<img src="https://static-ssl.businessinsider.com/image/5e8dd256dcd88c3af21e7426-2000/untitled design 60.png" alt="quibi" /><p class="source"><span>Paige Leskin/Business Insider</span></p><ul class="summary-list"><li>Quibi, a new mobile-only streaming platform, <a href="https://www.businessinsider.com/quibi-video-startup-explained-marketing-revenue-advertising-execs-2020-1">launched Monday</a> featuring vertical, short-form shows and and movies.</li><li>Users were quick to discover that they're unable to take screenshots of shows they're watching - if you try to, you instead get a photo of a black screen.</li><li>Netflix and Hulu allow users to capture stills that can be posted on social media, but a newcomer to the streaming landscape could be at a disadvantage without the potential for clips or screenshots to be shared and turned into memes or go viral.</li><li><a href="https://www.businessinsider.com/?hprecirc-bullet">Visit Business Insider's homepage for more stories</a>.</li></ul><p>After <a href="https://www.latimes.com/business/hollywood/la-fi-ct-quibi-20181205-story.html">more then a year of anticipation</a> and <a href="https://variety.com/2020/digital/news/quibi-750-million-funding-investment-mobile-video-1203523586/">nearly $2 billion raised</a>, Quibi, the <a href="https://www.businessinsider.com/quibi-video-startup-explained-marketing-revenue-advertising-execs-2020-1">newly launched</a>, mobile-only streaming platform, hopes to take aim at the industry's biggest names, including Netflix, Hulu, and Disney+, but it could face an uphill battle thanks to one feature: If users try to take a screenshot of a show they're watching in Quibi, the resulting photo will only show a black screen.</p><p>Quibi's massive investment - executives say <a href="https://variety.com/2019/digital/news/quibi-100-million-ads-jeffrey-katzenberg-meg-whitman-cannes-1203247177/">they're expecting to spend $1.1 billion</a> on its 10-minute, vertical video content in the first year alone - and yearlong build-up could be all for nothing if the service doesn't attract users, especially the millenials that the company says <a href="https://www.businessinsider.com/quibis-marketing-ads-and-partnership-strategy-katzenberg-whitman-2020-1">it's been heavily targeting</a> with advertising through social media and digital marketing. </p><p>Competitors like Netflix have <a href="https://www.fastcompany.com/90309308/by-any-memes-necessary-inside-netflixs-winning-social-media-strategy">leaned into user-generated content</a> that boosts its shows' popularity, even using the memes to promote its original programming on the brand's social media. It's no coincidence that the <a href="https://www.businessinsider.com/tiger-king-netflix-most-popular-title-for-2-straight-weeks-2020-4">viral popularity the hit docuseries, "Tiger King,"</a> has coincided with <a href="https://www.buzzfeed.com/ishabassi/funny-tiger-king-netflix-memes">a flurry of memes</a> and discussion on social media platforms about Joe Exotic's music career and Carole Baskin's possible involvement in her ex-husband's death. Social platforms - whether Facebook, Instagram, Snapchat, or TikTok - are where people go to discover what their friends, family, and people with similar interests are enjoying.  </p><p>Like Quibi, Netflix and Hulu prevent screengrabs only on their mobile apps, allowing users to capture content on web browsers and desktops. Mobile-only Quibi is not compatible on browsers, and it's unclear why the platform has decided to block screenshots of its content. The company did not respond to Business Insider's request for comment.</p><p>One reason could be to protect the company from copyright infringement, or to ensure users download the Quibi app to get a glimpse at any of its 50 titles, which features both scripted and unscripted series. Quibi enlisted a range of high-profile names: sports stars like Lebron James and Megan Rapinoe; musical artists including Offset and Chance the Rapper; and actors Will Forte, Queen Latifah, and Liam Hemsworth.</p><p>As <a href="https://twitter.com/loudmouthjulia/status/1247176391994609665">The Verge's Julia Alexander pointed out on Twitter</a>, some of Quibi's reality shows are "bats--t insane," including a six-episode show about the alter-ego of Nicole Richie, who has been a reality TV staple ever since "The Simple Life." In another title, Chrissy Teigen is essentially <a href="https://www.hollywoodreporter.com/live-feed/judge-judy-ending-25-seasons-new-show-judy-justice-works-1282015">Judge Judy</a> - if Judge Judy had <a href="https://twitter.com/chrissyteigen">12.5 million Twitter followers</a> and was married to songwriter John Legend.</p><p>Without screenshots or gifs of these shows being shared, Quibi is betting on viewers' initial interest in the platform to be enough to get them to download the app, instead of through the digital grapevine of memes and viral humor. By preventing screenshots, Quibi could be undercutting its presence on the very social platforms it sees as so crucial to its strategy.</p><p class="tagline"><a href="https://www.businessinsider.com/intelligence/stories-slide-deck?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=socialmedia&amp;itm_campaign=stories-slide-deck"><img src="https://static.businessinsider.com/image/5bd375adcd6f3842155a1a29" alt="Exclusive FREE Report: The Stories Slide Deck by Business Insider Intelligence" style="width: 100% !important" /></a><br /><br />Featured Social Media Articles:<br />- <a href="/influencer-marketing-report">Influencer Marketing Industry</a><br />- <a href="/social-commerce-report">Social Commerce</a><br />- <a href="/ar-in-social-media-report">AR in Social Media</a></p>            <h3>NOW WATCH: <a href="https://www.businessinsider.com/how-covid-19-social-distancing-looks-from-maxar-satellite-2020-3">How social distancing during the COVID-19 pandemic looks from a satellite</a></h3>                    <iframe class="bijwplayerclass" src="https://content.jwplatform.com/players/GM59twSl-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;"></iframe>            

Quibi made its content screenshot-proof, but the platform could lose valuable viewers without widely shared memes of its shows

