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Google Play has revealed its annual Best of 2024 awards for India, celebrating the apps and games that defined the year. With five of the seven top apps developed by Indian creators, the awards underscore India’s rising prominence in the global tech ecosystem. Mobile gaming also continues to boom, as the country solidifies its position as the second-largest market for gaming downloads worldwide. In a blog post announcing the winners, Google also shed light on how India is the world's second largest market in terms of mobile gaming downloads. "On the gaming front, the Indian gaming scene continues to thrive, with India adding 23 million new gamers in FY24, reaching a total of 590 million. In fact, India now boasts the world's second-largest market for mobile gaming downloads, with average weekly playtime increasing by 30%." Leading Apps: India at the Forefront of AI Innovation The blog post revealed that this year’s top apps showcased India’s innovative spirit, particularly in harnessing AI to meet user needs. Alle - Your AI Fashion Stylist, developed by Hey Alle, emerged as the year’s Best App and also won the Best for Fun award. Leveraging AI, Alle provides personalised fashion advice tailored to users’ occasions, body types, and preferences, reflecting the growing trend of AI-powered app experiences in India. Prateek Agarwal, Co-Founder &amp; CEO, Alle, said in a statement, “We noticed that the recent developments in Gen AI, combined with evolving consumer preferences for visual inspirational content, will create a massive opportunity to reimagine &amp; rebuild how people discover and shop for fashion. This realization led us to start Alle...As a new startup, Google Play has been crucial in helping us reach our early users organically. The platform's detailed analytics and crash reporting have been invaluable - they've helped us quickly identify and fix issues, improving our app stability.” Other app winners included: • Headlyne: Daily News with AI (Best for Personal Growth), offering curated news tailored to individual preferences. • Sony LIV: Sports &amp; Entertainment (Best for Large Screens), delivering immersive content on tablets and other big-screen devices. • WhatsApp Messenger (Best Multi-device App), enabling seamless communication across devices. • Fold: Expense Tracker (Best Everyday Essential) and Rise: Habit List (Best Hidden Gem) also captured user interest with practical and engaging features. The blog post added that India’s dominance in the AI app space is significant, accounting for 21% of global AI mobile app downloads this year, with nearly 1,000 Indian apps and games incorporating AI. Games that thrilled millions India’s gaming industry continued its upward trajectory, adding 23 million gamers this year, taking the total to 590 million. With gaming preferences increasingly reflecting local culture, many award-winning titles integrated Indian storylines and visuals. Squad Busters, a fast-paced multiplayer game, won Best Game for its simple yet engaging design. Meanwhile, Indus Battle Royale Mobile by SuperGaming earned the Best Made in India title for the second year running. Roby John, Co-Founder and CEO of SuperGaming, said in a statement, "We are committed to making Indus a standout Battle Royale experience. Our team has spent over three years thoughtfully crafting its characters, environments, and gameplay features to represent Indian Art and Culture authentically. The community's enthusiasm validates our vision of Indian games thriving globally. Winning this award is an incredible honor, not just as a milestone but also a motivation to keep striving for excellence. Google Play’s expertise and responsiveness have empowered us to deliver world-class gaming, pushing the boundaries of Indian gaming. We’re more committed than ever to raising the bar and making Indian gaming shine on the global stage.” Other top games included: • BGMI (Battlegrounds Mobile India) (Best Ongoing), for its India-centric updates featuring cricket, festivals, and celebrity collaborations. • Bloom – A Puzzle Adventure (Best Indie), for its unique mechanics and creativity. • Clash of Clans (Best Multi-device Game) and Yes, Your Grace (Best Story) also stood out for their engaging gameplay.

