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YouTube launches shopping affiliate programme in India; teams up with Flipkart, Myntra
This program aims to deepen creator-audience connections and diversify revenue streams with product…
PTI
Indian beauty brand RENÉE Cosmetics raises $25 million in Series B funding led by Evolvence India, Edelweiss Group
Indian direct-to-consumer beauty brand RENÉE Cosmetics raised $25 million in Series B funding, in a…
Flipkart group leads e-commerce festive sales, Meesho is second largest contributor in order volume: Redseer
Flipkart group leads e-commerce festive sales, Meesho is second largest contributor in order volume…
The great Indian festival of hiring: E-commerce companies gear up for India’s shoppers
Over five lakh temp jobs will be created across e-commerce companies in the festive season.Highest …
PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an IPL TV ad-Bobble AI report
PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an…
Explained: How video commerce is helping online shoppers try before they buy
Explained: How video commerce is helping online shoppers try before they buy
Philips 7000-series hair straightener review: Modern, easy to use, and affordable
Philips is a household name when it comes to personal grooming and electronics. The company offers …
Ajio and Myntra locked horns this festive season in fashion e-commerce: Report
While almost 46% of all transactions belonged to Myntra during the 2020 festive period, Ajio bagged…
Myntra expands offerings for climate-conscious teenagers with Wrogn and Dressberry Teens
To appeal to this target audience, the collection will focus on self-expression, individuality a…
Exclusive: Myntra to increase its focus on Beauty and Personal category; plans to add 500 brands and 50,000 styles by 2022
Myntra registers 2.5X YoY growth in Beauty & Personal Care segment
Myntra forays into social commerce; Launches ‘M-Live’ for real-time video-enabled, interactive shopping experience
Myntra aims to churn out close to 1000 hours of live video content per month
Amazon, Flipkart and Myntra sales – all unaffected by low consumer sentiment
India’s e-commerce titans — Amazon, Flipkart and Myntra — are all hosting their mid-year sales at t…
Mensa Brands acquires MyFitness, aims to turn it into a ₹1,000 crore brand
The acquisition will help Mensa Brands launch new categories, scale D2C, invest in brand-buildin…
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Former Myntra CEO started Mensa Brand in May and it’s already worth a billion dollars
A unicorn, in the startup purlance, is a company valued at over billion dollars. Mensa brand…
This festive season, e-commerce platforms are betting big on Tier II and III markets, which are likely to contribute $150 million to e-commerce growth this year
E-commerce platforms line up bumper offers and huge discounts for the upcoming festive season to wo…
‘To build a successful brand, both offline and online presence need to coexist’ says Ananth Narayanan
The industry veteran also noted India’s dynamic consumer trends, which are unlocking new o…
Skyroot Aerospace raises $11 million in Series A funding with plans to have Vikram-I on the launch pad by mid-2022
Indian space startup Skyroot Aerospace has raised $11 million in its series A round of funding. Thi…
Myntra signs up Hrithik Roshan, Vijay Deverakonda and Dulquer Salmaan as its newest brand ambassadors
Last year, Myntra partnered with Kiara Advani as Myntra’s nationwide face and Samantha Akkineni as …
Myntra for Earth is working towards scaling the number of brands in the store to ~2X by the upcoming quarter while adding another 4000 styles to the existing assortment: Ayyappan Rajagopal of Myntra
Myntra takes a step forward towards building a sustainable fashion future