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It’s Virat Kohli Vs MS Dhoni in the Indian e-gaming space
Meanwhile, former Indian men’s cricket team captain and Kohli’s friend, Mahendra Singh Dhoni e…
A Premier League soccer legend was tied up and threatened with having his fingers cut off in a violent home invasion, court hears
A gang of four men allegedly smashed their way into the home of Ashley Cole with a sledgehammer in …
Barnaby Lane
This gaming startup’s in-game brand placements is helping them win over both gamers and advertisers
EWar Games' brand placements in games have led to way more brand impressions when compared to conve…
Delhi Capitals request BCCI for COVID-19 vaccination of their Indian players
"The foreign players may not get the nod... they have initiated conversations and for the Ind…
PTI
We have seen a constant rise in our business as we posted an increase of 500% CAGR in FY 19-20: Saurabh Chopra, CEO, BalleBaazi.com
BalleBaazi.com has partnered with many brands on a cross-value proposition to maximize its audience…
IPL 2020 gets another startup sponsor – Kunal Shah’s CRED is now an official partner
Launched in November 2018, the credit card payments startup has been in the news for its f…
Experts expect to see more advertisements around IPL this year than ever before
Due to the restriction on production and limited budgets, the storytelling will not be the same thi…
How to watch the Premier League when its soccer season resumes on June 17
The Premier League will resume its soccer season on Wednesday, June 17. These are the streaming ser…
Andrew Severin
BCCI, Vivo suspend IPL partnership for one year, may resume next year
New Delhi, Aug 6 () The BCCI on Thursday suspended the IPL title sponsorship deal with Chinese mobi…
PTI
While people boycott Chinese products, IPL to retain Chinese sponsors: Omar Abdullah
"Chinese cellphone makers will continue as title sponsors of the IPL while people are told to boyco…
PTI
Why mobile-based audience buys could be a game changer for advertisers in the 2022 cricket season
Vasuta Agarwal writes about the efficacy of mobile-based audience buys in driving brand awareness d…
How Riot Games is expanding the 'League of Legends' franchise with Netflix's 'Arcane'
Netflix's "Arcane," a "League of Legends" animated series, was the streamer's second biggest TV sho…
Travis Clark
Germany's premier soccer league, the Bundesliga, will begin its new season on September 18 — here's how to watch live on ESPN+
The Bundesliga's 2020-21 season will kick off on September 18. You can watch all of the league's so…
Andrew Severin
Mobile handset makers to pay Sony around 20% of IPL ad revenue
Oppo has signed up as the presenting sponsor this year, which means that it would take 240 seconds …
Netflix's 'League of Legends' series 'Arcane' has surged in global popularity since its debut, new data shows
"Arcane," Netflix's new "League of Legends" series, is a hit with audiences around the world, as we…
Travis Clark
The European Super League failed because it pushed a 'socialist' system with roots in American sports - and its organizers' biggest mistake was not realizing why fans would hate that
Fans are furious that 12 of Europe's richest soccer clubs tried to form a breakaway "Super League."…
Ben Winck,Nick Lichtenberg
Fans tells us why they won't stop fighting to 'RestoreTheSnyderVerse' even though there's no plan for 'Zack Snyder's Justice League' sequels
WarnerMedia thought it could move past #ReleaseTheSnyderCut, but the movement grows. Fans won't sto…
Kirsten Acuna
Royal Challengers Bangalore to launch 250 casual games on its mobile app
RCB plans to work closely with gaming companies and aggregators to integrate casual games within th…
For India, It’s Entertainment First In 2013, Says Google
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a few days ago, we brought you this year’s most popular buzzwords on Facebook. But you must ha…
IPL series don’t bother the TV producers with viewership threats anymore . Here's why
Here’s how it is done: The afternoons are a perfect time for homemakers who love keeping themselves…