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It can be gruelling to choose between a gourmet meal and your mom’s homemade biryani — more often than not, the familiar wins out. Despite the buzz around electric vehicles, a growing number of drivers in India and the world are hitting the brakes on their electric vehicle (EV) journey and revving up their old petrol and diesel cars. But why are we witnessing this unexpected switch, and what does it spell for the future of driving? <h2>Waning EV enthusiasm</h2>A recent Park+ survey reported that 51% of Indian EV car owners expressed a desire to return to internal combustion engine (ICE) vehicles. This statistic — despite the study’s limited sample size of just 500 EV owners — is certainly surprising, given the evident success of India's push toward electrification with the attractive FAME and EMPS schemes. This isn’t even a special case; a similar survey revealed that 29% of EV-owners shared the same sentiment internationally — perhaps not that large of a number, but certainly not an unnoticeable one either. The number is even higher when you look at just the United States. According to McKinsey &amp; Co., 46% of US <keyword id="22369438" type="General" weightage="100" keywordseo="electric-vehicle-owners" source="keywords">electric vehicle owners</keyword> are “very” likely to purchase a gas-powered vehicle the next time. <h2><keyword id="21396729" type="General" weightage="20" keywordseo="range-anxiety" source="keywords">Range anxiety</keyword> remains a major roadblock</h2>While the world has seen massive leaps in EV tech over the past few years, many still complain that the primary concerns still prevail. For instance, several cite the persisting inadequacy of <keyword id="20111395" type="General" weightage="20" keywordseo="charging-infrastructure" source="keywords">charging infrastructure</keyword> as a primary reason for the shift back to ICE vehicles. While urban areas in developed countries may boast a fair number of charging stations, the time taken to charge and faulty stations remain significant problems for a daily EV long-distance commuter. For instance, one user sparked up a conversation on Reddit after explaining that they had begun to consider moving back to a hybrid of regular gas vehicles since they wanted to explore the countryside. This is a sentiment that reflects broader consumer concerns that influence purchasing decisions. “Once I was in Big Bear there was only two DC chargers in town, one of which was out of order. There was a line to use them. It was overall an unpleasant experience and took up a lot of time we could have spent actually enjoying Big Bear,” another responded, noting that this was just one of many unpleasant experiences they’ve experienced with the charging infrastructure. “Most of the time at least one or two chargers are out of order and it's just a pain to charge. I love EV's but the infrastructure isn't adequate and reliable enough for me to ditch an ICE car completely.” <div type="Article" hostid="261" msid="111341259" title="EV charging is so bleak that some owners are considering going back to gas-powered cars, survey finds" mstype="2" mssubtype="0"></div>Further, you have to reconcile with the fact that these are still concerns for the urban rich, and that rural and less developed regions are still lagging significantly behind in this matter. Take India, for instance, where the charging infrastructure is still in its nascent stages, despite years-long government efforts. Long queues at charging stations, inconsistent availability, and longer charging times compared to refuelling <keyword id="21283001" type="General" weightage="20" keywordseo="ICE-cars" source="keywords">ICE cars</keyword> are major deterrents for the average Indian EV consumer. Further, range anxiety continues to be a significant barrier, especially in countries like India that value long-distance trips. Despite advancements in <keyword id="20172158" type="General" weightage="20" keywordseo="battery-technology" source="keywords">battery technology</keyword>, two-wheeler EVs boast a maximum range of only 200-300 kilometres, while cars have a 300-400 kilometre range. <h2>Cost and practicality concerns</h2>The initial cost of EVs also remains higher than that of their ICE counterparts, despite decreasing battery prices. For many consumers, especially in price-sensitive markets like India, this cost difference is substantial. Additionally, the practical concerns of battery life and replacement costs add to the apprehension. “While consumers still have plenty of concerns surrounding an EV’s battery range, price remains the higher priority when purchasing an EV,” reported Julia Martinez, a US energy and auto expert. <div type="Article" hostid="261" msid="112062360" title="Government extends EV subsidy scheme till September 30, increases outlay" mstype="2" mssubtype="0"></div>While EVs are often touted for their lower maintenance costs, the reality can be different. Many lament that specialised service centres, the availability of parts, and skilled technicians are not as widespread for EVs as they are for ICE vehicles. This disparity in service infrastructure makes EV ownership less appealing to some consumers, both in India where mechanics are still grappling with learning about the new tech, and globally. <h2>Car-makers are rethinking their approach</h2>This “rejection”, along with the fact the global and US <keyword id="20623482" type="General" weightage="20" keywordseo="EV-market" source="keywords">EV market</keyword> has been stagnating for a while now, has already begun to bleed into real-life corporate decision-making as automakers reevaluate their EV strategies. For instance, Ford and General Motors have recently announced a downscaling of their EV production plans due to slower-than-expected market uptake. Even <keyword id="107096" type="General" weightage="20" keywordseo="tesla" source="Orion">Tesla</keyword> — the very company that arguably made EVs “cool” in the first place — has found itself in an awkward position having to fan some flames away. Not only is the Musk-led company struggling to entice more people into buying their cars, studies have also shown that car buyers are connecting better with EVs built by more traditional automakers than Tesla owners. These developments suggest a broader hesitancy and a rebalancing towards consumer choice, including the retention of ICE options. <div type="Article" hostid="261" msid="112145967" title="Tesla is having trouble wooing new EV shoppers" mstype="2" mssubtype="0"></div>The transition from ICE to EVs is not as straightforward as initially anticipated. While EVs offer significant benefits, various factors such as infrastructure, cost, range anxiety, and consumer sentiment are causing some to reconsider their choices. In India, the journey toward widespread <keyword id="20421629" type="General" weightage="20" keywordseo="EV-adoption" source="keywords">EV adoption</keyword> is marked by impressive sales growth but also significant challenges that need to be addressed. The automotive industry's future may lie in striking a balance between advancing <keyword id="19945562" type="General" weightage="20" keywordseo="EV-technology" source="keywords">EV technology</keyword> and maintaining the reliability of ICE vehicles to meet diverse consumer demands.

