows-about-you-2019-5"> acquired by software giant Intuit</a>, updates stalled and users left the service in droves without a viable replacement.With the abundance of other niche fintech services, Mokhtarzada saw the opportunity to step in with a bank-agnostic software tool that could replace Mint. Now, Truebill works with most banking and credit providers, including online-only companies like Chime, and <a href="https://www.businessinsider.com/robinhood-millennial-stock-trading-app-ignored-rules-money-safe-2019-7">other fintech startups like investing app Robinhood</a>. He's betting that customers won't trust smaller providers like Robinhood to move into more comprehensive services, and will instead want a service provider that isn't trying to upsell them on a debit card or hot stock of the day."Everything is an arms race to that direct banking relationship," Mokhtarzada said. "Everyone can go fight over that and we can work on this."<h2>Born out of subscription fatigue</h2>Mokhtarzada had just wrapped up his first business when he started looking for new opportunities. He always had "the entrepreneurial bug," he said, and was always trying to convince those around him to take a leap of faith.In a mixture of his own poor financial management and acute business sense, Mokhtarzada wrote a program to check for recurring charges on his credit card. Turns out he had been paying monthly for a security service on a home he no longer lived in. He told his brothers, with whom he had started and sold his previous company."All of us found something we didn't want to be paying for," Mokhtarzada said. Since then, Truebill has expanded from a recurring charge monitoring tool to a whole host of financial management tools, including credit score reporting and a rewards program just launched Wednesday."It can't work if you are looking at it through a periscope," Mokhtarzada said. "And as more things move to subscriptions, it gets more and more unwieldy to manage and stay on top of it."<h2>Another Silicon Valley exodus</h2>As the team has expanded, Mokhtarzada said talent is getting more difficult to attract and retain at the startup's San Francisco headquarters. Although the company was started in <a href="https://www.businessinsider.com/popsql-rahil-sondhi-seed-funding-y-combinator-demo-day-2019-8">Mountain View at Y Combinator</a> and met a <a href="https://www.businessinsider.com/y-combinator-demo-day-silicon-valley-venture-capitalists-saudi-investments-2019-8">large portion of its early investors at Demo Day</a>, the company was ready to move on, he said."Hiring in San Francisco became increasingly difficult, and was ultimately more difficult than we anticipated," Mokhtarzada said. "A great candidate has a lot of offers and so you're competing with other companies, the cost of living is higher, and it's harder to retain people."Effective Wednesday, Truebill's headquarters will effectively be in its new Washington, DC office, Mokhtarzada said. Although open positions will be posted as located in either location, and the San Francisco office will remain open, Mokhtarzada said the move was necessary for the company's long-term growth."As a tech company in DC, we are one of the most exciting employers in the region," Mokhtarzada said. "Our close rate is actually really high because we are really cool compared to what else is out there."<a href="https://www.businessinsider.com/intelligence/banking?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_subscription&amp;itm_content=banking&amp;itm_campaign=banking_launch"></a> <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/why-its-hard-for-planes-land-on-water-2019-10">Why it's so hard for planes to land on water</a></h3> <div> </div> </div>

Truebill's CEO discovered he was being charged for a monthly security service at a house he didn't live in. Now his startup raised $15 million and is moving to DC.

The used car market is a booming business in India. A sluggish economy has only propelled the growth of the second hand car market that had recorded a sale of 3 million units in FY14. 
 Market estimates that organized segment of used cars comprises of a meager 15% to 20% of the overall used car market. And because the market is largely disorganized, buying a used car becomes a tricky affair as well. However, there is a new entrant that wants to change the dynamics of the market. <keyword id="2877989" type="UNKNOWN" weightage="20" keywordseo="Truebil">Truebil</keyword>, a Mumbai based start-up which was founded by five ex <keyword id="1960231" type="UNKNOWN" weightage="20" keywordseo="Housing-com">Housing.com</keyword> employees along with former employees of Fab.com and Rio Tinto in 2014, focuses on providing one-stop solutions, for used car buyers. The company recently raised $500,000 funding from Kae Capital and angel investor Anupam Mittal. 
 “It all started when I was planning to buy my first car, a second hand car. I was working with Housing.com and it took me a month to shortlist a car. What I used to do is that I would get links from the existing platforms like CarDekho, <keyword id="6360657" type="COMPANY" weightage="20" keywordseo="OLX">OLX</keyword> and others and I would hire a mechanic every weekend and take him for inspection of the car and drive around the city,” said Shubh Bansal, co-founder and chief of marketing and growth, Truebil. 
 