Google Play announces best apps and games of 2024 in India: All you need to know

<ul class="summary-list"><li>AI and robotics are driving innovation in assistive technology.</li><li>But there's still work to be done to ensure that the tech is affordable and widely available.</li></ul>The first time Esther Klang tried the Atalante X, a self-balancing robotic exoskeleton, she was elated.Klang, who is quadriplegic, works with Fable, an accessibility-testing platform that pairs product developers and people with disabilities who test and give feedback on assistive technology.At first, Klang was skeptical. It took a few minutes for physical therapists to strap her into the exoskeleton. "It empowered me to stand up and walk independently for the first time in 18 years," she told Business Insider. She credited assistive technologies more broadly with saving her from "desperation and extremely dark thoughts."The Atalante X is made by Wandercraft, a company founded by a group of engineers in 2012 that develops mobility technologies. The exoskeleton recently gained attention when Kevin Piette, a Paralympic athlete, wore it to carry the Olympic torch.<div type="image" title="Kevin Piette wearing Wandercraft's robotic exoskeleton device and carrying the Olympic Torch on a street in Paris." height="853" width="1280" msid="114293346" hostid="261" sizebytes="96656"></div>The Atalante X is one of many game-changing developments in <a target="_blank" class="" href="https://www.businessinsider.com/guides/tech/what-is-assistive-technology">assistive technologies</a>, a market predicted to exceed $12 billion by the end of 2036. Innovations like AI-powered or robotic mobility aids and communication tools are poised to transform everyday life for millions of people. But widespread adoption hinges on ensuring that the tech is affordable and reaches the people who need it.<h2 id="6b8634a2-d442-4b58-b920-512b06194598">Advancing rehabilitation</h2>Dr. Laurent Metz, Wandercraft's global chief medical officer, described the Atalante X as a "walking robot full of sensors." The exoskeleton uses AI to predict which motions are needed to keep the user upright and moving, translating these into commands that are sent to a series of motors. "It's an interactive process that's repeated a thousand times a second," Metz said.This process takes place in rehabilitation hospitals and walking centers across the US, Europe, and Brazil under the guidance of medical professionals. One rehabilitation center said it <a target="_blank" href="https://www.linkedin.com/posts/villa-beretta-rehabilitation-research-innovation-institute_prof-matteo-parsani-during-a-training-session-activity-7188120806672003073-f1UX/?utm_source=share&amp;utm_medium=member_desktop">conducted 750 sessions with more than 60 patients</a> in just over nine months and that its patients had taken more than a million steps in the Atalante X.Wandercraft is preparing to move out of hospitals and launch a personal exoskeleton. While the company hasn't provided a timeline for the tech, its work is part of efforts to expand the availability and capabilities of assistive technology.ReWalk Robotics has also been modifying an at-home exoskeleton to help users mount stairs and curbs. The exoskeleton was approved for personal use in 2014, but until recently it could be used only on flat ground. ReWalk says the modifications are designed to make more daily environments and activities accessible to people with spinal-cord injuries.<h2 id="5b8f2dff-a16f-4f8d-a003-2319b441fd59">Assistive tech for everyday use</h2>Accessibility technologies are already being used in homes nationwide. "You probably don't think of a <a target="_blank" class="" href="https://www.businessinsider.com/guides/tech/best-robot-vacuum">Roomba vacuum </a>cleaner as an assistive technology, but it is," said Elaine Schaertl Short, an assistant professor of computer science at Tufts University.While the tech can be a quick fix for people who don't have time to vacuum, Short said, it also aids those with physical challenges. "I also have a mobility impairment, so vacuuming isn't the best use of my energy — I have this robot do it for me," she said.Other assistive technologies are <a target="_blank" class="" href="https://www.businessinsider.com/virtual-reality-physical-therapy-pain-relief-coordination-exercises-2024-8">redefining accessibility and mobility</a>. For example, the Tatum T1, developed by Tatum Robotics, is a robotic hand designed to translate live voice and text output into American Sign Language. And Chronus Robotics has developed Kim-e, what it calls a hands-free "invisible wheelchair" with an adjustable seat that can be raised to standing height.Robotics are also advancing the capabilities of prosthetic limbs. Dani Clode, an augmentation designer based in the UK, has worked alongside neuroscientists for several years to create and fine-tune <a target="_blank" href="https://www.daniclodedesign.com/thethirdthumb">the Third Thumb</a>, which she describes as a "flexible, 3D printed thumb extension for the hand."<div type="image" title="Person looking sideways at the Third Thumb device attached to their right hand." height="3394" width="4751" msid="114293347" hostid="261" sizebytes="252202"></div>Clode said developing the Third Thumb was a trial-and-error process, involving "several iterations and prototypes, refining both the mechanical design and the wireless control system." The tech was the result of Clode's quest to "design something that could be an extension of the body, accessible to everyone."<h2 id="91e6fa93-4c34-4672-9b64-06447b95f8f9">The road to accessibility</h2>While there are small-scale examples of <a target="_blank" class="" href="https://www.businessinsider.com/how-much-does-a-personal-assistant-robot-cost-roomba-humanoid-2023-12">assistive robots</a> offering help in the house, technologies like robotic exoskeletons, limbs, and <a target="_blank" href="https://www.gla.ac.uk/news/headline_1043333_en.html">guide dogs</a> have a long way to go before they become widespread.In the meantime, researchers like Short and product testers like Klang work alongside engineers to ensure that marginalized people are factored into the development process.Klang said it's crucial that product-development teams "listen to and incorporate the insights of people with disabilities" as early in the process as possible. "We know what works for us and what doesn't," she added, describing it as "deeply frustrating" when products claim to be accessible but fall short.Assistive technologies can cost hundreds of thousands of dollars. That's a problem for many Americans with disabilities, whom the National Disability Institute has found are <a target="_blank" href="https://www.nationaldisabilityinstitute.org/wp-content/uploads/2019/02/disability-race-poverty-in-america.pdf">more likely than their able-bodied counterparts to live below the poverty line</a>.Short said she's confident that prices will decrease. Fifteen years ago, assistive robots like the <a target="_blank" class="" href="https://www.businessinsider.com/a-look-back-at-willow-garage-2016-2">PR2</a>, which is no longer available, cost about $400,000. Now, similar tech — such as the Stretch 3 by Hello Robot — is <a target="_blank" class="" href="https://hello-robot.com/stretch-3-product">available online for $25,000</a>. "It's still not accessible to most people," she said, "but it's an improvement."Still, Short told BI she considers most robots to be decades away from reaching the American home.Short said she urges tech developers to consider "nonnormative users," or people who aren't able-bodied. Short pointed to the cellphone as an example of how technology can evolve to serve a wider range of users. "This is an incredible piece of assistive technology, but it wasn't invented for disabled people," she said. "There was a lot of catch-up work that had to happen on accessibility, but that work transformed a cellphone into something that could be used as assistive technology."While accessibility improvements take time, they can result in meaningful progress. Klang said her experience with the Atalante X has been life-changing.Klang credits assistive technologies with enabling her to walk independently, adding that her work as an advocate and consultant for disabled communities feels life-affirming."I'm filled with anticipation for the continuous and rapid advancements in the assistive technologies which have significantly enriched my life," Klang said.