EV-iction notice: Why are electric vehicle owners switching back to petrol and diesel (ICE) cars?

<ul><li>The <keyword id="15478236" type="General" weightage="20" keywordseo="budget-2024" source="Orion">Budget 2024</keyword> will be tabled by the finance minister Nirmala Sitharaman on July 23.</li><li>The <keyword id="20081557" type="General" weightage="20" keywordseo="auto-industry" source="keywords">auto industry</keyword>’s expectations from the Budget 2024 include FAME 3 scheme, incentives for hybrids and more.</li><li>Here are the key expectations from the auto industry for the Budget 2024.</li></ul> The Budget 2024 is set to be tabled on July 23 by the finance minister Nirmala Sitharaman and like each sector, the Indian auto industry also has set a lot of expectations from the Narendra Modi-led government’s first budget of its third term. From a boost to electric vehicles to infrastructure development, the auto sector has a series of expectations that it hopes will be addressed in the upcoming budget. This article delves into the key budget expectations of the auto industry in India <h2>FAME 3 scheme</h2>The Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME 2) has been integral for the electric vehicle (EV) makers as it has helped keep EVs affordable for the common man. With the government<a href="https://www.businessinsider.in/business/auto/news/government-is-reportedly-reworking-the-fame-ii-scheme-to-ensure-companies-use-domestic-components/articleshow/93752352.cms"> reworking</a> the FAME 2 scheme and then<a href="https://www.businessinsider.in/business/auto/news/electric-scooters-get-a-price-hike-of-up-to-16000-as-fame-subsidy-ends/slidelist/109136771.cms"> ending the scheme</a>, the prices of EVs have increased. <div type="Article" hostid="261" msid="111573138" title="Union Budget 2024: When will it be presented, what time, where to watch and what are various sectors expecting?" mstype="2" mssubtype="0"></div> With Budget 2024, EV makers will look towards the government for the FAME 3 scheme. The government is expected to announce the FAME 3 scheme with an outlay of ₹10,000 crore. While the exact details of the scheme will only be known once the budget is announced, it will be aimed at boosting demand by subsiding the cost, while also promoting local manufacturing of key components. “In the upcoming budget, we advocate for initiatives and subsidy structures without segment caps which will in turn foster innovation and growth across multiple segments. Recent discussions surrounding the implementation of FAME 3 present a notable opportunity to enhance EV adoption in India,” said Niraj Rajmohan, CTO and Co-Founder, Ultraviolette. "Proposed measures to promote e-buses and enhance payment security are crucial for accelerating sustainable transportation. Comprehensive support for the entire EV ecosystem is essential. Anticipated policy reforms like FAME-III and increased funding for critical EV segments will foster holistic industry growth," said Kartikey Hariyani, Founder and CEO, Charge Zone. <h2>Petrol and diesel under GST</h2>One of the frequent demands recently has been to bring petrol and diesel under goods and services tax (GST) to bring the fuel prices under control. Oil Minister Hardeep Singh Puri has said that the government will try to bring petrol and diesel under GST. At present, the central government levies excise duty on petrol and diesel, while the state government imposes value-added tax (VAT) and sales tax. <h2>Incentives for hybrids</h2>While electric vehicles have long been subsidised by both state and central governments, hybrids have not received the same love. Union Minister Nitin Gadkari had earlier this year<a href="https://www.businessinsider.in/business/auto/news/gadkari-vows-to-eliminate-petrol-diesel-vehicles-in-india-bats-for-lower-tax-for-hybrid-cars/articleshow/108936085.cms"> pitched</a> for lower GST on hybrid vehicles. “The proposal to reduce GST on hybrid vehicles to 5% and to 12% for flex engines has been sent to the Finance ministry which is considering the requisition,” Gadkari said. Companies like Maruti Suzuki have a strong presence in hybrids and have a lot to gain from incentives, while companies like Tata Motors who do not have hybrid technology may take a hit on EV sales. With the government looking to reduce dependence on petrol and diesel cars, hybrids may finally get some incentives in the upcoming budget. The UP government has already started offering incentives to select hybrid cars. <h2><keyword id="22433272" type="General" weightage="20" keywordseo="vehicle-scrapping" source="keywords">Vehicle scrapping</keyword></h2>Industry bodies such as the Society of Indian Automobile Manufacturers (SIAM) have sought incentives for vehicle scrapping. These are vehicles that have crossed a certain age and are being scrapped keeping in mind the pollution. While a policy is already in place, the stakeholders are looking for increased incentives, especially for commercial vehicles such as trucks and buses, which account for most of the emissions. <h2>PLI scheme</h2>Automakers are also looking for increased incentives under the Production Linked Incentive (PLI) scheme, for both ICE and EVs. Companies want the scheme to be expanded to more components, including tyres, which have seen a lot of changes. SEE ALSO: <a href="https://www.businessinsider.in/stock-market/news/the-biggest-ipos-in-indias-history-lic-to-paytm-companies-that-have-raised-the-most-funds/articleshow/111690863.cms">The biggest IPOs in India’s history – LIC to Paytm, companies that have raised the most funds</a> <a href="https://www.businessinsider.in/business/auto/news/its-raining-discounts-maruti-suzuki-hyundai-tata-motors-and-others-offer-discounts-on-cars-as-sales-slowdown/articleshow/111688501.cms">It’s raining discounts – Maruti Suzuki, Hyundai, Tata Motors and others offer discounts on cars as sales slowdown</a> <a href="https://www.businessinsider.in/business/news/zomato-and-swiggy-increase-platform-fee-by-20-food-deliveries-to-get-costlier/articleshow/111758782.cms">Zomato and Swiggy increase platform fee by 20% – food deliveries to get costlier</a>