He added, “In the end, when I was about to buy the car, the negotiation part was a big challenge, as there was no existing price-marking mechanism, which would benchmark the price of the car. This made me thinking that when technology has advanced so much and everyone has access to technology then why anyone hasn’t done anything about it. So, we did our brainstorming and realized that there is a huge potential in this segment.” 
 
The former Housing.com employees noted that on their platform, a seller cannot directly upload pictures of his vehicle. Instead, the seller will first have to take an appointment with one of the in-house auto inspectors and only when the auto inspection thoroughly inspects the car and is satisfied with the condition of the car, can the seller list his car. “The inspector is required to click several pictures of the car which includes those of the scratches and dents and then we post it on the platform. This gives us a lot of flexibility in terms of curating and verifying the content that is being uploaded,” Bansal noted. 
 
He explained that the company does not list cars that have been involved in accidents or that have had a load of over 1 lakh kilometers or more on it. So how does the company plan to break the clutter in the market. 
 
“Currently, we do not charge anything for our verification services but we are planning to charge a minimal fee for the after sale services such as paperwork among others. The quantum of the fees will be decided basis the nature of the work involved,” he averred. 
 
So why isn’t the company charging anything? Bansal elucidated that at the moment, they just want to popularize the model among the consumers and do not want to charge for a service that customers are not accustomed to pay for. “Once they do, we can start generating revenues,” he said. 
 
The company has sold over 150 cars, which is over 3 crore of GMV. We have been recording 90,000 per month unique visitors, of which 45% are returning users. The company also plans to use the funds raised for upgradation of technology, talent sourcing and building up a robust platform, followed by expansion in other markets. 
 
“We are present in Mumbai but are looking at two more cities, which we have zeroed in on at present,” Bansal noted. 
 
While Truebil certainly seems to streamline the processes involved in buying a used car, what remains to be seen is whether company successfully carves out a niche like its former employer Housing.com or does it end up being just another player in the space.

This start-up wants to change the way second hand cars are sold in
India!