Robots and AI-powered assistive tech are poised to transform accessibility and mobility   

New Delhi: Prime Minister Narendra Modi will inaugurate the 8th edition of the International Telecommunication Union - World Telecommunication Standardization Assembly (<keyword id="23549707" type="General" weightage="20" keywordseo="ITU-WTSA" source="keywords">ITU-WTSA</keyword>) at <keyword id="19950568" type="General" weightage="20" keywordseo="Bharat-Mandapam" source="keywords">Bharat Mandapam</keyword> here in the national capital today. This is the first time the ITU-WTSA will be hosted in India and the Asia-Pacific. Prime Minister will also inaugurate the 8th edition of the <keyword id="21058244" type="General" weightage="100" keywordseo="India-Mobile-Congress" source="keywords" meta.keywordsubtype="org" meta.entityname="India Mobile Congress" meta.hostid="261" meta.entityid="India Mobile Congress">India Mobile Congress</keyword> (IMC), with the theme, "The future is now." Prime Minister Modi took to X to announce both events, saying, "At 10 AM tomorrow, 15th October, the International Telecommunication Union - World Telecommunication Standardisation Assembly and the India Mobile Congress 2024 will be inaugurated. These forums are important ones, bringing together leading stakeholders from across the sector." Aa per a statement by the Prime Minister's Office (PMO), the event will be facilitating interactions with various industry leaders, policy-makers and tech experts from over one ninety countries. It is a pivotal global event that will bring together more than 3,000 industry leaders, policy-makers and tech experts from over 190 countries, representing telecom, digital, and ICT sectors. The ITU-WTSA event will also facilitate discussion on the standards set for new age technologies such as 6G, AI, IoT, Big Data, cybersecurity, etc. "Hosting this event in India will provide the country an opportunity to play a key role in shaping the global telecom agenda and to set the course for future technologies. Indian startups and research institutions are set to gain critical insights into developing Intellectual Property Rights and Standard Essential Patents," the PMO said. India Mobile Congress 2024 will be showcasing the telecom ecosystem, with leading telecom companies highlighting advancements in Quantum technology and Circular Economy along with spotlight on 6G, 5G use-case showcase, cloud &amp; edge computing, IoT, semiconductors, cybersecurity, green tech, satcom and electronics manufacturing. India Mobile Congress is Asia's largest <keyword id="21099140" type="General" weightage="20" keywordseo="digital-technology" source="keywords">digital technology</keyword> forum, and has become a well-known platform across the globe for showcasing innovative solutions, services and state-of-the-art use cases for industry, government, academics, start-ups and other key stakeholders in the technology and telecom ecosystem. The IMC will feature over 400 exhibitors, 900 startups, with participation from over 120 countries. The event also aims to showcase more than 900 technology use case scenarios, host more than 100 sessions and discussion with over 600 global and Indian speakers.

