You Searched For "OTT universe" and got 15 results
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4 mins read
How stars like Neena Gupta, Zeenat Aman & Shefali Shah finally found their place in the sun via OTT
Gauri Shinde’s English Vinglish that released in 2012, was considered a sleeper hit despite starrin…
2 mins read
One in three Indian binge watchers actually pays for content
Almost half a billion Indians (481 million, to be precise) are streaming shows on over the top (OTT…
4 mins read
TV audience is growing in complexity as idiot box turns smart
TV viewership in India is declining due to the rise in over-the-top (OTT) aggregation and 5G servic…
3 mins read
Be it film or OTT, good content is hard to come by says Kalki Koechlin
"Choosing a script... Well, I think it lies more in the gut than in the mind. Something excites …
1 min read
Disney+ adds 7.9 mn new subscribers as Netflix sees a dip in numbers
As Netflix loses paid subscribers amid slow growth, the Walt Disney Company has announced an increa…
9 mins read
Where the Indian OTT industry is headed in 2022
Industry leaders share their expectations from the year ahead
5 mins read
Hoichoi, aha and Planet Marathi - regional OTTs challenging Netflix, Prime and Hotstar
Kaiser, the homicide detective who tries to deal with double murders and his own demons side by sid…
2 mins read
India has 353 million OTT users and 96 million active paid subscriptions, which translates into a penetration of 25.3%: Ormax Media report
The top 6 metros contribute only 11% to India’s OTT universe
3 mins read
Regional content witnesses a surge in OTT: Report
The most popular search terms on GudSho include ‘Mani Ratnam’ and ‘Rajinikanth’ movies
3 mins read
Netflix, Amazon, Disney+ Hotstar will now have to classify their content according to age in India
OTT platforms will now also have a three-tier redressal mechanism
5 mins read
After achieving 15 million milestone in a year, Dish TV’s Watcho aims to attract parent company’s 20 million households plus families onto its platform
Sukhpreet Singh, Corporate Head - Marketing, Dish TV India & Watcho on what sets the new OTT platfo…
6 mins read
Brands leveraging custom emojis garner higher receptivity and engagement on campaign hashtags: Rishabh Sharma, Twitter Next
How brands have been leveraging on the use of emojis to build a stronger connect with its audiences
6 mins read
We will spend Rs 100 crore on our campaign #CannotBeLockedDown: Mark Moran, Simplilearn
Mark Moran, Chief Marketing Officer, Simplilearn talks to us about its recently-launched campaign a…
7 mins read
Here’s how FLYX, a content-discovery platform, is trying to bridge the gap between content producers and consumers
FLYX's journey so far and what it has in store for users, content producers as well as advertisers …
3 mins read
The tribe that killed the demographic
As e-commerce and the OTT platforms are disrupting lives, they are simultaneously disrupting consum…