You Searched For "Meaningful Brands" and got 19 results
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1 min read
Temu's parent company's stock tanked on a major warning sign from the cheap e-commerce brand
The company reported about $4.4 billion in profits in the quarter, a 144% increase compared to last…
Shubhangi Goel
6 mins read
TCS retains No 1 spot as India’s top brand but tech sector takes a hit
The combined value of Kantar BrandZ’s top-75 Indian brands shed 4% of their value to $379 billion i…
2 mins read
Target is lowering prices and boosting its budget brands as it battles Walmart for shoppers on the hunt for deals
Target is having less success so far emulating Walmart than Walmart has had emulating Target.
Dominick Reuter
2 mins read
US brands like McDonald's and Starbucks are facing mounting backlash in the Middle East as tensions rise
McDonald's, Starbucks, KFC, and Pizza Hut are among the fast-food brands still feeling Middle East …
Alex Bitter
3 mins read
Less than half of brands are seen as trustworthy by consumers across the world today: Havas’ Meaningful Brands Report 2021
The survey finds that consumers are today desperately seeking transparency & tangibility but brands…
2 mins read
People are turning away from Pepsi's brands because they're too expensive
PepsiCo's North American sales fell by about 3.5% in the fourth quarter of 2023. Its CEO said this …
Grace Dean
4 mins read
Brands who stand by their employees in the time of crisis, have a higher chance of being valued by consumers: Report
Consumers also value the brands who contribute to their mental and emotional well-being
3 mins read
Tony Parker says the Spurs incredible comeback championship in 2014 was the most meaningful title of his career
After the Spurs' devastating Finals loss to the Heat in 2013, Tony Parker and his teammates were de…
Scott Davis
3 mins read
Havas Creative launches Havas CX, an international network dedicated to delivering meaningful brand experiences across the entire customer journey
The new network already boasts clients including Reckitt Benckiser, Renault, Tesco, Maersk, Club Me…
8 mins read
Kantar’s Managing Directors tell us why ‘Purpose’ is an important contributor to brand equity in India
Lessons brands can learn from Kantar’s latest BrandZ report on most purposeful brands
2 mins read
Lululemon reportedly exploring a sale of Mirror, the struggling fitness tech brand it bought for $500 million
Bloomberg on Monday reported Lululemon is considering selling Mirror. An analyst said doing so coul…
Matthew Kish
3 mins read
Inflation is pushing shoppers toward cheaper, private-label brands — and companies like Walmart and Target stand to benefit
The rising cost of everything from gas to food has started to force many consumers think twice abou…
Avery Hartmans
2 mins read
Former House Speaker Paul Ryan says too many lawmakers now rise through Congress by being 'entertainers' on social media
"In the old days, like 10 years ago, if you wanted to do really well in Congress, if you wanted to …
John L. Dorman
4 mins read
With Kriti Sanon as its new brand ambassador, Yardley India aims to grow its market share in women’s fragrance category and be its leader
We intend to be the leader in women fragrance category with offerings across price-points and forma…
1 min read
Upscale homeware brand RH, which sells $5,000 dining tables and $10,000 couches, admits its pricing was 'arrogant'
Gary Friedman, the CEO of the upscale homeware store, admitted that the company has become "too arr…
Mary Hanbury
3 mins read
Companies have an opportunity to provide meaningful help to employees coping with mental health issues
Mental health issues are a major point of concern as employees have worked through the global pande…
Jenifer Berman
3 mins read
RenewBuy ropes in Rajkummar Rao as its brand ambassador, announces its first 360-degree consumer campaign
The campaign has been designed and conceptualized by Havas Worldwide India
9 mins read
Our association with Vijay Raaz and Varun Sharma will help us reach our overall target audience more efficiently: Nishant Pitti of EaseMyTrip
After surviving through complete lockdowns in 2020 to doubling its profits in 2021, EaseMyTrip is g…
10 mins read
How BIC Cello is focusing on omni-channel marketing and meaningful portfolio choices to gain market share
Children across all ages and a segment of adult audience have also taken to coloring to engage them…