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NEW DELHI: <keyword id="1381889" type="COMPANY" weightage="40" keywordseo="Honda-Cars-India">Honda Cars India</keyword> on Wednesday launched its new Multi-Purpose Vehicle (MPV), the Mobilio at a starting price of Rs 6.49 lakh (ex-showroom Delhi). The petrol car will cost Rs 6.49 lakh for the E variant; Rs 7.50 lakh for S variant and Rs 8.76 lakh for the V variant. 
 The diesel variants have been priced between Rs 7.89 lakh to Rs 10.86 lakh. The seven-seater MVP will take on the likes of Maruti <keyword id="6911" type="CITY" weightage="40" keywordseo="suzuki">Suzuki</keyword> Ertiga, <keyword id="292083" type="PERSON" weightage="40" keywordseo="Mahindra-Xylo">Mahindra Xylo</keyword>, Nissan Evalia and even the <keyword id="6374528" type="CITY" weightage="40" keywordseo="Toyota">Toyota</keyword> Innova. Its closest competitor, the Ertiga petrol starts at Rs. 5.8 lakh and goes up to to Rs. 7.3 lakh while Diesel starts at Rs. 7.22 lakh and goes up to Rs. 8.49 lakh. 
 <keyword id="20630" type="CITY" weightage="40" keywordseo="Honda">Honda</keyword> said that the name Mobilio has been coined from English words mobility and mobile. Honda Mobilio's deliveries will begin from today. 
 
The Honda Mobilio MPV is 4.4-metre long with a wheelbase of 2.6-metre and has a ground clearance of 185mm. While it looks similar to the Amaze sedan and Brio hatchback, it manages to be distinct with its stretched out proportions and non-boxy looks. The Mobilio looks the most distinct from the rear as all resemblance to the hatch and a sedan ends with a new set of tail lamps and plenty of curves. 
 
Moving to the interior - the Mobilio gets a two-tone colour scheme, which makes the cabin feel roomy. The seats are flexible with plenty of storage space, with a generous amount of cabin space and good amount of headroom. What is impressive is that even the third row seat gets adequate knee room and can be used for long drives. The interior of the Mobilio is similar to what we have on the Brio and Amaze. 
 
The entertainment system has been lifted from the new City, which also serves as a screen for the reversing camera on the top end variant of the car. The top end variant also gets faux wood fittings on the dash and the door, and faux leather seats. Base cargo are is at 223 L which can be enhanced to 512L in the third row fold configuration. 
 
 
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The Mobilio will be powered by the new 1.5-litre turbocharged Earth Dreams diesel engine that does duty on the Amaze and City churning out power of 100ps@3600 rpm and torque of 200 Nm@ 1750 rpm. The diesel engine continues to be noisy but Honda has done a better job in insulating the noise out in the Mobilio. 
 
The petrol variant gets the 1.5-litre i-VTEC unit producing a power of 119ps@6600 rpm and 145Nm of torque and is peppy and is the same that powers the City. Both engines are mated to a 5-speed manual transmission. 
 
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Mobilio also gets a bolder and sportier looking sport version in the form of RS, which comes with dynamic front and rear bumpers, projector headlamps with LED position lamps. Alloy wheels, chrome grille, tailgate spoiler and chrome exterior door handles. The RS will be available for deliveries by September 2014. 
 
The Mobilio has been developed at Honda R&amp;D Asia Pacific Co. Ltd in Bangkok, Thailand. "Honda has vast experience in offering a variety of premium MPVs to customers globally. Drawing from this varied experience, Honda engineers have used the same technological know-how and design philosophy to develop the Mobilio," said Yoshiyuki Matsumoto, Managing Officer, Honda Motor Company. "The <keyword id="6356110" type="UNKNOWN" weightage="80" keywordseo="launch">launch</keyword> of Honda Mobilio follows the success of Honda Amaze and all-new City which has led to our growth of 83 percent in the previous financial year," said Hironori Kanayama, President and CEO, Honda Cars India Ltd. 
 
The Mobilio has been launched in Indonesia in January this year and has clocked 46,000 units in sales. Honda expects sales of Asia Pacific to be at 1.2 million by 2017 and HCIL is expected to contribute 25 percent or 300,000 units in sales by then. The Mobilio is being manufactured at the company's Greater Noida plant and has 90 percent localization. HCIL is also expanding its dealer network to 230 facilities in 150 cities by end of 2014-14, with 75 percent coming up in smaller towns and cities. 
 