<img src="https://static-ssl.businessinsider.com/image/5e207f93b6d52d022758c058-1367/heidi and tim - photo by max montgomery.jpg" alt="HEIDI AND TIM   photo by Max Montgomery" /><p class="source"><span>Amazon Studios</span></p><p class="caption">Heidi Klum and Tim Gunn are set to executive produce and host Amazon's new fashion competition series, "Making the Cut."</p><ul class="summary-list"><li>Amazon Prime Video's new fashion competition series,<strong> "Making the Cut," is set to premiere on March 27, according to an Amazon press release.</strong> It will be hosted and executive produced by former "<a href="https://www.businessinsider.com/elaine-welteroth-youngest-editor-in-chief-conde-nast-history-2019-10">Project Runway</a>" hosts, Heidi Klum and Tim Gunn.</li><li>The show will bring together 12 designers, as they travel to New York, Paris, and Tokyo to face challenges that will test their abilities not only design, but also in entrepreneurship.</li><li>According to Amazon, "Making the Cut" will be the "first-ever global and instantly shoppable series," which allows the winning looks of each episode to be available for purchase in the dedicated Amazon Fashion "Making the Cut" store.</li><li><strong><a href="https://www.businessinsider.com/?hprecirc-bullet">Visit Business Insider's homepage for more stories.</a></strong></li></ul><p>How does Amazon Fashion <a href="https://www.businessinsider.com/best-credit-cards-to-use-amazon-purchases">plan to lure in customers</a>? By getting into the reality television game, of course.</p><p>Amazon has announced <a href="https://wwd.com/fashion-news/fashion-scoops/amazon-making-the-cut-heidi-klum-tim-gunn-1203427285/">a new fashion competition series</a>, set to debut on Prime Video on March 27. The new series, called "Making the Cut," will be hosted and executive produced by former "<a href="https://www.businessinsider.com/elaine-welteroth-youngest-editor-in-chief-conde-nast-history-2019-10">Project Runway</a>" alums Heidi Klum and Tim Gunn. </p><p>According to an Amazon press release, the show will feature 12 designers who will travel to New York, Paris, and Tokyo as they face challenges which will test their ability in not only design but also entrepreneurship. Two episodes are set to air weekly, leading up to the finale scheduled for April 24.</p><img src="https://static-ssl.businessinsider.com/image/5e207f96b6d52d02450dc9d1-1820/making the cut - heidi and tim in paris.jpg" alt="MAKING THE CUT   Heidi and Tim in Paris" /><p class="source"><span>Amazon Studios</span></p><p class="caption">Klum and Gunn filming "Making the Cut."</p><p>The 12 designers will be judged by a rotating slew of fashion experts, including supermodel Naomi Campbell and former Vogue Paris editor-in-chief Carine Roitfeld. </p><img src="https://static-ssl.businessinsider.com/image/5e207f9ab6d52d02450dc9d2-1822/making the cut - naomi and nicole in paris.jpg" alt="MAKING THE CUT   Naomi and Nicole in Paris" /><p class="source"><span>Amazon Studios</span></p><p class="caption">Nicole Richie and Naomi Campbell on the set of Amazon's "Making the Cut"</p><p>Immediately after each episode airs, the limited edition looks from the show will be available for purchase via Amazon Fashion in <a href="https://wwd.com/fashion-news/fashion-scoops/amazon-making-the-cut-heidi-klum-tim-gunn-1203427285/">its dedicated "Making the Cut" store</a>. Designers will be eliminated throughout the course of the show, with the winner receiving a $1 million prize.</p><p>"'Project Runway' is the undergraduate program and 'Making the Cut' is the graduate and PhD program," Gunn said at a television press event, <a href="https://www.hollywoodreporter.com/news/heidi-klum-tim-gunn-explain-why-they-jumped-ship-project-runway-making-cut-1269319">according to The Hollywood Reporter</a>. </p><h3>Is Amazon the next big thing in fashion? </h3><p>Already a <a href="https://www.businessinsider.com/tech-ceos-focused-on-workforce-healthcare-data-privacy-in-2020-2020-1">dominant force in industries like tech</a>, Amazon has been actively building up its presence in the fashion industry over the last few years. In 2017, <a href="https://wwd.com/business-news/technology/christine-beauchamp-takes-reins-at-amazon-fashion-president-10896468/">the online mega-retailer brought on Christine Beauchamp</a> - who previously worked at Ralph Lauren Corporation and L Brands - as the president of Amazon Fashion. Under her tenure, Amazon launched brands <a href="https://www.amazon.com/stores/Goodthreads/Goodthreads/page/E55B6B6E-F82E-4622-B1A0-9186F2853B45">Goodthreads</a> and <a href="https://www.amazon.com/stores/TheFix/TheFix/page/CD7D895B-5EAF-4BA4-983C-9FE41B64042A">The Fix</a>, in addition to a collaboration with <a href="https://www.amazon.com/stores/CALVINKLEIN/CALVINKLEIN/page/2F101F3B-C39C-4CAC-8A86-F49CB85695FB">Calvin Klein</a> and a line with actress <a href="https://www.amazon.com/stores/DearDrew/DearDrew/page/31E8A8B5-6EC6-407B-A50C-722CB2931A35">Drew Barrymore</a>.</p><img src="https://static-ssl.businessinsider.com/image/5e207fa762fa81027e7ee1d6-1820/making the cut - tim with designer megan smith.jpg" alt="MAKING THE CUT   Tim with Designer Megan Smith" /><p class="source"><span>Amazon Studios</span></p><p class="caption">Gunn and a contestant on Amazon's upcoming "Making the Cut."</p><p>In May 2019, Amazon launched <a href="https://www.amazon.com/stores/node/20720379011?_encoding=UTF8&amp;field-lbr_brands_browse-bin=The%20Drop&amp;ref_=w_bl_sl_l_ap_ap_web_20720379011">The Drop</a>, which, according to the website, lets influencers design "limited edition fashion collections," which are then sold exclusively on Amazon. The Drop collections are launched every few weeks, and, <a href="https://www.glossy.co/fashion/how-the-drop-is-helping-amazon-build-up-its-fashion-business">according to Glossy</a>, are only available for 30 hours or until it sells out. </p><p>Amazon also launched <a href="https://www.businessinsider.com/prime-wardrobe-launches-in-the-us-2018-6">Prime Wardrobe</a> and <a href="https://www.businessinsider.com/amazon-echo-dot-clock-review">Echo Look</a>; both are features which connect consumers directly to fashion stylists. <a href="https://www.amazon.com/b?&amp;node=16122413011">Prime Wardrobe</a> allows customers to select items online, t<a href="https://www.businessinsider.com/prime-wardrobe-launches-in-the-us-2018-6">hen try them on at home</a>, only paying for the the items they want to keep. At the same time, <a href="https://www.amazon.com/dp/B0186JAEWK/?ref=sxts_snpl_1_0_3041407762&amp;qid=1518046126&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_p=3041407762&amp;pf_rd_r=EQRMA8BQF460ZNB5SR45&amp;pd_rd_wg=JD8w8&amp;pf_rd_s=desktop-signpost&amp;pf_rd_t=301&amp;pd_rd_w=1QXXd&amp;pf_rd_i=echo+look&amp;pd_rd_r=2ca8f05d-1777-4166-b981-76929be4bedd">Echo Look</a> lets customers <a href="https://www.businessinsider.com/amazon-echo-dot-clock-review">take photos of themselves</a> in clothes, with a "Style Check" feature to give advice on the outfits which look best.</p><p>"The customer really needs information. They want to know that [their clothing purchases are] going to fit," <a href="https://blog.aboutamazon.com/shopping/walk-your-own-runway">Beauchamp said in an Amazon blog.</a> "They want to know the color's accurate, they want to know the fabric moves well across their body."</p><h2>Amazon turning its focus to fashion is paying off</h2><p><a href="https://www.cnbc.com/2019/07/15/amazon-is-using-prime-day-this-year-to-try-to-win-in-fashion.html">According to a Wells Fargo report cited by CNBC</a><strong>,</strong> in 2018, Amazon made $35 billion from its sales of apparel and footwear. This is less than 15% of Amazon's total sales, which were $232.9 billion overall, CNBC reports. As reported by CNBC's Lauren Thomas, Amazon earning $35 billion in apparel and footwear sales eclipses its competitors in this space, such as athletic retailer <a href="https://www.cnbc.com/quotes/?symbol=LULU">Lululemon,</a> who brought in $3.3 billion in sales in 2018, and <a href="https://www.cnbc.com/quotes/?symbol=GPS">Gap Inc.</a> whose net sales were $16.6 billion.</p><p class="tagline"><a href="https://www.businessinsider.com/intelligence/40-big-tech-predictions-for-2019?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=amazon&amp;itm_campaign=40-big-tech-predictions-for-2019-2"><img src="https://static.businessinsider.com/image/5d371804a13c9573827f1cb9" alt="Exclusive FREE Slide Deck: 40 Big Tech Predictions for 2019 by Business Insider Intelligence" style="width: 100% !important" /></a></p>            <h3>NOW WATCH: <a href="https://www.businessinsider.com/christian-siriano-shopping-mall-future-fashion-designer-project-runway-2016-11">Fashion designer Christian Siriano explains why malls are dying</a></h3>                    <iframe class="bijwplayerclass" src="https://content.jwplatform.com/players/m1fuQB2E-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;"></iframe>            

Amazon is launching a new competition show with 'Project Runway' cohosts Heidi Klum and Tim Gunn, and it's just the latest way the online mega-retailer is drawing customers to its fashion platform

<img src="https://static-ssl.businessinsider.com/image/5447bba569bedde54bcdd8f9-2311/cameron-diaz-15.jpg" alt="Cameron Diaz" /><p class="source"><span>Getty/Tim Whitby</span></p>Cameron Diaz decided to walk away from her prolific movie career, because the frequent traveling wore her out.<p>"I just went, 'I can't really say who I am to myself,' which is a hard thing to face up to," Diaz said during a panel at the In Goop Health event on Saturday in Los Angeles, California, according to <a href="http://www.eonline.com/news/860430/why-cameron-diaz-disappeared-from-hollywood" target="_blank" rel="noopener noreferrer">E! News</a>.</p><p>The actress, whose last major role was Mrs. Hannigan in the 2014 "Annie" remake, said that two decades of travelling between film sets and her home took a toll on her well-being.</p><p>"I felt the need to make myself whole," she said at the event for Gwyneth Paltrow's wellness brand.</p><p>According to <a href="http://www.vogue.com/article/gwyneth-paltrow-cameron-diaz-nicole-richie-tory-burch-tracy-anderson-goop-health-panel" target="_blank" rel="noopener noreferrer">Vogue</a>, Diaz's search for wholeness includes transcendental meditation.</p><p>Diaz has been nominated four times for a Golden Globe Award for "Gangs of New York," "Vanilla Sky," "Being John Malkovich," and "There's Something About Mary." As of now, she hasn't announced any upcoming projects. </p><p>Paltrow served as the moderator for the panel, which included Diaz, designer Tory Burch, model Miranda Kerr, and actress Nicole Richie.</p>            <h3>NOW WATCH: <a href="http://www.businessinsider.com/tracy-anderson-advice-for-starting-a-business-2015-5">How Tracy Anderson became the most successful woman in fitness and the favorite trainer of Gwyneth Paltrow and Jennifer Lopez</a></h3>                                    Please enable Javascript to watch this video                    