PM Modi to inaugurate 8th ITU's telecom standard meet, India Mobile Congress in Delhi today

New Delhi: 78 per cent of consumers now prefer to do most of their banking digitally through <keyword id="19915384" type="General" weightage="20" keywordseo="mobile-apps" source="keywords">mobile apps</keyword> or websites, according to the Alkami report. This shift is part of a broader trend towards <keyword id="21227659" type="General" weightage="20" keywordseo="cashless-transactions" source="keywords">cashless transactions</keyword> and <keyword id="21012835" type="General" weightage="20" keywordseo="contactless-payments" source="keywords">contactless payments</keyword>, which have become the default for many, especially since the COVID-19 pandemic. According to the report, nearly 80 per cent of financial institutions have seen an increase in cashless transactions over the past two years. This change has been accelerated by the pandemic, with many consumers opting for digital payments to avoid handling cash. About 60 per cent of these institutions noted that the volume of cashless transactions has surged by more than 20 per cent. Cashless payments aren't a new concept--personal checks and credit cards have been around for decades. However, today's digital payments, whether made through a smartphone, laptop, or tablet, are quickly becoming the standard. The convenience and safety of these transactions, especially in a post-pandemic world, have made them more popular than ever. Allison Cerra, Chief Marketing Officer at Alkami Technology, said, "The banking leaders of the future will be those that can harness data for the best use, gain a holistic view of their relationships, and meet the rapidly changing needs of digital consumers." With more people turning to <keyword id="20028215" type="General" weightage="20" keywordseo="digital-banking" source="keywords">digital banking</keyword>, there's been a noticeable decline in the use of ATMs and checks. Chad Rogers, Executive Vice President at Connexus Credit Union, noted that even millennials are moving away from traditional banking methods. "What we're seeing, even with our millennial users, is that they're no longer ordering checks, or making cash withdrawals from our ATMs as we would expect. Instead, they are self-serving from home or wherever they are. They're moving money through our digital banking platform," he said. Interestingly, even though fewer people are visiting bank branches in person, their overall engagement with banks has increased. Thanks to the ease of mobile and <keyword id="19998466" type="General" weightage="20" keywordseo="online-banking" source="keywords">online banking</keyword>, customers are now interacting with their banks more frequently, often on a daily basis. While cashless transactions are on the rise, the adoption of cryptocurrency is growing more slowly. Around 21 per cent of financial institutions reported that their customers are asking for Bitcoin products and services. Although this is still a relatively small percentage, 35 per cent of banks believe that offering cryptocurrency options could give them a competitive edge. Banks are also feeling the heat from fintech companies like PayPal, Stripe, and Venmo. Jamie Dimon, CEO of JPMorgan Chase, has called these fintechs "enormous competitive threats" to traditional banking. The popularity of fintechs has only increased during the pandemic, with many consumers turning to these platforms for their financial needs. Despite the competition, some banks are partnering with fintechs to stay relevant. According to the report, 50 per cent of banks and 40 per cent of credit unions have teamed up with fintech companies in the past three years to enhance their digital offerings. Looking ahead, many experts believe that the future of banking will revolve around personalised experiences. However, only about a quarter of financial institutions are currently using hyperpersonalization to gain a competitive advantage. There's a growing opportunity for banks to leverage personalised recommendations and offers to better serve their customers. Data is also playing a crucial role in this digital transformation. Most banks are now using data analysis to improve customer experiences, guide decision-making, and reduce development time and costs. By unlocking the potential of customer data, banks can better anticipate their clients' needs and offer tailored solutions. Allison Cerra Chief Marketing Officer at Alkami Technology, said, "We are now at a place where technology has democratised financial advice and counsel. It is no longer just the privileged upper class who can afford to get financially fit and prepare for the future."

78 pc of consumers choose digital banking over cash transactions

<keyword id="19956271" type="General" weightage="20" keywordseo="Ola-Electric-Mobility" source="keywords" meta.keywordsubtype="org" meta.entityname="Ola Electric Mobility" meta.hostid="261" meta.entityid="Ola Electric Mobility">Ola Electric Mobility</keyword> on Wednesday reported a higher consolidated loss of Rs 347 crore for the April-June quarter compared to the year-ago period. The company's losses in the April-June period of 2023 were Rs 267 crore, according to an exchange filing. Revenue from operations for the quarter under review was Rs 1,644 crore against Rs 1,243 crore in the same quarter of the previous fiscal, according to the filing. The Bengaluru-based firm said its total expenses during the first quarter grew to Rs 1,849 crore compared with Rs 1,461 crore in the June quarter of FY24. The company made its market debut earlier this month. The company in a statement said its automotive segment (E2W) posted a strong improvement in EBITDA (earnings before interest, tax, depreciation and amortization) margin and is close to EBITDA breakeven. The quarter witnessed the highest-ever deliveries of vehicles by the company at 1,25,198 units as against 70,575 units delivered in the same period last year, <keyword id="4393078" type="General" weightage="20" keywordseo="Ola-Electric" source="Orion">Ola Electric</keyword> Mobility said. The company also said it ramped up deliveries of its mass-market scooter portfolio (S1 X portfolio) during the quarter which helped accelerate the growth, adding that the existing product portfolio also saw strong demand which continued growth momentum throughout the quarter. According to Ola, the increasing scale of operations has benefited the company in the form of lower manufacturing costs and supply chain optimization. These benefits of scale are further amplified by the company's scalable platform-based product development and manufacturing technology that results in high degrees of commonality across its products, it said. The company also announced on Wednesday the integration of its cells in its vehicles by the first quarter of next fiscal. Ola said it will launch its electric motorcycle portfolio across mass and premium segments during its annual flagship event on August 15, 2024. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/google-pixel-9-pro-fold-launched-in-india-at-172999-but-you-cant-get-your-hands-on-it-right-now/articleshow/112517193.cms">Google Pixel 9 Pro Fold launched in India at ₹1,72,999, but you can’t get your hands on it right now</a> <a href="https://www.businessinsider.in/tech/mobile/news/pixel-9-pixel-9-pro-and-pixel-9-pro-xl-launched-in-india-starting-at-79999/articleshow/112512198.cms">Pixel 9, Pixel 9 Pro and Pixel 9 Pro XL launched in India starting at ₹79,999</a> <a href="https://www.businessinsider.in/stock-market/news/ipo-scam-two-victims-from-hyderabad-lose-over-11crore-in-fake-ipo-scams/articleshow/112488051.cms">IPO scam – Two victims from Hyderabad lose over ₹11 crore in fake IPO scams</a>

