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<ul><li>HDFC ERGO has launched a new advertisement with its brand ambassador <keyword id="6359106" type="PERSON" weightage="20" keywordseo="Nawazuddin-Siddiqui">Nawazuddin Siddiqui</keyword> with <keyword id="127525" type="PERSON" weightage="20" keywordseo="Piyush-Mishra">Piyush Mishra</keyword>. </li><li>The campaign is conceptualised by <keyword id="2959024" type="COMPANY" weightage="20" keywordseo="Mullen-Lintas">Mullen Lintas</keyword>. </li></ul>Nawazuddin Siddiqui and Piyush Mishra's friendship goes long back. They went to the <keyword id="146563" type="COMPANY" weightage="20" keywordseo="National-School-of-Drama">National School of Drama</keyword> together. Siddiqui was a junior to Mishra. HDFC ERGO's latest ad has brought together these old friends after a long time. Its multi-film campaign focuses on health insurance and motor insurance. The brand's ambassador, Siddiqui, plays a double role. This duo has never been seen together in an ad before, and they add incredible energy to the film. <div type="Youtube" id="jNmDtrAfVeE" title="Motor Insurance Ka Ho Sawaal, Toh HDFC ERGO Hain Sahi Jawaab!" thumbUrl="https://i.ytimg.com/vi/jNmDtrAfVeE/mqdefault.jpg"></div> The campaign conceived by Mullen Lintas aims to pique the interests of insurance buyers when buying General Insurance by urging them to ask the right questions. The campaign aims to communicate the benefits and services provided by HDFC ERGO across their gamut of insurance products related to health, motor, travel etc. Speaking about the launch of the campaign, Mehmood Mansoori, President - Shared Services &amp; Online Business, HDFC ERGO General Insurance said: "The past year has proved that these are very uncertain and unprecedented times that we are living in. The whole pandemic situation has further made us reiterate that financial security and well-being is of the highest importance. In such scenarios, a well-comprehensive insurance policy provides peace of mind and helps in overcoming difficult situations. In testing times, the right kind of insurance will also protect an individual from digging into their savings. HDFC ERGO has always promoted insurance awareness in the country, with this campaign we aim to educate our customers and encourage them to ask the relevant questions while opting for an insurance policy." The campaign is rooted in the insight that Indians are inheritably curious and inquisitive by nature, but when it comes to buying the right insurance policy, they don't make an informed decision by failing to ask the right questions - often due to lack of awareness. HDFC ERGO has always been at the forefront when it comes to promoting insurance awareness in the country. The campaign intends to educate its audience using the device of humour to convey the message. It enlightens the audience by telling them what are the right questions to ask when choosing an insurance policy, while also informing them about the benefits and services provided by HDFC ERGO. <div type="Youtube" id="7KIcDOy2J5c" title="Health Insurance ka ho Sawaal, toh HDFC ERGO hain sahi Jawaab!" thumbUrl="https://i.ytimg.com/vi/7KIcDOy2J5c/mqdefault.jpg"></div> Commenting on the campaign, Azazul Haque and Garima Khandelwal, CCOs at Mullen Lintas said: "The campaign revolves around the simple idea that we ask too many questions when it comes to health related issues or while buying a vehicle, but while getting insurance for the same, we don't ask relevant questions. The idea is to push the consumers to ask the right questions regarding insurance as HDFC ERGO has the right answers. In the creative execution, we wanted the same quirky brand tonality and with the idea of showcasing Nawazuddin in characters we have never seen before. So he is seen in a double role again, and Piyush Mishra makes a surprise entry in the campaign. The famous duo of Nawazuddin and Piyush Mishra is coming together on screen after a long time. So bringing them together makes the campaign clutter-breaking and extremely memorable."

HDFC ERGO brings the famous duo of Nawazuddin Siddiqui and Piyush Mishra together on screen after a long time

When I entered the <keyword id="60501" type="COMPANY" weightage="20" keywordseo="IIM-Bangalore">IIM Bangalore</keyword> campus yesterday, right from the entry gates to the registration desk, at every point my mind asked a question where I was supposed to go, there was either a smiling IIM-B staff to escort or signboards to direct me. 
 I was aware that it is one of the biggest <keyword id="3549661" type="UNKNOWN" weightage="20" keywordseo="Startup-summit">startup summit</keyword> taking place in the country which is why my Editor flew me down to cover it, but having visited a few events in my journalistic career, I was still expecting arrangements here to be shoddy considering it was a student-led summit. Blame this cynicism for some of my past no-so-good experiences. Once down here, however, I was in for a pleasant surprise. 
 
