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Rural demand, government spending to drive growth in the second half of FY25
Rural demand and government spending will be key drivers of India's economic growth in the second h…
The power of passions: Tapping into consumers' emotional bonds
Raja Rajamannar, CMO of Mastercard, says that embracing a passion-based approach in marketing can …
Raja Rajamannar
Apple unlikely to enter smart ring market as focus stays on Apple Watch, says Oura CEO
Apple is not expected to launch a smart ring. The tech giant is focusing on its Apple Watch. Apple …
Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little…
Lauren Edmonds
Indian smartphone shipments up 3% in Q3 – Vivo leads the market but Samsung wins the value game
Indian smartphone shipments have received a boost in Q3, recording a 3% year-on-year growth, which …
Luxury brands forgot about Gen Z. They can't afford to make that mistake again.
Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…
Maria Noyen
The Orient Express is plotting a comeback as the ultra-rich ditch luxury brands for travel
La Dolce Vita sleeper trains mark the Orient Express's return, capitalizing on the growing demand f…
Maria Noyen
Acer launches its consumer electronics brand Acerpure in India
While partnerships with local companies are an India-specific strategy, globally the brand b…
PTI
Why the interest-rate cut isn't delivering the relief consumers were hoping for
The 10-year Treasury yield went above 4%, leaving consumers facing high borrowing costs despite the…
Dan DeFrancesco
Plastic giant Tupperware is on its knees: is this good or bad for the environment?
Tupperware's recent bankruptcy filing has shocked us, mothers, and environmentalists alike. But is …
This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.
Marc-Kwesi Farrell spent three years as a Starbucks VP. He left to launch his own rum brand, applyi…
Maria Noyen
India's home & household market expected to reach $237 billion by 2030, highlights Deloitte report
Stating that factors such as high disposable incomes, the rise of digital platforms, easy access to…
PTI
Budget brands are winning in China as people turn to cheap food and fashion
Companies with wallet-friendly offerings are reporting strong sales in China.
Huileng Tan
India's apparel retail will continue to grow with rising incomes, increased demand for affordable fashions: Centrum
As per a research report by the financial advisory firm Centrum, looking ahead, the apparel market …
ANI
Xiaomi emerges as the world’s second-biggest smartphone brand in August
Xiaomi has emerged as the second biggest smartphone brand in the world in August 2024, after a peri…
Victoria's Secret could be the next brand Gen Z brings back from the dead
Victoria's Secret is going old school to attract young shoppers. But the brand has its work cut out…
Amanda Krause
Bollywood to Boardrooms: Ayushmann Khurrana scores big as Emami acquires ‘The Man Company’ at Rs 400 crores valuation
Ayushmann Khurrana secures a 400% return on his investment as Emami fully acquires The Man Company.
Samsung launches AI-powered washing machines, all you need to know
Samsung India launched a new range of AI-powered washing machines, targeting market leadership in t…
PTI
Consumer staples volume will grow in the coming quarters, notes Motilal Oswal report
A marked growth is visible in the consumer staple segment, and the trajectory in volume improvement…
ANI
Indians increasingly opting for premium smartphones including 5G-enabled, shipments data reveals
Among the 27 million 5G smartphones that were shipped in the April-June quarter, the share of 5G sm…