Thomson ReutersMasha Drokova.<ul class="summary-list"><li>Masha Drokova is the founder and general partner of Day One Ventures.</li><li>Since its inception, Drokova's early-stage venture capital firm has invested in companies in 18 countries, including 17 women-founded startups, and has secured $20 million in capital.</li><li>While angel investing, Drokova tested an original model she had conceived: leading communications and PR for her portfolio companies. This lead to a unique business venture and Day One Venture's mission and structure.</li><li>She has brought in significant press and investment to her porfolio companies by following a fool-proof, four-step strategy.</li><li>As the company grew, she began to expand her investor pool to include owners of banks, heads of private equity firms, and family offices. "When these investors saw our portfolio growth, deal flow, and LPs experienced in tech, it became obvious that our model is unique," Drokova said.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories.</a></li></ul>Masha Drokova keeps her elevator pitch simple: "I fund startups and tell their stories," the founder and general partner of <a href="http://dayoneventures.co">Day One Ventures</a> states on her <a href="https://www.linkedin.com/in/mashadrokova">LinkedIn page</a>. Judging from the results, she's darn good at it, too. Since the inception of Drokova's early-stage venture capital firm in 2017, Day One has invested in companies in 18 countries, including 17 women-founded startups, and has secured $20 million in capital. (Earlier this year, Drokova shared a copy of <a href="https://www.businessinsider.com/day-one-ventures-pitch-deck-2019-3">Day One's pitch deck</a> with Business Insider.)The firm has already had three exits - including data aggregation platform <a href="https://www.acquired.io">Acquired.io</a> and software company <a href="https://ntechlab.com">Ntechlab</a> - and invested in an <a href="https://www.linkedin.com/in/mashadrokova">A-list</a> of portfolio companies that includes email client <a href="https://superhuman.com/">Superhuman</a>, sustainable product merchandiser <a href="https://www.publicgoods.com">Public Goods</a>, and customer service automation platform <a href="https://www.digitalgenius.com">DigitalGenius</a>. From all of this success, you wouldn't know that the founder had almost no connections when she immigrated to the US from Russia six years ago. She shared her story and strategies with Business Insider of how she made it all happen. <h1>Mentorship propels Drokova from venture capital PR to opening her own firm</h1>Drokova first started working in the US in 2011 when she joined <a href="https://www.runacap.com">Runa Capital</a>, a tech-focused VC firm based in Palo Alto, as a PR director. While at Runa, Drokova worked with Serguei Beloussov, the founder of over 20 companies including backup provider <a href="https://www.acronis.com/en-us/">Acronis</a>, software company <a href="https://www.parallels.com">Parallels</a>, and consumer electronics company <a href="http://rolsen.com/about_us/history/">Rolsen</a>. Over the next five years, Beloussov became a mentor to Drokova, and she joined his team at Acronis in 2013 as the VP of communications, where she led communications and marketing in over 30 countries. Beloussov encouraged Drokova to pursue her next vision: launching her own PR firm, M&amp;A PR Studio. Drokova reached a million dollars in revenue in the shop's first year in business, and multiple startups grew to $100 million and $1 billion in valuation while working with her and her team. <h1>Dipping her toes into angel investing</h1>After seeing that PR played an integral role in the growth of her client's businesses, such as Gett <a href="https://techcrunch.com/2019/05/07/gett-raises-200m-at-1-5b-valuation-for-its-b2b-ride-hailing-service-aims-for-2020-ipo/">($1.5 billion</a> in valuation), Houzz (<a href="https://www.cnbc.com/2019/05/14/houzz-2019-disruptor-50.html">$4 billion</a> in valuation), and HotelTonight (<a href="https://techcrunch.com/2019/04/15/airbnb-officially-owns-hoteltonight/">$463 million</a> in valuation), she began setting her sights on becoming an angel investor."I wanted to help the best companies with communications and was in search of a structure that would allow me to spearhead communications and achieve stronger alignment and higher returns than agency-client relations allowed for," she explained. So while Drokova kept M&amp;A going until 2018, she simultaneously began exploring angel investing opportunities in February 2016. Finance management solutions company <a href="https://www.truebill.com">Truebill</a> was among her picks. Her vision was on track: Truebill grew eight times last year and <a href="https://www.businessinsider.com/fintech-startup-truebill-raises-series-b-take-on-intuit-mint-2019-10">recently closed a series B round</a>. While angel investing, Drokova tested an original model she had conceived: leading communications and PR for her portfolio companies. Her concept resulted in more and more people asking her to coinvest with them and/or invest money on their behalf. Founding her own fund, Day One Ventures, became a natural response to demand on both sides. (Day One's name, as it states on the firm's website, was <a href="https://www.businessinsider.com/jeff-bezos-says-always-day-1-amazon-philosophy-2019-12">inspired by Amazon's Jeff Bezos</a>, who once explained that as soon as a business reaches 'Day Two,' it's all over.)According to TechCrunch, Day One is currently the <a href="https://techcrunch.com/2018/02/06/day-one-ventures-launches-fund-which-wraps-vc-and-pr-into-one/">only fund in the US</a> that leads communications and PR for its portfolio companies. As a result, she described her time angel investing as a "great test for the business model." <h1>A 4-step plan for adding unique value to clients</h1>Ensuring that her entire in-house team gained a clear understanding of how her VC firm would provide added value, and developing a process around the way they would do this, were key to her company's success. She shared four steps that made this happen, and how other businesses can do the same.