You Searched For "OTT" and got 14 results
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3 mins read
Gaana emerges as the top music streaming platform with 30% market share in OTT audio streaming: Kantar Study
The study has picked up certain unique nuances pertaining to content consumption patterns as OTT au…
3 mins read
India has jugaad businesses & startup ideas that bank on sharing passwords of Netflix, Prime Video and other OTTs
Interesting business ideas have cropped up around OTT password sharing in India. A verified source …
3 mins read
India's OTT industry to be worth $15 billion by 2030: Report
The next wave of growth for Indian OTT will come from Tier II, III and IV cities and the Indian lan…
2 mins read
India has 353 million OTT users and 96 million active paid subscriptions, which translates into a penetration of 25.3%: Ormax Media report
The top 6 metros contribute only 11% to India’s OTT universe
7 mins read
How India is ‘Cutting the Cord’ to drive an OTT revolution
Baskar Subramanian, Co-founder and CEO, Amagi writes about India's OTT revolution
2 mins read
India’s new rules for OTT platforms could lead an increase in content-related disputes
OTT platforms and news portals will have to formulate a robust three-tier grievance redressal mecha…
4 mins read
OTT platforms can survive in the Indian market if they go the Hotstar-way
It's Hotstar not Netflix that has the best revenue model for OTTs in India
4 mins read
Not just for OTT, people rely on digital to discover & engage with content across TV and movies: BCG-Meta Report
Digital is the primary form of discovering content not just for young men in metropolises - even fo…
6 mins read
OTT: The trends to watch out for in 2021
With the coronavirus still around, many people will continue staying in. So what will this mean f…
2 mins read
Indian OTT users comfortable with paying ₹400 a month
As the low cost of mobile data and affordable smartphones revolutionize the OTT video streaming lan…
4 mins read
The fame game: Deciding between celebrities, influencers, and OTT Stars as endorsers?
Who should be your brand ambassador: A Bollywood celebrity, social media influencer or a rising OTT…
2 mins read
One in three Indian binge watchers actually pays for content
Almost half a billion Indians (481 million, to be precise) are streaming shows on over the top (OTT…
5 mins read
Hoichoi, aha and Planet Marathi - regional OTTs challenging Netflix, Prime and Hotstar
Kaiser, the homicide detective who tries to deal with double murders and his own demons side by sid…
2 mins read
Scoop's Karishma Tanna nominated for top honours at Asia Contents Awards & Global OTT Awards
Netflix show "Scoop" and its lead star Karishma Tanna are nominated for the Asia Contents Awards & …