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My partner and I started a non-alcoholic drink brand together, and it made our relationship stronger. Being sober doesn't hurt, either.
My partner and I started a non-alcoholic drink brand together, and our relationship got even strong…
Tawny Lara
Dry January spurred record non-alcoholic drink sales at Soho House
The club's CEO said non-alcoholic drink sales hit record numbers in January, even as overall food a…
Shubhangi Goel
Officer's Choice whisky maker Allied Blenders' IPO subscribed 51% on 1st day of IPO
With a market share of over 8% in the Indian-Made Foreign Liquor (IMFL) market by sales volumes in …
PTI
Boozy office holiday parties are going out of fashion as workers sip mocktails, non-alcoholic wine instead
Companies are cutting back on boozy drinks at holiday parties. Instead they're swapping in mocktail…
Lakshmi Varanasi
38% of Indians have non-alcoholic fatty liver disease, says AIIMS study
The cause of 'fatty liver' or 'steatohepatitis' is the recent westernisation of our diets which inv…
PTI
A couple opened up their marriage after a decade. The wife lost weight, the husband tackled his alcohol addiction — and they wanted to explore.
After 8 years of being exclusive, Karl Haycock and Nashelly Alba Romo now practice ethical non-mono…
Serafina Kenny
61% of young adults in India likely to smoke e-cigarettes in the future, most believe they are non-addictive: study
The survey showed that in India, 51 per cent, who had never used e-cigarettes before were curious a…
Athletic Brewing Company is on a mission to reach the 'flex-sober' as millennials and Gen Z seek out alternatives to getting drunk
Non-alcoholic beer used to account for a tiny fraction of the overall beer market, but Athletic CEO…
Avery Hartmans
I spent a month drinking Athletic Brewing's non-alcoholic beer. It made me want to rethink my relationship with drinking and switch to being 'flex-sober.'
Athletic Brewing Company's no-alcohol beers seemed to keep popping up everywhere in my life. After …
Avery Hartmans
I went on my first sober vacation in 22 years. I didn't miss alcohol and I was more present with my family.
I didn't miss alcohol on my first sober vacation. I loved not waking up with a hangover and I was m…
Terri Peters
Men who drink a beer a day have more diverse gut bacteria, study finds
A diverse mix of "good" and "bad" gut bacteria is important for digestion and overall health.
Rachel Hosie
I tried 'sober travel' after ditching alcohol last year. It was a better experience than drinking on vacation.
I stopped drinking alcohol last year. I tried 'sober travel' and had a great European vacation. The…
Stephanie Pryor
I swapped alcohol for 'Psychedelic Water' popular among sober-curious people online. I found it's the perfect drink to avoid social anxiety without a hangover.
Younger generations are ditching booze and buying alcohol alternatives. I tried the viral kava selt…
Hannah Towey
Dry January is almost here. Here are 7 of our favorite, tasty non-alcoholic beverages to enjoy all month
Booze-free drinks are more popular than ever, thanks to the "sober curious" boom. Here are some of …
Bethany Biron
I tried a non-alcoholic Aperol Spritz during Dry January and I can't wait to sip on them this spring
A zero-alcohol Aperol Spritz dupe from Hekate.Rachel Askinasi/Insider
Rachel Askinasi
I'm a beer enthusiast who turned to non-alcoholic brews to make it through Dry January. Here are my 7 favorites.
While I thoroughly enjoyed the thick pour of the imperial stout and the burgeoning buzz from the do…
Anna Medaris
Premium alcohol sales jumped almost 50% in the last financial year
The industry is expected to grow in the current fiscal by 8 per cent to end around 412-415 milli…
PTI
5 celebrities with non-alcoholic beverage lines as booze-free lifestyles become more popular among the rich and famous
Rapper Jack Harlow and supermodel Bella Hadid — both with professions associated with heavy partyin…
Allana Akhtar
French government to spend $216 million to destroy excess wine as younger consumers drink less alcohol
Wine consumption in France has decreased by about 25% from 2005 to 2001, while the country has seen…
Lloyd Lee
I visited London's first non-alcoholic liquor store and was amazed at the number of different products on offer take a look
London's first non-alcoholic liquor store opened in December.Abby Wallace/Insider.