<h2>1. Show your team clear examples of what success looks like </h2>Day One gives their in-house team past examples of strategic communications plans at each stage. "We start with business goals and craft goals for communications based on the clearly outlined business goals for each portfolio company," Drokova explained. "As we spent time doing due diligence before working with a company and understanding their business, it makes it easier for us to get clear on business goals and on what kind of publicity will help to achieve them." With this process in mind, success for Day One is not just about media coverage gained, but about benchmarks hit with the help of the firm's PR work. "We have multiple case studies of our work that give benchmarks of what we see as good work, though we are always trying to deliver more than [in] previous phases," she said. <h2>2. Meet with and research clients before making a decision to partner up</h2>Drokova noted that most of the time, her team has met with founders before investing in their company. As part of the investment process at any VC firm, Day One's internal team is also involved in different parts of due diligence in evaluation of investment opportunities - especially when it comes down to evaluating consumer products targeting Day One's demographics. Drokova's team researches the market size and dynamic, tests the quality of the product, and looks at the founding team's experience, including reference checks."This structure allows everyone [on the internal team] to gain a great understanding of [our portfolio company's] business, giving them a leg up on delivering 110% - because by the time they're expected to execute on communications goals, they [have] already learned about the business, market, team, and market opportunity," Drokova said. <h2>3. Pen a "jump-off document"</h2>Upon investment, the firm creates a "jump-off document" that outlines business goals for the next year, announcements, company story, founder story, and expected milestones. <h2>4. Go out and create opportunities based on your data</h2>Next comes messaging. Using the information from the document, the team paints a fuller picture of the portfolio company and crafts facts into a compelling story that's meant to evoke emotion and be relatable to any reader. "We build out messaging with numbers, data, and market trends, leveraging peer-reviewed studies and credible database information," Drokova said. Drokova pointed to Day One's portfolio company TrueBill as a great example of her four-step plan in action, noting that Day One invested in the seed stage and led communications all the way through TrueBill's series B. Her team's history with TrueBill enabled them to garner unique feature stories for the company, which led to new opportunities and influenced the growth of users, fundraising, recruitment, and market positioning. "We started by clearly defining what the company does and why it's important," she said. "This has evolved over the years and each time a new feature, function, or problem they were solving was added, we reshaped the messaging to reflect this." With TrueBill, her team was able to see that the personal finance ecosystem is fragmented, with many apps focusing on a single aspect like investing or savings. After identifying the problem/market opportunity, Day One next moved into showing how their portfolio company is the solution. "Our explanation of the solution was that Truebill has grown from an app that helps people track and cancel subscriptions to being recognized as one of the most effective platforms for personal financial management," Drokova said. "It saves its users an average of $500 per year with total savings surpassing more than $50 million, and the company has analyzed nearly $290 billion in financial transactions."Next, Day One dives deeper and defines key features: the most useful and unique aspects of the app. For example, Day One highlighted that TrueBill was slated to release three new features: Bill Pay (the ability to view bill PDFs and easily pay bills within Truebill from one central place), Credit Scores (to view, track, and monitor a credit score and credit report from the Truebill app), and the Truebill Rewards Program (a rewards program that increases savings bonuses based on behavior).Based on all of the above components, Day One next crafts press announcements to generate media interest. In the TrueBill example, Day One generated TrueBill's launch, series A, and series B announcements, which resulted in top tier media coverage in outlets such as <a href="https://money.com/truebill-app-save-money-subscriptions/">TIME Money</a>, <a href="https://www.forbes.com/sites/robertfarrington/2018/12/31/apps-help-you-save-new-years-resolution/#19fa114f28ab">Forbes</a>, <a href="https://techcrunch.com/2019/10/23/truebill-series-b/">TechCrunch</a>, <a href="https://www.businessinsider.com/fintech-startup-truebill-raises-series-b-take-on-intuit-mint-2019-10">Business Insider</a>, <a href="https://news.crunchbase.com/news/personal-finance-startup-truebill-gets-15m-in-the-bank/">Crunchbase</a>, and <a href="https://thenextweb.com/guests/heres-4-apps-can-start-saving-money-today/#.tnw_zzCnhNlJ">The Next Web</a>, to name a few. Day One also introduced TrueBill to some of the firm's marketing partners, who helped TrueBill with growth and introduced them to some of the firm's new investors.<h1>Widening investor circles</h1>Day One had initially taken investment mostly from successful tech founders, who, Drokova said, "intimately understood, from their own experience building a company, that our value add would get us access to the best founders and help grow business we invested in."But as the company grew, she began expanding to wider circles including owners of banks, heads of private equity firms, and family offices. "When these investors saw our portfolio growth, deal flow, and LPs experienced in tech, it became obvious that our model is unique," Drokova said. "Some of the LPs I met on closed curated events, dinners, [or] educational programs for executives. [A] few people came through my personal friends."Drokova explained that it was critical to her to make sure that the firm worked only with people with "the right values, transparent reliable sources of income, and perfect business reputation." She also prioritized investors who could add value. For example, she pointed out that some of Day One's LPs buy software and products produced by Day One companies. "We couldn't take capital from every person interested in investing in Day One and are very happy with the investors that we work with," she said, noting that they are primarily based between San Francisco, New York, Zurich, and London. Drokova intentionally limited her activities between those four cities to create a community in each city. "I try to be in every one of these cities a few times a year, throw a dinner whenever I'm there, and introduce our partners to each [other] so they can have networking benefits from the Day One community besides the financial returns," she said. She added that while spearheading communications served as a "great door opener" to the best founders, investors, and deal flow, the most important "north star" for Day One has been an "obsession with founders," which she explained means that every decision the Day One team makes is guided by the best interests of their founders. "Our dedication to our founders has resulted in Day One becoming their No. 1 point of contact and trusted adviser for the most complex business decisions," Drokova concluded. "We're constantly working to serve our founders better. It's a never-ending process." <h3>NOW WATCH: <a href="https://www.businessinsider.com/maye-musk-on-raising-successful-children-leveling-up-her-career-2020-1">Elon Musk's mother, supermodel Maye Musk, talks about raising successful children and leveling up her career at every age</a></h3>

