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I tried official 'Stranger Things' makeup, and it's almost as good as season 4 of the Netflix show
The "Stranger Things" x MAC Cosmetics makeup line includes blush, lip gloss, and eye shadow inspire…
Amanda Krause
M·A·C Cosmetics has appointed Bhumi Pednekar as its first Indian brand ambassador
Bhumi will be seen as the face of M·A·C’s key campaigns and collections in India
Beauty & The Best: Luxury cosmetics behemoth Estée Lauder hunkers down on India as its sales double in 2 years
India’s rapidly evolving consumer base is kicking up quite a storm in the beauty world’s teacup. An…
MAC Cosmetics is facing criticism after seemingly trying to sell an old eye-shadow palette in new Sims-themed packaging
MAC Cosmetics has said the Sims-inspired palette is meant to be inclusive, and matches virtual make…
Amanda Krause
The media startups investors are betting on in 2020
These are Business Insider's top advertising and media stories for July 21.
Lucia Moses
A top beauty executive has been suspended after posting a Sesame Street meme on Instagram that included a racial slur and a joke about COVID-19
John Demsey has been at Estée Lauder for more than 30 years, overseeing brands like MAC and Cliniqu…
Sarah Jackson,Ellen Thomas
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
5 things you should know when buying a refurbished or used Mac
Buying a used Mac can save you quite a bit of money, but there are some important things to look ou…
Dave Johnson
Annie's promises to remove a chemical from its mac and cheese that's linked to infertility, cancer, and learning difficulties
The famous brand, known for using organic ingredients, announced it is working to eliminate ortho-p…
Canela López
Toxic chemicals linked to infertility found in Big Macs and Taco Bell burritos
Researchers tested burgers, burritos, and pizza from six top fast food chains in the US for various…
Andrea Michelson
Beauty giant Estée Lauder will review its products for 'cultural sensitivity,' including the use of terms 'brightening' and 'whitening,' according to a leaked memo
Beauty giant Estée Lauder Companies, which owns Clinique, MAC, and Bobbi Brown, will review both cu…
Grace Dean
You can finally buy M.A.C products online in India through Nykaa
The day you've been waiting for is finally here
Target is opening 100 mini shops from cosmetics chain Ulta in its stores this August, with 700 more planned
Ulta, the US' biggest cosmetics retailer, is especially popular with teens, and has 1,200 stores. T…
Mary Hanbury
Caitlyn Jenner is starting a brand-new partnership with MAC cosmetics
"There are two things we need from MAC: Number one, finances - this is going to help a lot of peopl…
Mallory Schlossberg
VSCO girls are upending the cosmetics industry by eschewing makeup in favor of facial sprays and creams
These women aim for a a dewy, fresh-faced aesthetic that relies more on hydrating facial sprays, cr…
Hayley Peterson
This Ripped Female Bodybuilder Stars In MAC's New Makeup Ad
While most fashion and cosmetics companies almost always use waifish models in their campaigns, MAC…
Laura Stampler
Plus-size model breaks down in tears in a commercial for a major cosmetics company
It's no secret that plus-size women are marginalized in the fashion and retail industries. Models s…
Mallory Schlossberg
Young Chinese are looking for dupes and cheaper substitutes for everything from Hermès to travel
The trend comes as China faces a prolonged economic slump following its exit from pandemic lockdown…
Huileng Tan,Matthew Loh
My friends always ask how my makeup lasts so long on hot summer days. My secret is a $30 spray that I buy once a year.
No matter the weather or event, Insider's beauty reporter always uses the same $30 spray to keep he…
Amanda Krause
An Irish newspaper published a hoax article calling false tan 'problematic' generated using ChatGPT by a fake journalist with a profile picture made on DALL-E
The Irish Times article was 80% written by GPT-4 and the hoaxer used a stereotypically "woke" pictu…