Walking down the lush green lanes at IIM to the Main Building where <a href="http://www.businessinsider.in/IIM-Bangalore-unveils-Eximius-with-some-of-the-biggest-names-from-the-startup-industry/articleshow/53571472.cms">'Eximius'</a> was underway, I already knew I was going to not just just a big, but also a well-managed event. Often, when going for such summits, one sails through a comfortable experience but fails to acknowledge the efforts that go behind putting the event together. And so, I decided to uncover ‘Behind the Scenes’ to understand what must have gone behind putting together Eximius – an event that has 150 college partners, over 100 plus corporate partners, 6 stalwarts as keynote speakers (including former Finance Minister <keyword id="43940" type="PERSON" weightage="20" keywordseo="P-Chidambaram">P Chidambaram</keyword>, Rang De Basanti fame Kunal Kapoor, Actor-Singer-Theatre Director Mr <keyword id="127525" type="PERSON" weightage="20" keywordseo="Piyush-Mishra">Piyush Mishra</keyword> among others). 
 
It’s no child’s play really to host 37 events featuring 150 startups in a mix of sessions - mentorship, on-the-spot events like quiz and simulation games, workshops and <a href="http://www.businessinsider.in/Bzzwings-The-Biggest-B-Plan-Competition-this-year-is-underway-at-IIM-B-and-the-Top-2-Startups-will-get-Funding-upto-Rs-40-lakh/articleshow/53581937.cms">B-plan contests </a>where over a whopping Rs 1 crore is up for grabs! Moreover, some of these sessions have had several rounds before Eximius started, and will have several others after this summit ends. It means continued and doubled efforts for the Organizing Team comprising 33 members - all first and second year Post Graduate Program students. The show they put up is for everyone to see and relish, but the journey to this was a rather difficult one. 
 
During my interaction with the organizers, I learnt that full-fledged work on planning the event began earlier this year, around the same time when several PGP students were underdoing rigorous internships. Kushal Singhal, the Sponsorship Head for Eximius, said, “We were working for the event despite putting 16 hours each day into our internships. We would just go to our rooms to get some sleep.” 
 
Nishank Bidamia, another core team member, said, “Event planning starts 5-6 month in advance and the idea is to conceptualize the event well. We have to make sure the problems statements are conducive enough for participants, the kind of crowd that we get are good for sponsors and several other such things. At the same time, we didn’t want to lose the entrepreneurship focus because our main intention all along was to keep Eximius more entrepreneurship-friendly this year.” 
 
However, real introspection on how to conduct Eximius 2016 had begun last August itself, when the 8th edition took place. 
 
Nishank explained how - "Last year, the first thing we did after Eximius got over was to review the event. We started telling ourselves where we had gone wrong. On the basis of this, we decided to improve on our mistakes in the next edition. So, we first went about solving these problems before planning anything new.” 
 
Once done, the team came up with some new sessions on social entrepreneurship, focusing on technology and digital marketing. Nishank took pride in adding that their hard work helped triple the prize money in competitions this year. No wonder, this team estimated the footfalls to be close to over 5,000 for just a two-day event. 
 
The Organizing team roped in two big incubators– NSRCEL which has a long term association as it works as IIM-B’s incubation cell, and Villgro which came onboard this year and claimed it was ready to provide incubation up to Rs 65 lakh if pitches by social entrepreneurs would compel them to. 
 “There are opportunities of up to Rs 1 crore for people to grab in our event. Besides that we also have IBM and <keyword id="1397792" type="UNKNOWN" weightage="20" keywordseo="Kalaari-Capital">Kalaari Capital</keyword> who will also be viewing entries. There again is a chance of getting VC funding here if startups impress them. We also started a monthly initiative called B-starters last year to promote entrepreneurship within the college. IvyCamp, a part of IvyVentures, was brought on-board so that people who want to be entrepreneurs in college and who aspire to be one in and around the college could get an opportunity to get access to mentors. We are carrying this association with them in Eximius where startups would get a chance to be mentored by the Ivy mentors,” said Nishank. 
 
The most startling fact is that they went contacting companies using social media. Kushal said, “We contacted companies through Linkedin. The IIM tag and the success of the previous Eximius editions helped us a lot in getting companies to sponsor the event.” 
 
Eximius has been growing by 15-20 per cent every year, and there was no reason for the organizing team who started looking for sponsorships in February this year, to believe that they would fail in their endeavour. But again, the journey was not a cakewalk and their sportsmanship reflects as they shared details with Business Insider. 
 
Kaushal Kishore, the Secretary of ENI club at IIM Bangalore, said, “For each sponsor we contacted, we had a list of at least 15-20 companies who rejected our proposal. Almost 35 companies rejected out proposal. Sponsorships side, we got rejections from on the event side as well. So, we must have contacted at least 100 or more personalities for speaker sessions. Some rejected the offer, some agreed but the time of the event did not suit them and so they turned the offer down, till ultimately when we zeroed in on the 10 eminent speakers that we have now.” 
 
Even as it was a nerve-wracking moment for these students, the best part is they all laughed about it while narrating their experience. Just three days before the D-Day as I got chatting with them, they were excited and nervous both. 
 
Kushal said – “We attend classes till 6 pm, then assemble for the event work. We stay up till 6 am in the morning. Even if we there’s time to sleep, we can’t.” 
 