A founder who runs a $20 million VC firm that specializes in PR shares the 4-step plan she uses to scale her business and attract investors

<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image">Truebill</div></div></div>When Yahya Mokhtarzada found out Gogo inflight Wi-Fi had been sneakily charging him $40 for months, he decided to build a startup to make sure you'll never get ripped off by a subscription again.That startup is Truebill, which Mokhtarzada launched in February with his brother, Idris, <a href="http://techcrunch.com/2011/12/19/vistaprint-buys-diy-site-builder-webs-com-for-117-5-million/">who previously cofounded a startup that sold for $117 million</a>. The concept of Truebill is simple: a single unified system that manages all your subscriptions, from your gym membership to Netflix, and helps you cancel them if you need to.<h2>The subscription future</h2>Mokhtarzada thinks you will have more and more subscriptions in your life moving forward, and that means you'll want a service to keep them all straight (and find new ones). He points out that popular software like Adobe Photoshop and Microsoft's Office suite have moved toward subscription models, as have entertainment mainstays like Netflix and Spotify. Truebill's research showed that users had doubled their number of subscriptions over the last 18 months, Mokhtarzada says.Mokhtarzada's pitch for a subscription-filled future has proved compelling to 45,000 Truebill users so far. 25% of those have canceled at least one subscription on the platform, and have saved over $400 per year by doing so, Mokhtarzada says.Now Truebill, which is backed by prominent startup incubator Y Combinator, has announced a $1.4 million round of seed funding from investors including Social Capital, Sherpa Ventures, and ITA Software founder David Baggett.With the money, Mokhtarzada says he hopes to build a platform that does four basic things:<ol><li style="font-weight: 400;">Tracks which subscriptions you currently having.</li><li style="font-weight: 400;">Helps you cancel them (hopefully with one click).</li><li style="font-weight: 400;">Helps you find and buy new subscriptions using recommendations and one-click ordering.</li><li style="font-weight: 400;">Lets you manage and personalize subscriptions that allow you to adjust things like frequency.</li></ol><div class="KonaFilter image-container display-table"><div><div class="image on-image">Truebill</div></div></div>Mokhtarzada's 7-person team also plans to launch iOS and Android apps in the first half of July.<h2>The end of bad subscriptions</h2>While Mokhtarzada was initially driven to build the platform because of his fury at Gogo, he says sneaky subscriptions are very much part of the "old paradigm" of tricking customers. Most of the newer services try to make it easy to cancel, with Netflix as a prime example, he says.That's one reason why Mokhtarzada sees a lot of the value in Truebill residing in discovering new subscriptions. And it helps that referral fees for discovery are Truebill's eventual path toward revenue.But right now, helping you easily cancel annoying subscriptions is one of Truebill's perks. Sometimes that even means writing a certified letter on your behalf, as was the case with a gym Truebill ran into. There isn't a charge for this, and more complicated procedures are sometimes completed by Truebill employees, though the goal is to automate as much as possible."Gyms are just ridiculous," Mokhtarzada adds.As to the most canceled subscriptions, Mokhtarzada says credit monitoring services and background checks are the ones that most often get the boot.<a href="https://www.truebill.com/">Check out the platform for yourself at its website&gt;&gt;.</a> <div class="margin-top"> <h3>NOW WATCH: <a href="http://www.businessinsider.com/nasa-scientists-just-discovered-the-youngest-planet-ever-found-k233b-2016-6">Scientists just discovered the youngest planet ever found</a></h3> <div> <div> <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="I0NTJiNDE681q_YZRyFkPm1s2esmAP9E" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div> </div> </div> </div>

This startup wants to stop you from getting charged sneaky subscription fees - and it just raised its first round of funding