Cameron Diaz explains why she took a break from Hollywood

<p>One of the toughest parts of being a high-profile celebrity is being relentlessly stalked and photographed by the paparazzi.&#xa0;Luckily, a sympathetic and fashionable inventor has offered up a new solution: a scarf so reflective, it obscures everything else in the photo.&#xa0;</p><p>The scarf, called ISHU, costs nearly $500 and features&#xa0;a geometric pattern that, according to the website, is infused with "a<span>nti flash technology." ISHU was created&#xa0;by Saif Siddiqui, who first came up with the idea when he took a picture of friends standing in front of a bike in Amsterdam. The reflectors on the bike were so bright that he couldn't make out his friends' faces, and the idea for apparel that reflects light was born, <a href="http://theishu.com/about-the-ishu/" target="_blank">according to ISHU's website</a>.&#xa0;</span></p><p><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57768f2988e4a7dd488b49e6-1270/screen%20shot%202016-07-01%20at%2011.40.53%20am.png" alt="ISHU reflective scarf" data-mce-source="ISHU"><p class="source"><span>ISHU</span></p></img></div><p></p></div></div></span></p><p><span>Now, the company offers <a href="http://theishu.com/product/theishu-scarf-charcoal-black-frozen-grey/" target="_blank">scarves</a> in three different colors, <a href="http://theishu.com/product/shu-tie-pocket-sq/" target="_blank">a tie</a>, and, launching today, <a href="http://theishu.com/product/ishu-case/" target="_blank">a phone case</a> for iPhone 6 and 6+ and Samsung Edge and S7.&#xa0;</span></p><p><span>The scarf appears to be ISHU's most popular item and retails for $470 (or&#xa0;<span>£</span><span>355.00). Despite the steep price point, it seems to have </span><a href="http://theishu.com/seen-with-the-ishu/" target="_blank">already caught on</a> among celebrities - Cameron Diaz, DMX, Paris Hilton, Jeremy Piven, Joe Jonas and Nicole Richie have all been photographed wearing it. If you'd like to see how it works, ISHU also created <a href="https://www.youtube.com/watch?v=r4rrYD5pmHU" target="_blank">an intense promotional video</a> of the scarf in action.&#xa0;</span></p><p><span><div>    <iframe src="//instagram.com/p/BEwMXrhpfyi/embed/" width="658" height="auto" frameborder="0" scrolling="no" allowtransparency="true">    </iframe></div></span></p><p>This isn't the first time someone has created anti-paparazzi clothing. DJ Chris Holmes <a href="http://www.businessinsider.com/anti-paparazzi-clothes-collection-2015-1" target="_blank">created a hoodie</a>&#xa0;that completely reflects light, <a href="https://www.betabrand.com/mens-reflective-flashback-hoodie-jacket.html" target="_blank">which retails for a more reasonable $228</a>.</p><p>The idea is a fun&#xa0;one - and Holmes seems to bill his hoodie as a good investment for those who bike in low light&#xa0;- but the high price point of the scarf means it might only be accessible to celebrities anyway. Still, the scarf does look pretty cool when it glows in the dark.</p><p>You can check out more photos and videos of people testing our the scarf on&#xa0;<a href="https://www.instagram.com/saif_sdq/" target="_blank">Siddiqui's Instagram</a>.</p><p><div>    <iframe src="//instagram.com/p/BEV8KH3JfzC/embed/" width="658" height="auto" frameborder="0" scrolling="no" allowtransparency="true">    </iframe></div></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/smartphone-addiction-brain-science-2016-6">There's a scientific reason we're addicted to checking our phones</a></h3>        <div>            <div>    <script src="http://player.ooyala.com/v3/6e12e8b3387a44daacfb73afba25a76e"></script>    <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="8xdGNvMjE6dwGnz6ucI9uXnFMMqNocLw" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div>    <script>    if (typeof RunFunctions === 'undefined') { var RunFunctions = []; }     RunFunctions.push(function()    {         var ooyalapopvideo = OO.Player.create('ooyalaplayer_popvideo', '8xdGNvMjE6dwGnz6ucI9uXnFMMqNocLw',{ autoplay: 'false' });     });    </script>    <noscript><div>Please enable Javascript to watch this video</div></noscript></div>        </div>        <script>(function() { function createPlayer() { OO.ready(function() { RunFunctions.forEach(function(ooyalaFunction) { ooyalaFunction(); }); RunFunctions = [];}); } createPlayer(); }()); </script>    </div>