But almost all of them pitched in to tell me what fun time they had attending classes, carrying out internships and doing submissions while working crazily for Eximius by staying up late, chatting and having meetings in the dead of the night alongside some music. 
 
Kaushal said, “A team of 33 have been handling this event and after passing out from college, we don’t think we will ever get a chance in life when such a dedicated team would ever come together again to drive an event or a project.” 
 
For someone who came here to cover the event, I see a larger thing that goes their credit - As innovative business models are being unearthed at the IIM-B campus throughout the day today, the team has been able to connect the student community and early-stage startups to the industry (mentors, investors and full-grown startups) inside their campus which can help ideas get transformed into empowered ventures. When we say India needs a startup ecosystem, this is what it means, except that it has to be done on a much larger scale, but with the same passion, dedication, willingness, commitment and goal. 
 
…..At least we know, India is going into the right hands. Kudos, TEAM EXIMIUS!

Meet the Core Team of EXIMIUS, The Hottest Student-led Entrepreneurship
Summit going on in India right now

Remember the oh-so-funny movie that marked the big debut of <keyword id="6451231" type="PERSON" weightage="100" keywordseo="Ali-Zafar">Ali Zafar</keyword> in <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword>? The movie, written and directed by <keyword id="6381349" type="PERSON" weightage="100" keywordseo="Abhishek-Sharma">Abhishek Sharma</keyword>, was about Ali, a young Pakistani reporter who makes a fake Osama bin Laden video using a look-alike, in a bid to get famous and be able to go to America. However, things get complicated, involving the FBI, and what happens next is what made the movie win accolades. 
 
Five years down the line, the makers are coming back with a sequel to the movie, called <keyword id="117226" type="PERSON" weightage="100" keywordseo="Tere-Bin-Laden">Tere Bin Laden</keyword> – Dead Or Alive. Not to forget, in these 5 years, the real Laden has been killed, so we are pretty excited to know how they twist the story to include the realities. 
 
Reportedly, this is the center around which the movie revolves. 
 The movie has been produced by Phantom Films and Walkwater Media, and stars <keyword id="38242" type="PERSON" weightage="100" keywordseo="Manish-Paul">Manish Paul</keyword>, <keyword id="127525" type="PERSON" weightage="100" keywordseo="Piyush-Mishra">Piyush Mishra</keyword>, and <keyword id="132062" type="PERSON" weightage="100" keywordseo="Pradhuman-Singh">Pradhuman Singh</keyword>, who would again play Osama. 
 
Here is the first look of the movie. 
 
 
 
The poster sees Pradhuman Singh, dressed as Osama, reading a newspaper that carries the news of Osama’s death. Sitting atop a rocket that has been launched from Hollywood, the poster sure wants us leaving for more, especially because of the cheeky comedy that the first movie had. 
The movie would release in February 2016, and stars Ali Zafar in a special appearance.

Here’s the first look of Tere Bin Laden – Dead Or Alive

<keyword id="2214311" type="General" weightage="100" keywordseo="mx-player" source="Orion">MX Player</keyword>’s latest original series is a hit with audiences – <keyword id="12555597" type="General" weightage="20" keywordseo="matsya-kaand" source="Orion">Matsya Kaand</keyword> has been winning hearts since its launch on 18th November, and there’s another reason for the cast to celebrate as this con thriller has now crossed 100 million views and counting on the platform. The show features stellar performances from <keyword id="12798251" type="General" weightage="20" keywordseo="ravii-dubey" source="Orion">Ravii Dubey</keyword>, who makes a debut as a con artist in this fast-paced web-series and Ravi Kishan as a cunning, ruthless cop who engages with this genius conman in a thrilling cat and mouse chase. The series, which holds a 9.4/10 rating on IMDb also stars Piyush Mishra, <keyword id="1273210" type="General" weightage="20" keywordseo="zoya-afroz" source="Orion">Zoya Afroz</keyword>, <keyword id="1164097" type="General" weightage="20" keywordseo="madhur-mittal" source="Orion">Madhur Mittal</keyword>, Rajesh Sharma and Naved Aslam amongst others in key roles and is directed by Ajay Bhuyan. Elaborating on the success of the series, Gautam Talwar, chief content officer at <a href="https://www.mxplayer.in/">MX Player</a> said, “At MX, we strive to bring to Indian audiences fresh, intriguing narratives that break away from the routine. The success of an unconventional con thriller like Matsya Kaand crossing 100 million views is testimony to the hard work and efforts of multiple teams – be it the writer/director/actors/production or our internal teams at MX Player. It's great to end the year on such a high and we look forward to continuing this streak in the New Year with many other compelling stories.” Celebrating his birthday and acknowledging the success of his webseries, Ravii Dubey said, “From trying a new genre, to exploring a new medium and donning so many avatars to perfect this one character has been a delightful journey; the response to Matsya as a character is just so overwhelming that I am humbled. With this MX Original Series crossing 100 million views – I truly couldn’t have asked for a better birthday gift and this has been the perfect end to this year. It feels great to know our piece of love and hard work has reached millions. It has been a wonderful experience working with the team and I am glad it has found a massive place in the hearts of the viewers.” Ravi Kishan further added saying, “As a team, we gave this project a 100 percent and I am so happy to see it win all this adulation from across the country. I’m glad we were able to strike a chord with the audiences. The 100 million views is not just a figure to me but a fruit of our hard work and the immense love that people have shown for our series.” Filled with action, comedy, thrill, and the glamour factor, the show is an entertainment potboiler. For those who have missed it, you can watch the show for FREE exclusively on<a href="https://www.mxplayer.in/show/watch-matsya-kaand/season-1/abhimanyu-online-4c9e751c38858add4663cb188585b835?utm_source=Fb_social&amp;utm_medium=SocialPlatforms&amp;utm_campaign=MatsyaKaand_ep1"> MX Player</a>. Disclaimer: This is a sponsored post in partnership with MXPlayer. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/careers/news/used-car-selling-platform-spinny-to-hire-over-5000-people-by-the-end-of-2022/articleshow/88454003.cms">Used car selling platform Spinny to hire over 5,000 people by the end of 2022</a>

