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<ul><li><keyword id="1723885" type="PERSON" weightage="20" keywordseo="Wendy-Clark">Wendy Clark</keyword> appointed Global CEO of <keyword id="6368370" type="ORGANIZATION" weightage="20" keywordseo="dentsu-aegis-network">Dentsu Aegis Network</keyword> (DAN).</li><li>Wendy brings unparalleled experience with significant client-side leadership roles alongside running the global agency network.</li></ul>Dentsu Aegis Network (DAN), headquartered in London has announced the appointment of Wendy Clark as Global CEO of Dentsu Aegis Network. Wendy brings almost 30 years’ of industry experience as a delivery-focused leader, having worked for global brands such as The Coca-Cola Company and AT&amp;T, as well as industry-leading agency roles. She joins Dentsu Aegis Network in September 2020 from Omnicom Group where she held the role of Global President &amp; CEO for <keyword id="819172" type="ORGANIZATION" weightage="20" keywordseo="DDB-Worldwide">DDB Worldwide</keyword>. Prior to Omnicom, Wendy spent seven years at The Coca-Cola Company in global and regional operating roles, culminating in her promotion to Coca-Cola's President of Sparkling Brands and Strategic Marketing. Wendy Clark, comments, “It’s both an incredible honor and deep responsibility to join DAN at this crucial time. Given such unprecedented global change it’s more important than ever that we’re completely focused on creating insightful, informed, important ideas for brands, businesses and their customers.” “The focused investments made by DAN over the last few years to acquire and grow the right assets, talent and capabilities, enabling modern marketing solutions, is undeniable and ready-made for today’s marketplace and beyond.” “It is hugely compelling to me to help continue Dentsu’s rich legacy of constant innovation and industry leadership over the last 100 years. I’ve had the privilege of working for brands and companies with powerful heritages and that’s informed my enduring belief that great brands and companies benefit from having a foot in their past and a foot in their future. It’s a massive competitive advantage that Dentsu has decades of know-how and experience that serve both as a foundation and a built-in benchmark to continue to drive the company forward.” “I genuinely can’t wait to meet the 42,000+ associates of DAN later in the year – when the world emerges from this significant period of change and turbulence - so we can roll up our sleeves and get to work creating value and impact for our clients, together.” Wendy is recognised for her modern leadership approach that includes her celebrated philosophy ‘lift as you climb’ translating to taking talent with you as you grow. Wendy will report to Tim Andree, Executive Chairman, Dentsu Aegis Network and will be appointed Executive Officer Dentsu Group Inc. at the same time as she joins the business in September with the approval of the Board of Dentsu Group Inc. Tim has been Executive Chairman of DAN since its founding in 2013, adding the CEO role to his responsibilities for the past 15 months, and he has lead the search process. Tim Andree, Executive Chairman, Dentsu Aegis Network, says, “Following a thorough and considered global search, I am happy to welcome Wendy as our new CEO and look forward to working together to drive our ambitious agenda forward. With her combined experience of walking in the shoes of the client, coupled with her leadership in running a large global creative agency network, Wendy is the stand-out choice for the role. “Her experience is hugely complementary to DAN’s growth plans over the coming decade where Dentsu’s long-standing history of client-centricity combined with an ability to deliver fully integrated solutions will be critical. Wendy will join us as the world is emerging from a period of unprecedented challenges. I am confident that her strong leadership style and comprehensive experience will inspire our people, connect with our clients to help drive their brands forward and continue our focus on providing integrated global solutions while building excellence into every part of the rapidly changing marketing ecosystem we serve.” Purpose built for the digital age, Dentsu Aegis has focused on acquiring relevant, high-performance businesses globally in high growth areas including data, brand commerce, customer experience, performance marketing and social &amp; mobile. As the most acquisitive agency group Dentsu Aegis Network has welcomed over 177 acquisitions in the last six years, most notably, the Merkle acquisition placing Dentsu Aegis Network as the market leader for data, analytics and CRM. Toshi Yamamoto, President &amp; CEO Dentsu Group Inc, adds, “This is a key time for our business as we bring Dentsu Aegis Network and Dentsu Japan Network closer together for the benefit of clients and our people. Our philosophy is that innovation can come from anyone, anywhere, and it is clear Wendy shares our passion for discovering new and better ways to solve client challenges and will be motivating and inspiring for our global workforce. Her blend of global marketing experiences makes her the ideal leader for the role and importantly will allow her to marshal our world-class capabilities to align with changing client needs.” Tim Andree has been on a health-related leave of absence since January. Tim returned to his role as Director of Dentsu Group Inc. last month and will return to his other roles at Dentsu and DAN in a phased approach. During this period, Toshi Yamamoto continues as Acting Executive Chairman &amp; CEO, Dentsu Aegis Network, in addition to his role as President &amp; CEO Dentsu Group Inc.