Budget 2024 Expectations: FAME scheme, aid for vehicle scrapping and other expectations of the auto industry

<ul class="summary-list"><li>A massive IT outage linked to a CrowdStrike update has disrupted the global economy.</li><li>Major airlines, fast-food chains, and Microsoft Windows systems have faced significant issues.</li></ul>A <a target="_blank" class="" href="https://www.businessinsider.com/major-disruptions-airline-bank-london-stock-exchange-microsoft-outage-2024-7">massive IT outage</a> disrupted <a target="_blank" href="https://www.businessinsider.com/major-disruptions-airline-bank-london-stock-exchange-microsoft-outage-2024-7">the global economy</a> after CrowdStrike, the cybersecurity giant, issued a faulty update.Over the past several hours, major airlines have grappled with spotty communication systems. <a target="_blank" href="https://www.businessinsider.com/mass-it-outage-companies-operations-airlines-affected-microsoft-crowdstrike-2024-7">Fast-food restaurants, grocery stores, and major retailers</a> have struggled with faulty cash registers. Since CrowdStrike also provides services to Microsoft, any machines running on Microsoft's Windows operating system also crashed due to the update.Meanwhile, online, IT professionals are moaning about the simple way this all could have been avoided: Turn off auto-updates."Every IT person learns this lesson the hard way…once. I just posted a comment a day earlier trying to explain why auto-updating infrastructure was a bad idea, now I've gone back and added this as an example," one all-knowing IT person wrote on Reddit.Several X users echoed that sentiment."Sometimes you tell yourself that there are adults in the room and that people are not making things up as they go," wrote one X user. "Then basically every major airlines/airports, hospitals, emergency systems, banks, etc. go down because they all run kernel level junk that auto updates."Another X account dedicated to cryptocurrency trading posted the disclaimer: "Auto-updates introduce systemic risk."Cybersecurity experts said that auto-updates typically help companies react quickly to global threats."Of course, not having auto-updates on in this case would have saved companies, but the auto-update is there for a reason — to respond as fast as possible to new threats and exploits worldwide," Nadir Izrael, the cofounder and chief technical officer of cybersecurity company Armis, told Business Insider. "Clearly, in this case, there was a catastrophic failure in that, and it will likely impact how tools do auto updates in the foreseeable future."Izrael said Armis itself doesn't use auto-updates and instead has people on call to review and roll out updates. "However, for a large-scale enterprise, that might not be a feasible process," he said.Whether this outage will prompt cybersecurity companies to reevaluate their approach to auto-updates isn't yet clear. However, it's best for companies using these tools to enable more than one line of defense, according to Andrius Minkevičius, the cofounder of CyberUpgrade, which specializes in cybersecurity solutions."This incident is a stark reminder that relying solely on technological defenses is insufficient. Organizations must implement multiple control mechanisms and security measures for each potential attack vector," he told BI by email.

Global IT outage shows why you should be wary of turning on auto-updates

<ul><li><keyword id="42747" type="COMPANY" weightage="20" keywordseo="Tata-Motors">Tata Motors</keyword> has launched a subscription model for the <keyword id="4911297" type="PERSON" weightage="20" keywordseo="Electric-version">electric version</keyword> of its compact SUV Nexon.</li><li>It offers customers to select the tenure of their subscription from a minimum period of 18 months to 24 months and up to 36 months.</li><li>For 18 months, a customer will have to pay ₹47,900 monthly subscription fee, for 24 months ₹44,900 and for 36 months ₹41,900 per month. </li><li><a href="https://www.businessinsider.in">Check out the latest news and updates on Business Insider. </a></li></ul>In January, Tata Motors launched its electric SUV — Nexon, and now it has launched the ‘first-of-its-kind’ subscription model for this compact SUV, making it available to customers at a fixed monthly rental. The idea of a car subscription model is still gaining traction in India and this also provides a smart platform for Tata to boost the potential for electric cars in the near future. The company is offering <keyword id="7931165" type="COMPANY" weightage="20" keywordseo="tata-nexon-ev">Tata Nexon EV</keyword> at an all-inclusive fixed rental starting at only ₹41,900 per month. It offers customers to select the tenure of their subscription from a minimum period of 18 months to 24 months and up to 36. The subscription model is customised for corporates who prefer to lease, individuals with frequent inter-city job transfers, and expatriates who stay for a fixed tenure, among others, <a href="https://www.tatamotors.com/press/experience-the-pleasure-of-driving-an-ev-without-actually-buying-one-drive-home-indias-largest-selling-ev-tata-nexon-with-just-a-monthly-subscription/">the company said</a>. Subscription model for Tata Nexon EV <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Tenure </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">18 months </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">24 months </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">36 months </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Monthly Rental </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"> ₹47,900 </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹44,900 </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹41,900 </td></tr></tbody></table> Tata Motors has partnered with leasing firm <keyword id="9708908" type="COMPANY" weightage="20" keywordseo="Orix-Auto-Infrastructure-Services">Orix Auto Infrastructure Services</keyword> to offer the service. Currently, this option will only be available in five metro cities— Delhi, Mumbai, Pune, Hyderabad and Bengaluru. "EVs are the future, and as the leader of this fast-growing segment, the company is committed to popularise their access and use in India," <keyword id="9242227" type="COMPANY" weightage="20" keywordseo="tata-motors-passenger-vehicles-business-unit">Tata Motors Passenger Vehicles Business Unit</keyword> President Shailesh Chandra said. The new Tata Nexon is priced at ₹14 lakhs - ₹16 lakhs (ex-showroom). It comes with all luxurious features such as auto AC with rear AC vents, height-adjustable headrests and a 7.0-inch touchscreen infotainment system, which offers Android Auto and Apple CarPlay as well. With this novel subscription model, the company is making it more convenient for interested users of EVs to experience their myriad benefits, he added. SEE ALSO: <a href="https://www.businessinsider.in/business/auto/news/inside-look-of-kia-motors-new-compact-suv-kia-sonet-that-launches-today/slidelist/77405381.cms" data-type="tilCustomLink">A sneak preview of Kia Sonet — the latest ‘Made-in-India’ compact SUV car</a> <a href="https://www.businessinsider.in/stock-market/markets/news/manappuram-finance-and-muthoot-finance-share-price-chart-after-after-rbi-increased-the-loan-to-value-ratio-on-gold/articleshow/77388739.cms" data-type="tilCustomLink">RBI eases gold loan norms — you can now borrow more against gold jewellery</a>