The cool reason behind why celebrities are wearing this scarf

<ul class="summary-list"><li>We launched the <keyword id="9131107" type="UNKNOWN" weightage="60" keywordseo="stay-insider-sessions">Stay Insider Sessions</keyword> to connect with artists while the world practices social distancing.</li><li>Next up, <keyword id="1259447" type="PERSON" weightage="60" keywordseo="Kim-Petras">Kim Petras</keyword> broke down the inspiration behind her new single "Malibu," the three-year journey to perfect it, and why she thinks it's her "best song yet."</li><li>"Songs like 'Malibu' are the reason I make <keyword id="6354530" type="CITY" weightage="60" keywordseo="music">music</keyword>," she said. "I don't feel heartbroken anymore... It feels like a return to color for me."</li><li>Petras also teased her long-awaited debut album, which she continues to write and record during quarantine: "I have the title and the concept for it and I really just want to take my time and make it as perfect as it can possibly be."</li><li><a href="https://www.insider.com/?hprecirc-bullet">Visit Insider's homepage for more stories</a>.</li></ul><p><em>Insider launched the <a href="https://www.insider.com/category/stay-insider-sessions">Stay Insider Sessions</a> to connect with musicians while they, like many of us, are grappling with isolation and unprecedented downtime. Next up: Kim Petras.</em></p><p><a href="https://www.insider.com/category/kim-petras">Kim Petras</a> is already beaming when she pops up on my screen, her winged eyeliner as sharp and precisely applied as ever.</p><p>"Thank you! Oh my god, I know, it's so hard," she trills when I compliment her for summoning the effort for makeup. "But it makes me feel normal!"</p><p>To say Petras is in a good mood would undersell the sheer joy she exudes during our conversation, conducted via Zoom. After all, she's on the cusp of dropping <a href="https://open.spotify.com/album/7AiqBnEFt4gCA9XpKUoZRl?si=rnVdqOZIRhKUcRUQKY0eww">"Malibu,"</a> the lead single for her long-awaited debut album and what she describes as her "best song yet."</p><p>"It all kind of feels like a little bit of a perfect storm leading up to 'Malibu,'" she says, reflecting on her years of touring and building a discography. "I'm so excited about it. Songs like 'Malibu' are the reason I make music and why I started writing songs — to get to that point where I can make big, escapist pop records that just make you happy and make you want to dance."</p><p><div type="image" title="kim petras zoom interview thumb" height="900" width="1200" msid="75606432" hostid="261"></div></p><p>The German-born pop star's previous single, "Reminds Me," was a heavy heartbreak anthem that featured lyrics like "I feel like I can die" and "You left the pain, you took my soul." In many ways, "Malibu" feels like its antithesis.</p><p>"'Reminds Me' was kind of a farewell to 'Clarity,'" Petras tells me, referring to her 2019 full-length project that was <a href="https://www.insider.com/kim-petras-clarity-pop-music-publicly-embracing-transgender-identity-interview-2019-7">largely inspired by "feeling really hurt and small and powerless."</a></p><p>"This is really a new start, the beginning of a new chapter and a new album cycle," she says. "I don't feel heartbroken anymore. I don't feel caught up in that. I just want to make music that makes me want to dance and makes me forget about all the stupid stuff right now."</p><h2>'Malibu' is the sort of 'big, escapist pop' that Petras was born to make</h2><blockquote class="instagram-media" data-instgrm-captioned="" style="background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px); data.width~540;"><div style="padding:8px;"><div style="background:#F8F8F8; line-height:0; margin-top:40px; padding:62.4537037037% 0; text-align:center; width:100%;"><div style="background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div></div><p style="margin:8px 0 0 0; padding:0 4px;"><a href="https://www.instagram.com/p/B_qNjV7lrlP" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_blank">my new single Malibu is droppin may 7th !!  u can pre-save/add now !! link in bio  ‪#MalibuMay7th‬</a></p> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A post shared by  KIM PETRAS (@kimpetras) on May 1, 2020 at 2:00pm PDT<time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2020-05-01T21:00:36+00:00">May 1, 2020 at 2:00pm PDT</time></p></div></blockquote><p>Petras began working on "Malibu" three years ago when she wrote the sort of soaring, radiant hook that you might hear during a pool party at Barbie's Dreamhouse.</p><p>"It never felt right, but people always loved it. My friends were always like, 'Where's "Malibu?" We need that song,'" Petras explains. "It felt like this little gem that just kept coming back, and we redid the whole thing until it felt perfect."</p><p>"Now it's one of my best songs I think. I think it's up there with <a href="https://www.youtube.com/watch?v=5CPeHQHAQyo">'Heart to Break.'</a>"</p><p>Although the song's verses, bridge, and production were rewritten and remade, the song's vibe was always rooted in the dreamy, conceptual version of Malibu. "The way I imagined it when I was back in Germany," Petras says.</p><p>"It seemed like this magical place. I just knew it from TV and movies, like 'Baywatch.' Those super cheesy versions of Malibu, which it's actually not like," she tells me, giggling.</p><p>"I got there and I was like, 'This is actually quite boring. It's just a bunch of rich people and that's it.' And so I wanted to write a song about the fantasy of it, and link that up with a feeling of love."</p><iframe width="560" height="315" src="https://www.youtube.com/embed/hXlgR4hJFGQ" frameborder="0"></iframe><p>Petras, an extremely aesthetically driven artist, made sure the song's visuals would reflect this sun-soaked daydream.</p><p>The animated visualizer is vibrant and whimsical, advertising a tanning lotion for trips to the moon. The cover art — which was partially designed by a close group of fans that Petras privately consulted — features a bright pink bikini and a "Malibu" necklace that could've been worn by Paris Hilton or Nicole Richie in "The Simple Life."</p><p>"I think the visuals change the way you listen to something, the way you see it, the way you remember it," Petras tells me.</p><p>"In the artwork for 'Clarity,' I wore all white. It was darker and hazy and foggy, and that was kind of the vibe," she continues.</p><p>"And now it's all just very, very clear and very bright. It feels like a return to color for me."</p><h2>'Malibu' is the lead single for Petras' long-awaited debut album</h2><p>When <a href="https://www.insider.com/kim-petras-clarity-pop-music-publicly-embracing-transgender-identity-interview-2019-7">Petras and I last spoke</a>, she had just released "Clarity," a gleaming 12-song project that she absolutely refused to label as an official "album."</p><p>"I'm building," she explained at the time. "I'm not at the point where I can drop an album, I think."</p><p>Now, "Malibu" is the herald of a new mindset, defined by reverie and resilience and hard-earned confidence.</p><p>"Over the last two years, I've dropped 48 songs, which is a crazy amount," Petras tells me, sweeping her arms passionately in a circular motion. "I've just been snowballing this thing, and I think now is the right time for me to drop the legit debut album."</p><p><div type="image" title="kim petras malibu" height="3000" width="2000" msid="75606434" hostid="261"></div></p><p>She has continued to work on the album at her best friend Aaron's house, where she's chosen to hunker down for California's stay-at-home mandate.</p><p>And although she says she's had "uninspired" days, Petras is determined to put on her best outfits, sit in her makeshift home studio, and make the album she's been building towards <a href="https://www.youtube.com/watch?v=JC9FA8lZRy8">since 2017</a>.</p><p>"My goal is to make a concept album that's very cohesive. I have the title and the concept for it," she says, her voice growing eager and breathless, "but I really just want to take my time and make it as perfect as it can possibly be so that it really drops you into its own little bubble, which is what I love about my favorite albums ever."</p><p>"Like, 'Love. Angel. Music. Baby.' by Gwen Stefani does that for me, or Lana Del Rey's 'Born to Die' does that for me, or 'Confessions on a Dance Floor' [by Madonna] does that for me."</p><p>"I felt like 'Clarity' was very all over the place because that's how heartbreak feels. You just feel lost and you're going in all kinds of directions to figure it out," she continues, sighing lightly. "But I just really want this [new album] to encapsulate me as a person and as an artist. I've got some sick tracks up my sleeve."</p><blockquote class="instagram-media" style="background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px); data.width~540;"><div style="padding:8px;"><div style="background:#F8F8F8; line-height:0; margin-top:40px; padding:62.4537037037% 0; text-align:center; width:100%;"><div style="background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;"></div></div><p style="margin:8px 0 0 0; padding:0 4px;"><a href="https://www.instagram.com/p/B_00obeFRqe" style=" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;" target="_blank"></a></p> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;">A post shared by KIM PETRAS (@kimpetras)<time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2020-05-05T23:54:29+00:00">May 5, 2020 at 4:54pm PDT</time></p></div></blockquote><p>Petras — who went from playing venues with 500 people to playing venues with 6,000 people in less than one year — says she often receives near-completed songs that artists want her to sing, as she's implored by some managers and executives to aim for a "hit" before she aims for an artistic statement.</p><p>But Petras is determined to write this album herself and equally determined to execute the concept she's been settled on since February.</p><p>"I have a lot to talk about, a lot to address," Petras tells me. "And I feel like, what better way than to do it in an album? I think that's the truest form of me, personally, because I have no filter and I have no fear of being judged for what I'm saying. In my music, I just feel really free, like I have no boundaries."</p><p>"I've just been fighting for myself," she concludes, decisively, "because I want to make my dream album."</p>Read the original article on <a href="https://www.insider.com/kim-petras-malibu-lead-single-debut-album-interview-2020-5">Insider</a>

Kim Petras breaks down the 3-year creation of her new single 'Malibu' and teases her colorful debut album: 'I don't feel heartbroken anymore'

<p><span style="line-height: 1.5em;"><div class="image-container float_right" style="width:480px"><div class="image"><img src="http://static2.businessinsider.com/image/5134d3aaecad04cc45000010-574-431/screen%20shot%202013-03-04%20at%2012.02.02%20pm.png?maxX=480" border="0" alt="Kim Kardashian Kanye West paris fashion week" width="480" /></div><p class="source">Getty</p></div><keyword id="6357837" type="PERSON" weightage="60" keywordseo="Kim-Kardashian">Kim Kardashian</keyword> and <keyword id="39150" type="PERSON" weightage="60" keywordseo="Kanye-West">Kanye West</keyword> have taken <keyword id="106" type="COMPANY" weightage="60" keywordseo="Paris">Paris</keyword> by storm after landing this weekend to attend Paris <keyword id="6" type="ENTERTAINMENT" weightage="60" keywordseo="fashion">Fashion</keyword> Week.</span></p>
<p>The couple hobnobbed with Nicole Richie and Jessica Alba while Paul McCartney came out to support his designer-daughter, Stella McCartney.</p>
<p>See who sat front row at the designer shows and which starlet posed on a motorcycle in front of the Eiffel Tower.</p>

Celebrities Are Taking Over Paris Fashion Week [Photos]

<p><span><div class="image-container float_right" style="width:500px"><div class="image"><img src="http://static3.businessinsider.com/image/512d2edaeab8ea8536000004-1146-859/kim-kardashian-kourtney-kardashian-miley-cyrus-kelly-osbourne-oscar-party-2013.png?maxX=500" border="0" alt="KIm Kardashian Kourtney Kardashian Miley Cyrus Kelly Osbourne Oscar party 2013" width="500" /></div><p class="source">Getty</p></div>The <keyword id="15047" type="PERSON" weightage="60" keywordseo="Parties">parties</keyword> leading up to the <keyword id="9344" type="ENTERTAINMENT" weightage="60" keywordseo="Academy-Awards">Academy Awards</keyword> are often more fun than the show itself.</span></p>
<p>Prior to Sunday's telecast, Los Angeles is turned into a party-haven for celebrities.</p>
<p><span>Kim Kardashian crashed Elton John's annual Oscar viewing party with her sisters at Pacific Design Center while Nicole Richie made it a date night, Hilary Swank was honored by Unicef and Jessica Chastain celebrated women in film.</span></p>

Inside The Celebrity Parties Before The Academy Awards

<p><span><div class="image-container float_right" style="width:420px"><div class="image"><img src="http://static6.businessinsider.com/image/51ae0c28ecad04174c00000b-597-447/karlie-kloss-cfda-2013-2.png?maxX=420" border="0" alt="Karlie Kloss cfda 2013" width="420" /><p class="source">Andrew H. Walker/Getty</p><p class="caption">Victoria's Secret model Karlie Kloss exposed her slim figure in this daring neckline gown by designers Michelle Ochs and Carly Cushnie.</p></div></div>Supermodels, socialites, <span>actresses, </span>style mavens and <keyword id="6" type="ENTERTAINMENT" weightage="60" keywordseo="fashion">fashion</keyword> designers all gathered Monday night to celebrate the </span>2013 Council of Fashion Designers of America (<keyword id="225382" type="ORGANIZATION" weightage="60" keywordseo="CFDA">CFDA</keyword>) Awards<span> in New York City.</span></p>
<p><span>Karlie Kloss, Sofia Vergara, Nicole Richie, Miranda Kerr and dozens of other fashionable folk all walked the <keyword id="6360359" type="ORGANIZATION" weightage="60" keywordseo="red-carpet">red carpet</keyword>. </span></p>
<p><span>Some wore especially scandalous gowns, while others kept it uncharacteristically covered.</span></p>
<p><span><span>The event, hosted by Bravo's Andy Cohen, </span><span>honors outstanding achievement in fashion design.</span></span></p>