DDB Worldwide's Wendy Clark joins Dentsu Aegis Network as Global CEO

<ul><li>After taking on his new role, Bhasin is deep-diving into different markets under his jurisdiction, to make sure that the network is ready to meet the challenges of tomorrow, head-on.</li><li>He believes that their effort at <keyword id="8342798" type="UNKNOWN" weightage="20" keywordseo="future-proofing">future-proofing</keyword> the network has ensured that it is more well-placed today, when compared to its opponents.</li><li>Bhasin shares that a lot of the network's success can be attributed to the One DAN philosophy, which he will continue to strengthen.</li></ul> In September this year, <keyword id="248051" type="PERSON" weightage="20" keywordseo="Ashish-Bhasin">Ashish Bhasin</keyword>, the then CEO Greater South, and chairman and CEO – India, <keyword id="6368370" type="ORGANIZATION" weightage="20" keywordseo="dentsu-aegis-network">Dentsu Aegis Network</keyword> (DAN) became the first Indian executive ever to lead the entire Asia Pacific business for the Network. He was also the first Indian to enter DAN’s Global CEO executive team. Since then, Bhasin, who is now based out of Singapore, has been constantly on the move. I spoke to him this Saturday and I realized he was travelling the whole weekend. “Things have been busy. I have been moving around a lot. Today I am in Shanghai, and tomorrow I will be travelling to Taipei,” he said. Bhasin took over the Network reigns as Chairman and CEO, DAN, South Asia in 2015. However, his journey with this organization began much before. Dentsu acquired UK’s Aegis Media to form Dentsu Aegis Network in 2013. Soon after, he pumped his way through to catalyze the expansion of the then relatively new network with around 45-50 employees under its roof to its current strength of 3,700 people. He grew the network on the back of smart acquisitions and continued focus on Digital. His ambition? To build DAN into the country’s most innovative, future-proofed market-leading network. In his new role, Bhasin shares that his primary focus would be to understand how each of the markets under his jurisdiction work and to make them future-ready. Bhasin’s key areas of focus As he starts deep-diving into the different markets under his jurisdiction, for Bhasin the most important thing now is to make sure that the network is ready to meet the challenges of tomorrow, head-on. He explains, “At the moment, our industry is undergoing a lot of change. There are different opportunities and challenges, and it differs from market to market, country to country. The biggest challenge for agencies today is to be future-ready because the consumer-and-client expectations are changing rapidly. My aim will be to help future-proof the network and its agency brands and to continue to stay ahead of the curve.” Ashish asserts that DAN began to focus on becoming agile, and thus, adapting to market changes, rather quick. Consequently, the network is today is much more well-placed when compared to its opponents. “We are in a very good place compared to most of our competitors today. But we also want to make sure that we take full advantage of that,” he adds. For a while now, <keyword id="1187215" type="PERSON" weightage="20" keywordseo="Tim-Andree">Tim Andree</keyword>, Executive Chairman and CEO of Dentsu Aegis Network, has been talking about the agency’s ‘<keyword id="8342797" type="UNKNOWN" weightage="20" keywordseo="one-dentsu">One Dentsu</keyword>’ philosophy. His aim is to approach the entire organization as one group and encourage collaboration within the group, while focusing on one P&amp;L. Bhasin gives a lot of credit for the network’s recent success to this philosophy. “I've always believed in what we then used to call the ‘One DAN’ philosophy. Now, it manifests itself into our one P&amp;L philosophy. That's perhaps one of our single biggest strengths compared to any of our competitors, and it’s the most important area we need to work on. This philosophy helps us smash silos. We’ve done it within DAN and if we’re able to do it as One Dentsu, that’ll be really great,” he says. Expectations from the India business While this year proved to be sluggish in terms of growth for the overall industry, Bhasin shares that their attempt at future-proofing the network insulated some of the slowdown for them. “Relative to the market, we've had good growth. However, it has been slower than what we had anticipated in the beginning of the year. Towards the middle of the year, there was a noticeable slowdown, but we are relatively better off because of our high skew on digital,” says Bhasin. Currently, close to 48% of DAN India’s revenue comes from its Digital business. Commenting on his expectations from DAN India, Bhasin says that he can only expect the group to grow at a healthy rate every year. “If we talk about DAN India, I would expect every year to be better than the previous. It is a high growth market. 2019 will turn out to be another record year for us and I would definitely expect that 2020 should be well ahead of 2019. While this year we witnessed a slowdown, next year the advantage of a lower base should work in our favor,” he shares. He adds that his biggest expectation from India is that it will be a frontrunner of growth for the organization. “For a long time, we’ve been following the West when it comes to advertising. But today India is poised in a place where it can start leading many areas.” His voice is ringing with optimism. Currently, the India business is being led by Anand Bhadkamkar and Bhasin is confident that he’s the right choice for the role. “Anand has been a part of the organization for over a decade now. I truly think he is one of the finest managers we’ve got. He is calm and balanced, and you get a sense of confidence when you talk to him. He's got a sharp business sense and I have no doubt that he’ll do very well. He’s also has the ability to carry the team along very well and that will stand him in good stead,” says Bhasin. What lies ahead for DAN Bhasin shares that the rise of DAN as the No 2 Group in India in 2017 was one of the biggest landmarks for the network. He says, “While I won’t call it a vision, we had set a mission to becoming the No 2 group in India, and we reached that place way ahead of the anticipated time. We have come from nowhere. With just about 50 employees, and from a loss-making agency, we have now turned around to become a business that is growing fast, making high revenues and profits, and doing so, in a relatively short time.” However, he doesn’t want the achievements to make them complacent. “At that point of time, we wanted to be the network of the future. Hence, our focus was on future-proofing and the emphasis was on digital, search and performance. And we’ve achieved that. But it’s not the time to simply look back and rest on your laurels, particularly in this era of constantly changing client and consumer demands. We have to continue on our path of future-proofing. I believe going forward, MarTech, Data Management and CRM are the kind of areas that will become more and more important for our clients. We’ve been charting the path and defining the course. We did acquisitions at a scale that nobody had ever done. But I would hope that DAN India continues to be ahead of the curve. It's a continuum. We started on a journey and now we must make sure that we keep accelerating it,” says Bhasin.