Tata Nexon EV is now available on rent— these are the various plans

New Delhi, Dec 13 () European auto major Volkswagen on Friday said it has partnered ORIX Auto Infrastructure Services for providing car leasing service in India.
 The partnership comprises retail leasing solution, which will offer a range of Volkswagen cars catering to start-up entrepreneurs, MSMEs, salaried individual and corporate professionals, the company said in a statement.
 The monthly lease rental for Volkswagen model range will start at Rs 17,647 and will be offered through the Corporate Business Centre (CBC) present in six metro cities -- Delhi, Mumbai, Pune, Chennai, Hyderabad and Bengaluru, it said.
 Gradually, the program will be extended to other CBCs as well in the country, it added.
 The company is offering customers car leasing from a minimum period of two years to a maximum period of four years.
 "With our partnership with ORIX, our customers will have the convenience and flexibility to drive premium mobility at a value for money proposition through a monthly rental," Volkswagen Passenger Cars Director Steffen Knapp said.
 This will enhance financial independence for customers with shorter periods of asset holding and no upfront capital requirement, he added.
 ORIX Auto Infrastructure Services Managing Director and Chief Executive Officer Sandeep Gambhir said, "We believe this partnership between two leading global brands will fulfil many such dreams by enabling customers to experience Volkswagen premium products through our innovative and curated lease options which would now be available across Volkswagen's Corporate Business Centre (CBC)." RKL RVK

Volkswagen partners ORIX for car leasing service in India

<ul><li><keyword id="104695" type="General" weightage="20" keywordseo="Qualcomm" source="Orion">Qualcomm</keyword> has announced <keyword id="15973026" type="General" weightage="100" keywordseo="snapdragon-satellite" source="Orion">Snapdragon Satellite</keyword>, which offers access to two-way <keyword id="13638551" type="General" weightage="20" keywordseo="satellite-messaging" source="Orion">satellite messaging</keyword>.</li><li>The feature will be available in premium devices, starting with <keyword id="1246180" type="General" weightage="80" keywordseo="snapdragon" source="Orion">Snapdragon</keyword> 8 Gen 2 smartphones.</li><li>The feature will be available sometime in the second half of 2023.</li></ul>The Consumer Electronics Shows (CES) 2023 is here and American chipmaker Qualcomm has unveiled the Snapdragon Satellite, which will enable two-way satellite communication, allowing you to contact emergency services even when you do not have an internet connection. This is similar to Apple’s Emergency SOS feature that uses satellite connectivity to send your SOS to emergency services. However, the main difference between Apple’s and Qualcomm’s solution is that the Snapdragon Satellite allows for two-way communication. Qualcomm has claimed that it is the world’s first satellite-based solution that supports two-way communication. “Kicking off in premium smartphones later this year, this new addition to our Snapdragon platform strongly positions us to enable satellite communication capabilities and service offerings across multiple device categories,” said Durga Malladi, senior vice president and general manager, cellular modems and infrastructure, Qualcomm. <cmsannotation type="cmsannotation" annotationid="Snapdragon Satellite – brings satellite messaging to Android" comment="subhead" text="Snapdragon Satellite – brings satellite messaging to Android">Snapdragon Satellite – brings satellite messaging to Android</cmsannotation> Snapdragon Satellite is one of the major announcements by the company. It is a satellite-based solution that offers two-way messaging. It is currently limited to premium smartphones and will be available starting with devices running on the <a href="https://www.businessinsider.in/tech/news/qualcomm-snapdragon-tech-summit-2022-snapdragon-8-gen-2-oryon-cpu-ar2-gen-1-platform-and-other-announcements/articleshow/95581109.cms">Snapdragon 8 Gen 2</a> chipset. The recently launched <a href="https://www.businessinsider.in/tech/mobile/news/the-oneplus-11-5g-may-be-cheaper-than-the-oneplus-10-pro-in-india-price-specs-and-india-launch-date/articleshow/96734971.cms">OnePlus 11 5G</a> and the upcoming <a href="https://www.businessinsider.in/tech/mobile/news/samsung-galaxy-s23-ultra-mobile-will-reportedly-feature-a-night-vision-camera/articleshow/96676333.cms">Galaxy S23 series</a> are among the devices that will feature this chipset. Snapdragon Satellite will offer two-way messaging and is claimed to offer global connectivity. The company is using the Iridium satellite constellation, using the company’s weather-resilient L- band spectrum for uplink and downlink. The company has said that this technology will eventually be available in other devices such as vehicles, laptops, tablets, and more. <cmsannotation type="cmsannotation" annotationid="Limited to selected regions" comment="subhead" text="Limited to selected regions">Limited to selected regions</cmsannotation> The emergency messaging service will reportedly be available only in selected regions starting in the second half of 2023. This is similar to Apple’s recently launched Emergency SOS via Satellite feature, which is available in limited regions only. Currently, there is no information about which regions will have this feature. We should know more about this when smartphones equipped with the Snapdragon 8 Gen 2 are launched in the coming months. <cmsannotation type="cmsannotation" annotationid="Regional limitation may not be due to satellites" comment="subhead" text="Regional limitation may not be due to satellites">Regional limitation may not be due to satellites</cmsannotation> Iridium’s satellites cover every part of the globe, as per the company’s chief executive officer. The limitation on regions may not be due to a lack of satellite coverage. “Our advanced, LEO satellites cover every part of the globe and support the lower-power, low-latency connections ideal for the satellite-powered services enabled by the industry-leading Snapdragon Satellite,” said Matt Desch, chief executive officer, Iridium. <cmsannotation type="cmsannotation" annotationid="Garmin collaborates with Qualcomm" comment="subhead" text="Garmin collaborates with Qualcomm">Garmin collaborates with Qualcomm</cmsannotation> Tech giant Garmin, whose inReach Mini is a popular SOS device, has partnered with Qualcomm to enable the satellite emergency response services for smartphones. The company already offers multiple devices that offer emergency response services and respond to thousands of requests yearly. “Garmin welcomes the opportunity to expand our proven satellite emergency response services to millions of new smartphone users globally,” said Brad Trenkle, vice president, Garmin outdoor segment. SEE ALSO: <a href="https://www.businessinsider.in/business/auto/news/qualcomm-introduces-ride-flex-soc-partners-with-visteon-to-help-build-next-gen-digital-cockpits/articleshow/96763185.cms">Qualcomm introduces Ride Flex SoC, partners with Visteon to help build next-gen digital cockpits</a> <a href="https://www.businessinsider.in/tech/mobile/news/the-oneplus-11-5g-may-be-cheaper-than-the-oneplus-10-pro-in-india-price-specs-and-india-launch-date/articleshow/96734971.cms">OnePlus 11 5G may be cheaper than the OnePlus 10 Pro in India – price, specs, and India launch date</a> <a href="https://www.businessinsider.in/tech/news/dell-showcases-concept-nyx-game-controller-that-may-replace-all-controllers-in-the-future/articleshow/96713736.cms">Dell showcases Concept Nyx Game Controller that may replace all controllers in the future</a>