Ola Electric Mobility losses widen to ₹347 crore in Apr-Jun quarter

New Delhi: <keyword id="19907577" type="General" weightage="20" keywordseo="shares" source="keywords">Shares</keyword> of <keyword id="19956271" type="General" weightage="20" keywordseo="ola-electric-mobility" source="keywords">Ola Electric Mobility</keyword> Ltd surged nearly 16 per cent on Friday morning after the <keyword id="21622893" type="General" weightage="20" keywordseo="Ola-Group" source="keywords" meta.keywordsubtype="org" meta.entityname="Ola Group" meta.hostid="261" meta.entityid="Ola Group">Ola Group</keyword> announced its foray into the <keyword id="20314533" type="General" weightage="20" keywordseo="electric-motorcycle" source="keywords">electric motorcycle</keyword> segment with the launch of three models and two more in the pipeline. The company also reported a jump in revenue from operations for the April-June quarter of 2024-25. The stock jumped 15.77 per cent to Rs 128.09 on the BSE. At the NSE, it soared 15.59 per cent to Rs 128.20. <keyword id="19897349" type="General" weightage="100" keywordseo="Ola-Electric" source="keywords">Ola Electric</keyword> Mobility on Wednesday reported a jump in revenue from operations in the April-June quarter of FY25 at Rs 1,644 crore against Rs 1,243 crore revenue recorded in the same quarter of the previous fiscal. The June quarter has been a "good quarter" in terms of growth and profitability, Chairman and CEO <keyword id="19914967" type="General" weightage="20" keywordseo="Bhavish-Aggarwal" source="keywords">Bhavish Aggarwal</keyword> said in a post-earnings call. Meanwhile, the group has rebranded its ride-hailing service as Ola Consumer, announced a partnership with Open Network of Digital Commerce (ONDC) and launched automated warehousing solutions to cater to quick commerce requirements. Besides, Ola said it will bring to the market the first indigenously designed and developed family of chips for AI, general computing and Edge by 2026 under its Krutrim venture. Speaking at Sankalp 2024 - Ola's annual launch event on Thursday, Ola Founder Bhavish Aggarwal said currently, two-thirds of India's two-wheeler market consists of motorcycles, and it was imperative for the company to enter the segment. "We have already been successful in accelerating the EV adoption in the scooter segment, and with our futuristic portfolio of products, we are now focused on supercharging the EV penetration through our motorcycles," he said. Aggarwal also said Ola's indigenously developed 'Bharat 4680' cell and battery pack will be integrated with its own vehicles starting in the first quarter of FY26. The company so showcased its all-new Gen-3 platform for two-wheelers. "Coupled with the integration of our cells in our vehicles starting early next year, we are determined to chart a new course for mass EV adoption across India," Aggarwal added.