<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image">TruebillThe Truebill team.</div></div></div>Yahya Mokhtarzada was hunting for a new startup idea when he says he noticed an unusual charge on his credit card statement.Gogo, an inflight Wi-Fi service, had charged him $40. But he hadn't flown recently. When he looked into it further, it turned out Gogo had been billing him a repeated $40 for months, ever since he had signed up for a Wi-Fi pass he thought was for one flight. It wasn't. Suddenly, he was the owner of a Gogo subscription he didn't realize he'd signed up for. (Gogo did not return a request for comment.)"I was incensed," Mokhtarzada tells Business Insider. While many of us would have gotten on the phone and yelled at Gogo, Mokhtarzada, <a href="http://techcrunch.com/2011/12/19/vistaprint-buys-diy-site-builder-webs-com-for-117-5-million/">who sold his last startup for $117 million</a>, decided to build a company to help people easily monitor their subscriptions - and cancel the ones they don't want.Mokhtarzada and his brother, Idris, got to work building an algorithm to scan your credit card statements and identify subscriptions. That work would eventually become <a href="https://www.truebill.com/">Truebill</a>, which launched out of beta in February, and is backed by prominent incubator Y Combinator.Their thesis is that we are moving toward having more subscriptions in our lives, and you should be well aware which ones you're signed up for. Popular software like Adobe Photoshop and Microsoft Office are moving toward subscription models, and our entertainment lives are being filled by services like Spotify, Netflix, Hulu, and so on. This leaves the potential for a lot of subscriptions to slip through the cracks, Mokhtarzada says.The main feature that Mokhtarzada thinks will be a winner for Truebill is the idea of one-click cancellation. One thing that makes people wary of subscriptions is that they are notoriously difficult to cancel. Truebill wants to automate as much of that process as possible.<h2>How it works</h2>The first time Truebill runs across a subscription it's never seen before on your account, it has one of its human workers process the cancellation or keep it if you'd rather. This might mean sending an email or getting on the phone, or even sending a certified letter in the case of some gyms. The Truebill worker also sometimes has to check back with the user for additional information.But after a subscription is canceled the first time, Truebill reviews that process and tries to automate it to the extent that it can. For a gym Mokhtarzada mentioned, that means writing a program to generate a certified letter, which Truebill will then send at no cost to the customer. "Gyms are just ridiculous," he says. The goal is to get everything as close to one-click, for the user, as possible. And Truebill has already automated thousands of subscriptions, Mokhtarzada says.Here's what it looked like when Truebill scanned one of my credit cards:<div class="KonaFilter image-container display-table"><div><div class="image on-image">Business Insider</div></div></div>Truebill caught the one subscription I had on this card, Spotify. Here's what I would have had to input into Truebill as a first-time user to cancel Spotify:<div class="KonaFilter image-container display-table"><div><div class="image on-image">Truebill</div></div></div>Mokhtarzada says that during Truebill's beta period, of people who found at least one subscription they wanted to cancel, the average savings was $512 per person. He says that so far Truebill has saved its users $300,000 dollars.And what is Truebill's plan for making money? Mokhtarzada says that as the platform begins to understand what subscriptions you have, and those you keep, it will hopefully be able to make intelligent recommendations that net it a referral. <div class="margin-top"> <h3>NOW WATCH: <a href="http://www.businessinsider.com/cheap-3d-printer-device-olo-phone-2016-3">This $99 device turns your phone into a 3D printer</a></h3> <div> <div> <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="lieGhiMjE60yaVwHTRsE1vUTEJqAngGI" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div> </div> </div> </div>

This founder says he caught Gogo charging him $40 for months - now he's launched a startup so you'll never get ripped off by sneaky subscriptions again