Price: 
 
Petrol E - 6.49 lakh S- 7.5 lakh V- 8.76 lakh 
 
Diesel E- 7.89 lakh S - 8.60 lakh V- 9.76 lakh RS- 10.86 lakh 
 
Mobilio by numbers: 
 
Petrol: 1497cc, 119ps @ 6600rpm, 145Nm @ 4600rpm, 
 
Diesel: 1498cc, 100rpm @ 3600rpm, 200Nm @1750rpm, 
 
Dimensions: 
 
LxWxH: 4386x1683x1603mm 
 
Wheelbase: 2652mm 
 
Ground Clearance: 189mm 
 
Tyres: 185/65 R15

Honda Mobilio MPV Launched At A Starting Price Of Rs 6.49 Lakh

MUMBAI: <keyword id="45224" type="CITY" weightage="80" keywordseo="Mahindra">Mahindra</keyword> &amp; Mahindra is lining up three major offerings in the compact sport-utility-vehicle segment for launch over the next 18-24 months, as it aims to reclaim space lost to the Ford EcoSport and <keyword id="43777" type="CITY" weightage="80" keywordseo="Renault">Renault</keyword> Duster over the past couple of years. 
 All the three vehicles will be less than four metres long, a segment that industry experts say is going to be a key driver of passenger vehicle sales and where <keyword id="46869" type="CITY" weightage="80" keywordseo="MM">M&amp;M</keyword> has only a limited presence. Mahindra is still the local leader in utility vehicle sales, but its market share has fallen to 42% at the end of the fiscal year through March 2014 from more than 55% two years earlier. 
 
Renault meanwhile has grabbed about 9% of the market with the Duster, and Ford captured 8.68% with its sub-4-metre EcoSport. M&amp;M’s first compact SUV, the Quanto that failed to sustain the initial excitement, is getting ready for a major midlife facelift, said people with knowledge of the matter. 
 
The project, codenamed U215, includes major design changes which are currently being worked on at M&amp;M’s design centre in Italy. The U215 will be positioned between the other two vehicles in the pipeline — M&amp;M's first micro-SUV, dubbed S101, which will create a new entry point for the company and be pitted as an alternative to premium hatchbacks, and the probable Bolero replacement, codenamed U301. 
 
The U301 may co-exist with the Bolero, a vehicle that still has acceptance in the hinterlands. M&amp;M intends to do a Maruti in the compact SUV space, offering an alternative at every Rs 50,000-75,000 price points over the entry-level vehicle, a person close to the company told ETon condition of anonymity. 
"All three sub-4 metre SUVs will have different characteristics catering to different segment of buyers. Design will be the key differentiator. The S101 compact SUV has a car-like appearance whereas the U215, the new Quanto, will assume a more rugged appearance than the boxy stance it had when launched," this person said. 
 
According to him, the U301 will have the boldest features with a “Jeep Wrangler-like appearance”. An M&amp;M spokesman said the company cannot comment on specific product plans. 
 
"As a general rule, we constantly work on refreshing all our products," he said. The MPV/SUV segment, which makes up for 22%-23% of the overall Indian passenger vehicle sales, is expected to grow in coming years. Industry experts say, the compact SUV market is expected to grow five times to make up almost half a million vehicle at the end of the decade and that the sub-4-meter space is expected to make up for a sizeable share of that. M&amp;M has a strong band of loyal buyers and larger penetration in rural areas, but developing a sub-4-meter vehicle is extremely critical for it to regain its lost market share, said Gaurav Vangaal, senior analyst, forecasting, at consultancy firm IHS Automotive. 
 
The urban sub-compact SUV segment, which did not exist a few years back, is expected to make up for a sizable 20-25% of compact UV space going ahead, he said. "M&amp;M is there with its Quanto, but not with a proper sub-4-metre SUV, so it needs to prepare itself aggressively with more UVs in that space to protect its turf." 
 Pawan Goenka, president and executive director at Mahindra, has admitted in the past that the company wasn't quick enough to react to the compact SUV wave and that its answer to compact utility-vehicle space has been a year or two late. It seems the lineup of compact SUVs planned by the company is to not just take on existing rivals, but also react proactively to ensuing competition from the likes of Maruti <keyword id="6911" type="CITY" weightage="80" keywordseo="suzuki">Suzuki</keyword> and the local units of <keyword id="70910" type="CITY" weightage="100" keywordseo="Hyundai-motor">Hyundai Motor</keyword> and <keyword id="72707" type="CITY" weightage="80" keywordseo="Honda-Motor">Honda Motor</keyword>, who too have lined up sub-4-meter SUVs for launch in the coming two-three years. 
 
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The person close to the company said the face-lifted Quanto will in fact be an interim model for M&amp;M and has a potential of 24,000 units a year, before an all-new Quanto, now dubbed U321, hits the market in 2017. 
 
The U321 is currently getting developed in the US and it will be a versatile platform that can deliver multiple products, from sub-4-metre to bigger 7-seat utility vehicles. 
 
While M&amp;M has seen its bread-andbutter utility vehicles Scorpio and Bolero as well as the XUV 500 selling in healthy numbers, its 'U platform' vehicles – the Quanto, Xylo and Genio – have been a major drag for it. It does not quite end there for M&amp;M. Its R&amp;D centres in India, the US and Italy are buzzing with projects. A face-lifted Scorpio and XUV should hit the market shortly. 
 
It plans to revamp lifestyle offroader Thar, which now gets an underpinning of the U platform, a departure from the legendary MM540 base due to upcoming safety regulations. And, pickup truck Genio will be significantly enhanced in its upcoming facelift to take more abuses, which is very common in the Indian market.

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Honda Mobilio MPV Launched At A Starting Price Of Rs 6.49 Lakh

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