After iPhone 14, Android phones will soon support satellite messaging, starting with Qualcomm’s Snapdragon 8 Gen 2 chip

<ul><li><keyword id="11931339" type="General" weightage="20" keywordseo="delhivery" source="Orion">Delhivery</keyword> to acquire <keyword id="118965" type="General" weightage="20" keywordseo="supply-chain" source="Orion">supply chain</keyword> solutions provider, Algorhythm Tech.</li><li>The company said the transaction is expected to be completed by 31st Jan 2023.</li><li>Algorhythm offers end-to-end supply chain planning and execution products to clients across FMCG, pharma, steel, auto, and telecom sectors.</li></ul>Delhivery, India's fully-integrated logistics service provider, will acquire the Pune-based Algorhythm Tech, which delivers intelligent planning and optimization solutions for enterprise supply chain operations. The company said the transaction is expected to be completed by 31st Jan 2023. This would be a 100% acquisition post which Algorhythm Tech will operate as a wholly owned subsidiary of Delhivery Limited. Founded in 2003 by Abhaya Borwankar, Ajit Singh, and Sandeep Pendurkar, Algorhythm offers end-to-end supply chain planning &amp; execution products to clients across FMCG, pharma, steel, auto, and telecom sectors, through its proprietary Rhythm 3.0 platform. Commenting on the announcement, Sandeep Kumar Barasia, Executive Director and Chief Business Officer, said, “We congratulate Abhaya, Ajit, and Sandeep on building a truly differentiated product offering with a great depth and breadth of coverage across industry sectors and use cases. Given that technology has and continues to be our core business differentiator, Algorhythm Tech’s SCM software products will enhance our Supply Chain Solutions offering with value-added services and also drive cost optimization in service delivery. These SCM products are increasingly becoming vital for supply chain planning and optimization. And our clients will have the option of availing the benefits of these as part of our Integrated Solutions platform.” Delhivery's Supply Chain Solutions business combines warehousing and transportation operations, infrastructure, network, and technology with deep data science and business intelligence capabilities. Enabling the company to provide comprehensive and integrated logistics solutions that improve its customers’ supply chain reliability, speed, and efficiency. Ajit Singh, co-founder, Algorhythm Tech, added, “Delhivery has made great strides to emerge as the largest logistics provider in India in a decade, and we can think of no better team or company to work with to accelerate our joint vision for the future.” SEE ALSO: <a href="https://www.businessinsider.in/tech/news/google-for-india-goes-heavy-on-ai-from-reading-handwritten-prescriptions-to-enhancing-agricultural-capabilities-heres-all-you-need-to-know/articleshow/96362495.cms">Google for India goes heavy on AI — From reading handwritten prescriptions to enhancing agricultural capabilities, here’s all you need to know</a> <a href="https://www.businessinsider.in/tech/gadgets/news/upcoming-new-games-in-2023/articleshow/95999256.cms">Top upcoming games in 2023: Here’s what PC, PlayStation, and Xbox users should expect</a>

