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When e-Commerce bloomed in the silent shores of new <keyword id="34412" type="ORGANIZATION" weightage="20" keywordseo="economy">economy</keyword>, India didn’t see it as a great leveler. The country was, at the best, very curious about where this would take people who were used to touch and feel kind of shopping experience. As the time passes by, India is realizing e-commerce could be anything in the given time frame. Sometimes, it can turn into a social leveler that even the best of minds bureaucracy couldn’t have gauged properly. Reason being, the labyrinthine lanes of Dharavi, one of the world’s biggest slums, have just turned into alleys where <keyword id="107737" type="ORGANIZATION" weightage="20" keywordseo="Entrepreneurship">entrepreneurship</keyword> has started its journey towards reaching its potential.<br />
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The 60,000 and odd decrepit shanties with endless supply of expertise and human resources in place have turned Dharavi into a busy place that can cater to the needs of emerging markets without having to flash the bling.<br />
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e-Commerce perhaps is a boon for places like Dharavi which have some stunning positives about them and also, can play a constructive role in shaping the future of their next generation. The assurance of skills and manpower can do wonders to any economy. Dharavi is still a thriving one!<br />
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<br /> If you enquire the young boys and girls of Mumbai, especially the middle class and lower middle class ones, they will tell you how Dharavi is a steal deal. Whatever you get at Dharavi, especially the bags and handicraft items are of top quality and at a price that’s nominal compared to buying at plush shops. Go to a mall if you must, but Dharavi is a real value-for-money kind of place. When Meghana Gupta decided to put Dharavi on the e-Commerce map, it was not exactly a cake walk. The founder of <keyword id="2495950" type="UNKNOWN" weightage="20" keywordseo="Dharavimarket-com">Dharavimarket.com</keyword>, had a mammoth task before her. But then, going by the persistent nature of the residents of Dharavi, the future was worth a shot. Today, <a href="http://dharavimarket.com/" target="_blank">dharavimarket.com</a> trades and transacts many products that are made in Dharavi. From having a geo-specific customer base, Dharavi is now out to claim its space in the world map.<br />
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This time around, it is not for the story that would talk about the inhuman conditions the residents live in, or the lack of civic amenities and apathy exhibited by civic bodies and politicians. It is not even about the residents wanting something from the government to make their living conditions better. <br />
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Dharavi has entered a new phase that would be marked by its dignity and self sustenance, remarkable grit and determination shown by the skilled workers in the place that the world recognises by the name 'slum'.<br />
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Most of the residents of Dharavi work much more than average people elsewhere in the country to keep their home and hearth warm and fed with minimum food. This takes them to nearby factories that mostly employ them for meager income that can actually amount to exploitation of their poverty. Nevertheless, the men and women here work in places that also arm them with specific skills. The leather and faux leather bags at Dharavi are to die for. Ask any middle class or lower middle class family about the quality of the products in Dharavi, and you would be amazed at how genuine the claims can be, supporting the produces of Dharavi.<br />
<br /> But, putting it together would have been a herculean task for <keyword id="169883" type="UNKNOWN" weightage="20" keywordseo="Megha-Gupta">Megha Gupta</keyword> who decided Dharavi had to find its place, to realise its potential in the e-Commerce market. When the markets opened, they also created some sort of level playing ground for all those who had wares to sell. With that, the story of Dharavi was born. <br />
<br /> Being an <keyword id="242156" type="POSITION" weightage="20" keywordseo="urban-planner">urban planner</keyword>, Megha Gupta was not much aware of the alleys of e-Commerce. But, when the concept of Dharavi popped up in her head, she was most certain she would do everything to make it work. <br />
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"We wanted to connect the middle class/rich to those living in slums through their skills, arts and craftsmanship. There are a lot of potential craftsmen and hardworking individuals in Dharavi whose arts and skills needed to come to mainstream. Dharavimarket.com provides a platform to them." <br />
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Having created a platform, Megha has decided she won't rest right there. To make it increasingly global has been her motto.  <br />
When working in a complex situation that a country like India throws up, the fire alone cannot suffice to meet the challenges that surface along the way. <br />
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Dharavimarket.com has a mission to support individuals who want to excel in the field of creativity, art and craft and who do not have a proper platform to showcase their skills.<br />
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She believes India has a lot of potential in the rural areas and technology needs to provide the appropriate platform for them, and encourage the artisans to enhance their skills turning them into important participants in the mainstream economy. "We also strongly believe in PM Modi's Make in India pitch because manufacturing and craftsmanship is our core strength and people in rural areas could provide the much needed elevation. Indian e-Commerce can grow immensely from the participation of people from rural areas on a larger scale," she adds. <br />
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Dharavi Diary: How an e-Commerce business spurted out of slums?