We’re in a good place in comparison to our competitors and I hope DAN India continues to stay ahead of the curve: Ashish Bhasin

<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"></div></div></div>As far as employee inductions go, <keyword id="35666" type="COMPANY" weightage="100" keywordseo="advertising">advertising</keyword> agency holding group Dentsu probably has the most creative. And definitely the most exhausting.Every July since 1925, the Japanese headquartered company - which owns huge global agencies including Carat, Isobar, and McGarryBowen - has sent all its new hires and recently promoted executives to climb the country's 12,388 foot-high mountain, Mount Fuji,<a href="http://adage.com/article/agency-news/dentsu-climbed-top/298379/"> according to AdAge</a>.Fuji is not considered a dangerous peak, but a few climbers do die each year from high winds, exposure, and falls, <a href="http://www.forbes.com/global/2006/1127/074.html">according to Jim Clash</a>, Explorers Club fellow and author of <a href="http://www.amazon.com/Forbes-The-Limits-Edge-Adventure/dp/0471210935">Forbes' "To The Limits."</a> The summit has only two-thirds the oxygen of sea level, and ropes and crampons are required: It's a daunting task.Hundreds of Dentsu employees begin the trek up the volcanic mountain in the afternoon, finally reaching the summit for sunrise at around 4:30 a.m. Everyone that is physically able to is required to take part: From senior US execs to junior staff straight out of college in Japan.Tim Andree, Dentsu Aegis Network executive chairman, took the climb in 2007, and told AdAge: "You're kind of jam-packed, and there were four executives kind of spooning each other on two tatami mats - it was close quarters."When they finally reach the top of their ascent, Dentsu's weary team write postcards to their clients, sending them from a conveniently located post office at the summit. Climbers also pray in front of the Shinto shrine for the company's future growth.Christopher Demetrakos, who worked at Dentsu in Japan for 13 years and now owns his own marketing agency Manzanita, explained the thinking behind the climb: "The message is: 'We are going to conquer the one symbol that represents Japan more than anything else. And, once we do that, it will signify that we can do anything.'"<a href="http://adage.com/article/agency-news/dentsu-climbed-top/298379/">AdAge's article on Dentsu</a> also highlights how the company's Tokyo headquarters are emblematic of its ambition: The agency's 6,200 employees based there take up 45 of the building's 48 floors, in which there are 70 elevators. The multiple elevators were designed specifically to keep teams working on creative accounts apart, according to Andree. <div class="margin-top"> <h3>NOW WATCH: <a href="http://www.businessinsider.com/apple-watch-first-time-reactions-2015-4">Here's how people react to trying on the Apple Watch for the first time</a></h3> <div> <div> <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="trOTdzdDr6eLuF3QDQI-Qiy2t7WxURUE" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div> </div> </div> </div>

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DDB Worldwide's Wendy Clark joins Dentsu Aegis Network as Global CEO

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We’re in a good place in comparison to our competitors and I hope DAN India continues to stay ahead of the curve: Ashish Bhasin

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This company makes all its new employees climb Mount Fuji

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