Delhivery acquires Pune-based Algorhythm Tech to strengthen its supply chain

<ul><li><keyword id="10926" type="General" weightage="20" keywordseo="reliance" source="Orion">Reliance</keyword> is expanding its partnerships with automakers to utilise its <keyword id="6434384" type="General" weightage="20" keywordseo="electric-charging-infrastructure" source="Orion">electric charging infrastructure</keyword>. </li><li>After TVS Motor, Reliance’s Jio-bp has now teamed up with <keyword id="5287148" type="General" weightage="20" keywordseo="mg-motor" source="Orion">MG Motor</keyword> to allow MG car owners to charge their vehicles across <keyword id="6447142" type="General" weightage="20" keywordseo="castrol" source="Orion">Castrol</keyword>’s auto service network. </li><li>Jio-bp has also set up two large EV charging facilities – in Mumbai and Delhi. </li></ul>Mukesh Ambani’s Reliance Industries has announced a partnership with British carmaker MG Motor and Castrol, a British oil company, to expand electric charging infrastructure across India. The partnership will see the three companies leverage Castrol’s existing auto service network, thereby giving Reliance a presence across the electric charging network, Castrol another revenue stream and allow MG Motor car owners to charge their cars. Jio-bp and Castrol will also work together to expand the oil company’s auto service network to charge four-wheeler EVs, which will likely require facility upgrades. This will also allow Castrol an opportunity to service electric cars. “The partnership is in line with Jio-bp and MG Motor's commitment to provide vast and reliable charging infrastructure to electric car customers and accelerating EV adoption in India,” the joint statement issued by Jio-bp and MG Motor said. Consumers with EVs can make use of Jio-bp’s charging network using the Jio-bp pulse app. <cmsannotation type="cmsannotation" annotationid="Not the first time Jio-bp has partnered with an automaker" comment="subhead" text="Not the first time Jio-bp has partnered with an automaker">Not the first time Jio-bp has partnered with an automaker</cmsannotation> Earlier in April, Jio-bp announced a partnership with TVS Motor to provide electric charging facilities for TVS’ two and three wheelers. The <a href="https://www.businessinsider.in/business/auto/news/tvs-new-iqube-electric-scooter-comparison-with-ather-450x-and-ola-s1-pro/articleshow/91657740.cms">TVS iQube is the company’s latest electric scooter</a>. Jio-bp, a joint venture between Reliance Industries and BP, was <a href="https://www.bp.com/en/global/corporate/news-and-insights/press-releases/reliance-and-bp-launch-jio-bp-partnership.html">announced</a> back in 2020, at a time when the Reliance-Aramco deal was still a work in progress. Since the Reliance-Aramco deal went on the backburner, the Mukesh Ambani led company has launched two large EV charging hubs – in Mumbai and Delhi, respectively. It has also set up free EV charging facilities for its employees in a bid to boost EV adoption. SEE ALSO: <a href="https://www.businessinsider.in/tech/news/the-indian-government-may-soon-have-more-control-over-how-social-media-companies-moderate-content-and-block-users/articleshow/91959142.cms">The Indian government may soon have more control over how social media companies moderate content and block users</a> <a href="https://www.businessinsider.in/business/corporates/news/rakesh-jhunjhunwalas-delta-corp-stock-lost-more-than-a-third-of-its-value-in-two-months/articleshow/91957129.cms">Rakesh Jhunjhunwala’s gamble on this stock is proving to be a bust after it slips 20% in a month</a> <a href="https://www.businessinsider.in/tech/news/new-vpn-rules-expressvpn-removes-its-servers-from-india-other-companies-may-pull-out-too/articleshow/91959389.cms">New VPN rules: ExpressVPN removes its servers from India, other companies may pull out too</a>

Reliance, MG Motor and Castrol team up to build electric charging infrastructure across India

<ul class="summary-list"><li><keyword id="12003683" type="UNKNOWN" weightage="60" keywordseo="porsche" source="Orion">Porsche</keyword>'s electric station wagon, the Taycan Cross Turismo, can charge extremely quickly.</li><li>But a weekend trip with the EV showed me that super-fast charging stations are rare and can be unreliable.</li></ul>There's no question that <keyword id="6358835" type="UNKNOWN" weightage="60" keywordseo="electric-cars" source="Orion">electric cars</keyword> have come a long way.Today's electric vehicles can <a href="https://www.businessinsider.com/ev-first-drive-audi-e-tron-gt-electric-sedan-2021-5">drive quicker</a>, charge faster, and <a href="https://www.businessinsider.com/lucid-motors-air-dream-ev-range-tesla-model-s-2021-9">cover more distance</a> on a full battery than ever before. But there's one nagging problem that makes owning one harder than it needs to be: the availability of public charging stations.Because what's the point of buying a fun, quick-charging car if many of the places to fill up are broken, crowded, or, worse yet, nonexistent?A weekend trip in Porsche's electric station wagon, the Taycan Cross Turismo, had me asking that very question. Among the Taycan's biggest selling points is its ability to accept 270 kilowatts of charging power, yielding faster charging times than many other models. Porsche claims its technology allows for a 5-80% charge in as little as 22.5 minutes — a boon for longer trips with multiple stops — provided one uses a station that offers 270 kilowatts or more.<div type="image" title="The 2022 Porsche Taycan Cross Turismo Turbo S." height="1875" width="2500" msid="91650109" hostid="261"></div>I planned to find such a plug to see if filling up the Taycan really is as quick and convenient as Porsche says. But that's easier said than done. <a href="https://www.businessinsider.com/how-much-does-it-cost-to-charge-an-electric-car-2022-3">Charging stations</a> are already much harder to come by than gas pumps, and the most powerful plugs are rarer still. I was disappointed to learn that between my apartment in New York and my destination in the Hudson Valley, there was just one charging station that could deliver sufficient juice. And it would require a detour. But one option was better than zero. (There was wider selection of less-powerful chargers, but those wouldn't work for this particular mission.)I planned to drive upstate without stopping, spend the night, and hit the 350-kilowatt <keyword id="12003785" type="UNKNOWN" weightage="60" keywordseo="electrify-america" source="Orion">Electrify America</keyword> station I had identified for a lightning-fast charge on the way back.When I showed up on a Sunday afternoon, two of the four charging kiosks were out of service. Fortunately, I happened to pull up to the sole working 350-kilowatt charger just before two other drivers arrived to charge. They had little choice but to wait their turn; the other operational plug was occupied, and it wasn't clear when that driver would return.Aside from an initial hiccup (the Porsche charged for a minute before abruptly disconnecting), charging went smoothly. The car replenished its battery level from 20% to 80% in a breezy 18 minutes, making for an astonishingly speedy and convenient stop.But with a little less luck, things could have gone much worse. Had I arrived a few minutes later, it's possible I would've had to wait an hour for others to refuel before getting the chance to plug in. The broken, overly crowded chargers could have easily rendered the Porsche's ultra-fast charging capability completely useless.Indeed, electric-car owners often complain about the sorry state of charging infrastructure. In a February survey of EV owners by a California government agency, <a href="https://ww2.arb.ca.gov/sites/default/files/2022-02/EVSE%20Standards%20Technology%20Review%204Feb22.pdf">44% of respondents</a> said operability and payment issues were barriers to charging. A recent study of non-Tesla fast-charging stations in California's bay area found that <a href="https://www.businessinsider.com/electric-car-charging-reliability-broken-stations-ev-2022-5">nearly a quarter were inoperable</a>. The technology to make charging fast and convenient is clearly there. But for more drivers to embrace zero-emission vehicles, <a href="https://afdc.energy.gov/stations/#/analyze?country=US&amp;fuel=ELEC&amp;ev_levels=dc_fast&amp;access=public&amp;access=private&amp;show_map=true">super-fast charging stations</a> need to be commonplace and dependable too. Right now, they're neither. We're still in the early days of EV adoption, and things are looking up. Electrify America told me it plans to add more 350-kilowatt chargers starting later this year and that it's improving its existing stations. In February, the White House announced a $5 billion plan to <a href="https://www.businessinsider.com/biden-electric-car-charging-stations-national-network-plan-tesla-2022-2">blanket US highways with thousands of new charging locations</a>. But clearly, there's still a long road ahead.Are you an EV owner with a story to share about charging? Run into your fair share of broken chargers? We'd love to hear from you. Contact this reporter at tlevin@insider.com.