<div class="KonaFilter image-container display-table"><div><div class="image"></div></div></div><ul class="summary-list"><li>Marketing entrepreneur and veteran Chris Cunningham is starting a private investment fund called C2V Capital Partners with 25 media and technology investors including Complex's Rich Antoniello, Beeswax's Ari Paparo, and OpenSlate's Brian Quinn.</li><li>The fund is an extension of C2 Ventures, Cunningham's 5-year-old angel investment firm that uses his experience to help startups.</li><li>The fund has invested in four startups so far and plans to invest in two more this year. The average investment runs from $150,000 to $250,000.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summarymarymary">Click here for more BI Prime stories</a>.</li></ul>Technology and marketing entrepreneur and investor Chris Cunningham has recruited a group of media and tech executives to help startups get off the ground.Cunningham <a href="https://www.businessinsider.com/qa-with-appssavvy-ceo-chris-cunningham-2013-3">cofounded mobile advertising firm Appssavvy</a> before holding senior roles at location data firm Unacast and mobile <keyword id="35666" type="COMPANY" weightage="100" keywordseo="advertising">advertising</keyword> company ironSource.Five years ago, he started C2 Ventures to angel invest in <a href="https://liveramp.com/blog/liveramp-to-acquire-arbor-and-circulate/">startups like Arbor</a> and credit card company Petal at the pre-seed and seed rounds, using his own startup background to help new companies. Now, he's applying that model more broadly, raising $10 million for a new fund backed by media and tech veterans who will also advise founders.The new fund, named C2V Capital Partners, has raised more than $5 million and seeks to raise $10 million by the end of the year, said Cunningham. Its 25 investors include senior execs and founders from marketing, media and technology companies:<ul><li>Rich Antoniello, Complex founder and CEO</li><li>Bill Wise, CEO of Mediaocean</li><li>Ramsey McGrory, chief revenue officer of Mediaocean</li><li>Ari Paparo, CEO of Beeswax</li><li>Brian Adams, VP of engineering at Spotify</li><li>Adam Caplan, cofounder of ARM Insight</li><li>Brian Quinn, president of OpenSlate</li><li>Jason Kelly, CEO of Kambr</li><li>Pete Davies, chief revenue officer of Darkstore</li><li>Chris Feo, SVP of global sales and partnerships at Tapad</li><li>Geoff Hamm, cofounder of TILT Holdings </li><li>David Yaffe, former cofounder and CEO of Arbor</li><li>Kurt Abrahamson, former CEO of ShareThis</li><li>Haroon Mokhtarzada, CEO of TrueBill and former CEO of Webs.com</li></ul>Matt Olivo will help run the fund as partner, chief financial officer and chief operating officer.<h2>Cunningham wants to invest in non-adtech companies</h2>C2V Capital Partners plans to make eight or nine investments per year, with an average investment of $150,000 to $250,000, Cunningham said. Half of the fund will go towards early rounds of funding at startups with the other half set aside for follow-up rounds.Cunningham said that he considers the fund to be a generalist firm but is particularly interested in martech, direct to consumer, wellness and travel companies. Despite his background in adtech, Cunningham said he's not interested in advertising-based startups because they often lack recurring revenue."I see an adtech company relying on an agency holding company to support their revenue targets," he said. "A SaaS business gets repeatable, reoccurring revenue from other publishers and media companies - the revenue is sticky."C2V Capital Partners has invested in four companies:<ul><li>Kambr: <a href="https://www.businessinsider.com/kambr-raises-4-million-to-help-airlines-manage-online-bookings-2019-9">Sells airline companies</a> revenue-management software </li><li>Beam: A direct-to-consumer<a href="https://techcrunch.com/2019/10/22/obvious-ventures-makes-cbd-sporty-with-beam-which-sells-cannabis-products-to-the-gnc-set/"> cannabinoid</a><a href="https://techcrunch.com/2019/10/22/obvious-ventures-makes-cbd-sporty-with-beam-which-sells-cannabis-products-to-the-gnc-set/"> brand</a></li><li>Boostr: Software that helps publishers' sales teams manage ad space</li><li>Magellan: Analyzes and measures ads in podcasts.</li></ul>Cunningham said the fund plans to invest in two other companies this year, which he wouldn't name. One makes software to change the construction business, and the other helps automobiles solve for <a href="https://www.businessinsider.com/cities-clean-tech-patents-2017-4">clean-technology issues.</a>The LPs will also advise the startups and create marketing material and host events for startups, similar to the work that Cunningham has done for his own investments like Narrative, a data startup he created <a href="https://www.youtube.com/watch?v=lCRICPFZ1nM">a video series for</a>.Complex's Antoniello said a lot of investment firms talk about doing more than raise money for companies, but Cunningham has a track record to back up his approach."There's a lot of people out there talking about how they're going to bring a very talented roster of people with different perspectives and help you through downturns, thought process or connections. There are very few who actually do that," Antoniello said.<h2>Cunningham is banking on his network to scale his investments</h2>Patrick O'Leary, founder and CEO of boostr, said that Cunningham's experience working at startups sets him apart from traditional tech investors like <a href="https://www.businessinsider.com/silicon-valley-during-early-days-of-tech-boom-photos-2019-5">Silicon Valley's Sand Hill Road.</a>"It can be a pretty demoralizing process for founders to raise money," he said. "Chris was a breath of fresh air."Beam cofounder Matt Lombardi said he cold-emailed Cunningham about a previous company and kept in touch with Cunningham when launching Beam, leading C2V Capital Partners to invest in the brand's recent $5 million seed round. This month, Beam opened a pop-up shop in New York that Cunningham stopped by."I liked his experience as an entrepreneur and taking that knowledge to help other companies," Lombardi said. "Chris is such a force of energy and positivity mixed with strategic thinking - he has a very good network of people."