The Most Scandalous Gowns At The Star-Studded CFDA Fashion Awards

<p><img class="float_right" src="https://static-ssl.businessinsider.com/image/53a84e98ecad04c71c9abc73-1200-924/paris-hilton-juicy-tracksuit-4.jpg?maxX=480" border="0" alt="paris hilton juicy tracksuit" width="480" />Juice Couture <a href="http://www.huffingtonpost.com/2014/06/20/juicy-couture-closing_n_5516611.html">is closing</a> all its U.S. stores. </p>
<p><span style="line-height: 1.5em;">The luxury casualwear company has struggled for several years. Almost a year ago, </span><span style="line-height: 1.5em;">Juicy Couture parent company Fifth &amp; Pacific, sold the retailer to Authentic Brands for $195 million. </span><span style="line-height: 1.5em;"> </span></p>
<p>Juicy Couture used to be one of the most sought-after and recognizable brands in fashion. </p>
<p>Its signature velour tracksuits were worn by celebrities from Jennifer Lopez to Jennifer Aniston.</p>
<p>Jessica Simpson was snapped wearing one while leaving the airport. <span style="line-height: 1.5em;">Pamela Anderson </span><a href="http://avenahoney.typepad.com/1260554419857.jpg">modeled one</a><span style="line-height: 1.5em;"> while buying her groceries. </span><span style="line-height: 1.5em;">Amy Poehler even </span><a href="http://www.fanpop.com/clubs/amy-poehler/images/7197257/title/amy-mean-girls-screencap">wore one</a><span style="line-height: 1.5em;"> in the movie Mean Girls. </span></p>
<p>The reason for Juicy's problems is simple: its fashions haven't changed that much since its heyday eight years ago. </p>
<p>Since then, the trends have changed and a new casual apparel brand has taken over: Lululemon. </p>
<p>Lululemon <a href="http://www.businessinsider.com/lululemon-sale-2013-1">sells a flattering mix</a> of casual apparel and has done a good job of offering different assortments over the seasons. It uses tasteful logos (if at all), which appeals to today's consumer. </p>
<p>Meanwhile, Juicy's items are emblazoned with garish logos that were more popular a decade ago. It <a href="http://www.juicycouture.com/womens-designer-clothing/juicy-couture-tracksuits/womens-track,default,sc.html">still sells</a> velour tracksuits, and tried to expand into handbags and jewelry.</p>
<p><span>Today, all the celebrities are stepping out in Lululemon, and that's where women are lining up to buy their casual-wear.</span></p>
<p>Alex Ronan <a href="http://nymag.com/thecut/2014/06/rip-juicy-tracksuits-famewhore-uniform-of-yore.html">at The Cut</a> notes that a change in American values also led to the demise of Juicy Couture. </p>
<p><span>The Juicy tracksuit became a symbol for pre-recession celebrities like Paris Hilton and Nicole Richie who were too good to do actual work. </span></p>
<p><span>"P<span>ost-recession celebrities now work really hard to demonstrate how hard they work," Ronan writes. </span></span></p>
<p><span>Meanwhile, Juicy Couture hopes its clothing will sell at a lower pricepoint. </span></p>
<p>The retailer just <a href="http://www.ocregister.com/articles/juicy-614242-couture-stores.html">inked a deal</a> with Kohl's. </p>

Why Juicy Couture Lost Its Celebrity Brand Status

<p><strong><div class="image-container float_right" style="width:400px"><div class="image"><img src="http://static3.businessinsider.com/image/515ed4ac6bb3f71e0f00002c-427-320/beyonc-2.png?maxX=400&amp;maxY=300" border="0" alt="Beyoncé" width="400" height="300" /></div><p class="source">Instagram.con/BaddieBey</p></div></strong></p>
<ul>
<li><strong style="line-height: 1.5em;">Beyoncé </strong><span style="line-height: 1.5em;">and </span><strong style="line-height: 1.5em;"><keyword id="16418" type="PERSON" weightage="60" keywordseo="Jay-Z">Jay-Z</keyword> </strong><span style="line-height: 1.5em;">rang in their five-year anniversary with a trip to Havana, Cuba. Check out </span><a href="http://www.dailymail.co.uk/tvshowbiz/article-2304335/Beyonce-Jay-Z-mobbed-fans-Havana-police-called-safe.html" target="_blank">photos of the couple's vacation here &gt;</a></li>
<li><strong style="line-height: 1.5em;">Roger Ebert</strong><span style="line-height: 1.5em;">'s wife says </span><a href="http://www.people.com/people/article/0,,20688468,00.html" target="_blank">he smiled right before he died</a><span style="line-height: 1.5em;">. "We were getting ready to go home today for hospice care, when he looked at us, smiled, and passed away," said Roger's wife of 20 years, </span><strong style="line-height: 1.5em;">Chaz</strong><span style="line-height: 1.5em;">. "No struggle, no pain, just a quiet, dignified transition."</span></li>
<li><strong style="line-height: 1.5em;">Rihanna</strong><span style="line-height: 1.5em;"> is the </span><a href="http://www.tmz.com/2013/04/04/rihanna-swatted-hackers-911/" target="_blank">latest celeb to get swatted</a><span style="line-height: 1.5em;"> after </span><span style="line-height: 1.5em;">a call came in to 911 claiming two armed men were inside her home and someone was shot. </span><span style="line-height: 1.5em;">The incident comes just a day after</span><strong style="line-height: 1.5em;"> Diddy</strong><span style="line-height: 1.5em;"> was </span><span style="line-height: 1.5em;">swatted</span><span style="line-height: 1.5em;"> in the nearby San Fernando Valley.</span></li>
<li><span style="line-height: 1.5em;">For just $35K, you can </span><a href="http://www.hollywoodreporter.com/news/got-35000-you-can-watch-433105" target="_blank">watch "Jurassic Park" at home</a><span style="line-height: 1.5em;"> this weekend.</span></li>
<li><strong style="line-height: 1.5em;">Richie Sambora</strong><span style="line-height: 1.5em;"> is </span><a href="http://www.hollywoodreporter.com/earshot/richie-sambora-leaves-bon-jovi-433075" target="_blank">leaving the <strong>Bon Jovi</strong> tour for "personal reasons."</a><span style="line-height: 1.5em;"> A</span><span style="line-height: 1.5em;"> source told</span><a href="http://www.tmz.com/2013/04/03/richie-sambora-bon-jovi-tour-business-money/" target="_blank"> TMZ </a><span style="line-height: 1.5em;">that the key problem is financial. </span><span style="line-height: 1.5em;">"It's a classic Jagger/Richards blowup," a source told the website, hinting that the 53-year-old guitarist is squabbling with frontman </span><strong style="line-height: 1.5em;">Jon Bon Jovi </strong><span style="line-height: 1.5em;">over money.</span></li>
<li><span style="line-height: 1.5em;">"Twilight" actor </span><strong style="line-height: 1.5em;">Kellan Lutz</strong><span style="line-height: 1.5em;"> has </span><a href="http://www.hollywoodreporter.com/heat-vision/twilights-kellan-lutz-nabs-hercules-433152" target="_blank">signed on to play the title role in "Hercules 3D."</a></li>
<li><span style="line-height: 1.5em;">Married actors </span><strong style="line-height: 1.5em;">Daniel Craig</strong><span style="line-height: 1.5em;"> and</span><strong style="line-height: 1.5em;"> Rachel Weisz</strong><span style="line-height: 1.5em;"> are set to </span><a href="http://www.gossipcop.com/daniel-craig-rachel-weisz-broadway-play-betrayal-affair-cheating-adultery-show/" target="_blank">star together in the Broadway play "Betrayal"</a><span style="line-height: 1.5em;"> – about an extramarital affair.</span></li>
<li><strong style="line-height: 1.5em;">Jessica Alba</strong><span style="line-height: 1.5em;"> and </span><strong style="line-height: 1.5em;">Nicole Richie</strong><span style="line-height: 1.5em;"> are </span><a href="http://www.dailymail.co.uk/tvshowbiz/article-2304302/Jessica-Alba-dresses-incredible-beach-body-colourful-piece-frolic-St-Barts-sea-husband-Cash-Warren.html" target="_blank">enjoying a beach vacation in St.Barts</a><span style="line-height: 1.5em;">.</span></li>
<li><strong style="line-height: 1.5em;">Violet Affleck</strong><span style="line-height: 1.5em;"> may just be the </span><a href="http://www.dailymail.co.uk/tvshowbiz/article-2304326/Jennifer-Garner-daughter-Violet-stop-smiling-visit-McDonalds.html" target="_blank">cutest celebrity offspring</a><span style="line-height: 1.5em;">.</span></li>
</ul>
<p> </p>
<p> </p>
<p> </p>