My trip in Porsche's electric station wagon highlighted one of the biggest problems with electric-car charging

<ul><li>The pandemic has transformed the <keyword id="6354839" type="General" weightage="20" keywordseo="marketing" source="Orion">marketing</keyword> playbook as brands are having to rethink their strategies to pivot to stay relevant in this new world order. </li><li>We speak to <keyword id="169965" type="General" weightage="20" keywordseo="Shashank-Srivastava" source="Orion">Shashank Srivastava</keyword>, Senior Executive Director, Marketing and Sales, <keyword id="44883" type="General" weightage="20" keywordseo="maruti-suzuki" source="Orion">Maruti Suzuki</keyword> who walks us through the brand's experience through the last two challenging year. He tells us about the brand's marketing strategy and the key areas of focus going ahead.</li></ul>Even before the pandemic hit our lives and businesses all over the world, the auto sector in India had been witnessing a slowdown. The transition from BS4 to BS6 norms in the country had led to this slowdown back then and hopes of things falling back on track were squashed as the pandemic hit us in March 2020. The lockdown impacted the industry. It resulted in the shutdown of production at <keyword id="451306" type="General" weightage="20" keywordseo="original-equipment-manufacturers" source="Orion">original equipment manufacturers</keyword> (OEM) and disrupted the value chain of major industries in India. In fact, the Society of Indian Automobile Manufacturers (SIAM) said that auto sales across segments in India slipped to a six-year low in the year ended in March 2021. However, what this led to was a pent-up demand for vehicles in the country. In fact, with the pandemic, people wanted to own their own vehicles to travel safely leading to a healthy bounce back on the demand side. The global shortage for semiconductor still remains and with Covid numbers rising again, most analysts are cautiously optimistic about 2022. To understand how things have been for Maruti Suzuki since the pandemic, and what the year ahead holds for the brand as well as the <keyword id="34478" type="General" weightage="20" keywordseo="auto-industry" source="Orion">auto industry</keyword> in general, we spoke to Shashank Srivastava, Senior Executive Director, Marketing and Sales, Maruti Suzuki. Excerpts: Q) The world has been going through some challenging times in the past 2 years. How has Maruti Suzuki fared in these unprecedented times? If you take a quick look back at the Indian auto industry, we saw a peak in terms of sales in 2018-19 when we had around 3.7 million sales. In 2019, the BS4 to BS6 transition led to a slowdown for the Indian auto industry. In fact, the industry came down about 18% in 2019-20. At the start of FY20-21, there was a lot of hope that it will be a better year. Unfortunately, the year started with a lockdown. In fact, the sale in April, for the first time ever, was zero. That quarter, the industry was down by 80%. But from there, we suddenly saw a bounce back. We also saw a huge shift towards digitization and a lot of consumers started using that for the sales process. The year ended well. In fact, our highest monthly sales happened in October. Then, we were hit by the second wave in 2021 and this time the virus also affected the rural areas. However, towards the second half of CY 21, ie July onward, we had the semiconductor shortage. Despite the twin challenges of the pandemic and the semiconductor shortage, the industry ended the year with 3.1 million car sales. And the 3 million mark has only been breached twice before this, in 2017 and 2018. So going ahead, we are optimistic about the demand. Of course we are being cautious in our optimism because perhaps we have the third wave coming. However, the industry has learnt to cope better and therefore we are much more optimistic about 2022. Q) In the past two years, there have been massive changes in consumer behavior. How did you have to pivot your marketing to be relevant in these challenging times? There have indeed been some big changes in the consumer behavior. Firstly, people are moving towards personal mobility from public transport, thereby fueling the demand for the industry. Secondly, many people are buying cars, more for the sake of practicality than for their aspirations. This has resulted in an increase in first-time buyers. Also, due to loss in income and business, we have witnessed a telescoping of demand. People from a higher variant are moving to a lower variant which has also led to a huge demand for used cars. Meanwhile, theprocess of buying has also altered and consumers have become digital savvy. Digital inquiries have increased from 15% to close to 40% now. In terms of communicating with our consumers, we have observed that trust has become an important factor for brands now. Trust is the new currency of brand recognition. And that’s what we have tried to do. During the lockdown, it wasn’t about selling but we would put out messages to spread social awareness, regarding environment, sustainability or our CSR activities. And during adverse times, people tend to move towards a brand which is more reliable and trustworthy and that is an advantage we had. We also saw people’s media habits change. There was an obvious shift towards digital and on TV, GECs and News did really well. So those were the mediums we really used and it has given us good results. Q) What is your media mix? Has your digital spend come very close to your TV spends? Our digital spends have gone up and are now close to 27% of our overall spends, and we spend roughly 31% on TV. And the general projection is that our digital spend will exceed our TV spends in a couple of years. And this year, our media spends will be much higher than 2021. Since in 2022, we are planning many new launches, our spends around launches will go up. There will be an increase in tactical spends this year too. Q) Buying a car is a very touch-and-feel experience. People want to visit a showroom, see the car, test drive it before making the final decision. From that perspective, how challenging have things been, since we are again staring at a possible third wave. Our research on the consumer buying process has revealed that from the time a customer thinks of buying a car till the time he actually buys it, there are 26 checkpoints. Out of those, we have digitized 24 touchpoints including payment and financing. However we know that buying a car is the second largest purchase for a consumer, after buying a house. So there are 2 checkpoints which are not digitized, including test drives and delivery. Therefore, the challenge for the OEMs and the manufacturers in the auto industry is how to develop a digital platform that gives customers the confidence that it is safe and that’s what we are trying to do. We’ve made sure the SOPs we have put in place are strong and people feel safe when they visit us which is why our walk-in inquiries have come down only marginally even post Covid. Q) How much focus will be on regional communication going ahead? We are transforming our media strategy in response to an increased focus on vernacular and for the last few quarters, we have focused largely on vernacular. Today, even OTT platforms are focusing on vernacular. It is a fast changing ecosystem and we’re keeping a close watch. Q) Till a few years back, Print used to be an important medium for auto as a segment. Does it continue to be important for Maruti Suzuki? From an awareness point of view and a top funnel activity, for building consideration, use of print has reduced dramatically. However, for the lower end of the funnel activity, which is at the localized level, you still need print. Q) The conversation around EVs is heating up. Where does Maruti Suzuki stand? There is consensus in the industry that going forward EVs will become mainstream. But when we reach that point of inflection when there will be large scale adoption is not yet clear. So the question at this point isn’t whether, its when! When it happens will depend on how quickly the cost of acquisition of EVs will come down. Worldwide, electric vehicles are just around 2% of the total industry. The slower adoption is due to high cost of acquisition, inefficient charging infrastructure and the high cost of battery technology. Most analysts are pointing out that by 2030, roughly 10% of vehicles in India will be EVs. Our short-term goal should be to focus hybrid and CNG, to help the environment. Q) As a marketer, what are your key focus areas going to be going ahead? Maruti Suzuki is already one of the most trusted brands. But trust has become a big factor that helps us build differentiation. So we will continue building on that trust. Secondly, we will continue conveying to consumers that we are continuously bringing products that they require. Also, from a marketing perspective, today its no longer about the product alone but about mobility as a service which includes subscription offers, financing, etc. Our aim would be to come up with products and offerings that can make everyday life of our consumers easy.