MX Player’s latest thriller Matsya Kaand is a big hit among the audience as it crosses 100 million views

<ul><li>Brands often leverage the occasion of Independence Day to mull over pertinent questions such as freedom from gender discrimination or plastic pollution.</li><li>With Independence Day around the corner, we look back at campaigns from the past five years that nudged us to question the status quo or took us down the memory lane.</li><li>So, here’s to the past that made us and the future in the making.</li></ul>Every year on 15th August, India celebrates its independence. This earmarked day brings along an opportunity to reminisce over our past, remember the struggles of our forefathers, be grateful for today and set new goals for the future. As India completes its 75th year of independence, the levels of pride and excitement is high across the country. This year, brands have united to bring our attention to issues that we are still not independent from like racism, gender inequality, ignorance and power play, that we encounter everyday and choose to ignore. They are also using this opportunity to thank our frontline warriors, who have held the country on their shoulders for the past two years. Tricolor is already splashed all over the digital media with patriotic gusto riding through people’s hearts. Last year, the theme for Independence Day 2020 celebrations was 'Atmanirbhar Bharat' or self-reliant India. As a result, brands dedicated 2020’s Independence Day to our indigenous artisans and karigars who have been affected due to the pandemic and health workers’ resilient spirit. This year, the theme of Independence Day celebrations will be 'Nation First, Always First.’ We bring to you a list of advertisements from the past five years that celebrate the heroic sacrifices of our armed forces to tales of unity today: Tata Tea | 2021 TATA Tea Premium celebrates this Independence Day by bringing out a unique <a href="https://www.facebook.com/hashtag/deshkakulhad?__eep__=6&amp;__cft__%5b0%5d=AZX1hEgfv7TRbIexWSPxxUMn5vkbLYu_DwjWCPnzxisjYWTgqZ9lBKAktvBvCbZ2eh7UOVA-wuj8R9e9GMmM3fWDJ-mCAULDLtP0mb8QXeQboHNiXqTKvs9hfMq1jwTTRQsNrivPHRZKiagHhn-VAVu7SDSVvd2gtwmjBgx-wPJZnw&amp;__tn__=*NK-y-R">#DeshKaKulhad</a> collection in partnership with Rare Planet - a startup that promotes the work of local Indian artisans. The proceeds of the sale of these exquisite hand painted Kulhads will help to lend support to the artisan community that has been severely impacted by the current times. <div type="Youtube" id="VlKZgxB53r0" title="Desh Ka Kulhad – Celebrating India’s rich diversity | Extended" thumbUrl="https://i.ytimg.com/vi/VlKZgxB53r0/mqdefault.jpg"></div> Cadbury Unity Bar 2020 In 2020, Mondelez India’s special limited-edition Cadbury Unity Bar caught everyone’s attention. This very special Cadbury bar – a combination of dark, blended, milk and white chocolate united in one bar, epitomized the common sweetness that defines us in India, even during the not so sweet and difficult times. It celebrates our Unity in Adversity – showcasing the inherent sweetness in every Indian that has united us during these tough times. <div type="image" title="Product shot - Cadbury Unity Bar" msid="85273725" hostid="261"></div> Tata Salt | 2020 Tata Salt urges the nation to unite with the same fiery patriotism as shown during the Indian Independence movement to take efforts in fighting the COVID-19 pandemic. The spirit is brought alive through an emotional digital film using the premise of the original poem, ‘Sarfaroshi Ki Tamanna’ by Ramprasad Bismal, featuring a veteran of the 1971 war. The brand appeals to the nation to employ healthy practices such as wearing a mask, washing hands and maintaining social distance. <div type="Youtube" id="9Rb429CNELs" title="A Retd. LT. Colonel asks you to join the new fight for freedom" thumbUrl="https://i.ytimg.com/vi/9Rb429CNELs/mqdefault.jpg"></div> Liberty Shoes | 2019 Liberty Shoes partnered with Piyush Mishra to mirror the reality of today’s world in 2019. It came up with an action rather than a solution to evoke the sense of urgency and seriousness amongst the audience. They took examples from everyday life like racism, gender inequality, disrespectful behaviour towards women that we encounter and choose