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You Searched For "Parle G Biscuits" and got 19 results


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6 mins read

How Parle has stood the test of time

Mayank Shah takes us behind the scenes of one of India's most loved biscuit brands

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4 mins read

Small packs are pushing consumers to shop more often, leading to an increase in purchase frequency of FMCG brands: Kantar report

Inflationary pressures have pushed Indian consumers to switch to smaller packs. However, soon enoug…

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1 min read

Lockdown: Parle to donate 3 crore packs Parle G biscuits through government agencies

"We have decided to work with government, donate through government agency three crore packs of bi…

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4 mins read

How Parle-G continues to exceed its sales record despite a recession

This 82-year-old brand has grown to become a feeling in our country, it is not just any a cookie yo…

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3 mins read

Britannia re-launches Milk Bikis in a new avatar and ropes in Pankaj Tripathi for its campaign

Britannia Milk Bikis gets relaunched as Milk Bikis 100% Atta biscuit

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2 mins read

India’s biscuit crisis shows slowdown is hurting the poor more — and job losses are making it worse

Every economic slowdown hurts the poorer people the most. It’s no different this time. The cash cru…

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2 mins read

Britannia, Amul, Dabur to raise prices or cut quantities in packaged products. Here’s why

The move comes in after the hike in consumer goods prices as the industry still nurses the wounds o…

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2 mins read

Kishore Biyani’s Big Bazaar wants to take Hindustan Unilever and Procter & Gamble to the cleaners, with its own laundry brands

India’s largest retailer, Future Group is planning to scale up its share in the laundry market with…

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1 min read

Parle is now focussing on premium products

With an aim to create a distinctive identity for its premium products, biscuits and confectionery m…

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1 min read

Parle Products ranked No.1 food company in India

The company, which was established in 1929 and owns Parle G, had a 29% share in the biscuits cate…

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6 mins read

How can brands achieve moksha?

Shashwat Das, Founder, Almond Branding shares how preachings of the Bhagavad Gita are applicable to…

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4 mins read

The real brand ambassadors of our products are our consumers and retailers: Vinay Subramanyam, Britannia Industries

Britannia has re-launched Milk Bikis in a new avatar and has roped in actor Pankaj Tripathi as the …

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1 min read

Lifebuoy and Lux get cheaper as HUL reduces prices because of low demand

While the price of Lux range will go down by 4%, that of Lifebuoy will go down by 6%. The …

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2 mins read

World Rum Day: Diageo brings you cocktail recipes

New Delhi, July 11 (IANSlife) Celebrating World Rum Day, here are some exciting cocktail recipes yo…

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5 mins read

'Technology bacha le' is not an option for everyone in India

Digital technology has been a saviour for many during the coronavirus pandemic and its accompanying…

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1 min read

#IndependenceDaySpl: Business Insider India’s Brand Show-reel

​This Independence week, Business Insider India decided to travel back in time and chart the evolut…

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8 mins read

How brands are contributing to the fight against Coronavirus

Brands are stepping up and contributing in whichever way they can