You Searched For "Outbrain" and got 17 results
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1 min read
Billionaire investor Seth Klarman bets $200 million on Outbrain ahead of the ad-tech group's IPO
Klarman's Baupost hedge fund seems bullish on online advertising, given it already invested in Goog…
Theron Mohamed
3 mins read
Taboola is going public via a SPAC, aiming to raise $545 million to expand its content recommendations to TV, cars, gaming and ecommerce
Taboola is merging with ION Acquisition Corp, which raised $259 million in an IPO last October. The…
Lara O'Reilly
3 mins read
Cookies were a sugar fix for marketers, but now it’s time for some real nourishment
Navigating the cookie-less world
5 mins read
A new player in the game: How 5 developments in the gaming industry influence marketing
Interest in gaming is not longer limited to kids
2 mins read
Taboola and Outbrain called off their plan to merge — here's what happened to the proposed $2 billion company
Here are the top media and advertising stories from Business Insider for September 10.
Lauren Johnson
2 mins read
Taboola is paying publishers back after its deal with Outbrain fell apart
Business Insider's top advertising and media stories for December 18.
Lauren Johnson
2 mins read
Taboola and Outbrain, two of the biggest content recommendation companies, are combining to take on Google and Facebook in advertising
Both started in Israel and now New York-based, Taboola and Outbrain use widgets to place recommende…
Tanya Dua
3 mins read
Consolidation rocks WPP, Amazon's next advertising star, and the story behind Taboola and Outbrain's tie-up
Direct-to-consumer companies are still booming and Tanya reported this week that Tim Armstrong is g…
Lauren Johnson
8 mins read
How Outbrain established 'around the web' content recommendations, only to lose its lead to Taboola and end up get eaten by its rival
Under Singolda, Taboola went aggressively after Outbrain clients, especially the more prestigious o…
Lucia Moses
4 mins read
2016 will be the year of mobile eCommerce in India, predicts Anthony Hearne, Sea and India Regional Director of the world’s largest online content discovery platform
Messaging apps are the next big thing and their potential impact on the content publi…
3 mins read
Inside Refinery29's $133 million rise and sell to Vice Media, FCB cuts ties with industry group over Ted Royer controversy, and Taboola and Outbrain finally merge
My colleague Tanya Dua reported on content-recommendation company Taboola's merger with longtime ri…
Lauren Johnson
3 mins read
Outbrain acquires Revee in order to tell publishers how much revenue each individual article is pulling in
Most publishers know which articles are the best-performing in terms of page views, but it's less c…
Lara O'Reilly
6 mins read
This Native Ad Network Uses Creative Tech To Help Content Go Viral
Meet e-generator.com,
a native advertising network that focuses on brand promotion based on relevan…
2 mins read
Google toughens its stance on ad tracking
Insider's top advertising and media stories for June 3.
Lucia Moses
1 min read
Billionaire investor Seth Klarman takes a $645 million stake in food-delivery app Just Eat
Just Eat completed its $7.3 billion acquisition of Grubhub this year, becoming the world's largest …
Shalini Nagarajan
2 mins read
Texas' antitrust fight against Google
Insider's top advertising and media stories for April 22.
Lauren Johnson
6 mins read
The companies behind those sexually suggestive ads you see all over the internet say they're working on toning things down
"Since the ads a user sees are tailored to their individual browsing habits, we simply can't see ev…