Jay-Z And Beyonce Celebrate Their Anniversary In Cuba - Here's Today's Buzz

<p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/554275e36bb3f75a22009eee-1200-1715/kim kardashian ebay.jpg" border="0" alt="Kim Kardashian ebay"><p class="source"><span>Michael Loccisano/Getty Images for eBay</span></p><p class="caption">Kim Kardashian would make a profit by cleaning out her celebrity friends' closets and selling their clothes on eBay.</p></img></div><p></p></div></div>Today, Kim Kardashian runs an empire.</p><p>The 34-year-old is an executive producer on her family's hit, long-running reality show "Keeping Up with the Kardashians," which was recently renewed at E! for a reported <a href="http://www.businessinsider.com/kardashians-reportedly-sign-a-100-million-deal-with-e-2015-2" target="_blank">$100 million for the next four years</a>.</p><p>Kim also has a <a href="http://www.businessinsider.com/why-kim-kardashian-hollywood-is-the-most-important-video-game-of-the-past-year-2015-3" target="_blank">super successful video game app</a><span>, product </span><a href="http://observer.com/2014/10/a-brief-history-of-kim-kardashians-endorsement-deals/" target="_blank">endorsement deals</a><span>, a </span><a href="http://www.businessinsider.com/kim-kardashians-selfie-book-selling-on-ebay-for-a-lot-2015-4" target="_blank">selfie book</a><span>, and </span><span>nearly 31 million </span><a href="https://instagram.com/kimkardashian/" target="_blank">Instagram followers</a><span> tracking her every move.</span></p><p>According to <a href="http://www.forbes.com/sites/clareoconnor/2014/06/30/kim-kardashians-28-million-year-how-she-made-more-than-ever-before/he-made-more-than-ever-before/" target="_blank">Forbes</a>, Kardashian earned $28 million in 2014 alone and was recently named one of <a href="http://time.com/3822676/kim-kardashian-west-2015-time-100/" target="_blank">Time Magazine's 100 most influential people of 2015</a>.</p><p>But Kardashian, 34, has been working toward this her entire life.</p><p><span>Despite her cushy upbringing in Calabasas, California, Kardashian says she always had a job throughout her teenage years.</span></p><p>Kardashian began her career in retail, telling <a href="http://variety.com/2015/tv/news/kim-kardashian-west-bruce-jenner-transgender-empire-brand-1201479125/" target="_blank">Variety</a> in a new interview: </p><p style="padding-left: 30px;"><span><span>I worked at a clothing store for four years. I loved it. When I turned 16, my dad made me sign a contract - he made us sign contracts for everything - that if I hit my car, I would be responsible for paying for it. I was in bumper-to-bumper traffic, and I tapped someone. It was so not a big deal, but I had to pay for it. It was during the O.J. trial. They saw my last name and said, "Kardashian, your dad's that lawyer?!" They sued me for a lot of money. After I paid them back, I kept on working to buy myself some clothes.</span></span></p><p><span><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5542a616ecad040608fe14c7-1200-600/kim-kardashian-ebay-5-1.jpg" border="0" alt="Kim Kardashian ebay 5"><p class="source"><span>Michael Loccisano/Getty Images</span></p></img></div><p></p></div></div>After working in stores, Kim soon discovered a whole new world of online shopping <span>-</span> and selling.</span></span></p><p style="padding-left: 30px;"><span style="line-height: 1.5em;">I discovered eBay and I loved shopping. I had to be on a budget. I didn't have credit cards. How do I figure out how to make this a business? I remember I bought these Manolo Blahnik shoes that were $700. He [Kim's late father, Robert] let me buy five pairs. I had to pay him back plus interest. I sold every pair on eBay for $2,500. I became so obsessed with seeing that return, I would sell off the things I wouldn't be wearing.</span></p><p>Kardashian explains that she made such a profit off of the shoes because she had a good eye for trends and what people would want to buy.</p><p>"They were these Manolo Blahniks that Jennifer Lopez had worn in her first or second video," Kardashian explains. "Everyone had to have them. I called at the right time and the girl at the store had five pairs and I took them."</p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55427ada6da811431d8b4569-1200-600/kim-kardashian-ebay-3.jpg" border="0" alt="Kim Kardashian ebay"><p class="source"><span>Michael Loccisano/Getty Images for eBay</span></p></img></div><p></p></div></div><span style="line-height: 1.5em;">From there, Kardashian created a business of </span><a href="http://www.suggest.com/celebs/5202/9-celebs-that-were-once-kim-kardashians-bosses#slide/0" target="_blank">cleaning out her celebrity friends' c</a><a href="http://www.suggest.com/celebs/5202/9-celebs-that-were-once-kim-kardashians-bosses#slide/0" target="_blank">losets</a><span style="line-height: 1.5em;"> and selling the goods on eBay, while taking a cut of the profit. Kardashian went by the <span>eBay username "</span><a href="http://stores.ebay.com/kimsaprincess" target="_blank">kimsaprincess</a>,<span>" an account she started all the way back in 2002.</span></span></p><p><span style="line-height: 1.5em;"><span>Feedback provided on her second and third sales ever <a href="http://www.cosmopolitan.com/entertainment/celebs/news/a20501/kardashian-family-ebay-sales-wow/" target="_blank">note she offered</a> "exquisite Dior boots" and "authentic Louis Vuitton."</span></span></p><p><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/554279a369bedd105bf0a747-1200-600/kim-kardashian-ebay-2.jpg" border="0" alt="KIm Kardashian ebay "><p class="source"><span>Michael Loccisano/Getty Images for eBay</span></p></img></div><p></p></div></div></span><span style="line-height: 1.5em;">In 2006, a then unknown Kardashian was even featured on pal Paris Hilton's reality show "The Simple Life" as the heiress' closet organizer.</span></p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5542531f6bb3f7353c009ef2-615-458/wu-tang-007-11222014.png" border="0" alt="Kim Kardashian Paris Hilton" style="color: #000000;"><p class="source"><span>FOX/"The Simple Life"</span></p></img></div><p></p></div></div></p><p><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55414b9eecad040061e17be5/anigif_enhanced-19436-1403724800-12.gif" border="0" alt="Kim Kardashian Paris Hilton closet GIF"><p class="source"><span>FOX/"The Simple Life"</span></p></img></div><p></p></div></div><br /></span><span style="line-height: 1.5em;">"My closet business came about when I was at my godparents' house, Sugar Ray Leonard and his wife Bernadette," Kardashian explained to </span><a href="http://www.cardozaplayer.com/article_details.php?cid=34&amp;contentType=2&amp;typeSub=0" target="_blank">Player Magazine</a><span style="line-height: 1.5em;"> in 2006. "Bernadette's closet was massive and had so much stuff in it. I said to her, 'You really need to clean out your closet.' Well, we spent the whole night doing that."</span></p><p><span style="line-height: 1.5em;">"Kim convinced Bernadette to sell the designer clothing on eBay rather than throw it away," explained Player magazine. "She </span><span style="line-height: 1.5em;">was so successful at it that Bernadette started recommending Kim to her friends. Soon, celebrities like Kenny G, and Rob Lowe and his wife, started hiring her. Before long, Kim was organizing and cleaning out closets for everyone from Cindy Crawford to Serena Williams, as well as friends like Nicky Hilton and Nicole Richie. Her clients jokingly tagged her with the moniker, 'Queen of the Closet Scene.'"