Our current spends on digital and TV is 27% and 31% respectively but our digital spends will exceed TV spends in a couple of years: Shashank Srivastava, Maruti Suzuki

Telecom gear provider <keyword id="2621570" type="General" weightage="100" keywordseo="parallel-wireless" source="Orion">Parallel Wireless</keyword> has laid off at least 500 employees in <keyword id="3658" type="General" weightage="50" keywordseo="india" source="Orion">India</keyword>, Israel, the UK and the US. Parallel Wireless is one of the leading vendors in the open Radio Access Network (RAN) industry and last had at least 860 employees across the world. Indian technology consultant <keyword id="14338538" type="General" weightage="50" keywordseo="riu-global-services" source="Orion">RIU Global Services</keyword> posted on LinkedIn Parallel Wireless announced the layoff of 500 employees. "While this is disappointing news for these 500, others still sitting snug should realise they could be next. In such times, no one's job is secure in the world's true sense," said RIU Global Services. "We at RIU Global would like to offer our support, whether it is in terms of investment, resources, platform, or infrastructure to any such individual who would like to start something of their own in this space," the company posted. <keyword id="14325858" type="General" weightage="50" keywordseo="steve-papa" source="Orion">Steve Papa</keyword>, CEO and founder of Parallel Wireless in the US, told the media that "we are making adjustments to prudently right-size given the realities of global economic conditions." "Covid supply chain constrained world, and the pace of adoption of OpenRAN," he mentioned in his statement. The layoffs have hit employees at all levels of the company. <keyword id="14338537" type="General" weightage="50" keywordseo="eugina-jordan" source="Orion">Eugina Jordan</keyword>, former executive VP of marketing, said that "my heart goes out to all my colleagues across the globe that have been impacted by a mass layoff at Parallel Wireless, including yes, myself. I was one of the affected as well." "Our amazing team has changed the industry for the better and has helped many global customers reimagine their networks," Jordan added. Israel-based technology systems architect Benny Assouline wrote: "I am looking for a new role and would appreciate your support. Thank you in advance for any connections, advice, or opportunities you can offer." Many of those affected have joined a Parallel Wireless alumni group on the platform. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/careers/news/four-days-work-week-full-and-final-settlement-within-2-days-of-exit-new-changes-at-workplaces-to-reflect-from-july-1/articleshow/92572689.cms">Four-days work week, full and final settlement within 2 days of exit — new changes at workplaces to reflect from July 1</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/politics/india/news/college-dropout-auto-driver-original-sainik-ekanth-shindes-rocky-ride-to-cms-seat/articleshow/92592685.cms">College dropout, auto driver, ‘original Sainik’ — Ekanth Shinde’s rocky ride to CM’s seat</a>

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