Ola Electric shares surge nearly 16 percent

<keyword id="13751053" type="General" weightage="70" keywordseo="Tata-Passenger-Electric-Mobility" source="Orion">Tata Passenger Electric Mobility</keyword> Ltd. and <keyword id="42034" type="General" weightage="40" keywordseo="jaguar" source="Orion">Jaguar</keyword> Land Rover (<keyword id="45218" type="General" weightage="50" keywordseo="jlr" source="Orion">JLR</keyword>), both 100 percent subsidiaries of <keyword id="42747" type="General" weightage="90" keywordseo="tata-motors" source="Orion">Tata Motors</keyword>, have entered into a Memorandum of Understanding (MoU) for the licencing of Jaguar's EMA platform for the development of the 'premium pure electric' vehicle series 'Avinya'. Pure electric mid-sized SUVs for international markets are to be launched from 2025 onwards, according to a release from Tata Motors. The electric cars, based on the Avinya concept, will now be developed on JLR's Electrified Modular Architecture in exchange for a royalty fee, according to the press release issued on Thursday. "Avinya stands for 'Innovation' and represents our vision for a new paradigm in personal mobility. Being built on an architecture that is equipped with the latest advances in new-age technology, software and artificial intelligence, Avinya will spawn a new breed of world-class EVs, with global standards in efficiency and range. We are delighted to collaborate on the EMA platform with JLR for actualizing this vision," Anand Kulkarni, Chief Product Officer and Head HV Programmes, Tata Passenger Electric Mobility. Thomas Mueller, Executive Director, Product Engineering, JLR, said, "We are proud that JLR's world class engineering expertise, demonstrated by our EMA platform, will help accelerate TPEM's electrification journey. This partnership is a further example of great collaboration within the Tata Group, to share value, knowledge and deliver synergies". The access to JLR's platform will help accelerate TPEM's entry into the high-end EV segment while reducing development cycle time and costs. Part of the USD 128 billion Tata group, Tata Motors, a USD 42 billion organization, is a leading global automobile manufacturer of cars. With operations in India, the UK, South Korea, Thailand, South Africa and Indonesia, Tata Motors' vehicles are marketed in Africa, the Middle East, Latin America, Southeast Asia and SAARC countries.