Entrepreneur Chris Cunningham has recruited media and tech names like Complex's Rich Antoniello and Beeswax's Ari Paparo to raise $10 million to invest in startups

Approximately 1.5 million students in India will graduated from college next year. Some are going into their post-college job search with an extensive resume, while others have no experience whatsoever. 
 
It doesn't matter where you fall on the spectrum but as long as you are enthusiastic about working, nothing can stop you. And given the start up ecosystem in the country in full swing, it’s going to be a great year ahead. 
 
While being a fresh graduate may often make you think that all jobs listed everywhere is for experienced ones, let’s tell you, it’s merely a myth. Rather freshers are the most sought after for many starts ups. 
 
Most founders agree that freshers don’t come with any experience and that is helpful to mould them properly. 
 
Let’s find out more in details. 
 
 
Fynd 
Co-Founder: Harsh Shah 
 
Reasons for hiring a fresher: A fresher doesn’t have that mental blockage in terms of approach basis their previous experiences. This helps them in bringing forward out of the box ideas which may or may not be of direct use but yes nurturing it further helps reach to a better outcome which may be in terms of product or marketing. Apart from that, they do have a lot of energy and helps everyone else remain charged and enthusiastic about their work. 
 
Employee strength- 101 
Number of freshers in the organisation- 18 
 
Webtalkies 
Chairman and Managing Director: <keyword id="3996408" type="UNKNOWN" weightage="20" keywordseo="virendra-shahaney">Virendra Shahaney</keyword> 
Reasons for hiring a fresher - We believe that the freshers come with disruptive energy and do not have the baggage of experience. 
To offset that we have a small team of immensely experienced leaders who are open minded yet thoroughly experienced. We believe it is a great mix. 
 
I don't know what the market pays a fresher, but we do pay them higher than what they would be offered in very conventional organisation. We give them multi-tasking, leadership roles and enough opportunity to prove themselves and excel. We guide them, groom them for leadership right from beginning. That's the strategy Web Talkies has. 
 
Employee strength- 26 
Number of freshers in the organization- 18 
 
 
 
Truebil 
Co-founder and Chief of Marketing and Growth: Shubh Bansal 
Reasons for hiring a fresher - When it comes to working with a fresher there are a lot of things, which comes in to consideration. Enthusiasm for a first job is higher with new and innovative ideas which come along with them. With the company looking to hire people would also have to pay less to a fresher if compared to a person having a higher experience. In terms of salaries paid to them ranges anywhere between Rs 5 lakhs to Rs 12 lakhs depending upon the colleges they come from. 
 
Young startups cannot afford lots of resources in terms of time and training the freshers before they start getting meaningful productivity. 
Employee strength- 84 
Number of freshers in the organisation- 0 (will be conducting campus recruitment drives this year) 
 
<keyword id="2705406" type="UNKNOWN" weightage="20" keywordseo="Chillr">Chillr</keyword> 
 
Associate Vice President, People Operation: Jubin Shaju 
 
Reasons for hiring a fresher - The energy levels and zeal to succeed in Freshers are unmatched. The fact that they lack in practical exposure helps them in learning things faster. Most freshers have a point to prove which means most of them are not averse to putting in their best, day in and day out. They are also easier on the cash burn which makes the value proposition extremely sweet. Startups give them an opportunity to shine and stand out if they perform well and most startups make this quite obvious which maintains the drive in them to excel consistently. 
 
Employee strength – 96 
 
How much a fresher is paid - At Chillr, a fresh MBA/ Post Grad is paid a monthly salary of INR 35,000/- while graduates are paid anywhere between Rs 25,000 - Rs 30,000. 
 
Number of freshers hired in the organisation - 32 freshers have been hired at Chillr in various roles ranging from Engineering to Business.

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