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5 mins read
Here’s how celebrities and influencers stand to benefit from ASCI’s Endorser Due Diligence service
ASCI’s service is an attempt towards making the overall advertising ecosystem more accountable
3 mins read
Here's what India takes offence to in ads according to ASCI
ASCI's report based on 1759 complaints against 488 advertisements over the past 3 years uncovers …
4 mins read
ASCI and Futurebrands launch a new report to help brands and advertising agencies shape gender narratives in a positive way
The study was sponsored by Rio Pads
3 mins read
ASCI launches 'Advertising Advice' to help advertisers mitigate the risk of ads being misleading or offensive and ensure more responsible advertising
ASCI aims not just to be an industry watchdog, but also help protect consumers from objectionable a…
3 mins read
ASCI to launch a report to provide actionable insights to shape positive depiction of women in advertising
The Advertising Standards Council of India will launch the report in association with Futurebrands
4 mins read
People trust ads on newspapers, TV and Radio the most: ASCI
TV (94%) was the most common medium for consumption of advertising
6 mins read
With limited fresh content at their disposal, here's how GECs are tackling the lockdown
The lockdown has brought production to a halt, and GEC channels are trying to work their way around…
1 min read
Sonam detected with swine flu; undergoing treatment at Mumbai hospital
Sources have confirmed an online news portal that Sonam was hospitalized following high fever on th…
2 mins read
Kamal Haasan says SRK worked in 'Hey Ram' for free: I'm ever thankful to him
Shah Rukh Khan is "a connoisseur of art and a good actor", said veteran star Kamal Haasan and revea…
PTI
2 mins read
Substantiate green claims with data, ASCI tells advertisers
Greenwashing was in the news last year when fashion brand H&M got embroiled in a scandal. It was al…
4 mins read
Online ads most problematic, influencers too caught breaching guidelines
Complaints about various violations of Indian advertisements surged by 34% in April to September of…
3 mins read
Parents beware: Coaching classes and edtechs make the most false claims
Every second street corner has an ad for a Number One private tuition. A few others claim to have s…
1 min read
ASCI and FSSAI join hands to curb misleading claims in food and beverage advertisements
There has been a marked increase in the number of complaints against F&B ads during the COVID-19 pa…
2 mins read
ASCI adds Facebook's Sandeep Bhushan and Google's Aditya Swamy to its board as it looks to strengthen its roots in the digital space
Google, Facebook to strengthen Advertising Standards Council of India board
2 mins read
ASCI asks BYJU’s White Hat Jr to withdraw its social ads for making misleading claims
When IPL kicked-off, White Hat Jr went on an ad spree and faced a barrage of trolling
5 mins read
ASCI frames guidelines for advertising and promotion of NFT products
The Advertising Standards Council of India (ASCI) noted that several of these advertisements do not…
3 mins read
In FY 20-21, only 12 out of 322 Covid-related ads monitored were able to substantiate the claims they made: ASCI
ASCI picked up ads of categories like paints, apparel, detergents, ACs and fans, amongst others, al…
3 mins read
Dabur, Marico spar over claims on honey purity, approach advertising regulator ASCI
"Dabur is filing a complaint in ASCI against Marico as their Saffola Honey sample from the m…
PTI
13 mins read
SRK, Rajnikanth, Ranveer Singh set to fire up the silver screens in 2023: Here are the most-anticipated upcoming Indian movie releases
2023 has multiple big-budget releases starring superstars like Shah Rukh Khan, Rajinikanth, Aishwar…
4 mins read
No gaming advertisement may depict any person under the age of 18 years, or who appears to be under the age of 18: ASCI
As the demand for online gaming increases, ASCI updates its policies