Tata Motors' subsidiary signs MoU with Jaguar to develop premium EVs

<ul class="summary-list"><li>Treeview is a developer of extended-reality software that serves clients such as Microsoft.</li><li>Its founder spoke with BI about the company's training, education, and mixed-reality applications.</li></ul><a target="_blank" class="" href="https://treeview.studio/">Treeview</a>, a leading boutique development shop in South America, has established a global presence in extended-reality software.The company <a target="_blank" class="" href="https://clutch.co/developers/virtual-reality">works with enterprise companies</a> in the US, Europe, and the South Pacific to develop augmented- and virtual-reality applications for major platforms, including Meta's Quest, Apple's Vision Pro, and Microsoft's HoloLens. Its clients include Microsoft, education institutions such as the University of Alberta, and healthcare companies like Medtronic.Business Insider spoke with Treeview's founder, Horacio Torrendell, to learn more about how business and enterprise clients are leveraging AR and VR hardware for XR applications.The following has been edited for length and clarity.How'd you get into this line of work?Treeview started around 2015 when I got an Oculus DK2 for university. I began doing freelance work with the hardware when there were very few VR developers in South America. I found some clients, started growing, and started to build a team. We did a lot of work with startups from 2017 to 2020. Now we're focusing on enterprise clients.What's your take on the arc of the AR/VR industry's journey so far?I see it more as steps than an arc. It's all generation-based, with new hardware opening up new use cases.We started with PC VR for tinkering and exploration, then mobile VR like Samsung Gear VR and Google Cardboard. Next came stand-alone VR and mobile AR, where we did a lot of work with startups on projects similar to <a target="_blank" href="https://www.businessinsider.com/5g-help-retailers-shopping-augmented-reality-2019-8">Ikea Place</a> and construction tools. Now we're entering the mixed-reality generation with <a target="_blank" href="https://www.businessinsider.com/using-apple-vision-pro-for-the-day-productivity-2024-2">Vision Pro</a> and <a target="_blank" href="https://www.businessinsider.com/meta-virtual-reality">Meta Quest</a>.Each step brings initial confusion as people figure out how to use the new technology, so I think of it as a staircase. Every time there's a new step up, there's a period of adjustment. We're at the start of the mixed-reality generation, and people are still figuring out what they can do with it. I expect we'll see much more mature use cases in the next year or two as the current technology paradigm settles.What kind of problems are companies coming to you with now?Our main focus for the last three years has been training and education. There's a huge demand in this area, but it's challenging to scale because building a high-quality training simulator requires a lot of effort.We're excited about the emerging trend of merging AI with XR. Currently, AI is primarily a back-end, server-side concept that people interact with through text prompting. What's really interesting now is exploring how we can interact with AI through different computing interfaces, particularly immersive ones.Can you help me visualize how AI is being integrated into a training experience?One project we're working on with Microsoft is part of what they call the industrial metaverse. It's mainly around <a target="_blank" href="https://www.businessinsider.com/how-digital-twin-technology-can-transform-archeological-research-2024-8">digital twins</a>, which are digital replicas of physical locations with data overlaid onto that information. We're working on one of the largest <a target="_blank" href="https://treeview.studio/digitaltwin">renewable-energy-production sites in Uruguay</a>.We have a bunch of data and a real-life location, and we want to interact with that data. The way we're thinking of this is, how do you query that information? We have data that doesn't make sense without the context of the location, which is this actual wind farm.Previously, you might filter that information by time stamps or ask specific questions with a predefined user interface. But we're exploring how to have a conversation with that data through an AI model that's trained on top of that data and large language models.It's opening the possibility of having a conversation with a computer about a piece of content that is a physical representation of a physical place with data on top of that place.<div type="image" title="Horacio Torrendell wears virtual-reality glasses while showcasing a digital-twin simulation of wind farms in Uruguay" height="724" width="1086" msid="112689893" hostid="261" sizebytes="52052"></div>What sort of hardware platforms do you target on a project like this?This project targets Microsoft HoloLens 2, mobile with AR capabilities, and the standard web. We have to remember that XR is just one component in a larger set of software solutions. It's crucial to vertically integrate these technologies based on how you're interacting with the data.Having stakeholders around a table with HoloLens, discussing data on-site in a real environment, would be the highest tier of experience. But there's still value in having a website with a 3D model that you can browse and interact with through chat prompts.Let's zoom out a bit and talk about your workflow when starting a new project. How do you begin to scope out what a project is going to be?We call that the discovery phase. It's about trying to understand what the client or the use case is about, not just receiving a list of requirements. It's a brainstorm that we have with clients.For many of these corporations, there's value in deploying a solution. But there's also a lot of value in the innovation approach, in knowing exactly what's going on with this technology, exploring it, and doing some internal tinkering.What's the scale of what you're normally building in terms of distribution?With business-to-business projects, there is not a massive distribution. There are specific use cases and internal tools rather than customer-facing applications. However, we do have some clients, especially on the startup side, who have done more massive rollouts.For context, we recently launched a free educational app for Apple Vision Pro. The project is called <a target="_blank" href="https://apps.apple.com/us/app/inviewer/id6479699008">Inviewer</a>, and it's like a Wikipedia of interactive spatial content. This app is featured in the education category of the app store, which is pretty cool. After four weeks, it had about 2,600 users.Are companies looking to hit certain metrics, like reducing time or improving knowledge?One of our largest clients is a startup that's a leader in employee training, though I can't name it due to nondisclosure agreements. What I can say is that some companies are training employees for specific tasks, like installing an electric circuit.There's also huge demand in the market for institutions to provide context to, say, students about what they can do, especially for professional or technical careers. They want to get a feel for what it's like to <a target="_blank" href="https://www.businessinsider.com/solar-careers-in-demand-workforce-shortage-2024-7">install solar panels</a>, for example.These kinds of applications address a real need in the market. They help people understand career options they might not have known existed.You mentioned you developed for the Apple Vision Pro. How are the latest headsets, like the Vision Pro, changing what you can achieve?Apple brought the whole <a target="_blank" class="" href="https://www.businessinsider.com/apple-eye-tracking-accessibility-control-iphone-ipad-2024-5">concept of eye gazing</a>, the concept of prioritizing windows, and the fact that those windows can be expanded. That's a lot of new paradigms in the user-interface experience that Apple brought to the table, and it's been amazing.

The founder of a software-development company says there's a 'huge demand' for training and education applications — extended reality can help

