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2 mins read

Rural demand, government spending to drive growth in the second half of FY25

Rural demand and government spending will be key drivers of India's economic growth in the second h…

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3 mins read

The power of passions: Tapping into consumers' emotional bonds

Raja Rajamannar, CMO of Mastercard, says that embracing a passion-based approach in marketing can …

Raja Rajamannar   


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1 min read

Apple unlikely to enter smart ring market as focus stays on Apple Watch, says Oura CEO

Apple is not expected to launch a smart ring. The tech giant is focusing on its Apple Watch. Apple …

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3 mins read

Gen Z is reimagining the iconic 70s brand L'eggs

L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little…

Lauren Edmonds   


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4 mins read

Indian smartphone shipments up 3% in Q3 – Vivo leads the market but Samsung wins the value game

Indian smartphone shipments have received a boost in Q3, recording a 3% year-on-year growth, which …

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4 mins read

Luxury brands forgot about Gen Z. They can't afford to make that mistake again.

Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…

Maria Noyen   


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3 mins read

The Orient Express is plotting a comeback as the ultra-rich ditch luxury brands for travel

La Dolce Vita sleeper trains mark the Orient Express's return, capitalizing on the growing demand f…

Maria Noyen   


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2 mins read

Acer launches its consumer electronics brand Acerpure in India

While partnerships with local companies are an India-specific strategy, globally the brand b…

PTI   


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5 mins read

Why the interest-rate cut isn't delivering the relief consumers were hoping for

The 10-year Treasury yield went above 4%, leaving consumers facing high borrowing costs despite the…

Dan DeFrancesco   


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4 mins read

Plastic giant Tupperware is on its knees: is this good or bad for the environment?

Tupperware's recent bankruptcy filing has shocked us, mothers, and environmentalists alike. But is …

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3 mins read

This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.

Marc-Kwesi Farrell spent three years as a Starbucks VP. He left to launch his own rum brand, applyi…

Maria Noyen   


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2 mins read

India's home & household market expected to reach $237 billion by 2030, highlights Deloitte report

Stating that factors such as high disposable incomes, the rise of digital platforms, easy access to…

PTI   


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3 mins read

Budget brands are winning in China as people turn to cheap food and fashion

Companies with wallet-friendly offerings are reporting strong sales in China.

Huileng Tan   


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2 mins read

India's apparel retail will continue to grow with rising incomes, increased demand for affordable fashions: Centrum

As per a research report by the financial advisory firm Centrum, looking ahead, the apparel market …

ANI   


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2 mins read

Xiaomi emerges as the world’s second-biggest smartphone brand in August

Xiaomi has emerged as the second biggest smartphone brand in the world in August 2024, after a peri…

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13 mins read

Victoria's Secret could be the next brand Gen Z brings back from the dead

Victoria's Secret is going old school to attract young shoppers. But the brand has its work cut out…

Amanda Krause   


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4 mins read

Bollywood to Boardrooms: Ayushmann Khurrana scores big as Emami acquires ‘The Man Company’ at Rs 400 crores valuation

Ayushmann Khurrana secures a 400% return on his investment as Emami fully acquires The Man Company.

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3 mins read

Samsung launches AI-powered washing machines, all you need to know

Samsung India launched a new range of AI-powered washing machines, targeting market leadership in t…

PTI   


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2 mins read

Consumer staples volume will grow in the coming quarters, notes Motilal Oswal report

A marked growth is visible in the consumer staple segment, and the trajectory in volume improvement…

ANI   


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3 mins read

Indians increasingly opting for premium smartphones including 5G-enabled, shipments data reveals

Among the 27 million 5G smartphones that were shipped in the April-June quarter, the share of 5G sm…

ANI