X has been successful for Democratic fundraisers and remains a go-to site for breaking news, ad exp…

Two years after OpenAI's ChatGPT and other chatbots launched, advertisers' excitement over generati…

Jon Steinlauf, Warner Bros. Discovery's top ad salesman, will leave at the year's end. WBD just too…

The popular reality TV show has become the pivotal demographic — and its fans will decide the next …

PubMatic said the layoff, which affected 1% of its overall head count, was part of a plan to stream…

Tarun Katial may be heading a women-only app today, but he also led beloved television shows like K…

DirecTV's Rob Thun previewed his strategy ahead of a battle with Disney about the future of the pay…

The rise of e-commerce means an increased focus on the valuable information retailers have about th…

One sign we're in a crypto revival: Prices are roaring. Another? Crypto companies are advertising o…

When a tech company runs ads featuring a sitcom that hasn't been on the air in years, you can make …

Rule 7 of the 1994 law stipulates an advertisement code that says advertisements carried should …

YouTube dominates TV streaming, surpassing Netflix, with free content and live sports, making it in…

A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…

India's media and entertainment (M&E) sector revenue grew by 19.9% in 2022 to INR2.1tn ($28bn), wit…

A new metric that tracks viewership across platforms happens to be the same pitch the TV guys are m…

Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…

Amazon, Walmart, and Instacart lead the retail media pack in the US.

Walmart's $2.3 billion acquisition of Vizio broadens the retail giant's advertising reach as it fac…

The Indian electric two-wheeler industry has reported its best-ever month in terms of sales in Marc…

Complaints about various violations of Indian advertisements surged by 34% in April to September of…