</span></p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55427ba86bb3f78047009eed-1200-924/kim-kardashian-serena-williams.jpg" border="0" alt="Kim Kardashian serena williams"><p class="source"><span>Charley Gallay/Getty Images</span></p><p class="caption">Kim's closet clients included Serena Williams, Cindy Crawford, Nicole Richie, Rob Lowe, Kenny G, and the Hilton sisters.</p></img></div><p></p></div></div>Today, Kardashian still uses eBay to sell her castoffs and <a href="http://stores.ebay.com/kimsaprincess" target="_blank">donates a portion of proceeds</a> to various charities, mainly the Kardashian's <a href="http://stores.ebay.com/kimsaprincess" target="_blank">family church<span> in Agoura Hills</span></a>. Many of Kim's family members have jumped on the bandwagon, too.</p><p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5542abb8ecad044932fe14c7-570-427/kim-kardashian-closet-3.jpg" border="0" alt="kim kardashian closet"><p class="source"><span><a href="https://instagram.com/p/w10Be6OS7d/">instagram.com/KimKardashian</a></span></p><p class="caption">Kim sold over $212,000 worth of used goods on eBay between 2013 and 2014.</p></img></div><p></p></div></div>Between February 2013 and February 2014, the Kardashian clan <span>sold just under 2,000 pieces successfully on eBay - raking in $277,469.60 from auction items, <a href="http://www.cosmopolitan.com/entertainment/celebs/news/a20501/kardashian-family-ebay-sales-wow/" target="_blank">Cosmopolitan</a> reported at the time. </span></p><p><span>The family uses an "auction management service" called <a href="http://www.auctioncause.com/" target="_blank">Auction Cause</a>, which basically does the dirty work of re-selling for them.</span></p><p><strong>Below is a breakdown of the Kardashian's 2013 through 2014 eBay sales, from most profitable family member to the least:</strong></p><p><span style="line-height: 1.5em;"><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5542a2d6eab8ea3e6130cec5-720-1008/nrm_1409611943-cos-kardashian-ebay-sales-001.jpg" border="0" alt="Kardashians ebay infographic"><p class="source"><span><a href="http://www.cosmopolitan.com/entertainment/celebs/news/a20501/kardashian-family-ebay-sales-wow/">Courtesy Cosmopolitan.com</a></span></p></img></div><p></p></div></div>Kim, by far the most profitable of the bunch, sold a lot of designer duds between 2013 and 2014. </span></p><p><span style="line-height: 1.5em;">At <a href="http://www.cosmopolitan.com/entertainment/celebs/news/a20501/kardashian-family-ebay-sales-wow/" target="_blank">Cosmpolitan's count</a>, <span>most-often sold designers include: "<span>Christian Louboutin (15 listings), Givenchy (9 listings), Balenciaga (7 listings), and Alexander McQueen (6 listings). She also sold 16 pairs of 7 for all Mankind jeans, maternity clothing, and a shit-ton of K Dash/Kardashian Kollection merchandise."</span></span></span></p><p><span style="line-height: 1.5em;"><span><span>Cosmopolitan further broke down each family member's best and worst selling items below:</span></span></span></p><p><span style="line-height: 1.5em;"><span><span><div class="KonaFilter image-container display-table"><div><div class="image"><img src="https://static-ssl.businessinsider.com/image/5542a979ecad045d18fe14ca-720-620/53a0e2a04792e_-_cos-kardashian-ebay-sales-003.jpg" border="0" alt="Kardashian ebay chart"><p class="source"><span><a href="http://www.cosmopolitan.com/entertainment/celebs/news/a20501/kardashian-family-ebay-sales-wow/">Courtesy Cosmopolitan.com</a></span></p></img></div><p></p></div></div>Despite her big eBay sales, Kim was criticized in </span></span><span style="line-height: 1.5em;">December 2013 for holding a charitable auction for </span><span style="line-height: 1.5em;">disaster relief in the Phillipines following Typhoon Haiyan - but </span><span style="line-height: 1.5em;">only donating 10% of the profits.</span></span></p><p><span style="line-height: 1.5em;">Kardashian addressed the issue <a href="http://www.celebuzz.com/news/kim-kardashian/" target="_blank">on her blog</a>, saying "<span>I don't publicize everything I do to help charities and people all over the world."</span></span></p><p style="padding-left: 30px;">"My dad always taught me the importance of giving back. I don't publicize everything I do to help charities and people all over the world. I do it because I want to. I do it because my dad taught me to. I do it because it's the right thing to do. So for people to attack me for giving 10% of my eBay auction sales to the people of the Philippines, that hurts.</p><p><span>She also explained how eBay breaks down auction profits:</span></p><p style="padding-left: 30px;">In regards to these eBay auctions, when the eBay numbers get broken down, the auction management agency that posts for me gets a percentage for all of their hard work, then eBay listing fees, end of auction fees, eBay Store fees, Paypal fees, etc., all add up to about half of the sale. Then I give 10% to a charity. Over the last 5+ years, I have listed thousands of items on eBay Giving Works for various causes. I will continue to do what is in my heart and am happy to know many others have enjoyed purchasing from me, as they too are giving with me.</p><p>When not selling their used goods online, the Kardashian sisters also have clothing store <a href="http://shopdashonline.com/" target="_blank">Dash</a>, which sells trendy, new womenswear.</p><p><span style="line-height: 1.5em;">Founded in</span><span style="line-height: 1.5em;"> 2006 by Kim, Kourtney and Khloe, t</span><span style="line-height: 1.5em;">here are currently three Dash boutiques across the U.S. including Miami Beach, New York City, and Los Angeles.</span></p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55427cf3ecad04076e8b4568-1200-600/dash-kardashians.jpg" border="0" alt="Dash Kardashians"><p class="source"><span>Marc Stamas/Getty Images</span></p></img></div><p></p></div></div><span style="line-height: 1.5em;">Kim says that when she was first approached about a reality show, she looked at it as a way to promote the stores.</span></p><p><span>"When the opportunity for our TV show came about, I wanted to do it to bring attention to our stores," Kardashian told </span><a href="http://variety.com/2015/tv/news/kim-kardashian-west-bruce-jenner-transgender-empire-brand-1201479125/" target="_blank">Variety</a><span>. "I was thinking this might not last very long, but we'll grow a great business and expand online. I thought it would be great press. I didn't think it would turn into what it turned into."</span></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/kanye-west-kim-kardashian-marriage-ellen-2015-1">Kanye West explains how marriage has helped him become a better man</a></h3>        <div>            <div>    <script src="http://player.ooyala.com/v3/6e12e8b3387a44daacfb73afba25a76e"></script>    <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="JzYW8zczrtB1Hil2vg-1l6rrbhbepk3n" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div>    <script>    if (typeof RunFunctions === 'undefined') { var RunFunctions = []; }     RunFunctions.push(function()    {         var ooyalapopvideo = OO.Player.create('ooyalaplayer_popvideo', 'JzYW8zczrtB1Hil2vg-1l6rrbhbepk3n',{ autoplay: 'false' });     });    </script>    <noscript><div>Please enable Javascript to watch this video</div></noscript></div>        </div>        <script>(function() { function createPlayer() { OO.ready(function() { RunFunctions.forEach(function(ooyalaFunction) { ooyalaFunction(); }); RunFunctions = [];}); } createPlayer(); }()); </script>    </div>