to ignore. It’s not the actions we blame, but also the mindset we carry. <div type="Youtube" id="HUgFTKGsh7Q" title="#InTheNameOfLiberty" thumbUrl="https://i.ytimg.com/vi/HUgFTKGsh7Q/mqdefault.jpg"></div> United Colours of Benetton | 2019 This campaign showcases how a simple act of compassion and mutual understanding can allow a nation as diverse as India, to co-exist in harmony and peace. <div type="Youtube" id="G2kMVgMzEzI" title="#UnitedByHarmony" thumbUrl="https://i.ytimg.com/vi/G2kMVgMzEzI/mqdefault.jpg"></div> Bajaj Allianz | 2018 Created by WATConsult, the campaign expresses a ‘special emotion’ of freedom embraced by the LGBTQAI+ community on Independence Day. The video highlights this community coming together, cherishing and celebrating their true freedom to love, highlighting the sentiment of Independence Day that resonates with every Indian. <div type="Youtube" id="kg8GABxUOpM" title="Pyaar Ki Azaadi - An Independence Day Film" thumbUrl="https://i.ytimg.com/vi/kg8GABxUOpM/mqdefault.jpg"></div> United Colours of Benetton | 2018 This social experiment #UnitedByHope, featured older India where people talk about the importance of religion and the importance of accessories associated with religion like kada (bangle), pagdi (turban), rosary, burkha etc and compares it with younger India. It highlighted how kids can subtly lead the older generation along the path of unity irrespective of religion or caste, and slowly but surely paving the way for a united future. <div type="Youtube" id="fNOpZvXI8eM" title="#UnitedByHope: A social experiment conducted in India" thumbUrl="https://i.ytimg.com/vi/fNOpZvXI8eM/mqdefault.jpg"></div> Vivo | 2018 Made by advertising agency Bang in the Middle, the video features a young woman driving on a highway when her car breaks down. It portrays her innate fear of being around unknown men at an odd hour of the night. The subtle message embedded in the film is revealed at the end. Even a harmless helping hand induces apprehension in an Indian woman instead of a sense of comfort. With this campaign, Vivo asked an important question: do women feel safe in today’s Independent India? <div type="Youtube" id="BIFjHEJa954" title="Happy Independence Night" thumbUrl="https://i.ytimg.com/vi/BIFjHEJa954/mqdefault.jpg"></div> Parle G | 2018 The digital campaign was created by an agency called Thought Blurb, and was marketed under the hashtag ‘#YouAreMyParleG’. The emotionally provoking film not only details on the real-life life of Ankit Singh behind enemy lines but also gives sentimental insights about his familial ties. The micro-movie ends with the message that some people turn into the whole nation’s packet of Parle-G. The final message makes a fitting end that also encapsulates the spirit of the hashtag ‘#YouAreMyParleG’. <div type="Youtube" id="yPgpLV9VIcU" title="Parle-G | Armed Forces Film" thumbUrl="https://i.ytimg.com/vi/yPgpLV9VIcU/mqdefault.jpg"></div> Airtel | 2018 Two days before India’s 72nd Independence Day, Airtel India gave the country a new rendition of our beloved national anthem <div type="Youtube" id="vH1jLzINhqY" title="EXCLUSIVE: National Anthem by Ustad Amjad Ali Khan, Amaan &amp; Ayaan Ali Bangash" thumbUrl="https://i.ytimg.com/vi/vH1jLzINhqY/mqdefault.jpg"></div> Bajaj Avenger | 2017 On the occasion of Independence day, Bajaj Avengers released their communication titled #RideyourIndependence which equates freedom of our country with women liberation. It ends with a powerful message from Mahatma Gandhi, ‘The day a woman can walk freely on the roads at night, that day we can say that India has achieved independence’. The film had clocked more than 7.2 million views on YouTube in less than 24 hours. <div type="Youtube" id="BtPpnOKDo4g" title="#RideYourIndependence - Bajaj Avenger Independence day Film" thumbUrl="https://i.ytimg.com/vi/BtPpnOKDo4g/mqdefault.jpg"></div> iD Fresh Foods | 2017 This campaign intended to spread awareness around the plight of the families of our army martyrs, encouraging the public to pledge their support to the well-being of these families. It highlighted the hardships that a martyr’s family undergoes. <div type="Youtube" id="qVPReTYAlkE" title="#iDPledge - iD Independence Day" thumbUrl="https://i.ytimg.com/vi/qVPReTYAlkE/mqdefault.jpg"></div>

