The campaign has been conceptualized by McCann Worldgroup

TV ads featuring Hrithik and Katrina were well-intentioned but were unfortunately misinterpreted by…

Furlenco’s latest advertisement brings a vampire to life and takes him on a tour of modern life

Rob has led McCann Worldgroup’s creative resurgence

The campaign is aimed at restoring optimism for bus travel as the nation traverses its path to norm…

Ogilvy India, McCann Worldgroup India and The Womb Communications have been named among some of the…

While 90% of people say they are willing to change their actions to be more sustainable, there is s…

The film has been conceptualized by McCann World Group

The shortlists are in Press, Radio, Film Craft and Media categories. Grey Worldwide India leads wit…

"The channel mix is going to change a lot [since] it could be six to 18 months of people working fr…

HUL and Star grabbed the top spot with seven and eight metals respectively, with 58 points each, wh…

The split with Goodby was predicted by Business Insider as far back as last July, due to the unusua…

Maaza is rejuvenating its purpose – to spread prosperity, and magnanimity among its consumers

This year’s Lions juries see the highest ever representation from global brands

The Cannes Lions International Festival of Creativity​ will be held this year between June 22-26

For these companies that were skirting the edge of profitability, this will be the time to show the…

The ad aired immediately after Justin Timberlake's halftime show performance. He too asked viewers …

Ogilvy's Sonal Dabral will head Direct Lions

Roth said succession planning has been a key part of his leadership strategy, which began right aft…

Big brands impacted by coronavirus like American Airlines, Hilton Hotels, and Purell aren't current…