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2 mins read

Reckitt Benckiser rebrands itself to Reckitt, to tell the story of the organization’s purpose

The rebranding is a part of the organization’s ongoing journey of transformation towards sustainabl…

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The maker of Dettol and Lysol, which hit headlines when Trump falsely said disinfectant injections could fight coronavirus, posted a huge surge in sales

British consumer-goods firm Reckitt Benckiser said that "exceptional demand" led to record sales gr…

Shalini Nagarajan   


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Around 675,000 cans of hypoallergenic infant formula have been recalled over concerns of bacteria contamination

Reckitt/Mead Johnson Nutrition recently agreed to voluntarily recall batches of its hypoallergenic …

Madison Hoff   


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3 mins read

Meet Laxman Narasimhan, a coffee industry outsider who just took over as CEO of Starbucks

The PepsiCo and Reckitt veteran is taking the reins from interim CEO Howard Schultz as the brand fa…

Avery Hartmans,Nancy Luna   


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TV Advertising witnesses a 14% increase in July 2021 over July 2020: TAM

TV ads witnessed over 40 new categories, 1200 new advertisers and over 2100 new brands in July this…

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Durex condom sales are slumping as 'intimate occasions' disappear during the coronavirus pandemic

The coronavirus pandemic is destroying opportunities to have sex, resulting in a condom sales slump.

Kate Taylor   


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Television ad volumes of H2 2020 grew 34% over H1 2020: BARC

HUL was the biggest advertiser followed by the Reckitt Benckiser Group

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5 mins read

How Durex cleverly uses influencer marketing to trigger conversation around its new product launches

Reckitt’s Dilen Gandhi, Regional Marketing Director shares Durex’s marketing mantra

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The maker of Durex is buying a baby formula company - and Wall Street stands to make more than $100 million from the deal

The London-based boutique bank Robey Warshaw and Bank of America Merrill Lynch were the joint lead …

Portia Crowe   


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1 min read

The investor that's buying Krispy Kreme is building a coffee and bagel empire

The family members behind JAB are Renate Reimann-Haas, Wolfgang Reimann, Stefan Reimann-Andersen, a…

Rachel Butt   


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14 mins read

HUL & Star India declared joint winners as Effie India Client of the Year; McCann Worldwide and Ogilvy Group take home Effie India Agency of the Year

HUL and Star grabbed the top spot with seven and eight metals respectively, with 58 points each, wh…

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1 min read

How Savlon could soon be the new ‘Dettol’

Having acquired Savlon from Johnson & Johnson about six months back, ITC will be introducing ha…

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At least 15,000 federal inspections were skipped at US baby formula plants for 2 years due to pandemic-related staff shortages, report says

Federal inspectors failed to properly inspect three of the biggest US baby formula plants for 2 yea…

Pocharapon Neammanee   


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Nurofen is in trouble over allegedly 'misleading' ads that claim it's more effective than ibuprofen

Commenting on the Australian ruling, Dr Aomesh Bhatt, Reckitt Benckiser's medical affairs director,…

Lara O'Reilly