New Delhi, <keyword id="20643931" type="General" weightage="20" keywordseo="tvs-mobility" source="keywords">TVS Mobility</keyword> on Monday said it has formed a joint venture with the Japanese conglomerate Mitsubishi Corporation to establish a comprehensive vehicle mobility ecosystem in <keyword id="19895063" type="General" weightage="20" keywordseo="india" source="keywords">India</keyword>. As part of the collaboration, Mitsubishi Corporation will initially invest Rs 300 crore with both parties committed to support the growth of the joint venture. This investment is intended to propel both the parties' vision in relation to vehicle ownership in passenger cars, commercial vehicles and material handling equipment (MHE), <keyword id="20036540" type="General" weightage="20" keywordseo="tvs" source="keywords">TVS</keyword> Mobility said in a statement. The business model will have the potential to achieve USD 2 billion revenue in the next 3-5 years' time, it added. With this, the dealership business of TVS Mobility will transform into TVS Vehicle Mobility Solution (TVS VMS) offering a complete portfolio of services to its customers. "TVS Mobility, had pioneered the sales, service and distribution of vehicles market through its dealership business in India. This collaboration with MC will enable TVS to provide a range of solutions to the entire vehicle mobility ecosystem," TVS Mobility Director R Dinesh said. After providing integrated and digital platforms for the independent aftermarket, the vehicle mobility business will provide digitally-enabled solutions to customers, be it enterprises, corporates or fleet owners, he added. The partners would also expand partnership with vehicle manufacturers to provide integrated solutions across vehicle sales, operating of vehicles and Vehicle-as-a-Service solutions, Dinesh said. To gain a downstream foothold in the rapidly growing Indian market, Mitsubishi Corporation has been fostering its relationship with TVS Mobility group including the investment in the after-sales services provider TVS Automobile Solutions (TASL), Mitsubishi Corporation CEO of Automotive and Mobility Group <keyword id="20643932" type="General" weightage="20" keywordseo="shigeru-wakabayashi" source="keywords">Shigeru Wakabayashi</keyword> said. "The latest investment in the multi-brand dealer TVS VMS widens company's investment coverage through enhanced service capabilities even further and should propel its aim to develop comprehensive mobility solutions spanning not only after-sales services and multi-brand sales, but also vehicle-as-a-service model, and other automotive operations," he added. SEE ALSO:<a href="https://www.businessinsider.in/business/auto/news/ola-electric-cuts-prices-of-scooters-to-compete-with-ice-two-wheelers/articleshow/107816897.cms" target="_blank"></a> <a href="https://www.businessinsider.in/business/auto/news/ola-electric-cuts-prices-of-scooters-to-compete-with-ice-two-wheelers/articleshow/107816897.cms" target="_blank">Ola Electric cuts prices of scooters to compete with ICE two-wheelers</a><a href="https://www.businessinsider.in/tech/news/fire-boltt-noise-lead-indias-wearable-market-growth-which-sees-a-34-spike/articleshow/107813888.cms" target="_blank"></a> <a href="https://www.businessinsider.in/tech/news/fire-boltt-noise-lead-indias-wearable-market-growth-which-sees-a-34-spike/articleshow/107813888.cms" target="_blank">Fire Boltt, Noise lead India’s wearable market growth which sees a 34% spike</a><a href="https://www.businessinsider.in/careers/news/india-incs-wage-bill-growth-halves-in-q3-close-to-decadal-lows/articleshow/107815116.cms" target="_blank"></a> <a href="https://www.businessinsider.in/careers/news/india-incs-wage-bill-growth-halves-in-q3-close-to-decadal-lows/articleshow/107815116.cms" target="_blank">India Inc’s wage bill growth halves in Q3, close to decadal lows</a>

TVS Mobility forms JV with Mitsubishi Corp for comprehensive vehicle mobility ecosystem in India

Hyundai will spend 2 trillion won ($1.51 billion) to build the 548,000-square-meter <keyword id="186291" type="General" weightage="20" keywordseo="ev" source="Orion">EV</keyword> factory in Ulsan, some 300 kms southeast of Seoul. When completed, it will be Hyundai's first domestic <keyword id="6362048" type="General" weightage="20" keywordseo="manufacturing" source="Orion">manufacturing</keyword> plant in 29 years since its Asan plant, built in 1996. The ceremony, held at the EV plant site, a former test drive site inside Hyundai's larger Ulsan plant, was attended by Hyundai Motor Group Executive Chair Euisun Chung and Ulsan Mayor Ki Du-kyum, reports Yonhap news agency. According to Hyundai, the envisioned facility will be operated through the company's innovative manufacturing <keyword id="49973" type="General" weightage="20" keywordseo="platform" source="Orion">platform</keyword> developed by the Hyundai Motor Group Innovation Center in <keyword id="6356662" type="General" weightage="20" keywordseo="singapore" source="Orion">Singapore</keyword>, the company's smart urban mobility hub. The platform factors in and streamlines elements involving workers' safety, convenience and efficient operations. It utilizes an artificial intelligence-based intelligent control system and environmentally friendly, low-carbon production methods. "The dedicated EV plant marks another beginning towards the era of electrification for the next 50 years," Chung said in his welcome remarks at the ceremony. Chung also pledged for Hyundai to work together with the local government to make Ulsan a "pioneering innovative mobility city," leading the era of electrification. Hyundai has previously announced a medium- to long-term goal of producing and selling 940,000 EV units by 2026 and 2 million units by 2030. After the event, Chung hinted that Hyundai intends to continue investing in the EV business despite recent cost-cutting efforts among global competitors, such as GM and Ford. "It's an investment we've been making, and while there are various methods, such as cost reduction, in the broader picture, the demand for EVs will inevitably continue to increase," Chung told reporters. Also featured at the ceremony was a video highlighting the history of Hyundai's Ulsan plant. In it, the late Chung Ju-yung, founder of Hyundai, whose image and voice were recreated using artificial intelligence technology, was seen praising the abilities of South Korean engineers. "Thanks to the outstanding abilities and dedication of these individuals, I am confident that the day is not far off when Korean cars, our cars, will dominate the global market," the late founder was portrayed as saying.

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