Megastar Amitabh Bachchan, who is set to host the 16th season of "Kaun Banega Crorepati" (KBC), on …

Advertisers beyond Top 10 register strong growth over 2020

Ad Volumes on South language channels i.e. Tamil, Telugu, Malayalam and Kannada - registered 25% gr…

Th start of festive season brings cheer to TV; ad volumes during Onam week increase by 22% than pre…

Ad Volumes stood at 156 million seconds, 3% higher than 2020 and 31% higher than 2019

Channels across all languages have reported higher ad volumes over the corresponding period in prev…

Television Ad volumes for June 2021 grew by 6% over June 2019 and H1 2021 grew 12% H1 2019

Ad Volumes for FMCG in April 2021 grew by 166% and 42% compared to 2020 and 2019 respectively

Ads are inescapable on TikTok, especially after it introduced affiliate content and direct links to…

A swell time for TV Advertising

Ad volume on television declines by 3% in Q1 2021: TAM AdEx

Key highlights from TAM's half yearly advertising report for TV

Advertising volumes on TV continue to witness growth on account of the festive period

HUL was the biggest advertiser followed by the Reckitt Benckiser Group

Festive season has helped in bringing cheer to the medium

The number of brands that advertised on TV in June also went up to 2,811 from 2,713 in May’20.

Digital was the second most preferred medium as it witnessed 47 times growth.

FMCG continues to be the biggest spender but e-commerce and education is also increasing its ad spe…

The electric two-wheeler sales volume in India is expected to reach 22 million by 2030, according t…

India's media and entertainment (M&E) sector revenue grew by 19.9% in 2022 to INR2.1tn ($28bn), wit…