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5 mins read

The changing relationship with food culture and the evolving mindsets of Indian consumers: TBWA India Report

Here is how has the pandemic has affected Indian consumers food habits, according to TBWA India Rep…

Business Insider Latest Story Image
1 min read

13 top advertising headhunters to know right now

Business Insider identified 13 leading headhunters in advertising and marketing communications, con…

Michael Kaminer   


Business Insider   


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3 mins read

Finally, The Truth About Apple And TBWA's 'Perfect' Marriage

Another e-mail exchange, detailed here by Business Insider's Jay Yarow, displays the tense relation…

Aaron Taube   


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1 min read

Pinocchio Grows Up To Be An Irresponsible Partier In This Provocative HIV PSA

A French AIDS-awareness charity thought this through, and the result is a provocative ad that gets …

Richard Feloni   


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1 min read

The First iPad Air Commercial Casts Apple As The King Of Creativity

Apple has spent the past year figuring out who it wants to be. Its once charming and cool commercia…

Richard Feloni   


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1 min read

Apple Is Nearly Doubling Its Design Team To Make Better Ads

In July, statistics showed that Apple's big "Designed by Apple in California" campaign was a flop w…

Aaron Taube   


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4 mins read

I was a personality hire. We get away with doing less work, but you can't deny our value to the office.

A self-proclaimed "personality hire" explains how he and his fellow personality hires add value to …

Jane Zhang   


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2 mins read

An online analysis predicts how much media coverage you would get if you went missing, revealing news outlets' biases

The creators behind the website said news outlets need a wake-up call about how they cover missing …

Natalie Musumeci,Lloyd Lee   


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2 mins read

Inside Kamala Harris' husband's part in a wild $42 million legal battle over the Taco Bell chihuahua

One of the most high-profile lawsuits in the legal career of Doug Emhoff — the husband of Kamala Ha…

Kate Taylor   


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5 mins read

I worked side by side with Elizabeth Holmes. She seemed like a visionary, but we were all duped and it's a comfort to see justice served.

Patrick O'Neill shared what it was like to work closely with the Theranos founder Elizabeth Holmes,…

Kiera Fields   


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4 mins read

How companies can make DEI more than just a buzzword and actually alter their company cultures for the better, according to executives

We asked more than 50 executives what it takes to create a positive corporate culture. They put inc…

Jenifer Berman   


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7 mins read

Here’s how Indian ad agencies are improving Diversity, Equity and Inclusion within their organisations

Creative agencies tell us all they are doing to strengthen their DEI policies

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2 mins read

Restaurants pushing digital orders in the labor shortage could mean diners asking for more food because they don't feel judged by servers, an expert says

As well as reducing the need for staff in the labor shortage, digital ordering could mean customers…

Grace Dean   


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3 mins read

Here are the 7 Indians who will be a part of Cannes Lions Jury this year

This year’s Lions juries see the highest ever representation from global brands

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3 mins read

New US president of the company that built Unilever's ad agency explains why in-housing is a greater threat to ad agencies than consultancies

The executive, who worked at traditional agencies like FCB and TBWA\Chiat\Day before building Revlo…

Patrick Coffee   


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2 mins read

Ogilvy India and McCann Worldgroup India bag second and third spot as Most Effective Agencies in 2020 Effie Index

Ogilvy India, McCann Worldgroup India and The Womb Communications have been named among some of the…

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4 mins read

Here are the top most creative and effective global ads from 2020 and five habits you can learn from it as a marketer

As per Kantar's report, consumers rate Heineken’s ‘Cheers to all’, the world’s most creatively effe…