<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><p class="source"><span>Pgiam/Getty</span></p><p class="caption">Harvard Business School.</p></div><p></p></div></div></p><ul class="summary-list"><li style="font-weight: 400;"><strong>When you're one among a sea of applicants who want to study at some of the top business schools in the US, it can be difficult to find a differentiating factor. </strong></li><li style="font-weight: 400;"><strong>Test scores and work experiences matter, but top-tier MBA programs, like the ones at Harvard, Stanford, Kellogg, and Wharton business schools, also emphasize the personal essay.</strong></li><li style="font-weight: 400;"><strong>Here's how you can ace this assignment, with advice from admissions officers and admitted students.</strong></li><li style="font-weight: 400;"><strong><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories.</a></strong></li></ul><p>Your admissions essay could open the door to high-tier business schools like Harvard and Stanford, as long as it contains enough momentum to help push you through the door. </p><p>You don't have to write about something incredibly moving, and your sentences don't have to be as long as your resume. A great admissions essay serves to humanize your application - so make sure you're highlighting who you are through what you've done.</p><p>"At the risk of sounding overly dramatic, the essays are the windows into your soul," Patrick Mullane, the executive director of Harvard Business School Online and an HBS graduate, <a href="https://www.businessinsider.com/how-to-get-into-harvard-business-school-according-to-admissions-2019-7?r=business-school-lp">told Business Insider</a>. "They are a chance to put a personality around the numbers that will make up much of an application."</p><p>The numbers show that business schools are inundated with top applicants who are all vying for the same seats. Harvard received 9,886 full-time applicants in the fall of 2018, and accepted 10.4% of those applications, or 1,031 students, <a href="https://www.usnews.com/education/best-graduate-schools/the-short-list-grad-school/articles/10-business-schools-with-the-lowest-acceptance-rates">according to US News.</a> Stanford had 7,797 applicants for the same time frame and admitted 473 for an acceptance rate of 6.1%. Amidst these daunting numbers, the personality you display through your essay could be the factor that differentiates you from others. </p><h3><strong>Harvard MBA grads say authenticity is key.</strong></h3><p>This personality shouldn't be contrived, however. Shaifali Aggarwal, a HBS graduate and the founder and CEO of <a href="https://www.ivygroupe.com/">Ivy Groupe</a>, says her admittance was partly due to her authentic communication. </p><p>She surveyed her experiences in all settings, academic, personal, and professional, to find common strengths. Then, she connected the dots and talked specifically about examples related to those strengths in her application.</p><p>"To further differentiate myself," Aggarwal <a href="https://www.businessinsider.com/how-to-get-into-harvard-business-school-according-to-admissions-2019-7?r=business-school-lp">told Business Insider</a>, "I provided color on why some experiences were instrumental in shaping who I was and were meaningful to me."</p><p>Compiling all of this takes time. But Kaneisha Grayson, a HBS grad and founder and CEO of <a href="http://theartofapplying.com/">The Art of Applying</a>, thinks its time well spent. According to Grayson, creating a "concise, compelling, and authentic representation" of yourself through your essay by taking the time to thoughtfully construct it gives you an advantage.</p><p>"The essay is the part of your application process over which you have the most control," Grayson <a href="https://www.businessinsider.com/how-to-get-into-harvard-business-school-according-to-admissions-2019-7?r=business-school-lp">told Business Insider.</a> </p><h3><strong>You can't follow someone else's path to get into Stanford.</strong></h3><p>The essay question, "What matters to you most and why?" is almost like asking, "What's your life's purpose?"