You Searched For "Taboola" and got 20 results
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2 mins read
Taboola is looking to compete with Google and Facebook for small-business clients using a new generative AI tool for ad campaigns
Abby looks to make campaign setup easier for busy, resource-sapped business owners who aren't up on…
Lara O'Reilly
2 mins read
Inside WPP's volatile 2023
The company has been undergoing a massive transformation that has involved merging agencies.
Lara O'Reilly
2 mins read
Budweiser is ditching the Super Bowl
Business Insider's top advertising and media stories for January 26.
Lauren Johnson
3 mins read
Taboola is going public via a SPAC, aiming to raise $545 million to expand its content recommendations to TV, cars, gaming and ecommerce
Taboola is merging with ION Acquisition Corp, which raised $259 million in an IPO last October. The…
Lara O'Reilly
2 mins read
These adtech companies could be next to IPO
Business Insider's top advertising and media stories for January 4.
Lauren Johnson
2 mins read
Taboola is paying publishers back after its deal with Outbrain fell apart
Business Insider's top advertising and media stories for December 18.
Lauren Johnson
2 mins read
Taboola and Outbrain called off their plan to merge — here's what happened to the proposed $2 billion company
Here are the top media and advertising stories from Business Insider for September 10.
Lauren Johnson
2 mins read
Taboola and Outbrain, two of the biggest content recommendation companies, are combining to take on Google and Facebook in advertising
Both started in Israel and now New York-based, Taboola and Outbrain use widgets to place recommende…
Tanya Dua
8 mins read
How Outbrain established 'around the web' content recommendations, only to lose its lead to Taboola and end up get eaten by its rival
Under Singolda, Taboola went aggressively after Outbrain clients, especially the more prestigious o…
Lucia Moses
3 mins read
Inside Refinery29's $133 million rise and sell to Vice Media, FCB cuts ties with industry group over Ted Royer controversy, and Taboola and Outbrain finally merge
My colleague Tanya Dua reported on content-recommendation company Taboola's merger with longtime ri…
Lauren Johnson
1 min read
Microsoft has acquired adtech firm Xandr from AT&T to grow its advertising business
Microsoft plans to beef up its digital advertising and retail media offerings with Xandr's technolo…
Lauren Johnson
2 mins read
Taboola and IAS partner to launch a Brand Safety Solution for Performance Advertisers
Taboola has worked with IAS for several years to build new products and optimize their publisher in…
3 mins read
The entertainment verticals see a 56% rise in ad spend from March to April: Taboola Report
There has been a significant change in peoples’ reading patterns.
2 mins read
Google toughens its stance on ad tracking
Insider's top advertising and media stories for June 3.
Lucia Moses
3 mins read
Verizon's data dreams, denied
Plus, JetBlue picks a new ad agency, and Peloton users describe treadmill malfunctions.
Lucia Moses
2 mins read
In media, being big is no longer good enough
A lot has changed since AT&T and Verizon proclaimed their plans to become advertising and media jug…
Lucia Moses
3 mins read
Consolidation rocks WPP, Amazon's next advertising star, and the story behind Taboola and Outbrain's tie-up
Direct-to-consumer companies are still booming and Tanya reported this week that Tim Armstrong is g…
Lauren Johnson
4 mins read
The digital ad business can't police itself - it's time to let the feds do it
Try and just look up tomorrow's temperature on any big weather site and see how long it takes you -…
Mike Shields
3 mins read
Despite frequent criticism, the Israeli ad tech company Taboola's revenue is skyrocketing
Just last week, Taboola found itself in hot water when it was associated with controversial site In…
Tanya Dua
2 mins read
AOL is teaming up with Taboola to take on Facebook's 'walled garden'
Taboola makes widgets that recommend 300 million pages to 750 million unique visitors every month. …