Top Independence Day ads from the last five years

<ul><li>These are the newly released shows which you can binge-watch on Netflix, Amazon Prime Videos, <keyword id="6245082" type="LOCATION" weightage="20" keywordseo="ZEE5">Zee5</keyword> and other streaming services.</li><li>Keep track of new stories with Business Insider India. </li></ul>Weekend is here and the lockdown has everyone craving for new content to pass the time. OTT platforms like Netflix, Amazon Prime, Hotstar, Zee5 and others are working on churning out new titles in order capitalise on this opportunity. These are the newly released shows which you can binge-watch on Netflix, Amazon Prime Videos, Zee5 and other streaming services: <div type="Article" hostid="261" msid="75798040" title="CBSE announces class 10th and 12th date sheet for the remaining subjects" mstype="2" mssubtype="0"></div> Paatal Lok on Amazon Prime Video <div type="image" title="XX" msid="75771966" hostid="261"></div> Stars: Jaideep Ahlawat, Niharika Lyra Dutt, Neeraj Kabi Description: Paatal Lok is a new crime-thriller series which released on Amazon Prime Video on May 15. It is based on a story of a cynical police officer who comes into the spotlight after four criminals are arrested over an intense car chase. Every step the police officer takes to solve the case he inches close to the underworld or “the netherworld of injustice.” Kaali 2 on Zee 5 <div type="image" title="pjimage-44-1" msid="75771940" hostid="261"></div> Stars : Paoli Dam, Vidya Malvade, Abhishek Banerjee Description: Kaali 2 is a sequel to Bengali web series Kaali. It is the story of a mother who would do anything to save her child. Season two is the continuation of the story where Kaali was forced to do illegal activities. Maleficent 2 on Disney+ Hotstar <div type="image" title="maxresdefault" msid="75771932" hostid="261"></div> Stars: Angelina Jolie, Michelle Pfeiffer Description: The second instalment of this epic fantasy adventure picks up several years after Maleficent and follows the ascendant princess Aurora and the darkly charismatic Maleficent. Together they try to navigate the complex dynamics between them, form new alliances and confront new adversaries - all in a bid to protect their land and its subjects; taking families on a spellbinding new journey. ALSO READ: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/education/news/isc-english-and-maths-exams-will-now-be-of-80-marks/articleshow/75803321.cms">ISC English and Maths exams will now be for 80 marks — the remaining 20 will be on project work</a> Betaal on Netflix <div type="image" title="betaal_trailer_1588920179971." msid="75771910" hostid="261"></div> Stars : Viineet Kumar, Aahana Kamra, Suchitra Pillai, <keyword id="6357753" type="PERSON" weightage="20" keywordseo="Shahrukh-Khan">Shahrukh Khan</keyword> Description: Betal featuring Shahrukh Khan is a story of an officer who is hired to displace a tribal area. Things take a turn when he discovers a curse on that place and a whole zombie army from the British Era. Mira: Royal Detective on Disney Kids <div type="image" title="154794_MIRA_02-scaled" msid="75771897" hostid="261"></div> Voice: Leela Ladnier Description: Mira, a young girl who looks at things with her own unique lens to gain different perspectives and help others in her community. She is appointed as the Royal Detective in the Indian-inspired kingdom of Jalpur to solve mysteries. ILLEGAL on Voot Select <div type="image" title="Illegal" msid="75848577" hostid="261"></div> Cast: Piyush Mishra, Neha Sharma, Akshay Oberoi, Satyadeep Mishra, Kubbra Sait Directed by: Sahir Raza Description: Illegal is a racy legal drama that questions whether all lawyers are mercenaries or can some resist the lure of greed, ambition and power and fight to win defining judgements that hold the bar of justice high. 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On Friday November 7, 2014 it was the turn of Rang Rasiya and Shaukeens. The movie Rang Rasiya has been awaiting a release for the last six years and has Randeep Hooda in the lead role. 
 
The movie managed a mere 5% opening on Friday and its first weekend collections totalled 2.35 crore. 
 
Notably, Shaukeens is a remake of the old movie with the same name and stars Akshay Kumar, Anupan Kher, Anu Kapoor, Piyush Mishra and Lisa Haydon. The movie got a 25% opening and managed to collect Rs 18.52 crore in the first weekend. On the first Monday, post release, it managed to add another Rs 2.83 crore to its tally. 
 
However, the big release this week was the Hollywood movie Interstellar. Though it is not a franchise movie but it garnered a good buzz especially in the metros. The movie garnered earnings to the tunes of Rs 2 crores on the first Friday of its India release. The business grew further on Saturday to touch Rs 3 crore, and interestingly, even on Sunday the movie manage to pocket another Rs 4.10 crore. 
 
Interstellar has managed to get good collections worldwide. Early <a href="file:///C:\Users\surbhi.chawla\Documents\CyberLink">numbers</a> for this movie directed by Christopher Nolan's are reporting <keyword id="25892" type="ORGANIZATION" weightage="20" keywordseo="box-office">box office</keyword> at $52.2 million. That's slightly short of expectations which had the film outpacing the opening weekend for last year's sci-fi space epic, Gravity. That film made $55.8 million upon debut. 
 