Before she was famous, Kim Kardashian had a successful eBay business

<p><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5541575169beddde388b456f-1200-924/kim-kardashian-66.jpg" border="0" alt="Kim Kardashian"><p class="source"><span>Slaven Vlasic/Getty Images</span></p></img></div><p></p></div></div>Say what you will about Kim Kardashian, but there's no denying the reality TV star is also a savvy businesswoman.</span></p><p>"Keeping Up with the Kardashians," currently in its tenth season, recently <a href="http://www.businessinsider.com/kardashians-reportedly-sign-a-100-million-deal-with-e-2015-2" target="_blank">signed a reportedly $100 million deal</a> to stay with the E! network for the next four years.</p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55414ecf69beddb9678b4567-900-450/keeping-up-with-the-kardashians-4.jpg" border="0" alt="keeping up with the kardashians"><p class="source"><span>Brian Bowen Smith/E!</span></p></img></div><p></p></div></div><span style="line-height: 1.5em;">Kim boasts an executive producer credit on the show, not to mention her </span><a href="http://www.businessinsider.com/why-kim-kardashian-hollywood-is-the-most-important-video-game-of-the-past-year-2015-3" target="_blank">hit video game app</a><span style="line-height: 1.5em;">, product </span><a href="http://observer.com/2014/10/a-brief-history-of-kim-kardashians-endorsement-deals/" target="_blank">endorsement deals</a><span style="line-height: 1.5em;">, a </span><a href="http://www.businessinsider.com/kim-kardashians-selfie-book-selling-on-ebay-for-a-lot-2015-4" target="_blank">selfie book</a><span style="line-height: 1.5em;">, and </span><span style="line-height: 1.5em;">nearly 31 million </span><a href="https://instagram.com/kimkardashian/" target="_blank">Instagram followers</a><span style="line-height: 1.5em;"> tracking her every move.</span></p><p><span><span>According to </span><a href="http://http//www.forbes.com/sites/clareoconnor/2014/06/30/kim-kardashians-28-million-year-how-she-made-more-than-ever-before/" target="_blank">Forbes</a><span>, Kardashian earned $28 million in 2014 alone and earlier this month she was named one of </span><a href="http://http//time.com/3822676/kim-kardashian-west-2015-time-100/" target="_blank">Time Magazine's 100 most influential people of 2015</a><span>.</span></span></p><p><span><span>But Kardashian, 34, has been working towards this her entire life.</span></span></p><p><span><span>As a teenager, Kardashian always had a job, despite her cushy upbringing in Calabasas, California.</span></span></p><p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55414e15eab8ea70018b4569-626-723/screen shot 2015-04-29 at 5.31.24 pm.png" border="0" alt="Kim Kardashian"><p class="source"><span>Kevin Winter/Getty Images</span></p><p class="caption">Kim worked throughout her teenage years.</p></img></div><p></p></div></div>In a new interview with <a href="http://variety.com/2015/tv/news/kim-kardashian-west-bruce-jenner-transgender-empire-brand-1201479125/" target="_blank">Variety</a>, Kardashian explains that it was her late father, powerhouse attorney <a href="http://en.wikipedia.org/wiki/Robert_Kardashian" target="_blank">Robert Kardashian</a>, who taught her to be financially savvy by having her "sign contracts for everything." <span style="line-height: 1.5em;">She explains:</span></p><p style="padding-left: 30px;"><span>I worked at a clothing store for four years. I loved it. When I turned 16, my dad made me sign a contract- he made us sign contracts for everything - that if I hit my car, I would be responsible for paying for it. I was in bumper-to-bumper traffic, and I tapped someone. It was so not a big deal, but I had to pay for it. It was during the O.J. trial. They saw my last name and said, "Kardashian, your dad's that lawyer?!" They sued me for a lot of money. After I paid them back, I kept on working to buy myself some clothes.</span></p><p><span><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55413b2a6bb3f76966e17be0-507-380/kim-kardashian-young-robert-kardashian-dad.png" border="0" alt="Kim Kardashian young Robert Kardashian dad"><p class="source"><span>Instagram.com/KimKardashian</span></p><p class="caption">The late Robert Kardashian with daughters Khloe, Kourtney, and Kim.</p></img></div><p></p></div></div>When Kim was growing up, she would spend time working for her father at his law firm. It was there, she explains to Variety, that she found a passion that led to her first financial success <span>-</span> selling clothes on eBay.</span></p><p style="padding-left: 30px;">When I was younger, I worked in my dad's office. When I was there, I discovered eBay and I loved shopping. I had to be on a budget. I didn't have credit cards. How do I figure out how to make this a business? I remember I bought these Manolo Blahnik shoes that were $700. He let me buy five pairs. I had to pay him back plus interest. I sold every pair on eBay for $2,500. I became so obsessed with seeing that return, I would sell off the things I wouldn't be wearing.</p><p>Kardashian explains that she made such a profit off of the shoes because she had a good eye for trends and what people would want to buy.</p><p>"They were these Manolo Blahniks that Jennifer Lopez had worn in her first or second video," Kardashian explains. "Everyone had to have them. I called at the right time and the girl at the store had five pairs and I took them."</p><p>From there, Kardashian created a business of <a href="http://www.suggest.com/celebs/5202/9-celebs-that-were-once-kim-kardashians-bosses#slide/0" target="_blank">cleaning out her celebrity friends' c</a><a href="http://www.suggest.com/celebs/5202/9-celebs-that-were-once-kim-kardashians-bosses#slide/0" target="_blank">losets</a><span style="line-height: 1.5em;"> and selling the goods on eBay, while taking a cut of the profit.</span></p><p><span style="line-height: 1.5em;">In 2006, a then-unknown Kardashian was even featured on pal Paris Hilton's reality show "The Simple Life" as the heiress' closet organizer.</span></p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/55414b9eecad040061e17be5/anigif_enhanced-19436-1403724800-12.gif" border="0" alt="Kim Kardashian Paris Hilton closet GIF" style="color: #000000;"><p class="source"><span>FOX/"The Simple Life"</span></p></img></div><p></p></div></div><br><span style="line-height: 1.5em;">"My closet business came about when I was at my godparents' house, Sugar Ray Leonard and his wife Bernadette," Kardashian explained to </span><a href="http://www.cardozaplayer.com/article_details.php?cid=34&amp;contentType=2&amp;typeSub=0" target="_blank">Player Magazine</a><span style="line-height: 1.5em;"> in 2006. "Bernadette's closet was massive and had so much stuff in it. I said to her, 'You really need to clean out your closet.' Well, we spent the whole night doing that." </span></br></p><p><span style="line-height: 1.5em;"><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/554159186bb3f76e7d8b4567-572-429/kim-kardashian-closet-1.jpg" border="0" alt="kim kardashian closet"><p class="source"><span><a href="https://instagram.com/p/w10Be6OS7d/">instagram.com/KimKardashian</a></span></p><p class="caption">Before she was a reality star, Kim was known as "The Queen of the Closet Scene."</p></img></div><p></p></div></div>"Kim convinced Bernadette to sell the designer clothing on eBay rather than throw it away," explained Player magazine. "She </span><span style="line-height: 1.5em;">was so successful at it that Bernadette started recommending Kim to her friends. Soon, celebrities like Kenny G, and Rob Lowe and his wife, started hiring her. Before long, Kim was organizing and cleaning out closets for everyone from Cindy Crawford to Serena Williams, as well as friends like Nicky Hilton and Nicole Richie. Her clients jokingly tagged her with the moniker, 'Queen of the Closet Scene.'"</span></p><p>Kardashian even spun that infamous 2007 sex tape into a reported <a href="http://www.realitytea.com/tag/how-much-did-kim-kardashian-get-for-her-sex-tape/" target="_blank">$5 million deal</a> that still swells her bank account to this day. After Kardashian's <a href="http://www.mirror.co.uk/3am/celebrity-news/kim-kardashian-nude-photos-paper-4643189" target="_blank">nude Paper magazine cover</a> piqued interest in November, Vivid Entertainment president Steve Hirsch told TMZ the reality star would <a href="http://www.businessinsider.com/kim-kardashian-sex-tape-best-selling-2014-11" target="_blank">rake in $55,000</a> for that week alone.</p><p><span style="line-height: 1.5em;">Kardashian says she has always considered herself a businesswoman.</span></p><p><span style="line-height: 1.5em;">"When the opportunity for our TV show came about, I wanted to do it to bring attention to our stores [DASH, which she'd opened with her sisters]," Kardashian told </span><a href="http://variety.com/2015/tv/news/kim-kardashian-west-bruce-jenner-transgender-empire-brand-1201479125/" target="_blank">Variety</a><span style="line-height: 1.5em;">. "I was thinking this might not last very long, but we'll grow a great business and expand online. I thought it would be great press. I didn't think it would turn into what it turned into."</span></p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/554155276da81165228b456c-1200-600/kim-kardashian-book-kourtney-khloe-kardashian-sisters.jpg" border="0" alt="Kim Kardashian book Kourtney Khloe Kardashian sisters" style="color: #000000;"><p class="source"><span>Frazer Harrison/Getty Images</span></p></img></div><p></p></div></div></p><p><strong>Read Variety's full interview with Kim Kardashian <a href="http://variety.com/2015/tv/news/kim-kardashian-west-bruce-jenner-transgender-empire-brand-1201479125/" target="_blank">here &gt;</a></strong></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/kanye-west-kim-kardashian-marriage-ellen-2015-1">Kanye West explains how marriage has helped him become a better man</a></h3>        <div>            <div>    <script src="http://player.ooyala.com/v3/6e12e8b3387a44daacfb73afba25a76e"></script>    <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="JzYW8zczrtB1Hil2vg-1l6rrbhbepk3n" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div>    <script>    if (typeof RunFunctions === 'undefined') { var RunFunctions = []; }     RunFunctions.push(function()    {         var ooyalapopvideo = OO.Player.create('ooyalaplayer_popvideo', 'JzYW8zczrtB1Hil2vg-1l6rrbhbepk3n',{ autoplay: 'false' });     });    </script>    <noscript><div>Please enable Javascript to watch this video</div></noscript></div>        </div>        <script>(function() { function createPlayer() { OO.ready(function() { RunFunctions.forEach(function(ooyalaFunction) { ooyalaFunction(); }); RunFunctions = [];}); } createPlayer(); }()); </script>    </div>

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