</p><p>Samantha Dong, Stanford alum and founder and CEO of <a href="https://www.ally.nyc/">Ally Shoes</a>, <a href="https://www.businessinsider.com/what-it-takes-get-accepted-stanford-graduate-school-of-business-2019-8?r=business-school-lp">said</a> that attempting to answer this question was her biggest challenge when trying to get into Stanford. She wrote 20 different drafts of her essay before she was happy with the product. Something that helped her was reframing the question: She asked herself, what's the one thing in life I cannot live without?</p><p>Addressing the life's purpose question with a cohesive answer means looking at your life and pulling out the threads of common experiences. Benjamin Fernandes, Stanford GSB alum and founder and CEO of <a href="https://www.nala.money/">NALA</a>, says it also means breaking the mold of what you think has worked with admissions officers before. </p><p>"Admissions officers have read thousands of essays each year and could spot something being embellished from a mile away," Fernandes <a href="https://www.businessinsider.com/what-it-takes-get-accepted-stanford-graduate-school-of-business-2019-8?r=business-school-lp">told Business Insider.</a> </p><h3><strong>Wharton wants you to be specific about your career goals.</strong></h3><p>In essays, Wharton admissions officers want you to outline plans for how you plan to bridge what you're currently doing and where you want to go, and show them how they can help you build it. The essay shouldn't be "manufactured," though, says Apu Gupta, Wharton alum and CEO of <a href="https://www.curalate.com/">Curalate</a>.</p><p>"I viewed the business school essays as an opportunity to connect the dots on what could otherwise seem like a bunch of disparate life experiences," Gupta <a href="https://www.businessinsider.com/how-to-get-into-whartons-mba-program-2019-8?r=business-school-lp">told Business Insider.</a> </p><p>Nithya Thadani, Wharton alum and CEO of <a href="https://rain.agency/">RAIN</a>, also spoke about connecting the dots with personal essays: Crafting a compelling story requires specificity taken from life experiences, and the potential role of the school itself.</p><p>"It's all about storytelling," said Thadani. "The key is to own your narrative."</p><h3><strong>Research is key for Kellogg's video essays.</strong></h3><p>You have the opportunity to showcase your personality further with <a href="http://blogs.kellogg.northwestern.edu/inside/2019/08/10/application-video-essays/">Kellogg's video essays</a>. This involves recording video answers to three questions. Candidates are given 20 seconds of time to think of an answer, and up to a minute to communicate a response to each question. </p><p>"There is a tremendous opportunity to relay your Kellogg knowledge when asked," Renee Cherubin, an alum of the MBA program and the senior director of full-time admissions for the Kellogg School, <a href="https://www.businessinsider.com/kellogg-school-of-management-northwestern-mba-program-admissions-student-advice">told Business Insider</a>, "so do your research and be sure to demonstrate it where possible!"</p><p>The "Why Kellogg?" question especially is a good place to communicate deep-rooted interest in the program. In this part, you can entwine your past experiences with your future aspirations, similar to what successful Wharton grads did with their written essays. </p><p>Megha Kosaraju, Wharton alum and senior strategy and innovation fellow at Medtronic LABS, <a href="https://www.businessinsider.com/kellogg-school-of-management-northwestern-mba-program-admissions-student-advice">said</a>: "I recognized that this was my chance to make admissions' job easy for them by clearly laying out how Kellogg fit into my journey."</p>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/taylor-swift-net-worth-singer-millionaire-makes-spends-money-wealth-2019-4">Taylor Swift is dropping a new album. Here's how the world's highest-paid celebrity makes and spends her $360 million.</a></h3>        <div>                    </div>    </div>

Harvard, Stanford, Kellogg, and Wharton business schools all prize the personal essay - here's how alums say to ace it

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Dharavi Diary: How an e-Commerce business spurted out of slums?

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Harvard, Stanford, Kellogg, and Wharton business schools all prize the personal essay - here's how alums say to ace it

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