You Searched For "The Truth about Customer Loyalty" and got 20 results
Sort By:
2 mins read
Costco is a master at building customer loyalty
Costco has built up a loyal following of shoppers over the decades it's been operating.
Grace Dean
3 mins read
Why fast-food chains and big brands love loyalty programs
Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …
Nora Redmond
3 mins read
Trump's early Cabinet picks show how much he values loyalty in his second term
Donald Trump said he would staff his second White House differently. His early selections make clea…
Brent D. Griffiths
1 min read
Read the open letter Spirit Airlines sent to customers after filing for bankruptcy protection
Spirit told passengers they can continue to book flights and travel with the airline following its …
Pete Syme
3 mins read
Fast food chains are locked in a 'value war' for US customers
McDonald's, Starbucks, and others this week have highlighted a "value war" as customers push back o…
Dominick Reuter
2 mins read
Hybrid work model boosts employee productivity, career growth and loyalty to company, Stanford study concludes
COVID-19 has changed the way the world works, quite literally. About 100 million people worldwide n…
3 mins read
Costco, Starbucks, and other retailers double down on loyalty programs to win over thrifty Americans
As Americans get thrifty, retailers are turning to the tried-and-true strategy of loyalty programs …
Dominick Reuter,Alex Bitter
8 mins read
'Something has gone very wrong': the truth about DEI
As chief diversity officer at Walgreens, I learned a hard truth: DEI programs aren't working.
Steve Pemberton
8 mins read
How America stopped caring about quality and learned to embrace 'customer satisfaction'
Why your inbox is overflowing with questionnaires asking you to rate your experience on a scale of …
Adam Rogers
4 mins read
Luxury brands forgot about Gen Z. They can't afford to make that mistake again.
Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…
Maria Noyen
10 mins read
How loyalty died in the American workplace
Why work feels so broken right now — and how it can be repaired
Aki Ito
4 mins read
4 ways in which brands can improve their loyalty programs: KPMG
KPMG International’s The Truth about Customer Loyalty report reveals that only 37% of respondents g…
3 mins read
6 steps to building a successful small business, from brand identity to customer loyalty
A clear, clean vision can help a small business create a marketing strategy that builds a trusted b…
Elizabeth Wood
1 min read
Airline app glitch randomly logged customers into other people's accounts
One Facebook user joked he would find a "better seat" for the Qantas customer whose details he was …
Pete Syme
4 mins read
Target isn't rewarding its biggest spenders like it should — and shoppers aren't happy about it
Many people have expressed disdain for the new Target Circle program — and I couldn't agree more
Jamie Killin
6 mins read
Everything you wanted to know about the market meltdown but were too afraid to ask
We're only six days into the month, but investors are probably already sick of August after another…
Dan DeFrancesco
4 mins read
A small, specialty water brand created a customer loyalty program to thank consumers, and it led to a 90% repurchase rate
Customer loyalty programs incentivize customers to engage with and support their favorite brands, a…
Erica Sweeney
7 mins read
The scary new ways you're about to get overcharged for everything
Retailers have figured out how to set prices based on your age, mood, and sexual orientation.
Albert Fox Cahn
7 mins read
The dark truth behind RBI’s crackdown on easy personal loans
The Reserve Bank of India tightened capital norms for lenders disbursing unsecured loans to unsuspe…
2 mins read
Behind the EV price war is an all-out battle for the future of customer loyalty in the car business and it could mean more discounts on the horizon
The brewing EV price war is a sign the automotive industry is returning to its age-old battle for m…