With a huge budget kept aside, the company aims to join the leaders of air conditioner market, rega…

The upbeat sales has set a trend for the quarter ending December, which typically makes up for near…

The interest for VoLTE-featured devices was shown by consumers in small towns as many people in the…

ixigo helps Indian travellers plan their trips, find the best train and bus services, book cheape…

There are many benefits associated with the digital marketing. It is more personalised, which allow…

In the next quarter, the handset maker will launch 10 smartphones in the Rs 9,000 to Rs 18,000 segm…

Alibaba Group Holding is in talks with India's Micromax Informatics to buy an about 20 percent stak…

Micromax 3.0 with the brand philosophy ‘Nuts: Guts: Glory’ said it wanted to become the first India…

As India’s second-largest handset maker is foraying into the air-conditioner, refrigerator and wash…

The target might require it to raise cash through a public listing or strategically align with a pa…

Micromax Informatics grew sales by a whopping 47% in 2014-15 to Rs 10,450 crore. Sony India’s busin…

Both phones are planned to be launched next month. "While the VoLTE feature phone could lead to ope…

Xiaomi's had a challenging few years but its business is once again expanding at a healthy clip, Le…

The low-cost 4G feature phones are going to dominate the year due to affordability, durability and …

A Micromax spokesperson said: "We can confirm that a significant part of our portfolio is locally p…

At Micromax, he will be tasked to focus on leading all marketing efforts for the company acroMicrom…

(image:Reuters)

These Chinese brands emerged as favourites amongst the trade because of a bigger margin payout as c…

"Indian players, which usually operate on 2-3 per cent margins, are facing tough competition from C…