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Musicians say their battle with Spotify goes far beyond Joe Rogan
Some musicians are using Spotify's Joe Rogan controversy to call attention to what they say is an e…
Hannah Towey
Streaming success: How a communications service provider and an OTT partner can realise their full potential
Pankaj Lamba, Regional Vice President, Customer Business Executive, Amdocs writes why it is importa…
International TV producers say budgets are surging as the streaming wars heat up - in some cases doubling season over season
The streaming wars are boosting production budgets for local-language shows, TV producers told Insi…
Ashley Rodriguez
As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?
VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…
itel launches India's most affordable 5G smartphone 'P55 Power 5G' under Rs 10K
itel Mobile India, which has been democratising technology by delivering high-quality smartphones u…
ByteDance’s Resso will closely watch its user videos to keep up with Indian social media laws
ByteDance’s venture into music streaming involves making the experience more social with ‘vibes’ an…
Netflix's 'Money Heist' is the top TV show in the world
"Money Heist" is the most in-demand TV series worldwide across all platforms, according to Parrot A…
Travis Clark
How reporter Rob Price got an inside look into Gaia and its world of conspiracy theories and alternative media
Our investigative reporter spent months digging into Gaia, a streaming business with a catalog of c…
Grace O'Connell-Joshua
A creator's guide to a successful journey in 2021
A few trends that we can expect to see in content creation in 2021
NBCUniversal's Peacock is a big bet on free streaming
Here are the top media and advertising stories from Business Insider for July 16.
Lauren Johnson
Amazon Prime, Netflix face a new threat of language specific subscriptions from a local streaming player in India
Just last week, Netflix was reported testing a new mobile-only weekly subscription plan price at ₹6…
Over 9 in 10 Indian consumers want all-in-one platform for entertainment: Accenture
More than nine in 10 Indian consumers, that is about 95 per cent, want an all-in-one platform to ge…
Inside Gaana’s success story: Sandeep Lodha on the platform’s journey so far and what the future holds
Gaana's ad revenue per user (ARPU) has grown 135% in the last six months
A hyperlocal OTT born in funding winter wants to tell stories in Indian dialects
Shark Tank Season 2 participants and builders of Indore-based hyperlocal OTT platform STAGE, call t…
In turbulent times, look for simple yet innovative solutions
While the slowdown is bound to impact India, our economy is expected fare better compared to oth…
'Karthikeya 2' hits 100 crore viewing minutes in 48 hours on OTT
Director Chandoo Mondeti's mystery action-adventure film, 'Karthikeya 2', which emerged as a blockb…
Viacom18 to launch a new subscription streaming service — Voot Select
Voot Select will be helmed by Ferzad Palia, Head – Youth, Music & English. Voot Select will be in a…
NFTs may finally leverage India's fandom for Korean drama and music, which Indian brands have failed to cash in on
For most fans, the affair with South Korean culture began with Korean popular music (K-pop) and …
Facebook wants to bring back young adults on its platform but they say there’s nothing much it can do to win them
Will Mark Zuckerberg be successful in his quest to bring back young users on Facebook?
Snowflake India’s Country Manager shares how COVID-19 accelerated cloud adoption in India
Data can make online advertising more effective, increasing its value for the AdTech industry: Vima…