Now, all eyes are on November 14, 2014 when Kill Dil releases. The movie stars Parineeti Chopra, Ranveer Singh, Ali Zafar and Govinda in the lead role. 
 
Domestic Box Office numbers by <a href="http://www.boxofficecapsule.com/collection/1st-Weekend-Box-Office-Collection-Of-INTERSTELLAR-3107">Box Office Capsule</a>

Box Office: Interstellar Walks Away With The Cake

Some of the biggest names from the startup ecosystem are in the <a href="http://www.businessinsider.in/searchresult.cms?query=IIM+Bangalore&amp;sortorder=effectivedate">IIM Bangalore</a> campus today, either giving speeches in the auditoriums or judging competitions and providing mentorships within closed doors to startups and students from across the country, as the ninth edition of their National Annual <keyword id="107737" type="ORGANIZATION" weightage="40" keywordseo="Entrepreneurship">Entrepreneurship</keyword> Summit ‘Eximius’ kickstarts. 
 
The summit themed ‘The Time Is Now’ has names like P Chidambaram, Kunal Kapoor, Devdutt Patnaik among others associated with it, and this extravagant show has been put up by The Entrepreneurship and Innovation Cell in association with the NS Raghavan Centre for Entrepreneurial Learning at <a href="http://www.businessinsider.in/searchresult.cms?query=IIM+Bangalore&amp;sortorder=effectivedate">IIMB</a>. 
 One look at the array of events shows that like every year, this year too Eximius USP of holding the event is to get the biggies under one roof and encourage students from across the country with failed start-ups or who aspire to have startups, to be able to meet investors like <keyword id="720079" type="ORGANIZATION" weightage="40" keywordseo="IvyCap-Ventures">IvyCap Ventures</keyword> and Shark Tank during competitions or mentorship sessions. The exchange of ideas will enable these students to be better prepared before they take on the entrepreneurship journey. The competitions will have participants solving a range of problems faced by start-ups and entrepreneurs in marketing, operations, finance, sustainability and fund-raising. Several online and on-the-spot events such as quizzes and simulation games mark the event. 
 
Eximius is featuring at least 150 start-ups and in over 30 events, and Business Insider is in the campus to cover some of the best sessions. Here’s a sneak peek into what is unfolding at the <a href="http://www.businessinsider.in/searchresult.cms?query=IIM+Bangalore&amp;sortorder=effectivedate">IIM-B</a> campus: 
 
Speaker List: Eximius 2016 will host eminent speakers including P Chidambaram (former Finance Minister of India); Duvvuri Subbarao (former RBI Governor); Dr Jacob Crasta (Prime Minister's SME Council); Dr P Namperumalsamy (Padma Shree Awardee, Chairman, Aravind Eye Care); Dr <keyword id="160324" type="PERSON" weightage="40" keywordseo="Devdutt-Pattanaik">Devdutt Pattanaik</keyword> (bestselling author); Shradha Sharma (Co-founder YourStory); Sujayath Ali (Co-founder CEO Voonik); Kunal Kapoor (actor and co-founder Ketto.Org); Mukesh Singh (co-founder &amp; CEO Zopnow); Piyush Mishra (actor) and Anshu Gupta (founder Goonj). 
 
Flagship events 
Bzzwings: Bzzwings, the business plan contest, encourages individuals to conceptualise, ideate and take the plunge. Winning teams will get incubation at IIMB’s NSRCEL. Prizes worth Rs. 40 lakh will be given away in this contest. 
 
Fast Forward: Fast Forward is targeted at business ideas built around information technology that can impact millions and start a revolution. It offers exclusive mentorship to selected teams. The winners of Fast Forward will get prizes worth Rs. 2.5 lakh. 
 
The Other Incentive: The event is aimed at promoting and supporting social entrepreneurship. This is for ideas where revenues and bottom-line profits are hygiene factors and social impact is the key measure of success. The event is being organised in association with Villgro, a leading social incubator. Social entrepreneurs could win an incubation opportunity of up to Rs. 65 lakh from Villgro and prizes worth Rs. 80,000. 
 
The Game of Clicks: The event bridges the gap between students and start-ups. In this marketing challenge, teams compete in real-time for digital marketing. It gives students the opportunity to collaborate with start-ups to develop their marketing strategies. Each student team works closely with a start-up to develop and implement its digital marketing strategy over a period of three weeks. The winning teams get a chance to win prizes worth Rs. 50,000. 
 
Wipro Earthian Sustainability Quiz: Governments, organisations and leaders across the world are thinking about sustainability. Eximius 2016 will present the Earthian Sustainability Quiz in association with Wipro, based on sustainability and the environment. Prizes worth Rs. 1.1 lakh are to be won. 
 
Bootcamp Kiosk: Early stage start-ups can showcase their business models and company goals at the Startup Bootcamp. The bootcamp will give start-up founders the chance to demonstrate their vision to a captive student community of future business leaders and entrepreneurs. Additionally, start-up founders will get a chance to imbibe key lessons from industry veterans and investors. 
 
Workshops: This year the bootcamp workshops will be conducted by <a href="http://www.businessinsider.in/searchresult.cms?query=IBM&amp;sortorder=effectivedate">IBM</a>, Greg Maron (co-founder <a href="http://www.businessinsider.in/searchresult.cms?query=Zoomcar&amp;sortorder=effectivedate">Zoomcar</a>) and HeadStart Network, India’s leading community for start-ups. The workshops will cover diverse themes such as innovative business models, leveraging start-up ecosystems, start-up marketing, scaling and building an empowered venture. 
 
<a href="https://s3-us-west-2.amazonaws.com/insideiim/wp-content/uploads/2016/03/26020014/IIM-Bangalore.jpg">Image Source</a>

IIM Bangalore unveils 'Eximius' with some of the biggest names from the startup industry

Who doesn’t know <keyword id="6359288" type="PERSON" weightage="20" keywordseo="Shakespeare">Shakespeare</keyword>? The genius playwright’s plays have been performed in theatres across the globe since time immemorial. Veteran Indian actor <keyword id="6354338" type="PERSON" weightage="20" keywordseo="Naseeruddin-Shah">Naseeruddin Shah</keyword> had once said, “The roots may look lost, but every big story in the Hindi film industry is from Shakespeare." 
 In <keyword id="143" type="CITY" weightage="20" keywordseo="Bollywood">Bollywood</keyword> Shakespeare has found many admirers, who have turned his plays and stories into Bollywood blockbusters. The latest being Vishal Bhardwaj’s Haider, which is based on the 17th century tragedy Hamlet and is getting released this 2nd October. Let’s take a look at some of the other Bollywood movies based on the writing genius’ plays. 
 
The Tragedy Of Macbeth 
Written in April 1611, this tragedy play was the inspiration of Maqbool. The movie had some of the biggest Indian parallel cinestars like Pankaj Kapoor, Irrfan, Tabu, Naseeruddin Shah, Om Puri and Piyush Mishra. Released in the year 2003, the movie was produced by Bobby Bedi and directed by Vishal Bhardwaj, who also composed the background score of the movie. Though it failed to perform much at the BO, the movie is considered a landmark in terms of acting and direction. 
 
The Tragedy of Othello, the Moor of Venice 
Written approximately in 1603, this tragedy play inspired Omkara, starring Ajay Devgn, Kareena Kapoor, Konkona Sen Sharma, Saif Ali Khan, Vivek Oberoi, Naseeruddin Shah and Bipasha Basu. The 2006 movie was produced by Kumar Mangat and directed by Vishal Bhardwaj, thus becoming the second Shakespeare work adapted into a movie by Bhardwaj. The movie was a critical and commercial success, and won three National Awards. 
 
The Comedy Of Errors 
Believed to be written in 1594, the comedy play has inspired six Indian movies, viz. Do Dooni Char (1968) starring Kishore Kumar and Asit Sen; Angoor (1982) starring Sanjeev Kumar and Deven Verma; Bhrantibilas (1963 Bengali film) starring Uttam Kumar and Bhanu Bandopadhyay; Ulta Palta (1997 Kannada film) starring Ramesh Aravind and Karibasavaiah; Aamait Asal Eemait Kusal (2012 Tulu film) starring Naveen D Padil and Jyotish Shetty; and Double Di Trouble (2014 Punjabi film) starring Dharmendra and Gippy Grewal. 
 
Romeo And Juliet 
Written in 1597, the tragedy play has inspired many Bollywood movies till date. Some of the movies inspired by Romeo and Juliet are: Bobby (1973) starring Rishi Kapoor and Dimple Kapadia; Ek Duuje Ke Liye (1981) starring Kamal Haasan and Rati Agniohotri; Sanam Teri Kasam (1982) starring Kamal Haasan and Reena Roy; Qayamat Se Qayamat Tak (1988) starring Amir khan and Juhi Chawla; Saudagar (1991) starring Manisha Koirala and Vivek Mushran; Ishaqzaade (2012) starring Parineeti Chopra and Arjun Kapoor; Issaq (2013) starring Prateik and Amyra Dastur; and Goliyon Ki Raasleela: Ram-Leela (2013) starring Deepika Padukone and Ranveer Singh. 
 
The Tragedy of Hamlet, Prince of Denmark 
Written in 1603, the tragedy has inspired Haider, starring Shahid Kapoor, Shraddha Kapoor, Tabbu, Kay Kay Menon, and Irrfan Khan. The movie is produced by Vishal Bhardwaj and Siddharth Roy Kapur, and is directed by Vishal Bhardwaj. This is the third film that Bhardwaj has adapted from Shakespeare’s plays. The movie is all set to release on 2nd October 2014. 
 
Image: indiatimes

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